materi b ing bisnis 10
nadiasasmita@uny.ac.id
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
T he ope ning of a m ovie is
gra b your
at t e nt ion.
de signe d t o
w w w.Com m unic at ionSk illsT ips.c om
T he ope ning of a m ovie is
de signe d t o gra b your
at t e nt ion.
gra b
your a udie nc e s
at t e nt ion.
Your Ope ning should
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
st or y is
int e re st ing a nd c a pt ure s
A w e ll t old
a udie nc e at t e nt ion st ra ight a w a y.
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
ge t your
a udie nc e t hink ing.
Que st ions
w w w.Com m unic at ionSk illsT ips.c om
During a T ED t a lk , Dr. J ill Ta ylor got
he r a udie nc e ’s at t e nt ion w he n she
brought out a re a l bra in t o illust rat e
he r point
w w w.Com m unic at ionSk illsT ips.c om
During a T ED t a lk , Dr. J ill Ta ylor got
he r a udie nc e ’s at t e nt ion w he n she
brought out a re a l bra in t o illust rat e
he r point .
You c a n he a r t he a udie nc e ga sp
w he n she brings it out
w w w.Com m unic at ionSk illsT ips.c om
You don’t have t o use a re a l bra in a s a
prop t o ge t your a udie nc e ’s at t e nt ion.
I nst e a d, you c a n:
Shock ing
St at ist ic
w w w.Com m unic at ionSk illsT ips.c om
(1 ) St a r t w it h a
You don’t have t o use a re a l bra in a s a
prop t o ge t your a udie nc e ’s at t e nt ion.
I nst e a d, you c a n:
(1 ) St a r t w it h a n Shock ing St at ist ic
U nex pe c t e d
St at e m e nt
(2 ) St a r t w it h a n
w w w.Com m unic at ionSk illsT ips.c om
I n his 2 0 0 5 St a nford Com m e nc e m e nt
Addre ss, St eve Jobs foc use d on only
t hre e point s a nd ba cke d e a ch point up
w it h a st or y.
As a re sult , his spe e ch is m e m ora ble
a nd inspiring.
w w w.Com m unic at ionSk illsT ips.c om
What a re t he ke y point s in your
pre se nt at ion?
w w w.Com m unic at ionSk illsT ips.c om
What a re t he ke y point s in your
pre se nt at ion?
Lim it t he num be r of point s you t a lk
a bout so t hat you don’t ove rw he lm your
a udie nc e .
w w w.Com m unic at ionSk illsT ips.c om
What a re t he ke y point s in your
pre se nt at ion?
Lim it t he num be r of point s you t a lk
a bout so t hat you don’t ove rw he lm your
a udie nc e .
I nst e a d, foc us on ex pla ining a fe w ke y
point s ve r y w e ll.
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
An a nchor is a devic e use d t o hook t he
ke y point t o your list e ne r’s m e m or y.
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
I n his 2 0 0 5 St a nford Com m e nc e m e nt
Addre ss, St eve Jobs use d t hre e st orie s
(one t o a nchor e a ch one of his t hre e ke y
point s).
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
I n his book , t he M a rs & Ve nus Die t a nd
Exe rc ise Solut ion, John Gra y use s t he
follow ing a na logy:
w w w.Com m unic at ionSk illsT ips.c om
I n his book , t he M a rs & Ve nus Die t a nd
Exe rc ise Solut ion, John Gra y use s t he
follow ing a na logy:
Think of your body as an old-fashioned steam
engine. You need to feed the fire with coal. When
there is no coal available, the stoker slows down so
that all the available fuel is not consumed. Likewise,
your metabolism slows down for the rest of the day
when you don t eat breakfast.
w w w.Com m unic at ionSk illsT ips.c om
Click H e re t o le a r n t he
PART S a c ronym for
Pow e rful Public Spe a k ing
Re m e m be r how you use d t o use
a c ronym s t o re c a ll im por t a nt
infor m at ion for your ex a m inat ion?
w w w.Com m unic at ionSk illsT ips.c om
Re m e m be r how you use d t o use
a c ronym s t o re c a ll im por t a nt
infor m at ion for your ex a m inat ion?
I f you a re de live ring a n infor m at ive
pre se nt at ion, t he n c re at ing a n a c ronym
c a n be a n e ffe c t ive a nchor
w w w.Com m unic at ionSk illsT ips.c om
Re m e m be r how you use d t o use
a c ronym s t o re c a ll im por t a nt
infor m at ion for your ex a m inat ion?
