The Strategy Development of SMEs Metal
The Strategy Development of SMEs Metal
Diah Setyorini Gunawan 1 , Neni Widayaningsih 2 , Barokatuminalloh 3
1,2,3 Jenderal Soedirman University, Indonesia
Permalink/DOI: http://dx.doi.org/10.15294/jejak.v10i1.9131
Received: October 2016; Accepted: December 2016; Published: March 2017
Abstract
This research aimed to identify the profile of SMEs metal and to analyze the predictors that differentiate the performance achievement of metalworkers in Pasir Wetan Village, Karanglewas Sub-District, Banyumas Regency using primary data obtained from direct interviews with metalworkers in Pasir Wetan Village, Karanglewas Sub-District, Banyumas Regency. Primary data included the data of net income rate, the amount of labor used, the amount of bank credit received, business duration, education level, and the amount of production. The data were analyzed using descriptive analysis and discriminant analysis. The analysis results indicated that the increase in the amount of production and the amount of labor used were the predictors that differentiate the revenue achievement between superior metalworkers group and non-superior metalworkers group. In addition, the amount of production was the best predictor to differentiate the revenue achievement between superior metalworkers group and non-superiors metalworker group.
Key words : SMEs, Performance, Banking Credit, SMEs Predictors, SMEs Development Strategy.
How to Cite: Gunawan, D., Widayaningsih, N., & Barokatuminalloh, B. (2017). The Strategy Development of SMEs Metal. JEJAK: Jurnal Ekonomi Dan Kebijakan, 10(1), 121-137. doi:http://dx.doi.org/10.15294/jejak.v10i1.9131
© 2017 Semarang State University. All rights reserved Corresponding author :
ISSN 1979-715X
Address: Jl. HR Boenyamin 708, Grendeng, Purwokerto Utara, Grendeng, Purwokerto Utara, Kabupaten Banyumas, Jawa Tengah 53122 E-mail: diahsetyorini943@gmail.com
122 Diah Setyorini Gunawan, et al., The Strategy Development of SMEs Metal
INTRODUCTION
region. Therefore, it is vitally important for Asia’s economic success to have fully functioning
Small and Medium Enterprises (SMEs) support measures for SMEs. As for the
play an important role in economy of importance of SMEs in Asia, according to a
Indonesia. SMEs have contributed 97 percent survey conducted by the Asian Development
of the employment in Indonesia. In addition, Bank (ADB) on 14 economies from the five ADB
data in 2013 showed that SMEs accounted for regions: 1) Kazakhstan (Central Asia); 2) the
56 percent of the total Gross Domestic People’s Republic of China and the Republic of Product (GDP) in Indonesia (Ministry of Korea (East Asia); 3) Bangladesh, India, and Sri
Cooperatives and Small and Medium Lanka (South Asia); 4) Cambodia, Indonesia,
Enterprises, 2013). Malaysia, the Phillipines, Thailand, and Vietnam
SMEs have become an important (Southeast Asia); and 5) Papua New Guinea and
component of economic development, the Solomon Islands (the Pacific), SMEs account
representing a substantial proportion of for more than 90 percent of total enterprises in
national economies worldwide. SMEs can be each country (Yoshino and Taghizadeh-Hesary,
characterized as a major of economic growth.
Some studies indicate that the OECD estimates the total number of SMEs
development of SMEs have a close worldwide reached 90 percent of the total
relationship with economic growth. For number of companies in the world. In addition,
example, a study conducted by Beck et al. the number of people working in SMEs
(2005) found the fact that there is a positive worldwide reached 63 percent of the total
relationship between SMEs and economic workforce in the world (Berisha and Pula, 2015).
growth. Studies conducted by Ayyagari et al. International Labour Organization (2015)
(2007) found that SMEs in high-income also stated that SMEs are a major source of job
countries contribute 50 percent to the GDP. creation. Sectors within the SME are varies. In
Post global financial crisis that occurred addition, SMEs include productive companies or
in 2008-2009, the attention to the role of unproductive companies. It is a challenge for the
SMEs was increased. SMEs have an important
development of SMEs.
role for the economy. The role includes a role SMEs has various definitions. Organisation
in job creation and role in increasing for Economic Co-operation and Development
economic growth (Ardic et al., 2011). (OECD) defines SMEs as independent
Kristiyanti (2012) examines the strategic companies which employs a workforce of less
role of SMEs in national development. The than a certain amount. The specific amount
findings of this study, SMEs have a strategic varies from country to country. Countries that
role in national development. SMEs play a joined the European Union set the Small and
role in economic growth and employment, as Medium Enterprises as companies that have a
well as in the distribution of development workforce under 200 people, while the United
outcomes. SMEs also proved more resilient to States imposed Small and Medium Enterprises as
the economic crisis that occurred in companies that have a workforce under 500
Indonesia. people. Financial assets are also used to define
SMEs are the backbone of the Asian small and medium enterprises. For example, the
economy. They make up more than 98 countries that joined the EU defines small and
percent of all Asian businesses that provide medium enterprises as companies that have
two out of three private sector jobs in the
JEJAK Journal of Economics and Policy Vol 10 (1) (2017): 121-137 123
annual sales up to 40 million euros information about the financial condition and (Organisation for Economic Co-operation
business of SMEs. This can cause difficulties in and Development, 2000).
