chyme + ose + ine and formalin, a chemical substance, comes from formaldehyde + ine Hornby: 2000.
Instagram comes from the word Instant and gram. The letters nt are deleted in the process. Gram itself comes from Latin word which has meaning a
thing written or recorded Hornby, 2000: 517. Other similar examples are logoram, which comes from Latin word logos means word, speech, discourse,
combines with gram and hologram which comes from Greek word holos means whole combines with gram Harper: 2014.
i-Pad consists of two words, which is i and Pad. i-Pad is a certain product from Apple. The i itself was created by advertising veteran named Ken Segall who
also created the Apple’s slogan “Think Different”. He stated in an interview that the i is not just for internet, but whole words that has i initial such as intelligent,
innovative, and imaginative.
e. Conversion
The writer finds there is one brand name created from conversion process which is Thai. Thai is converted from an adjective which means connected or
related to the country of Thailand into a noun which is the national aircraft company of Thailand which was formed in 1960.
f. Onomatopoeia
The writer finds there are two brand names which undergo the onomatopoeia process, which are Wham-O and Twitter.
Wham-O is a toy company built by two graduated University of Southern California college students, Richard Kneer and Arthur Melin in 1948. The name
Wham-O was actually from the sound of the slingshot’ shot when it hit the target,it made the sound WHAM-O Auguilar, 2014: 1.
Twitter is a well known social-networking service and website that limits the length of messages one can post to a certain number of characters. Hornby
2000 stated that Twitter n is the imitation of the sound of birds. According to Online Etymology Dictionary, Twitter comes from a Middle English word,
twiteren.
g. Eponyms
The writer finds out there are eight brand names that are created by the eponyms’ process. They are Winnie the Pooh, Shawn the Sheep, Polo, Frisbee,
Armani, Lacoste, Prada, and Apollo 7. Winnie the Pooh is a fictional character of a bear created by A. A. Milne in
1926 Harness, 2012. By the time, this character has become famous and it is added into Disney Company, therefore it becomes the Disney’s product. Milne
named this bear based on the Canadian black bear his son often saw at the zoo, named Winnie. The Pooh itself was originated from the name of a swan he met
while on holiday. Shaun the Sheep is the British spin-off animated film. It first aired on
2007. According a websites named http:www.behindthename.comnameshaun, the name Shaun itself is taken from the Irish name.
Polo is a kind of shirt that has a collar. The term is actually from a kind of sport that is similar to the football and the players use the horses to play it. The
Polo players use this kind of shirt when they play. Ralph Lauren, a designer,
produces this kind of shirt globally. He also added the logo of a Polo player in this shirt. Since then, it becomes famous and every type of this shirt from other
companies is also called Polo shirt. Frisbee is a light plastic disc which is propelled with a flip of the wrist for
recreation. Frisbee is one of Wham-O products. The word is taken from the disk game by U. S. college students who tossed pie plates from Mrs. Frisbie’s Pies,
Frisbie Bakery in Bridgeport, Connecticut Bellis. Armani is the fashion house from Italy. The name is taken from the
surname of its founder, Giorgio Armani. This company produces, designs, distributes, and retails leather goods, shoes, watches, accessories, eyewear,
cosmetics, and home interiors. The name Lacoste is taken from the surname of its founder, Rene Lacoste.
The logo of this company is a crocodile, taken from the nickname of Rene Lacoste by his fans due to his fine performance in the tennis court Spivack, 2013. This
company is from France and produces high-end clothing, perfumes, leather goods, watches, eyewear, and shirt.
The name Prada is taken from the surname of its founder, Mario Prada. It was found on 1913 in Italy Badkar, 2011. This apparel company produces
fashion accessories, shoes, luggage, perfumes, and watches. Apollo7 is a first spaceflight from USA that carried the human crew into
space. The Apollo series takes the name from certain god of Greek mythology.
h. Word Borrowing
