Public Awareness Public Education for Climate Change and Disaster Risk Reduction
at-a-glance info (in slide master)
at-a-glance info (in slide master)
Change Training
Change Training
Public Awareness Public Education for Climate Change and Disaster Risk Reduction
at-a-glance info
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(in slide master)
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Objectives:
1.Introduce to Public Awareness Public Education (PAPE)
2.Share experiences from global campaign into local campaign
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Session 7 Introduction of Public Awareness and Public Education for CC and DRR
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Training Group Work 1
1. Divide participants into Groups of people
2. Ask each participants to visit each post
3. Ask each participants to answer the question
and writing it in the metacard it each post… we only have 2 minutes- No talking with each other4. Plenary discussion
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Survey based on Climate Asia Project – BBC Media Action
- - Indonesia
Source: www.bbc.co.uk/climateasia
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Survey based on Climate Asia Project – BBC Media Action Nepal
Source : www.bbc.co.uk/climateasia
Survey based on Climate Asia Project
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- – BBC Media Action -Vietnam
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Guiding conceptual frameworks Strategy 2020: increase community
safety & resilience, protect livelihoods & strengthen recovery Hyogo Framework for Action
Comprehensive School Safety
The Framework for Community
Safety and Resilience is the umbrella/foundation guiding programming
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Training Community first:
RCRC contribution to disaster risk reduction activities starts with participatory investigation and builds on community engagement and commitment to build safer and more resilient communities.
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National Societies have a long history on working with communities , they undertake this task through various activities:
National public campaigns,
Partnerships with education authorities
Developing educational materials for schools,
Mobilising youth and junior RCRC for peer education,
Training and organizing communities through community-based DRR,
Using their disaster response operations as opportunities for improved risk awareness. National Societies have a long history on working with communities , they undertake this task through various activities:
National public campaigns,
Partnerships with education authorities
Developing educational materials for schools,
Mobilising youth and junior RCRC for peer education,
Training and organizing communities through community-based DRR,
Using their disaster response operations as opportunities for improved risk awareness.
at-a-glance info
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(in slide master)
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education for disaster risk reduction: A Guide Tools
In 2011, the IFRC published Public awareness and education for disaster risk reduction – a guide, designed to help National Societies scale up their work in disaster risk reduction campaigning, partnerships and education.
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PAPE Guide : Planning (in slide master)
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from awareness to education to a culture of safety using at-a-glance info
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strategic approaches and quality tools (in slide master)
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Public awar public educ eness ation d an ic es ls eg ch oo rat oa e t St pr tiv ap ec
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Hazard awareness alone does not lead directly to
people adopting risk-reduction measures. People take
action only when:- they know what specific actions can be taken to reduce their risks
- they are convinced that these actions will be
effective
- they believe in their own ability to carry out the tasks.
PAPE Guide : Approaches
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- Campaign • Participatory Learning • Informal Education • Formal School Based Intervention
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(in slide master) PAPE Guide : 4 Key Principles
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- Consistency & Standardized messaging
- Legitimacy and credibility
- Scalability • Sustainability
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(in slide master) PAPE Guide : Tools
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- Publication • Curricula, modules and presentation
- E-learning
- Games and competitions
- Performing arts
- Audio and video materials
- Web pages and activities
- Social media
- Telecommunication
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(in slide master) PAPE Guide : Ensuring Quality
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- Well-crafted messages
- Powerful images
- Engaging and Proven • Adapted and localized
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Session 7 Sharing Experience from Global Campaign to Local Campaign
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WWF : Earth Hour Global Campaign
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IFRC Key Messages on Climate (in slide master)
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Strategy 2020, “Recognizing that our understanding of the extent and impact of climate
change will continue to evolve, we contribute to
measures for adaptation – actions to reduce the vulnerability of communities to modified environments – and mitigation – environment friendly behaviours that also reduce the extent ofglobal warming which causes climate change.”