the bank to minimize the default risk on credit The Central Bureau of Statistics (Badan
that can be distributed to SMEs. In addition, the Pusat Statistik) also provide a definition of
characteristics of SMEs associated with the SMEs by the quantity of labor. Small
limited assets that can be pledged as collateral, businesses are businesses that have a
business uncertainty in the future, and weak workforce of five to 19 people, while medium
financial management are the constraints of enterprises are businesses that have a
SMEs to access bank credit (Bank Indonesia, workforce of 20 to 99 people (Bank Indonesia,
2011). Sukidjo (2004) examines the strategy of Winarni (2006) stated that in general,
empowerment of SMEs in Indonesia, period SMEs have the feature are as follows: 1) usually
1997-2001. The research reveals the problems the form of individual business and has not
faced by SMEs, both from within and from been incorporated companies; 2) legality
outside SMEs. The problems include: 1) a aspects are weak; 3) the organizational
shortage of funds for working capital and structure is simple; 4) no separation between
investment; 2) difficulties in marketing; 3) his personal wealth with the wealth of the
difficulties in the procurement of raw materials; company; 5) quality management are low and
4) the skills of human resources is still low; 5) rarely have a business plan; 6) the main
The technology used is still low; and 6) sources of venture capital is private capital; 7)
difficulties in the administration of SMEs. In human resources are limited; and 8) the
addition, this study also suggests a strategy for owners have a strong bond with the company
empowerment of SMEs covering system so that all the company's obligation is also the
development strategy, growth policy strategies duty of the owner.
which support business climate, as well as the SMEs is a business activity that is able
strategies to strengthen policy support for to expand employment, provide economic
cooperatives and SMEs.
services widely to the public, play a role in the Sihono (2005) research on SMEs process of equalization and improvement of
contribution to overcome unemployment in people’s income, stimulate economic growth,
Indonesia, period 1996-2001. The finding of this and play a role in bringing about national
study is SMEs can overcome the problem of stability (Hidayat and Fadillah, 2009). The
to overcome government tries to develop SMEs to improve
employment,
especially
unemployment. The role played by SMEs is quite the performance of this sector. The
indications of development of SMEs is still facing many
strengthening the spatial concentration of SMEs obstacles, especially in accessing cost of the
in Java since the economic crisis hit Indonesia. banking sector (Bank Indonesia, 2011).
Mulyati (2010) conducted a research on The obstacles of SMEs to bank credit is
SMEs leather jacket in Garut Regency, West Java due SMEs have unique characteristics and
Province. The result indicated that there is a SMEs generally do not have the transparent
weak linkage between SMEs leather jacket, and well organized financial information
banking, research and development institute and causing lenders to have difficulty in obtaining
universities. This supports the fact that the
124 Diah Setyorini Gunawan, et al., The Strategy Development of SMEs Metal
government’s efforts to develop SMEs are still services. The findings of this study is the large facing obstacles, especially in accessing cost
companies have greater access to financial from the banking sector.
services compared with SMEs. SMEs' access to Other research on SMEs conducted by
financial services remains limited. Taufiq (2006) examines the use of SMEs credit
Belas et al. (2015) examines the SME funds on the increasing business in SMEs
business environment in the Czech Republic and slippers and shoes in Wedoro Waru Village,
Slovakia. This study focuses on motivating Sidoarjo. The result indicates that there is a
factors, status in society, the level of corruption, difference between the respondents of credit
business risk at the present time, credit for users and respondents of non-credit users in
funding, the ability to manage financial risk, and the increase of their business. 95 percent of
business optimism. The findings of this study, respondents of credit users have increased
namely the right perception of entrepreneurs in their own capital and 78 percent of
society play an important role for the economic respondent of non-credit users have increased
growth of a country. These perceptions affect their business.
motives to start a business that ultimately affect Arregui (2012) conducted a research on
entrepreneurial behavior. The areas with the entrepreneurship and SMEs in Mexico.
perceptions that both have a supportive business Arregui identify strategies to accelerate the
environment for the development of SMEs. growth of SMEs in Mexico. These strategies
This research aimed to identify the profile include: 1) providing access to capital, 2) SMEs
of SMEs metal and to analyze the predictors that get equal treatment with the larger
differentiate the performance achievement of companies, 3) reducing frictions in the supply
Wetan Village, chain, and 4) facilitate SMEs to access
metalworkers in
Pasir
Karanglewas Sub-District, Banyumas Regency. performance bond.