I f you a re de live ring a n infor m at ive
pre se nt at ion, t he n c re at ing a n a c ronym
c a n be a n e ffe c t ive a nchor
Click H e re t o le a r n t he
PART S a c ronym for
Pow e rful Public Spe a k ing
w w w.Com m unic at ionSk illsT ips.c om
I f you c a n c re at e a c t ivit ie s t hat
e m pha size your ke y point s, t he n your
point s w ill be m e m ora ble .
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
Do not e nd w it h t he Que st ion a nd
Answ e r Se ssion. You w a nt t he la st
im pre ssion you m a ke t o be t he be st one ,
so t a ke t he Que st ions first
w w w.Com m unic at ionSk illsT ips.c om
Do not e nd w it h t he Que st ion a nd
Answ e r Se ssion. You w a nt t he la st
im pre ssion you m a ke t o be t he be st one ,
so t a ke t he Que st ions first a nd t he n
m a ke your Fina l Conclusion.
w w w.Com m unic at ionSk illsT ips.c om
Sim ply t e ll your a udie nc e m e m be rs, “I ’ll
t a ke que st ions first , a nd t he n I ’ll w ra p
up w it h m y Fina l Conclusion. So, w ho
ha s t he first que st ion?”
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
I n your c onclusion, sum m a rize your
m a in point s. T his is your oppor t unit y t o
re c a ll your ke y point s a nd t ie t he m
t oge t he r.
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
During your closing, m a ke a cle a r c a ll t o
a c t ion.
w w w.Com m unic at ionSk illsT ips.c om
During your closing, m a ke a cle a r c a ll t o
a c t ion. Le t your a udie nc e k now
ex plic it ly w hat you w ould like t he m t o
do a ft e r list e ning t o your spe e ch. Give
t he m a cle a r nex t st e p t o follow.
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
T he be st w a y t o im prove at public
spe a k ing is t o pra c t ic e , pra c t ic e ,
pra c t ic e .
w w w.Com m unic at ionSk illsT ips.c om
Ge t fe e dba ck a bout your pe rfor m a nc e .
w w w.Com m unic at ionSk illsT ips.c om
Ke e p pra c t ic ing a nd ge t t ing fe e dba ck
a bout your pe rfor m a nc e .
w w w.Com m unic at ionSk illsT ips.c om
Ke e p pra c t ic ing a nd ge t t ing fe e dba ck
a bout your pe rfor m a nc e .
T he m ore you pra c t ic e , t he m ore
c onfide nt a nd c om for t a ble you’ll be on
st a ge .
w w w.Com m unic at ionSk illsT ips.c om
Click he re t o ge t t he 2 nd Edit ion of m y highly popula r
9 8 -pa ge e -book , “H ow t o be a Gre at Spe a ke r a nd
I nflue nc e Pe ople ”.
P.S.
V isit w w w.Com m unic at ionSk illsT ips.c om for
m ore FREE re sourc
e s. m unic at ionSk illsT ips.c om
w w w.Com
Cra ft a n I nt e re st ing T it le
w w w.Com m unic at ionSk illsT ips.c om
Cra ft a n I nt e re st ing T it le
Be gin w it h a Ba ng!
w w w.Com m unic at ionSk illsT ips.c om
Cra ft a n I nt e re st ing T it le
Be gin w it h a Ba ng!
Lim it Your Point s
w w w.Com m unic at ionSk illsT ips.c om
Cra ft a n I nt e re st ing T it le
Be gin w it h a Ba ng!
Lim it Your Point s
Anchor Your Point s
w w w.Com m unic at ionSk illsT ips.c om
Cra ft a n I nt e re st ing T it le
Be gin w it h a Ba ng!
Lim it Your Point s
Anchor Your Point s
Cre at e a Com pe lling Closing
w w w.Com m unic at ionSk illsT ips.c om
Cra ft a n I nt e re st ing T it le
Be gin w it h a Ba ng!
Lim it Your Point s
Anchor Your Point s
Cre at e a Com pe lling Closing
Pra c t ic e , Ge t Fe e dba ck , I m prove
w w w.Com m unic at ionSk illsT ips.c om
Click he re t o ge t t he 2 nd Edit ion of m y highly popula r
9 8 -pa ge e -book , “H ow t o be a Gre at Spe a ke r a nd
I nflue nc e Pe ople ”.
P.S.