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(in slide master) Messages on Climate Change (COP17-
Training
Durban)
1. Climate change is increasing disaster risk for millions of the world’s most vulnerable people.
2. Climate change is already affecting lives and livelihoods of local communities
3. The current global humanitarian system cannot cope with
any increased demand.4. An integrated approach to community safety and resilience
5. Improving safety and resilience through early adaptation
action6. Local action is the key to adaptation.
7. Empowering communities through knowledge 8. We have solutions and the ability to implement them.
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American Red Cross (in slide master)
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Key Messages
- Get a kit
- Make a plan
- Be informed
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Change Australian Red Cross
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Key Messages Step 1. Be Informed Step 2. Make a Plan Step 3. Get an emergency kit Step 4. Know your neighbours
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Key Messages
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Adopt & Adapt - Plant a tree to save the planet (Srilanka Red Cross)
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Training Session 12.3.
Introduction to PAPE Tools : Key Messages
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education for disaster risk reduction: Key Messages is offered as a tool for practitioners internationally to use in a consensus-building validation process.
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Global Initiatives (in slide master)
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Key Messages
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The importance of key messages (in slide master)
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• Key messages comprise the core, common and
comprehensive information about safety and resilience that are needed to promote consistent and sustained DRR.
• Effective public education for DRR requires sustained
repetition of the same messages.- Safety and resilience requires dramatic behavior changes.
- Harmonizing
the key messages will establish a foundation
that National Societies and national stakeholders can build
on to standardize messages for their own contexts .at-a-glance info
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household and family disaster prevention
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Key hazard- specific messages
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(in slide master) Group Work 2
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3 working groups Please: Step 1: One set of hazard key messages is assigned to each group (drought, flood, and tropical cyclones).
Step 2: Identify 2-3 key messages to deliver to the community. Step 3: Add “Climate Change perspective” on the context-specific details
Step 4: Decide which medium of dissemination to use (example:
radio, brochures, etc.)
Step 5: Decide with whom to coordinate about the content of the
Key Messages.at-a-glance info
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(in slide master) Group Work 2 (continued)
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Key Messages CC-Context Medium to Coordinated Specific Detail disseminate Actors a. …
b. …..
c. …..
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National Societies, the IFRC and ICRC as well as the general (in slide master)
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public. Registration and access are free. www.ifrc.org/learning
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RCRC Knowledge Sharing Tools (in slide master)
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- Resource Management System (RMS)
- South East Asia: Road To Resilience - Google Earth for DM Resources - Climate center: web page
- Climate Net - FEDNET: CPRR / Communities Of Practice ( RCRC internal)
- IFRC: web page ( public)
Centers of Reference – Global and at-a-glance info
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Regional
- Multiples initiatives, methodologies and community approach within the Red Cross as well as an un efficient use of resources.
- Great capacity and experience of the Red Cross and other Institutions that are not systematized.
- Better use of the community knowledge and capacities to contribute to their own resilience and provide common tools for Disaster Risk Reduction • Better articulation and complementarities between actors.
- Need to increase and more efficient use of existing resources in the regions and globally.
at-a-glance info (in slide master)
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Reference Centres
Regionals:
Centre for Community Resilience (Costa Rica R)
Disaster Preparedness ( El Salvador RC)
Caribbean DRM Resource Centre (Barbados Red Cross)
Global:
Global Disaster Preparedness Centre (American Red Cross)
Livelihoods Resource Centre (Spanish Red Cross)
Psychosocial Resource Centre (Danish Red Cross)
Shelter Research Unit (IFRC and Benelux Red Cross)
Volunteer Reference Centre (British Red Cross)
Global Advisory Panel on Corporate Governance and Risk Management in RCRC NS (Australian Red Cross)
Climate Centre (Netherlands RC)
Center for Evidence-based Practice (CEBP, Belgian RC Flanders )
Global First Aid Reference Centre (French Red Cross)
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How we can use the existing tools in a better way?
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Key Message (in slide master)
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1. Many works have been done by NS already to
support the Public Awareness and Public Education for CC and DRR.
2. The need to have knowledge sharing amongst
NS to support the Public Awareness and Public Education initiatives for CC and DRR.
3. The need to use the PAPE Guide and to adapt/
contextualize Key Messages to our own context and in coordination with other actors.