Pasir Wetan Village is known as the SMEs metal Irmawati, Damelia, and Puspita (2013)
center in Banyumas. SMEs metal in Pasir Wetan conducted a research on SMEs batik in Klaten
Village is a hereditary business where the skill Regency. This research identified the
level owned by the metalworkers is also acquired application of financial inclusion in rural-
hereditary, not acquired from the training based batik SMEs. The results revealed that
activities. This indicates that the performance of the form of the model of financial inclusion
metalworkers in Pasir Wetan Village can be for SMEs batik in Klaten Regency is financial
further optimized through the appropriate institutions in terms of capital. This is in the
development strategy. In conducting this form of low interest loans and KUR (Business
research, the researchers partnered with Satria Credit for Society). Then, there is a provision
Metal Industry Group in Pasir Wetan Village, of assistance from financial institutions. In
Karanglewas Sub-District, Banyumas Regency. terms of marketing, it is necessary for SMEs in
The research results are expected to be the having intensive assistance, participating in
basis for the government to formulate batik exhibition and advertisement. Having
development strategy of SMEs metal in Pasir applied this model, it is expected that SMEs
Wetan Village, Karanglewas Sub-District, batik in Klaten Regency will be well-
Banyumas Regency. Ideally, development improved.
strategy of SMEs metal is not only based on a Beck and Cull (2014) examines the SMEs
policy or local in Africa by identifying SMEs' access to
central
government’s
government’s policy but also based on the
JEJAK Journal of Economics and Policy Vol 10 (1) (2017): 121-137 125
conditions of the SMEs metal in Pasir Wetan development strategy of SMEs metal in Pasir Village, Karanglewas Sub-District, Banyumas
Wetan Village, Karanglewas Sub-District, Regency.
Banyumas Regency.
Descriptive analysis is used to group data
RESEARCH METHODS
so that the data can be managed easily. The setting and grouping of data can provide
This research is the application of the descriptive information related to SMEs metal in
discipline of economic development that Pasir Wetan Village, Karanglewas Sub-District,
addresses issues related to SMEs in Pasir Banyumas Regency. In this analysis, SMEs metal
Wetan Village, Karanglewas Sub-District, profiles in Pasir Wetan Village, Karanglewas Sub-
Banyumas Regency. The selection of location District, Banyumas Regency are identified based
is based on the consideration that there is a on the amount of labor used, the amount of bank
metal industry center in the village. credit received, business duration, education
The research method used in this level and the amount of production.
research is census method. The census Discriminant analysis is used to help
conducted by visiting metalworkers in Pasir formulating the development strategy of SMEs
Wetan Village, Karanglewas Sub-District, metal in Pasir Wetan Village, Karanglewas Sub-
Banyumas Regency. District, Banyumas Regency. This analysis is a
This research uses primary and
for classifying secondary data. Primary data are obtained
statistical
analysis
individuals/objects into separate groups based from direct interview with the metalworkers
on the number of independent variables in Pasir Wetan Village, Karanglewas Sub-
(Kuncoro, 2001). In the discriminant analysis, the District, Banyumas Regency. Primary data
includes superior include the data of net income rate, the
groups
separation
and non-superior amount of labor used, the amount of bank
metalworkers
group
metalworkers group.
credit received, business duration, education The classification of the superior
level, and the amount of production.
and non-superior Secondary data include monographs of Pasir
metalworkers
group
metalworkers group is based on income level Wetan Village, Karanglewas Sub-District,
indicators of metalworkers in Pasir Wetan Banyumas Regency.
Village, Karanglewas Sub-District, Banyumas Based on data obtained from the
Regency. Furthermore, the average value of the management of metalworkers community in
indicators is used as a determinant of the Pasir Wetan Village, Karanglewas Sub-
classification between superior metalworkers District, Banyumas Regency (Satria Metal
group and non-superior metalworkers group. Industry Group), the number of metalworkers
The classification with using the indicator of are 28 workers. In this research, the
income level is as follows:
respondents are 28 metalworkers.
The analytical method used in this Superior metalworkers group
This group consists of metalworkers with a research includes descriptive analysis and
net income level above the average level of net discriminant analysis. These analyses are used
income of metalworkers in Pasir Wetan to answer research questions. The answers
Village, Karanglewas Sub-district, Banyumas generated in this research are the
Regency.
126 Diah Setyorini Gunawan, et al., The Strategy Development of SMEs Metal
2. Non-superior metalworkers group
Increasing the amount of labor This group consists of metalworkers with a
The
amount of used is expected to increase net income level below the average level of
probability of net income of metalworkers in Pasir
labor used the
metalworkers to be classified Wetan Village, Karanglewas Sub-district,
(TK)
as superior metalworkers. Banyumas Regency.
Increasing the amount of bank the role of a set of predictors so that it can be
Then, it is performed the assessment of
The
amount of credit received is expected to determined the important predictors that
increase the probability of differentiate the achievement of income
bank
metalworkers to be classified between superior metalworkers group and
credit
as superior metalworkers. non-superior metalworkers group. The
received
(CRE)
predictors include the amount of labor used, the amount of bank credit received, business duration, education level and the amount of
Increasing business duration production.