V isit w w w.Com m unic at ionSk illsT ips.c om for
m ore FREE re sourc
e s. m unic at ionSk illsT ips.c om
w w w.Com
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
T he ope ning of a m ovie is
gra b your
at t e nt ion.
de signe d t o
w w w.Com m unic at ionSk illsT ips.c om
T he ope ning of a m ovie is
de signe d t o gra b your
at t e nt ion.
gra b
your a udie nc e s
at t e nt ion.
Your Ope ning should
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
st or y is
int e re st ing a nd c a pt ure s
A w e ll t old
a udie nc e at t e nt ion st ra ight a w a y.
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
ge t your
a udie nc e t hink ing.
Que st ions
w w w.Com m unic at ionSk illsT ips.c om
During a T ED t a lk , Dr. J ill Ta ylor got
he r a udie nc e ’s at t e nt ion w he n she
brought out a re a l bra in t o illust rat e
he r point
w w w.Com m unic at ionSk illsT ips.c om
During a T ED t a lk , Dr. J ill Ta ylor got
he r a udie nc e ’s at t e nt ion w he n she
brought out a re a l bra in t o illust rat e
he r point .
You c a n he a r t he a udie nc e ga sp
w he n she brings it out
w w w.Com m unic at ionSk illsT ips.c om
You don’t have t o use a re a l bra in a s a
prop t o ge t your a udie nc e ’s at t e nt ion.
I nst e a d, you c a n:
Shock ing
St at ist ic
w w w.Com m unic at ionSk illsT ips.c om
(1 ) St a r t w it h a
You don’t have t o use a re a l bra in a s a
prop t o ge t your a udie nc e ’s at t e nt ion.
I nst e a d, you c a n:
(1 ) St a r t w it h a n Shock ing St at ist ic
U nex pe c t e d
St at e m e nt
(2 ) St a r t w it h a n
w w w.Com m unic at ionSk illsT ips.c om
I n his 2 0 0 5 St a nford Com m e nc e m e nt
Addre ss, St eve Jobs foc use d on only
t hre e point s a nd ba cke d e a ch point up
w it h a st or y.
As a re sult , his spe e ch is m e m ora ble
a nd inspiring.
w w w.Com m unic at ionSk illsT ips.c om
What a re t he ke y point s in your
pre se nt at ion?
w w w.Com m unic at ionSk illsT ips.c om
What a re t he ke y point s in your
pre se nt at ion?
Lim it t he num be r of point s you t a lk
a bout so t hat you don’t ove rw he lm your
a udie nc e .
w w w.Com m unic at ionSk illsT ips.c om
What a re t he ke y point s in your
pre se nt at ion?
Lim it t he num be r of point s you t a lk
a bout so t hat you don’t ove rw he lm your
a udie nc e .
I nst e a d, foc us on ex pla ining a fe w ke y
point s ve r y w e ll.
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
An a nchor is a devic e use d t o hook t he
ke y point t o your list e ne r’s m e m or y.
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
I n his 2 0 0 5 St a nford Com m e nc e m e nt
Addre ss, St eve Jobs use d t hre e st orie s
(one t o a nchor e a ch one of his t hre e ke y
point s).
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
I n his book , t he M a rs & Ve nus Die t a nd
Exe rc ise Solut ion, John Gra y use s t he
follow ing a na logy:
w w w.Com m unic at ionSk illsT ips.c om
I n his book , t he M a rs & Ve nus Die t a nd
Exe rc ise Solut ion, John Gra y use s t he
follow ing a na logy:
Think of your body as an old-fashioned steam
engine. You need to feed the fire with coal. When
there is no coal available, the stoker slows down so
that all the available fuel is not consumed. Likewise,
your metabolism slows down for the rest of the day
when you don t eat breakfast.
w w w.Com m unic at ionSk illsT ips.c om
Click H e re t o le a r n t he
PART S a c ronym for
Pow e rful Public Spe a k ing
Re m e m be r how you use d t o use
a c ronym s t o re c a ll im por t a nt
infor m at ion for your ex a m inat ion?
w w w.Com m unic at ionSk illsT ips.c om
Re m e m be r how you use d t o use
a c ronym s t o re c a ll im por t a nt
infor m at ion for your ex a m inat ion?
I f you a re de live ring a n infor m at ive
pre se nt at ion, t he n c re at ing a n a c ronym
c a n be a n e ffe c t ive a nchor
w w w.Com m unic at ionSk illsT ips.c om
Re m e m be r how you use d t o use
a c ronym s t o re c a ll im por t a nt
infor m at ion for your ex a m inat ion?
