PENGEMBANGAN AUDIO VISUAL SEBAGAI MEDIA KOMUNIKASI, INFORMASI, DAN EDUKASI KERUSAKAN DAS BODRI HILIR KABUPATEN KENDAL - UDiNus Repository

DAFTAR ISI
HALAMAN SAMPUL DALAM ................................................................................ i
HALAMAN PERSETUJUAN ...................................................................................ii
HALAMAN PERNYATAAN KEASLIHAN PROYEK AKHIR......................... iii
HALAMAN PENGESAHAN ...................................................................................iv
HALAMAN PERNYATAAN PERSETUJUAN PUBLIKASI ............................... v
HALAMAN UCAPAN TERIMA KASIH ............................................................... vi
HALAMAN ABSTRAK ......................................................................................... viii
HALAMAN ABSTRACT .........................................................................................ix
HALAMAN DAFTAR ISI ......................................................................................... x
HALAMAN DAFTAR TABEL ............................................................................. xiii
HALAMAN DAFTAR GAMBAR ......................................................................... xiv
HALAMAN DAFTAR LAMPIRAN....................................................................... xv
BAB 1 PENDAHULUAN ........................................................................................... 1
A. Latar Belakang ....................................................................................................... 1
B.Perumusan Masalah .................................................................................................. 7
C. Tujuan ..................................................................................................................... 8
D. Manfaat .................................................................................................................... 8
1. Manfaat Akademis ................................................................................................... 8

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2. Manfaat Praktis ........................................................................................................ 8
3. Manfaat Sosial ......................................................................................................... 9
4. Batasan Masalah ....................................................................................................... 9
BAB II KAJIAN TEORITIS ................................................................................... 10
A.Deskripsi Objek ...................................................................................................... 10
B. Kerangka Teori ...................................................................................................... 13
1. Definisi Komunikasi .............................................................................................. 13
2. Komunikasi Persuasif ............................................................................................. 16
3. Komunikasi Massa.................................................................................................. 17
4. Komunikasi Efektif ................................................................................................. 23
C. Hasil Penelitian yang Relevan ............................................................................... 25
BAB III METODE PENCIPTAAN ........................................................................ 32
A. Metode Penciptaan ................................................................................................. 32
B. Perencanaan Konsep Kreatif dan Konsep Teknis .................................................. 35
1. Konsep Kreatif ........................................................................................................ 35
2. Konsep Teknis ........................................................................................................ 36
C. Teknik Produksi ..................................................................................................... 37
D. Proses Berkarya ..................................................................................................... 39
1. Pra Produksi ............................................................................................................ 39


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2. Produksi .................................................................................................................. 42
3. Paska Produksi ........................................................................................................ 42
4. Breakdown Produksi ............................................................................................... 44
5. Naskah Produksi ..................................................................................................... 45
BAB IV HASIL DAN PEMBAHASAN .................................................................. 53
A. Proses Berkarya ..................................................................................................... 53
B. Visualisasi Karya .................................................................................................. 59
C. Analisa Karya ........................................................................................................ 81
D. Pengujian .............................................................................................................. 83
E. Evaluasi ............................................................................................................... 104
BAB V PENUTUP .................................................................................................. 110
A. Kesimpulam ........................................................................................................ 110
B. Saran.................................................................................................................... 110
DAFTAR PUSTAKA.............................................................................................. 112
LAMPIRAN ............................................................................................................ 115

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DAFTAR TABEL
Tabel 1.1 Tabel Sebaran Status Kawasan Wilayah DAS Bodri........................................ 5
Tabel 2.1 Tabel Data Rekap Luas Lahan Kritis Per Sub DAS ....................................... 10
Tabel 2.2 Tabel Administrasi DAS Bodri ....................................................................... 11
Tabel 2.3 Tabel Sebaran Sub DAS Wilayah DAS Bodri ................................................ 11
Tabel 2.4 Tabel Morfologi Sub DAS Wilayah DAS Bodri ............................................ 12
Tabel 3.1 Tabel Daftar Responden.................................................................................. 34
Tabel 3.2 Tabel Alat dan Bahan Pembuatan Video ........................................................ 36
Tabel 3.3 Tabel Alat dan Bahan Pendukung Editing ...................................................... 37
Tabel 3.4 Tabel Tim Produksi......................................................................................... 41
Tabel 4.1 Tabel Proses Berkarya .................................................................................... 54
Tabel 4.2 Tabel Dokumentasi Proses Berkarya .............................................................. 56
Tabel 4.3 Tabel Print Out Karya..................................................................................... 61

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DAFTAR GAMBAR
Gambar 1.1 Pemanfaatan Lahan yang Tidak Sesuai......................................................... 4
Gambar 4.1 Poster 4R ..................................................................................................... 59

Gambar 4.2 Cover CD Hilir ............................................................................................ 59
Gambar 4.3 Label Hilir ................................................................................................... 59
Gambar 4.4 Dokumentasi Sosialisasi Pengelolaan DAS Bodri 01 ................................. 80
Gambar 4.5 Dokumentasi Sosialisasi Pengelolaan DAS Bodri 02 ................................. 80
Gambar 4.6 Dokumentasi Sosialisasi Pengelolaan DAS Bodri 03 ................................. 80

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DAFTAR LAMPIRAN
Transkrip Wawanacara.................................................................................................. 115
SPK Dinas Lingkungan Hidup ...................................................................................... 133

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