Business
is expected to increase the The discriminant function is based on
duration
probability of metalworkers to the following equation:
(LS)
be classified as superior
D i =d i1 TK + d i2 CRE + d i3 LS + d i4 TP + metalworkers.
d i5 OMZET ...................... (1)
Increasing education level is Where:
Education
expected to increase the TK
level (TP)
= the amount of labor used probability of metalworkers to CRE
be classified as superior LS
= the amount of bank credit received
= business duration metalworkers. TP
= education level
OMZET = the amount of production
Increasing the amount of Discriminant function (D i ) is applied
The
amount of production is expected to with a point of view to estimate the role of a
production increase the probability of set of predictors. The predictors used in this
metalworkers to be classified analysis include the amount of labor used
(OMZET)
as superior metalworkers. (TK), the amount of bank credit received
(CRE), business duration (LS), education level
(TP), and the amount of production
RESULTS AND DISCUSSION
(OMZET).
Metal SMEs in Pasir Wetan Village,
The hypotheses related to the predictors
Karanglewas Sub-District, Banyumas Regency
used in the discriminant analysis are Metal processing industry in Pasir Wetan presented in Table 1. Village, Karanglewas Sub-District, Banyumas
Regency began in 1970 or could be called the first Table 1. Predictors and Hypotheses Used in
generation. Communities in Pasir Wetan Village Discriminant Analysis especially the men have expertise in making the Predictor
Hypothesis craft of metal, brass, and the other to hold
JEJAK Journal of Economics and Policy Vol 10 (1) (2017): 121-137 127
various kinds of equipment such as household Table 2. Characteristics of Respondents by Age appliances, machinery and other tools.
Percentage (%) Metal processing industry employers
Age Group
Total
2 7.14 still use traditional technologies and manual
6 21.43 include iron manual cutting machines,
8 28.57 welding carbide, iron scissors, metal printing
8 28.57 tool using stone molds and other tools. To
4 14.29 overcome the limitations of the technology,
28 100 Satria Metal Industry Group got local
Total
Source: Primary Data (Processed) government aid in 2002 in the form of
automatic cutting machine and machine for Table 2 indicates that the minimum age of bending iron.
respondents is 35 years old and the maximum Metal SMEs in Pasir Wetan Village,
age is 65 years old with the average of 50.93 years Karanglewas Sub-District, Banyumas Regency
old. The age of respondents included in the is a potential industry. Economic activity that
productive age makes it possible for the occupied the community is expected to
respondents to work optimally, even though a increase the level of prosperity and strengthen
14.29 percent of respondents are in the older age the empowerment of local autonomy. The
group of 59 – 65 years old. This is because the production of metal SMEs in Pasir Wetan
respondents are business owners. The majority Village marketed around Banyumas Regency,
of the respondents are in the age group of 47 – 58 West Java, Jakarta and outside Java Island.
years old.
Identification of Metal SMEs Profile in Pasir
The next characteristic is education level.
Wetan Village, Karanglewas Sub-District,
Education level means the formal education that
ever been taken by the respondents. A person’s Respondents in this research are
Banyumas Regency
education level in general may affect the abilities business owners in the metal processing of
in running business, such as managerial ability Metalworker Group (Kelompok Perajin
and the ability to get information and new Logam ) “Satria” in Pasir Wetan Village,
knowledge from outside that are useful for Karanglewas
developing the businesses owned. The education Regency. The number of respondents is 28
Sub-District,
Banyumas
level of respondents in general remains low. It people. The interview with respondents is
can be seen in Table 3.
conducted for two weeks in March 2016. In Table 3, it can be seen that the education Based on the research conducted, it can be
level of the respondents is still low, 50 percent explained that the characteristics of the
have only finished primary school, there are respondent are as follows:
event two respondents who did not finish The first characteristic of the
primary school, and only one respondent who respondent is based on age; it is because age
has higher education. The type of work owned by is related to a person’s productivity, especially
the respondents did not give priority to formal when the work performed requires a lot of
education; skills that can be acquired by energy and thought. Seeing from the age, all
practicing or training are preferred, as one of the respondents are in the productive age, it can
respondents who do not complete primary
be seen in Table 2. education but following the non-formal
128 Diah Setyorini Gunawan, et al., The Strategy Development of SMEs Metal
education, such as courses and training so as Table 4 indicates that the respondents who to run the business.
have the longest business duration are in the group of 3-11 years with a percentage of 39.29
Table 3. Characteristics of Respondent percent, while the least business duration is in by Education Level
the group of 30-47 years with a percentage of 7.14 Education
years, respectively. This business requires skill Level
Total
Percentage
and the ability to process the metal into goods to Did not finish
meet the demand of consumer, so it is not easy Primary
for people to open business of metal processing. School
2 7.14 This provides the advantages for employers, Primary
including the ability to survive in running a School
14 50.00 business, some of the respondents are even able Junior High
to survive for 46 years. This condition is an School
5 17.86 achievement that is not easy to be achieved. The Senior High
next challenge is competition particularly with School
6 21.43 larger companies with stronger capital and the Bachelor
1 3.57 use of more modern technology.
