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ASAIS 2015 COMMITTEE
Executive Board
Director of PNJ
Head of P3M PNJ
General Chairs
Iis Mariam
Vice Chairs
Budi Damianto
Managing Commitee
Agus Edi Pamono
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Belyamin
Dianta
Anis Rosyidatr
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Ade Sukma Mulya
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Publication
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MaharAzhari
Administration Staf
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Contact Address
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Tlp. 02
Proceedingrof,;:i{nnual South East,Asian Internatibnal Seminar
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TITLES OF'COMMERCE AND HUMANITIES
PAPER
Kode
csH-O1
Titels
ueslgn utrategy and
Researcher
its
Interface with Manufacturing
and Marketing: A Conceptua-i
Page
Ali Masjono
I
Framework
CSH.O2
The Empowerment of peopleis Arkas Viddy, Andi
Syarifuddin,
Priority Economy by Clustering and Zuhriah
Economic Sectors
in
u
East
Kalimantan Province (The Case
of 6 Regencies/Districts in East
Kalimantan)
CSH.O3
The Influence of Underpricing Amt Utamaningsih
IPO Aftermarket
2t
to
Performance:
between Fixed
Comparison
price
Bookbuilding System
on
and
the
Indonesia Stock Exchange
csH-04
Indicator of Financial Distress
Prediction on Banks That Listed
in Indonesia Stock Exchange
CSH-05
The Development of Creativitll Lenny Brida
Innovation and Invention of
Indonesian Higher Education
Students' Technopreneurship in
KMI-EXPO 2015
CSH-06
The
Application
Enhepreneurship
Model Based on
Achievement
in
27
37
of laohammad Maskan, Ahmad
Learning
Learning
Management System to Increasi
Leaming
Objective
Endang Afriyeni, Jumyefti
49
Fauzi, Ludfi Djajanto
politeknil
Negeri Malang
CSH.O7
of The Influence of
Professional Ethics and
Independence on
The
Performance of Auditors
Analysis
Novr Damayanti
57
(Empirical Studies on The
Accountan Public Firms in
Surabaya)
CSH.O8
Development of Indonisian Nur Hasylm, Ade Sukma
Mulya,
Learning Model Based On Sri Wahyono
7t
Stengthening of Rasionality and
Soft Skill for Slow Learner
vi
Proceeding of Arurual south,East Asian International
seminar (ASAIS) 2015
P'
rssN 2302-786X
Kode
Titels
Researcher
Page
Students
CSH.O9
Family Background and Social Primadona,Emrizal
Capital in The Entrepreneurial
Process in Minang Ethnic
CSH-10
The Analysis of Mice (Meeting,
Incentive, Conference
and
Exhibition ) Potency: Case
Study in Padang City West
77
Rini Ekasari, Sarmiadi, Yudhytia
Wimeina
83
Sarmiadi
93
Sri Wahyuni
99
Sumatera Indonesia
CSH-I I
Identification of Special Interest
Tourism in South Solok
Regency West Sumatera
CSH-I2
Employment Growth of Micro,
Small and Middle Business
Sector (UMKM) In Reducing
the Open Unemployment
Rate
in Indonesia
CSH-I3
The Significance of Marketing Sylvia Rozza
Business Award on Corporate
Reputation
111
and
Marketing
Brand Holder
Performance of
Company in Indonesia
CSH.I4
Islamic Work Ethics is Needed
for
Developing
Core
Competence of The Firm An
Attempt to Integrate Work Ethic
Strategic Human
Resources Management
Willson Gustiawan, Shang-Ping
Lin
t27
With
csH-I5
Analyze of Economic Sectors Yosi Suryani, Rudy Rinaldy
Priority in Port Area of Bungus
141
Padang
CSH.16
Analyze of Economic Sectors
Priority in Port Area of Bungus
Yosi Suryani, Rudy Rinaldy
153
Zaenal Abidin Eko Putro, Nurul
r59
The Study of Soft Skills to Titi Suhartati, Yenni Nuraeni,
Develop Learning Model of Nedsal Sixpria
169
Padang
CSH-I7
Reaffirming
Cultural
Understanding: The pNJ Intan Pratiwi
Partnership with Kaimana
District of West Papua
csH-l8
Soft Skills That Integrated With
Accounting Subjects
Proceeding ofAnnual South East Asian Internafinncl Scrninor
/Asars\ ?nl<
rrii
ISSN 2302-756X
Researcher
Implemenffi
csH-19
Principle
of Know your
IdaNurhayatilndianikA;inah-
Employee as Fraud prevention
Measures
on Indonesia Banking
rooi%
The Use of nigitat
to Learn' in Indonesian EFL
Classroom: Working With
Yogi Widiawati
Essays
The Language U"tt ,ndTE Ninggarwati,
Ina S;ka";h
Development of Theme nfr"r"
in The Feature Articles in
CSH.21
English and in Bahasa Indonesia
Roleofrrre@
and National Zakat Agency in
Efforts to Alleviat. fo""rty io
Darna, na"hmt
l6htiliU
Indonesia
Analysis of
CSH-23
perfonnance
reur@
Measurement System Using *F":.
