Facebook-ku, Tokoku.

M E D IA IN D
o DCBA
S e n in FEDCBA
o S e la s a
4

123
17

18

eJan

20

19

O P eb

5


o

M ar

0

21

O Apr

0

Rabu

6

7

N E S IA


22

9

23

O M ei

0

K a m is

8

10
24

O Jun

25


O Jul

Jum at

o

11

12

26

0 Ags

S a b tu



M in g g u


13

27

O Sep

14

15

@

28

OOId

30

O N ov


31

O D es

A R Ib e r k e n a l a n

dengan

M

F o r e m o s t, to k o o n lin e y a n g

M a h a s is w a

asal B andung

m e n ju a l
yang


d a n i s e k a lig u s

s e p a tu

d ik e lo la
s a la h

k u lit p ria

Y usuf R am -

s a tu p e n d irin y a .
in i b e rc e rita

a w a ln y a ia m e n ju a l d e s a in .
" W a k tu
a w a ln y a

m u la i
cum a


ta h u n

2 0 1 0 k e m a rin ,

Pacebook,

g u n a in

kan.

S o a ln y a F a c e b o o k itu j n g k a u a n n y a
d a n g r a t i s , j a d i ngebantu
saha

m a s a r in

k e c il b u a t

lu a s


banget pengub a r a n g n y a ,"

u ja rY u s u f.
B e rk a t
s o s ia l

p e m a sa ra n

itu ,

b is n is

b e rk e m b a n g
k e lu a r
yang

e la lu i

je ja rin g


F o re m o st

s e m a k in

b a h k a n sa m p a i m e ra m b a h

k o ta b a h k a n

a w a ln y a

lu a r

hanya

n e g e ri.

D a ri

m enggunakan


F a c e b o o k , F o re m o s t m u la i m e ra m b a h
p a s a m y a d i K a s k u s d n T w itte r . D a la m
m e la k u k a n
tu ta n

tra n s a k s if

u n , k a re n a

banyaknyapesanan,

F o re m o st

m e m fa s ilita s i

B la c k b e rry

b a n g e t, b is a o n lin e


a ja , k h u s u s n y a

M e sse n g e r-n y a
k u lia h

dengan

a lia s B B .

"BB t u h ngebantu
di m ana

d iri

tu n -

ow ner

p a ra

B la c k b e rry

(BB M ) . S o a l n y a k i t a k a n

ja d i e n g g a k

m u n g k in

ju g a tia p

~ w a k tu m a n te n g in I a p te p . S e te la h b a n y a k
, p e la n g g a n ,

k ita

p ro d u k si

yang

~ s to c k , d e h , y a n g m e n g e r ja k a n

ready

m itra k ita

d i C ib a d u y u t," ta m b a h n y a .
I

N ggak cum a buat
e k s is ,

Facebook,

K em udahan

m enggunakan

, ju g a

d ira s a k a n

, m a sy a ra k a t

T w itte r , a ta u b lo g

. U n iv e rs ita s
. d a h h a m p ir

b is a m e n ja d i p in tu

M a h a s is w a J u r n a lis tik
U n iv e r s ita s P a d ja d ja r a n

O npad

201So.

P a d ja d ja ra n ,

N a m ira .

Su-

in i m e n g g e lu ti

D vA H

••

huhungan

F a k u lta s Ilm u K o m u n ik a s i

F acebook M y o o u S h o

R E Z K I A P R Iu Y A

H um

m a h a s is w a

un-

in te rn e t

in i p e m ilik a k u n

d u n ia b is n is .

K llp in g

m e ra u p

Ia y a n a n

d u a ta h u n

m e m a s u k i s e ru n y a

H E R N I t .A

d a la m

, tu n g

-------------

online.

b is n is
dan

A w a ln y a

b a ju -b a ju

b e ra p a
b a ra n g

yang

aw al

gue

a p a la g i

rn a n a -rn a n a

lu c u d a n
ya.

aja

lu a s , s ia p a

ra n g n y a ,

suka

emang ;

Udah

ja n g -

b is a lih a t h a -

in te rn e t

se k a ra n g

di

y a ," c e r ita M y o , p a n g g ila n

N a m ira .
b is n is

k a re n a

online shop

D a rb e s-

se n B ro w n e y

pun

m asak.