Metal processing business that requires Source: Primary Data (Processed)
skill and ability to manage the metal is not always the primary work of the respondents;
Based on the interview, most of the some of them work as police and welding worker businesses are hereditary and there are
as their primary work. Even though metal entrepreneurs, who were labor, but they can
processing business is a sideline, but it does not open their own business and even absorbs
lessen the seriousness of the respondents in labor because they have a good ability.
managing their business. In addition, there are The next characteristic to be discussed
respondents who have a sideline in addition to is business duration that has been run by the
the metal processing as the main livelihood, respondents. The average business duration
including making school uniforms, servicing is 17.43 years with minimum business
hand phone, land selling and purchasing and duration of 3 years and maximum of 46 years.
marketing the results. The sideline is performed More details can be seen in Table 4.
in their spare time, especially when the respondents do not have many orders. The
Table 4. Characteristic of Respondents amount of labor used by the respondent in the by Business Duration
metal processing business varies with an average Business
of 5 workers, the minimum labor is one and the Duration
maximum labor is 25 workers. Detailed
11 39.29 information related to the amount of labor can
9 32.14 be seen in Table 5.
The highest ownership of workers is in the
2 7.14 group of 1-5 workers or 67.86%, while the lowest ownership of worker is in the group of 11-15
workers or 3.57 percent, and there is a group of Source: Primary Data (Processed)
Total
16-20 workers with no respondent. The source of
JEJAK Journal of Economics and Policy Vol 10 (1) (2017): 121-137 129
labor is largely derived from non-family by
0 0.00 ownership of large number of workers, while
71.15 percent, especially for business with the
28.85 percent are from families.
28 100.00 Table 5. Characteristics of Respondents
Total
Source: Primary Data (Processed) by Amount of Labor Amount of Total
Table 6 indicates that the highest turnover Labor
Percentage (%)
of respondents is in the group of Rp4,400,000.00
19 67.86 – Rp103,520,000.00 by 82.14 percent, there are no
6 21.43 respondents in the turnover group of
1 3.57 Rp301,760,000.00 – Rp400,880,000.00, the other
turnover group is only 3.57 percent except for the
Rp103,520,001.00 – Total
Rp202,640,000.00 by 10.71 percent. Because the Source: Primary Data (Processed)
turnover range is fairly wide among the groups that is Rp99,120,000.00 and most of the
Data collection in this research is respondents are in the first turnover group, then conducted in March. Based on respondent
in adding the information, Table 7 shows data on information, it is not a peak period so that the
turnover in 23 respondents.
metal processing business turnover has not been optimal; the turnover is still possible to
Table 7. Characteristic of Respondent by increase, especially in one or two months
Business Turnover in March 2016 (23 before the new school year. A lot of
Respondents) respondents received many orders in one or
Total Percentag two months before the new school year. The
Total Turnover
e (%) turnover ranged between Rp4,400,000.00 up
17 73.91 to Rp500,000,000.00. Detailed information
4,400,000 - 24,224,000
24,224,001 - 44,048,000 4 17.39 on the amount of turnover can be seen in
4.35 Table 6. Characteristic of Respondent
23 100.00 by Business Turnover in March 2016
Source: Primary Data (Processed) (28 Respondents) Total Turnover Total
Table 7 indicates that most of the 4,400,000
Percentage (%)
- respondents have a turnover in the range 103,520,000
23 82.14 between Rp4,400,000.00 – Rp24,224,000.00 by 103,520,001
17.39 percent, the other group is only 4.35 202,640,000
3 10.71 percent, only the group of Rp24,224,001.00 – 202,640,001 -
Rp44,048,000.00 which has 17.39 percent of 301,760,000
1 3.57 respondents. This is because the period of data collection is not a peak period.
130 Diah Setyorini Gunawan, et al., The Strategy Development of SMEs Metal
Seeing from the amount of turnover group of Rp28,520,201.00 - Rp34,875,000.00 by owned by metal business, most of the
6.67 percent. After receiving credit, the average turnover are still not optimal, only a few
net income increases to Rp16,431,260.00; further respondents who have a turnover of more
information can be seen in Table 9. than one hundred million. There are some things that cause these conditions, such as the
Table 9. Net Income after Receiving Credit limitations of the technology and the ability
Total Percentage of the entrepreneur. To help metal processing
Net Income
(%) business,
6 40.00 assistances, such as training and tools. The
10,230,801 - 17,360,600 2 13.33 training includes entrepreneurship and SMEs
20.00 training as well as production training such as
17,360,601 - 24,490,400 3
13.33 training of cutting iron, metal casting and the
24,490,401 - 31,620,200 2
31,620,201 - 38,750,000 2 13.33 manufacture of agricultural tools. Some of the
15 100.00 respondents still do not receive the aid, there
Total
Source: Primary Data (Processed) are only 16 out of 28 respondents who already
had it. Table 9 indicates that there is an increase The limitation of turnover is also caused
in net income after receiving credit even though by the lack of capital. Thus, the entrepreneurs
there is no change in minimum income, but apply for credit from bank to increase the
there is an increase in maximum income to capital. The purpose of the credit application
Rp38,750,000.00. The average net income also is to increase turnover and revenue, the
increased by Rp2,816,660.00. The data indicates average income received by the respondents
that there are respondents who have benefit of before receiving credit is Rp13,614,600.00.