Wardhana, Rika novyanti
Competency-Based Balancei
(A Study i,
Scorecard
Banjarmasin State polytechnics)
Destination
-
ffiiopn
Strategy Based
Competence of Mice
Characteri sti c s,
on
ent
Core
E epE;;a
of Female
Preference
EttyKongratffi
Fatimah and aminatr
Consumers Towards UKM
Fashion Products
Opportunity
!_*d*g
The
-Gi-
unA
of Tuty Herawati anaEtly
Fashion SMEs Facing
dngrat
Era of Asean Economil
Community (AEC)
CSH-27
Research
Triple
U.tix
Con@t
-i, tistvtariam@
Coflaboration
Between Industry, Government
Tq Polytechnic Through
Collaborative
Knowledie
Creation Approach
_
_ profile
uemograpic
of
E-
Commerce Customers in Jakarta
viii
Eva ZulfaNailufar"
I.B'H*@
Rodiana Listiawati
Proceeding of Annual South East Asian lnternational
Seminar (ASAIS) 20
I5
ISSN 2302-786X
Kode
CSH.29
Titels
Researcher
Comparing The Effectiveness of Rene Muhammad, Tshin Lip
Writing Assessment and
Page
Vui
26t
Scientific Articles Science and Hapsa lJsman, Alfred Tandirura,
Technology
for Ramzy G.G.L. Sayonira
28s
Practical Effectiveness for
Hearing Impaired Students
CSH-30
Entrepreneurship (bK)
Polytechnic Kupang
At State
Proceeding of Annual South East Asian Intemational Seminar (ASAIS) 2015
ISSN 2302-786X
Analyze of Economic Sectors Priority in Port Area of Bungus
Padang
Yosi Suryanir, Rudy Rinaldy2
tBusiness Administration, Polytechnic State of Padang
Komplek Griya Elok Blok Gl/18 Arai Pinang, Lubuk Begalung Padang
e-maili@
2Economic Faculty, Andalas University and Department of Transportation Padang
Mata Air Street Padang
Absffacl
Tb implement dewlopment with limited resources as a consequence have to be focused on the
development of somi sectors that have an effect multiplier signiJicantly to other sectors or the
economy as a whole. This article describes the area of Port Bungus Padang, not only as a pioneer
tro^pirt locations, but can also be developed on priority economic sectors in accordance with the
character of the areo and the region, so as to support the main sectors, namely transport in Port
area of Buigus. The goal of article writing is to determine the priority sectors of the economy that
can bZ deviloped in-the Port Area of Bungus. The analysis used is quantitative metho.d of AHP
(Analytical Hiemrchy Process). The results illustrate that the sector of the economy that can be
developed in this area on a priority basis is the transport and communications sector,
services, trade, services and restaurants, electricity, gas and water supply,
^orrrp"t*ing,
consiructionind agriculture, liyestock lhith these results we can conclude that in addition to the
development ofthe Port Area of Bungus ofthefreight transport pioneer, there are some sectors ofthe
economy that can be developed as a source ofrevenuefor Padang City-
Key Words: Econpmic sector AHE Port Bungus
1. INTRODUCTION
'Development of a region is defined as
the efforts made to create growth in a
equitable
region characterized
development in all sectors and in all
parts of the region. Economic growth
can not occur simultaneously in all
places and all sectors of the economy,
by
but only at certain Points and in
certain sectors as well. Prioritized
investments in key sectors that can
increase revenue potential and the
region in a relatively short period of
time. An area that has the potential to
grow bigger will grow more raPidlY,
then the area will stimulate the
of
surrounding areas.