K a la u ju a la n

b ia s a ,

online shop,

b e ll, K a la u
d ip a ja n g
b is a

b a ra n g n y a

n ila i-n ila i

v ia

p e m b e li

m in im a l

te n tu
sudah

gam pang

ra n g d a n k a ra k te r

ngasih

in fo rm a s i

y a n g je a s . L e b ih k e

s ih . K a re n a
konsum en

ba-

k o n s u m e n , te ru s b is a
kepuasan

S e b a g ia n

P uspa.
M e n u ru t A n d re w

ke

yang

kenal

M e s ti p in ta r-p in ta r

la n g s u n g
m a la s

s ih

nyerah.

a ta u

o ra n g

aja

d a rin g in i?
" S a b a r, te la te n , d a n ja n g a n

ju ju r

dan

apa

s a a t b e rb is n is d i d u n ia

p e la n g g a n

y a n g te r p e n tin g ,"

u ja r

DarwiS,/ounder

d a ri

Pengennya

P uspa.

de-

ta h u n .

D ik a s ih

D a rb e sse n

dan

marketing

v ia

1 ,5

Twitter'

kan

2011.

p ro d u k si

Twitter.

s in g k a ta n

dan

B ro w n e y

m u d a p e m ilik
b e rju a la n

b e rs ta tu s

itu

d a ri

online shop

v ia in te rn e t

sa-

n g a t e fis ie n . P u s p a R in i, p e m ilik S w e e tlo o k O ls h o p d a ri J a k a rta

yang m et ode

k e s i-

bukan

k u lia h

s e rin g

b e n tro k

dengan

d a s a r c o k e la t."

A n a k -a n a k

online

p e m ilik

m a h a s is w a .

k a r e n a .s e r n u a k u e d ib u a t d a r i

in i m e n g a k u

be-

T e rk a d a n g

B e la -

K a la u

S e b a g ia n

shop

B ro w n e y ,
'D a r i

S e n d i r i '.

browney

---

N am anya

D a rb e sse n

bu-

sar anak m uda

marketing

d ia b a g ia n

s e n d iri,

k a la u

s o a l m a n a je m e n

w a k tu .

in i

dijalanin b e r d u a s a m a
p a c a rk u , C h a n d ra . A k u
b a g ia n

m e m ilik i

e fe k n e g a tif
A p a la g i

on-

v ia

line shop

nam a

usaha

te rn y a ta

b e rju a la n

m u la i

O k to b e r

S e b e n a rn y a

N am un,

jalanin

A ku

in i s e k ita r

bahan

m e n g u n tu n g k a n

b is a lih a t la n g s u n g , te ta p i b e lu m

hobi

usa ha

ja r

in te rn e t.

L a lu ,

m e s ti d ite ra p k a n

Vakum

" A w a ln y a

v ia

le b ih

Kiat sukses

in te rn e t,

y a n g in s ta n ," k a ta

m ik ia n .

s e k ita r

le w a t

v ia m e d ia s o s ia l.

m e rn a n g

to k o .

h o b i, N a jla a , p e m ilik

b e rju a la n

" U s a h a k u b a ru ja la n tig a b u la n . T a p i,

b e lL

S a m a h a ln y a d e n g a n M y o y a n g m e n g a w a li

k e u n tu n g a n

itu d a ri

suka, gue kan

on line,

v ia

kauannya

b is n is n y a m irip M y o o u S h o p m e ra s a k a n
khususnya

m u la i ju a la n

b e la n ja b a ra n g -b a ra n g

a k ra b

ta s

di be-

te m p a t.

" G u e b ia s a n y a

d a ri

ia m e n ju a l

hunting-nya

h a s il

u ru sa n
. K a s k u s C o m m u n ity , tid a k a d a p e rs y a ra t-

b is n is n y a .

udah l a m a n g g a k j u a l a n .
D i g r u p B B online shop k u p u n ,
"A ku

aku

b ila n g

la g i v a k u m

d u lu

s e la m a b ik in s k rip s i. D ita m b a h ,
s e la m a

in i a k u

m e n g u ru s
kan.

b e n a r-b e n a r

s e g a la n y a

s e n d iri

M u la i m e n g u ru s

b a ra n g

y a n g d a ta n g

s a m p a i k irim

ra n g la g i k e p e m b e li

ba-

m em ang

lu m a y a n m e n y ita w a k tu ," u n g k a p D in d a , p e m ilik

online shop

C h e a p e r S h o p , y a n g b e rd a g a n g
p ro d u k

fe sy e n d a ri B a n d u n g .

In tin y a ,

shop

m e n g e lo la

in i h a ru s

p in ta ra n
T e n tu k a n

online

d ib a re n g i

m e n g a tu r
p rio rita s !

ke-

w a k tu .

an khusus

u n tu k

b is a te rju n

b i s n i s on line t e r s e b u t .
"K a re n a se m u a o ra n g

b is a te rju n

b is n is in i, h a n y a d ip e rlu k a n
d a n k o n s is te n s i d a n
n

a . M u la i b e rb is n is

k e d u n ia
ke

k e te k u n a n

passion s a j a , "
Y !!k !(M -2 )

pesan-