I f you a re de live ring a n infor m at ive
pre se nt at ion, t he n c re at ing a n a c ronym
c a n be a n e ffe c t ive a nchor
Click H e re t o le a r n t he
PART S a c ronym for
Pow e rful Public Spe a k ing
w w w.Com m unic at ionSk illsT ips.c om
I f you c a n c re at e a c t ivit ie s t hat
e m pha size your ke y point s, t he n your
point s w ill be m e m ora ble .
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
Do not e nd w it h t he Que st ion a nd
Answ e r Se ssion. You w a nt t he la st
im pre ssion you m a ke t o be t he be st one ,
so t a ke t he Que st ions first
w w w.Com m unic at ionSk illsT ips.c om
Do not e nd w it h t he Que st ion a nd
Answ e r Se ssion. You w a nt t he la st
im pre ssion you m a ke t o be t he be st one ,
so t a ke t he Que st ions first a nd t he n
m a ke your Fina l Conclusion.
w w w.Com m unic at ionSk illsT ips.c om
Sim ply t e ll your a udie nc e m e m be rs, “I ’ll
t a ke que st ions first , a nd t he n I ’ll w ra p
up w it h m y Fina l Conclusion. So, w ho
ha s t he first que st ion?”
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
I n your c onclusion, sum m a rize your
m a in point s. T his is your oppor t unit y t o
re c a ll your ke y point s a nd t ie t he m
t oge t he r.
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
During your closing, m a ke a cle a r c a ll t o
a c t ion.
w w w.Com m unic at ionSk illsT ips.c om
During your closing, m a ke a cle a r c a ll t o
a c t ion. Le t your a udie nc e k now
ex plic it ly w hat you w ould like t he m t o
do a ft e r list e ning t o your spe e ch. Give
t he m a cle a r nex t st e p t o follow.
w w w.Com m unic at ionSk illsT ips.c om
w w w.Com m unic at ionSk illsT ips.c om
T he be st w a y t o im prove at public
spe a k ing is t o pra c t ic e , pra c t ic e ,
pra c t ic e .
w w w.Com m unic at ionSk illsT ips.c om
Ge t fe e dba ck a bout your pe rfor m a nc e .
w w w.Com m unic at ionSk illsT ips.c om
Ke e p pra c t ic ing a nd ge t t ing fe e dba ck
a bout your pe rfor m a nc e .
w w w.Com m unic at ionSk illsT ips.c om
Ke e p pra c t ic ing a nd ge t t ing fe e dba ck
a bout your pe rfor m a nc e .
T he m ore you pra c t ic e , t he m ore
c onfide nt a nd c om for t a ble you’ll be on
st a ge .
w w w.Com m unic at ionSk illsT ips.c om
Click he re t o ge t t he 2 nd Edit ion of m y highly popula r
9 8 -pa ge e -book , “H ow t o be a Gre at Spe a ke r a nd
I nflue nc e Pe ople ”.
P.S.
V isit w w w.Com m unic at ionSk illsT ips.c om for
m ore FREE re sourc
e s. m unic at ionSk illsT ips.c om
w w w.Com
Cra ft a n I nt e re st ing T it le
w w w.Com m unic at ionSk illsT ips.c om
Cra ft a n I nt e re st ing T it le
Be gin w it h a Ba ng!
w w w.Com m unic at ionSk illsT ips.c om
Cra ft a n I nt e re st ing T it le
Be gin w it h a Ba ng!
Lim it Your Point s
w w w.Com m unic at ionSk illsT ips.c om
Cra ft a n I nt e re st ing T it le
Be gin w it h a Ba ng!
Lim it Your Point s
Anchor Your Point s
w w w.Com m unic at ionSk illsT ips.c om
Cra ft a n I nt e re st ing T it le
Be gin w it h a Ba ng!
Lim it Your Point s
Anchor Your Point s
Cre at e a Com pe lling Closing
w w w.Com m unic at ionSk illsT ips.c om
Cra ft a n I nt e re st ing T it le
Be gin w it h a Ba ng!
Lim it Your Point s
Anchor Your Point s
Cre at e a Com pe lling Closing
Pra c t ic e , Ge t Fe e dba ck , I m prove
w w w.Com m unic at ionSk illsT ips.c om
Click he re t o ge t t he 2 nd Edit ion of m y highly popula r
9 8 -pa ge e -book , “H ow t o be a Gre at Spe a ke r a nd
I nflue nc e Pe ople ”.
P.S.
V isit w w w.Com m unic at ionSk illsT ips.c om for
m ore FREE re sourc
e s. m unic at ionSk illsT ips.c om
w w w.Com