For those sectors that have the
potential to grow bigger tends to
development
develop early and later bY the
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development of other sectors with less
potential.
Economic development of a region to
build an economic aclivity that is able
to grow rapidlY and has a high
exposure to other sectors so as to
form forward and backward linkarge.
The rapid growth of the sector will
encourage the polarization potential
of other economic units, which inturn
indirectly other sectors
of
the
economy experiehced growth.
Under these conditions, the Port Area
of Bungus Padang has economic
potential that can be developed and
have the opportunity to serve as . a
sector that can provide opporfunities
for other sectors to flourish. The
purpose of this study was to analyze
the priority economic sectors that
could be developed in the Port area
Bungus Padang. While the
contribution of the research is the
development of science to the
economics of the sectors that provide
opportunities to be developed on an
af,ea as well as well as
recommendations for the Padang
Local Government on economic
proceeding ofAnnual South EastAsian International Seminar (ASAIS)
2015 153
ISSN 2302-786X
sectors that can provide local revenue
source for the city of Padang.
change, (d)
2. TIIEORY
modemity
2.1
DEVELOPMENT
AND
REGIONAL EXPAI\SION
Development is based on a regional
approach is intended as a Planning
and development activities associated
between one region to the other so
that the direction
of
develoPment
across the country in a region that
needs the higher reservoir. There
should be inter-regional cooperation
in carrying out development activities
the area, basically have the
social
potential economic
in
and
characteristics are almost the same
even mutually reinforcing. This
cooperation is intended for regional
development
can be
oPtimized
on
of
synergies
through the creation
the use of the economic potential that
exists. For the current development in
the region based on nafural resources
and human resources in the area.
Utilizatiort of both these potentials
that need cooperation so as to create
an outcome or a greater benefit when
compared to working alone (Miraza,
2oos).
According
to Tarigan (2005), the
potential of the region in the form of
gifts of nature and man's work in the
past are assets that should be used for
the greatest prosperity of the people in
the long term and lasting. To achieve
this, the utilization of the asset must
be
thoroughly planned carefullY.
There needs to be plaruring to give
overall direction of land use that as a
guide for other'planning (sectoral) are
partial. There are some ideas very
important point, namely: (a) that the
development is an ongoing Process
canied out in order to imProve the
welfare of the community, (b) that the
development is an important endeavor
undertaken, (c) that the development
implemented plans to growth and
lS4
that lead to
the
development of modernity, (e) that
is achieved through the
development covers all aspects of
society, the nation and
the
state,
of political,
economic, social, culfural, defense
including aspects
and security and administration.
Widodo (1999) asserted that the
purpose of development of the region
the
achieved
only
the
activities
concerning
components
regional
utilization
planning,
social
resources, spatial
change and economic growth, active,
dynamic growth and development.
measured using
benchmarks as follows: (a) the growth
Gross Domestic Product, (b)
income per capita and income
distribution, (c) poverty level, (d)
public service
consumption
will'
if
be
of
or the
This can be
of
of
facilities, and (e) the quality
of q"
environment. To assess the success of
the division of a country's economy is
based on four criteria, namely: (a) the
labor, (b) poverty
utilization
reduction, (c) policy for distribution
of income, and (d) an increase in
labor productivity.
of
2.2 ECONOMIC GROWTIIAREAS
Economic growth in the region is
people's income overall increase
occurring in the region, which is the
entire value added that
occurs
(Sjafrizal, 2009). Revenues region
illustrates the remuneration for the
factors of production are operating in
the area, which roughly describe the
prosperity of the area. The same
sources say that economic growth is
the increase in output per capita
preformance long term. That growth
must be sourced from the intemal
processes of the economy.