the credit requested to the bank. Detailed information can be seen in Table 8.
Predictors That Differentiate Revenue
Achievement between Superior Metalworkers
Table 8. Net Income before Receiving Credit
Group and Non-Superior Metalworkers Group
Net Income
Total Percentage
Discriminant analysis is used to help
formulating the development strategy of SMEs 3,101,000 - 9,455,800
6 40.00 metal in Pasir Wetan Village, Karanglewas Sub- 9,455,801 - 15,810,600
4 26.67 District, Banyumas Regency in classifying 15,810,601 - 22,165,400
individuals/objects into separate groups based 22,165,401 - 28,520,200
2 13.33 on the number of predictors. In discriminant 28,520,201 - 34,875,000
1 6.67 analysis, it is performed a separation of group Total
consisting of superior metalworkers group and Source: Primary Data (Processed)
non-superior metalworkers group. The classification between superior and
Net income before receiving credit is non-superior metalworkers group is based on minimally Rp3,101,000.00 and maximally
income level indicators of the metalworkers in Rp34,875,000.00. Most of the respondents
Pasir Wetan Village, Karanglewas Sub-District, have net income in the group of
Banyumas Regency. Based on the result of the Rp3,101,000.00 – Rp9,455,800.00 by 40
classification, it can be determined that 36 percent and the least respondents are in the
percent of metalworkers in Pasir Wetan Village,
JEJAK Journal of Economics and Policy Vol 10 (1) (2017): 121-137 131
Karanglewas Sub-District, Banyumas Regency Test of equality of group means provides are classified as superior metalworkers group.
Wilks’ Lambda value for each predictor. By The remaining 64 percent of metalworkers in
seeing at the significant level, it can be concluded Pasir Wetan Village, Karanglewas Sub-
that the amount of labor used (TK) and the District, Banyumas Regency are classified as
amount of production (OMZET) are significant, non-superior metalworkers group.
meaning that the predictors are able to The stage after classifying between
differentiate the revenue achievement between superior metalworkers group and non-
superior metalworkers group and non-superior superior metalworkers group is performing
metalworkers group.
discriminant analysis. The results of discriminant analysis are shown in Table 10,
Table 11. Summary of Discriminant Model Table 11 and Table 12. Table 10 shows the result
Classification of test of equality of group means, Table 11
Predicted Group shows a summary of discriminant model
Membership classification and Table 12 shows the results of
Dt 0 1 Total discriminant function analysis using five
explanatory variables (discriminant function Original Count 0 18 0 18 coefficients).
0 100,0 Table 10. Test of Equality of Group Means
Source : Primary Data (Processed) The amount of labor used 0.720*
* 85,7% of original grouped cases correctly
classified
** 0 = non-superior metalworkers group The amount of bank credit (0.286)
1 = superior metalworkers group received (CRE)
Based on Table 11, in general this Business duration (LS)
discriminant model is able to correctly classify more than 85.7% cases. The group membership
is correctly predicted at 100% for non-superior Education level (TP)
metalworkers group and 60% for superior metalworkers group.
The amount of production (0.000) Table 12. Coefficient of Discriminant Function (OMZET)
Coefficient* The amount of production 1,000 Source : Primary Data (Processed)
The amount of labor used * Significant at α = 1%
(TK) Source : Data Processed 2016.
132 Diah Setyorini Gunawan, et al., The Strategy Development of SMEs Metal
Description : cutting iron, metal casting and manufacture of * Chi-square = 12.850; significant at α=
agricultural tools.