This provision is of particular interest
in the economic tenitory, because it
could be an area of growth, but the
growth was created because of the
Proceeding of Annual South East Asian International Seminar (ASAIS) 2015
ISSN 2302-786X
many aid / injection of funds from the
central government and the growth
was halted when the cash injection is
stopped. Thus, to support the growth
of a necessary consequence of the
high region between communities as
the economy by the
actors
government as a policy stakeholders
in development.
district is 6,274 inhabitants. While
3.
According
in
METHODOLOGY
The research was conducted at the
Port Area of Bungus with an area of
2.2ha. The location lies in the area of
the Dishict Bungus sackcloth Padang.
This study is a combination of the use
of secondary data and primary data.
The use of secondary data is more
focused on statistical data from the
Central Bureau of Statistics and
Bappeda Padang. While the primary
data derived from interviews are
structured in the form of a
questionnaire to the public (which
consists of ' the general public,
stakeholders and community leaders)
ire located on the object of research
with economic potential, namely trade
and services and industry (large
. industry, medium and small), hotels
and restaurants, tourism, fisheries,
and so on. The assumption of the
sector as a labor-intensive process of
developing local resources and
economic
optimization
potential of the region. Observations
or observation conducted to obtain
preliminary data that can support the
study, so the complete informatipn to
deliver answers to the Problems of
research can be obtained.
of the
Total population
in this studY is
derived from the number of residents
in the sackcloth of District. Bungus
Bay object of studY chosen Place.
Based on data from the District In
Figures sackcloth of Dishict Bungus
Bay of tho Year 2013, the location of
Bungus
ate at
KelurahanWest
Bungus. The total population in this
sampling study conducted by random
sampling on the people residing in the
area around the object. Sampling is
determined by quotas which are
considered to represent the answer to
each question in the form of a
questionnaire that witl be given to the
respondent.
Theorem
to the Central Limit
in Cooper and Schinder
(2006), said that in order to determine
the sample size, the sampling
distribution
will be normal if
sufficient number
of
samples. The
number of samples in question is a
minimum of 30 (n : 30), where the
greater number of samples, sampling
food distribution approaches a normal
distribution. In other words, if the
population is not normally distributed,
the mean of samples would be normal
if the sample size is greater than or
equal to 30 (n 2 30). Thus, the
number of samples in this study were
30 respondents.
To answer the research objectives of
the priority sectors of the economy
that can be developed in Bungus Port
area of Padang, the analysis method
Analytical Hierarchy Process. This
method is used to test the hypothesis
priority economic potential by sector
are assumed to be able to thrive in the
Port area ofBungus Padang based on
an initial survey that has been done.
The steps
in the method of AHP
(l) Define the problem
analysis are:
and specifr the desired problemsolving, (2) Creating a hierarchical
structure and overall management
perspective, (3) Prepare comparative
matrix pairs. This matrix starts from
the top, (4) Consistency Logical, (5)
Formula Mathematically, (6) Perform
the synthesis of a priority to do the
weighting vectors priority, (7)
Processing matrix opinion consists of
two ,stages, namely processing
Proceeding of Annual South East Asian International Seminar (ASAIS)
2015 155
ISSN 2302-786X
horizontal and vertical, and (8)
Evaluate inconsistency for the entire
hierarchy.
4.
ANALYSIS
Determine of Benefits economic
sector priority, which is able to
provide an indication of the national
and regional economy. Economic
sector priority certainly have a greater
potential for more rapid.growth than
other sectors of the region, especially
their role in contributing factor to
these priority economic sectors,
namely the accumulation of capital,
the growth of labor absorPtion and
technological advances. The creation
of investment opporfunities can also
be done by empowering Potential
leading sectors are owned bY their
respective regions.
From the initial survey has been
conducted and the results of
observation of the region, the
economic potenti'al that can be
recommended to thrive is Trade,
hotels and restaurants, manufacturing
industry (Sub Sector Non Oil),
Transportation and Communications
(Sub sectors of Transportation) in this
case is transport River Lake
Crossing), Sector Offices (Included in
Sub Private Sector),
Entertainment Services
the
and
Recreation) or Tourism, Agriculture,
Livestock, Forestry and Fisheries, in
this case Sub Fisheries Sector,
Electricity Sector, Gas and Water, in
this case Sub Sector Electricity and
Water, and Construction Sector.
The emergence on the economic
sectors of potential that can be
developed in the area of the Port
Crossing Gulf Bungus Padang city is
based
on
several indicators of
(l)
Of Project
assessment, namelY:
absorbed
be
can
that
labor
of
(amount
and reduce unemPloYment, (2)
Competitiveness (Output produced
the same qualitY with the outPut
sector of the economy but at a low
cost, rate of economic growth in each
sector, the productivity level of each
sector), (3) technologY (tYPe of
technology used, the level of
effrciency that can be generated), (4)
Investnnent Opportunities (Power drag
each business sector,. investment
local
oppor-tunities
from the
community, opportunities of
from outside- investors
(domestic and foreign), (5)
Availability of Land (area of vacant
investment
land,, use
of existing land, intensity of
building), (6) Physical
land
(topography of the land, the type and
the soil), (7)
characteristics
accessibility (distance location to
arterial roads, Total access to sites,
Barriers to the location).
of
The process of the
AnalYtical
provides
a
(AHP)
Hierarchy Process
framework that makes it possible to
make an effective decision or
complex issues by simplifuing and
accelerating the decision support
process, which in this case the
decision of the selection of priority
sectors of the economy that can be
developed in the Port area of the Gulf
Crossing Bungus Padang. Based on
the analysis by using AHR then in
Table I can be seen in detail the
priority sectors of the economy that
can be developed in the area of the
Port Bungus Padang.
Tabel
l. Economic
Sector Priority in Port
Area of Bungus Padang
nicoriogipi$"E ffiI'iil
Transport
&
354,72
sector
352,78
Communications
Manufacturing
(non-oil sub-sector)
Services (entertainment,
recreation and Tourism)
326,78
Trade, services
and
317,61
and
256,68
restawants
Electricity,
gas
water suoolv
Construction Sector
Asriculture.
Animal
24s.00
187.75
t;
;;
156
proceeding of Annual South EastAsian Intemational Seminar (ASAIS) 2015
:
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3
.E
ISSN 2302-786X
around the region and for investors
who are interested to invest in this
Transport and communications sector
is an economic sector that is most
likely to be developed in Port Area of
Bungus, with a total value of 354.72.
This is because the transport and
communications sector in particular
sub-sector is the main sector that has
been running until the present time
and have good prospects for
development for the people and
of
Padang. This sector
can be a higger for the growth of
other sectors in the region, such as the
Manufacturing sector, which is an
economic sector that has the total
value of which is under the Transport
and Communications sector. This is
because the raw materials processing
industry can be found around the port
area and in an easy way as well as the
facilities already available in advance
to obtain the raw material.
government
While'the services sector, in this case
of tourism, is a prospect that has
economic potential that can be
developed after the Processing
Industry sector (Fish). Tourism, which
includes entertainment and recreation
being targeted economic potential that
can be developed in the Port area of
Bungus, because in principle there is
a major supporting factor that can be
sold, such as the view of the sea and
the beach is clean. This situation is a
factor that can attract local and
foreign investors (domestic' and
foreign) to invest in this sector in
order to provide a significant impact
to the surrounding community and the
government of Padang.
Likewise, trade, services and
restaurants. This sector has good
prospects to be developed because of
trade, services and restaurants can
provide
Positive imPact on
a
improving the welfare
of
sector. With these imPacts will
indirectly benefit the City
Government
of Padang to obtain
of revenue through fees paid
from activities in the sectors of trade,
sources
services and the restaurant. While the
three sectors that have a value of the
bottom three is an economic sector
that can be considered more to be
developed because it takes a long time
and have a big enough challenge to be
developed in Port Area of Bungus
Padang, such as accessibility, physical
condition of the land is less support
and social impact can be caused by
the development of the sector.
5.