1% Related to human resource development, Significant Chi-square value at α=1%
the government should intensify its support for shows statistically significant discriminant
firms sending their workers to short-term function which means that the means
vocational training course. The government (average) value of discriminant scores for the
should also raise entrepreneur’s awareness of the two groups of metalworkers are different
importance of human resource development and significantly.
support SMEs owners efforts to develop their **The predictors, such as the amount of
own human resources.
bank credit received (CRE), business duration In order to increase SME owners about (LS) and education level (TP), are not
knowledge of domestic and export markets, the significant and are unable to differentiate the
government should: 1) enlighten entrepreneurs revenue achievement between superior
about the importance of demand orientation, metalworkers group and non-superior
market knowledge, and product quality; 2) metalworkers group.
provide free information on markets and recent Based on Table 12, it can be determined
market development; 3) assist SME owners with that the amount of production (OMZET) is
their own market research; and 4) foster co- the best predictor to differentiate between the
operation with international firms within global revenue achievement between superior
value chains and other co-operative forms metalworkers group and non-superior
(Loewe et al, 2013).
metalworkers group. Table 12 also indicates In addition, the banking credit is also that the increasing amount of production and
needed in order to increase the amount of the amount of labor used may increase the
production because one of the causes of the probability of metalworkers to be classified as
limited amount of production is the lack of superior metalworkers group.
capital. This condition as proposed by the Related to the development strategy of
International Finance Corporation (IFC)-World SMEs metal in Pasir Wetan Village,
Bank in Micro, Small, and Medium Enterprise Karanglewas
Country Indicators that the biggest problems of Regency, the framers of the strategy should
Sub-District,
Banyumas
SMEs in 132 countries including Indonesia are ideally focus on increasing the amount of
difficult to access capital (IFC-World Bank, production. The increasing amount of
production can further increase the amount Anggraeni, Hardjanto, and Hayat (2013) of labor used. The amount of production and
examines the development of SMEs through the the amount of labor used are the predictors
facilitation of external and internal potential in that differentiate revenue achievement
the business group cornflakes in Pandanwangi, between superior metalworkers group and
Blimbing Sub-District, Malang. Development non-superior metalworkers group.
internally done in several ways, among others: 1) The strategies to increase the amount of
the procurement of capital; 2) innovation of production of SMEs metal are training and
production; 3) expansion of marketing network; tools aid. The training provided includes
and 4) the provision of facilities and training in entrepreneurship and SMEs as well
infrastructure. While external development as production trainings, such as training of
include: 1) access to capital assistance from the
JEJAK Journal of Economics and Policy Vol 10 (1) (2017): 121-137 133
relevant institutions; 2) coaching and training franchising, and joint ventures. Government activities; 3) help in promoting the products;
policy initiatives should take account of regional
4) assistance in the expansion of product and local factors which affect entrepreneurship marketing network; and 5) the provision of
and build on these particularities to foster small- facilities and infrastructures as supporting the
firm partnerships. Policies should use local advancement of SMEs.
institutions, groups of industries and inter-firm Another strategy that can be done to
linkages to create and strengthen the micro-level increase the number of SMEs production of
underpin global metal, namely strengthening the linkages
competitiveness. Building on local strengths, between SMEs. This strategy is done by
SMEs policies need to address the new dynamics setting up a framework for partnerships with
of entrepreneurship and small-firm clusters to government or private companies and
meet the challenges posed by globalizing partnerships between SMEs. The government
economies (Organisation for Economic Co- is a facilitator to initiate partnerships with big
operation and Development, 2000). companies.
Farsi and Toghraee (2014) examines the Organisation
SMEs in Iran by identifying the key challenges operation and Development (2000) stated
for Economic
Co-
faced by SMEs. Findings from the study showed that small firms need to upgrade their
that managerial and human resources, research management skills, their capacity to gather
and development, technology, national policies, information and their technology base.
environmental bureaucracy and limitation of Governments need to improve SMEs access to
market information are the main challenges financing, information infrastructures and
faced by SMEs in Iran.
international markets. Providing regulatory, World Bank (2005) stated that efforts to legal and financial frameworks conducive to
develop SMEs includes reduction of local entrepreneurship and small firm start-up and
legislation and regulation of business, the growth is a priority.
establishment of a new funding for SMEs, tax Fostering public-private partnerships
reform and tax refund appropriately, actively and small-firm networks and clusters may be
support business education, increase access to the most expeditious path to a dynamic SMEs
micro-finance services, and search other sector. Grouped in local systems of
opportunities to develop better communication production, SMEs can often be more flexible
infrastructure.
and responsive to customer needs than large The framers of the strategy should give an integrated firms. They can pool resources and
attention to the competitive performance. The share the cost of training, research, and
competitiveness refers to the ability of firms to marketing. Clustering facilitates exchange of
compete for markets, resources, and revenues as personnel and diffusion of technology and
measured by indicators such as relative market creates new possibilities for efficiency gains.
share, growth, profitability or innovation Importantly, these local networks and
(Roberts, 2004). The competitiveness of an support systems can help SMEs meet the
economy is seen as ultimately reflecting its challenges of globalization. Whether alone or
productivity. This depends on the value of in clusters, SMEs are seeking international
nation’s products and services, supplied by its opportunities through strategic alliances,
enterprises, as measured by the prices the
134 Diah Setyorini Gunawan, et al., The Strategy Development of SMEs Metal
command on international markets, and the associated with innovation (product, process, efficiency with which these products and
and organization); and 5) weak entrepreneurial services are produced (Porter et al, 2008). An
spirit and capacity (Yoshino and Taghizadeh- economy becomes more competitive through
Hesary, 2016).