CONCLUSION
Based on the analysis that has been
done, it can be concluded that the
priority economic sectors in an area
can be obtained by using AHP. The
economic sector priorities are
obtained using such methods and
generating the highest total value in
the Port area of Bugus in order are:
transport
communications,
manufacturing industry (sub-sectors
of the non-oil), Offices (Leisure,
Recreation and. Tourism, Trade,
Services and Restaurant, Sector
and
Electricity, Gas and
'Vy'ater,
Construction Sector and Agriculture,
Animal Husbandry (Sub
Sector
Fisheries).
Recommendations can be given are:
the ttree sectors that have a score
is the smallest sector of
electricity, gas and water supply,
value
construction and agriculfure, livestock
(fisheries sub-sector), because each
sector is considered as not meeting
criteria based on selected indicators.
However, these sectors are likely to
be developed for the future (longterm), but not a top priority for the
short term.
PeoPIe
Proceeding of Annual South East Asian Intemational Seminar (ASAIS)
2015
157
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ISSN 2302-756X
j
!i,1
II
"J
1
I
6.
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padang:
t9l Sjafrizal (2009) Teknik
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Penanganan Jalan Kabupaten di
Kabupaten Bangli. Tesis. Denpasar
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TITLES OF'COMMERCE AND HUMANITIES
PAPER
Kode
csH-O1
Titels
ueslgn utrategy and
Researcher
its
Interface with Manufacturing
and Marketing: A Conceptua-i
Page
Ali Masjono
I
Framework
CSH.O2
The Empowerment of peopleis Arkas Viddy, Andi
Syarifuddin,
Priority Economy by Clustering and Zuhriah
Economic Sectors
in
u
East
Kalimantan Province (The Case
of 6 Regencies/Districts in East
Kalimantan)
CSH.O3
The Influence of Underpricing Amt Utamaningsih
IPO Aftermarket
2t
to
Performance:
between Fixed
Comparison
price
Bookbuilding System
on
and
the
Indonesia Stock Exchange
csH-04
Indicator of Financial Distress
Prediction on Banks That Listed
in Indonesia Stock Exchange
CSH-05
The Development of Creativitll Lenny Brida
Innovation and Invention of
Indonesian Higher Education
Students' Technopreneurship in
KMI-EXPO 2015
CSH-06
The
Application
Enhepreneurship
Model Based on
Achievement
in
27
37
of laohammad Maskan, Ahmad
Learning
Learning
Management System to Increasi
Leaming
Objective
Endang Afriyeni, Jumyefti
49
Fauzi, Ludfi Djajanto
politeknil
Negeri Malang
CSH.O7
of The Influence of
Professional Ethics and
Independence on
The
Performance of Auditors
Analysis
Novr Damayanti
57
(Empirical Studies on The
Accountan Public Firms in
Surabaya)
CSH.O8
Development of Indonisian Nur Hasylm, Ade Sukma
Mulya,
Learning Model Based On Sri Wahyono
7t
Stengthening of Rasionality and
Soft Skill for Slow Learner
vi
Proceeding of Arurual south,East Asian International
seminar (ASAIS) 2015
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rssN 2302-786X
Kode
Titels
Researcher
Page
Students
CSH.O9
Family Background and Social Primadona,Emrizal
Capital in The Entrepreneurial
Process in Minang Ethnic
CSH-10
The Analysis of Mice (Meeting,
Incentive, Conference
and
Exhibition ) Potency: Case
Study in Padang City West
77
Rini Ekasari, Sarmiadi, Yudhytia
Wimeina
83
Sarmiadi
93
Sri Wahyuni
99
Sumatera Indonesia
CSH-I I
Identification of Special Interest
Tourism in South Solok
Regency West Sumatera
CSH-I2
Employment Growth of Micro,
Small and Middle Business
Sector (UMKM) In Reducing
the Open Unemployment
Rate
in Indonesia
CSH-I3
The Significance of Marketing Sylvia Rozza
Business Award on Corporate
Reputation
111
and
Marketing
Brand Holder
Performance of
Company in Indonesia
CSH.I4
Islamic Work Ethics is Needed
for
Developing
Core
Competence of The Firm An
Attempt to Integrate Work Ethic
Strategic Human
Resources Management
Willson Gustiawan, Shang-Ping
Lin
t27
With
csH-I5
Analyze of Economic Sectors Yosi Suryani, Rudy Rinaldy
Priority in Port Area of Bungus
141
Padang
CSH.16
Analyze of Economic Sectors
Priority in Port Area of Bungus
Yosi Suryani, Rudy Rinaldy
153
Zaenal Abidin Eko Putro, Nurul
r59
The Study of Soft Skills to Titi Suhartati, Yenni Nuraeni,
Develop Learning Model of Nedsal Sixpria
169
Padang
CSH-I7
Reaffirming
Cultural
Understanding: The pNJ Intan Pratiwi
Partnership with Kaimana
District of West Papua
csH-l8
Soft Skills That Integrated With
Accounting Subjects
Proceeding ofAnnual South East Asian Internafinncl Scrninor
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Researcher
Implemenffi
csH-19
Principle
of Know your
IdaNurhayatilndianikA;inah-
Employee as Fraud prevention
Measures
on Indonesia Banking
rooi%
The Use of nigitat
to Learn' in Indonesian EFL
Classroom: Working With
Yogi Widiawati
Essays
The Language U"tt ,ndTE Ninggarwati,
Ina S;ka";h
Development of Theme nfr"r"
in The Feature Articles in
CSH.21
English and in Bahasa Indonesia
Roleofrrre@
and National Zakat Agency in
Efforts to Alleviat. fo""rty io
Darna, na"hmt
l6htiliU
Indonesia
Analysis of
CSH-23
perfonnance
reur@
Measurement System Using *F":.
Wardhana, Rika novyanti
Competency-Based Balancei
(A Study i,
Scorecard
Banjarmasin State polytechnics)
Destination
-
ffiiopn
Strategy Based
Competence of Mice
Characteri sti c s,
on
ent
Core
E epE;;a
of Female
Preference
EttyKongratffi
Fatimah and aminatr
Consumers Towards UKM
Fashion Products
Opportunity
!_*d*g
The
-Gi-
unA
of Tuty Herawati anaEtly
Fashion SMEs Facing
dngrat
Era of Asean Economil
Community (AEC)
CSH-27
Research
Triple
U.tix
Con@t
-i, tistvtariam@
Coflaboration
Between Industry, Government
Tq Polytechnic Through
Collaborative
Knowledie
Creation Approach
_
_ profile
uemograpic
of
E-
Commerce Customers in Jakarta
viii
Eva ZulfaNailufar"
I.B'H*@
Rodiana Listiawati
Proceeding of Annual South East Asian lnternational
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Kode
CSH.29
Titels
Researcher
Comparing The Effectiveness of Rene Muhammad, Tshin Lip
Writing Assessment and
Page
Vui
26t
Scientific Articles Science and Hapsa lJsman, Alfred Tandirura,
Technology
for Ramzy G.G.L. Sayonira
28s
Practical Effectiveness for
Hearing Impaired Students
CSH-30
Entrepreneurship (bK)
Polytechnic Kupang
At State
Proceeding of Annual South East Asian Intemational Seminar (ASAIS) 2015
ISSN 2302-786X
Analyze of Economic Sectors Priority in Port Area of Bungus
Padang
Yosi Suryanir, Rudy Rinaldy2
tBusiness Administration, Polytechnic State of Padang
Komplek Griya Elok Blok Gl/18 Arai Pinang, Lubuk Begalung Padang
e-maili@
2Economic Faculty, Andalas University and Department of Transportation Padang
Mata Air Street Padang
Absffacl
Tb implement dewlopment with limited resources as a consequence have to be focused on the
development of somi sectors that have an effect multiplier signiJicantly to other sectors or the
economy as a whole. This article describes the area of Port Bungus Padang, not only as a pioneer
tro^pirt locations, but can also be developed on priority economic sectors in accordance with the
character of the areo and the region, so as to support the main sectors, namely transport in Port
area of Buigus. The goal of article writing is to determine the priority sectors of the economy that
can bZ deviloped in-the Port Area of Bungus. The analysis used is quantitative metho.d of AHP
(Analytical Hiemrchy Process). The results illustrate that the sector of the economy that can be
developed in this area on a priority basis is the transport and communications sector,
services, trade, services and restaurants, electricity, gas and water supply,
^orrrp"t*ing,
consiructionind agriculture, liyestock lhith these results we can conclude that in addition to the
development ofthe Port Area of Bungus ofthefreight transport pioneer, there are some sectors ofthe
economy that can be developed as a source ofrevenuefor Padang City-
Key Words: Econpmic sector AHE Port Bungus
1. INTRODUCTION
'Development of a region is defined as
the efforts made to create growth in a
equitable
region characterized
development in all sectors and in all
parts of the region. Economic growth
can not occur simultaneously in all
places and all sectors of the economy,
by
but only at certain Points and in
certain sectors as well. Prioritized
investments in key sectors that can
increase revenue potential and the
region in a relatively short period of
time. An area that has the potential to
grow bigger will grow more raPidlY,
then the area will stimulate the
of
surrounding areas.