the ability of its enterprises to increase It is possible to identify a range of activities productivity by using assets (human
that can contribute to strengthening the resources, capital, physical assets, among
prospects for the competitiveness of SMEs. The others) more efficiently.
framers of the strategy have to pick the United Nations-Economic and Social
appropriate mix of policies, programmes, and Commission for Asia and the Pacific (2009)
institution-building initiatives to be undertaken stated that competitiveness is fundamentally
by the government and private sector, and and enterprise level concept, referring to the
supported by international development relative performance of firms in particular
partners. Specific policies, programmes, and product
institutional frameworks are seen as needed to performance of enterprises is shaped by a
increase the competitiveness of SMEs. A public country’s:
policy or publicly financed programme to conditions (including a country’s policy and
endowment,
macroeconomic
support SMEs must be anchored in a sound institutional
environment),
and
economic rationale.
A generally supportive macroeconomic of a country’s business environment, the
microeconomic factors (including the quality
environment for enterprise development relative sophistication of a firm’s operations,
includes low budget deficits, appropriate and the state of enterprise cluster
competitive real development in a particular economy).
inflation
management,
exchange rates, and an outward-oriented trade
regime. The macroeconomic environment needs requirements of enterprise linkages and
Attention must be focused on the
to be particularly stable and predictable from the network efficiencies, and on upgrading
perspective of small firms, as fundamental options (for example: product and process
unexpected policy changes may threaten the innovation) as key dimensions of the
viability of SMEs more readily than that of larger competitiveness.
firms (United Nations-Economic and Social SMEs facing the challenges related to
Commission for Asia and the Pacific, 2009). the competition, the ability to adapt to rapidly
According to the Indonesian Government changing market demand, technological
Regulation (Peraturan Pemerintah Republik change, and the limitations associated with
Indonesia) Number 17 Year 2013 on the science, innovation, and creativity. Factors
implementation of Law (Undang-Undang) associated with the Small and Medium
Number 20 Year 2008 on Micro, Small and Enterprise includes: 1) resources limitations
Medium Enterprises, governments and local (financial, technology, skilled labor, and
governments should prioritize the development access to markets); 2) the high transaction
of micro, small and medium-sized businesses costs compared to large companies; 3)
through: 1) giving the opportunity to participate networks limitations that lead to lack of
in the procurement of government goods and information and limitations related to
services; 2) backup for micro enterprises, small domestic markets as well as internationally; 4)
businesses, and medium-sized businesses inability to compete with companies larger
through restrictions for large businesses; 3)
JEJAK Journal of Economics and Policy Vol 10 (1) (2017): 121-137 135
simplify bureaucracy; 4) provision of source of labor is largely derived from non-family financing in accordance with the provisions of
by 71.15 percent, especially for the business with the legislation; and 5) facilitating technology
the ownership of quite a lot of labor, while 28.25 and information.
percent are from families.
Seeing from the amount of turnover owned
CONCLUSION
by metal business, most of the turnover are still not optimal, only a few respondents who have a
From the results of research and turnover of more than one hundred million.
discussion about the strategy development of There are some things that cause these
SMEs metal in Pasir Wetan Village conditions, including the limitation of the
Karanglewas Sub District Banyumas Regency, technology and the ability of the entrepreneur.
it can be concluded as follows: The limitation of turnover is also caused by
Identification of SMEs metal profile in the lack of capital. Thus, the entrepreneurs apply
Pasir Wetan Village, Karanglewas Sub- for credit from bank to increase the capital. The
District, Banyumas Regency indicates that the purpose of the credit application is to increase
minimum age of respondent is 35 years old turnover and revenue, the average income
and the maximum age is 65 years old, and the received by the respondents before receiving
average age is 50.93 years old. The age of credit is Rp13,614,600.00. After receiving credit,
respondents included in the productive age the average net income increases to
make it possible for them to work optimally.
Rp16,431,260.00
The education level of respondents is The result of discriminant analysis
still low, 50 percent of the respondents have indicates that the amount of production is the
only finished primary school, there are even best predictor to differentiate the revenue
two respondents who did not finish primary achievement between superior metalworkers
school, and only one respondent who have group and non-superior metalworkers group.
higher education. The type of work owned by The amount of labor used is also a predictor of
the respondent did not give priority to formal revenue achievement that differentiates between
education. superior metalworkers group and non-superior
There are 39.29 percent of the metalworkers group. While the other predictors,
respondents who run the business with the such as the amount of bank credit aid received,
business duration of 3-11 years, while the least business duration and education level, are not
respondents are in the group of 30-47 years the predictor of revenue achievement between
with the percentage of 7.14 years, respectively. superior metalworkers group and non-superior
This business requires skill and ability to
metalworkers group.
process the metal into goods according to Related to the development strategy of
consumer demand, so that it is not easy for SMEs metal in Pasir Wetan Village, Karanglewas
people to open the metal processing business. Sub-District, Banyumas Regency, the framers of