For those sectors that have the
potential to grow bigger tends to
development
develop early and later bY the
i
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development of other sectors with less
potential.
Economic development of a region to
build an economic aclivity that is able
to grow rapidlY and has a high
exposure to other sectors so as to
form forward and backward linkarge.
The rapid growth of the sector will
encourage the polarization potential
of other economic units, which inturn
indirectly other sectors
of
the
economy experiehced growth.
Under these conditions, the Port Area
of Bungus Padang has economic
potential that can be developed and
have the opportunity to serve as . a
sector that can provide opporfunities
for other sectors to flourish. The
purpose of this study was to analyze
the priority economic sectors that
could be developed in the Port area
Bungus Padang. While the
contribution of the research is the
development of science to the
economics of the sectors that provide
opportunities to be developed on an
af,ea as well as well as
recommendations for the Padang
Local Government on economic
proceeding ofAnnual South EastAsian International Seminar (ASAIS)
2015 153
ISSN 2302-786X
sectors that can provide local revenue
source for the city of Padang.
change, (d)
2. TIIEORY
modemity
2.1
DEVELOPMENT
AND
REGIONAL EXPAI\SION
Development is based on a regional
approach is intended as a Planning
and development activities associated
between one region to the other so
that the direction
of
develoPment
across the country in a region that
needs the higher reservoir. There
should be inter-regional cooperation
in carrying out development activities
the area, basically have the
social
potential economic
in
and
characteristics are almost the same
even mutually reinforcing. This
cooperation is intended for regional
development
can be
oPtimized
on
of
synergies
through the creation
the use of the economic potential that
exists. For the current development in
the region based on nafural resources
and human resources in the area.
Utilizatiort of both these potentials
that need cooperation so as to create
an outcome or a greater benefit when
compared to working alone (Miraza,
2oos).
According
to Tarigan (2005), the
potential of the region in the form of
gifts of nature and man's work in the
past are assets that should be used for
the greatest prosperity of the people in
the long term and lasting. To achieve
this, the utilization of the asset must
be
thoroughly planned carefullY.
There needs to be plaruring to give
overall direction of land use that as a
guide for other'planning (sectoral) are
partial. There are some ideas very
important point, namely: (a) that the
development is an ongoing Process
canied out in order to imProve the
welfare of the community, (b) that the
development is an important endeavor
undertaken, (c) that the development
implemented plans to growth and
lS4
that lead to
the
development of modernity, (e) that
is achieved through the
development covers all aspects of
society, the nation and
the
state,
of political,
economic, social, culfural, defense
including aspects
and security and administration.
Widodo (1999) asserted that the
purpose of development of the region
the
achieved
only
the
activities
concerning
components
regional
utilization
planning,
social
resources, spatial
change and economic growth, active,
dynamic growth and development.
measured using
benchmarks as follows: (a) the growth
Gross Domestic Product, (b)
income per capita and income
distribution, (c) poverty level, (d)
public service
consumption
will'
if
be
of
or the
This can be
of
of
facilities, and (e) the quality
of q"
environment. To assess the success of
the division of a country's economy is
based on four criteria, namely: (a) the
labor, (b) poverty
utilization
reduction, (c) policy for distribution
of income, and (d) an increase in
labor productivity.
of
2.2 ECONOMIC GROWTIIAREAS
Economic growth in the region is
people's income overall increase
occurring in the region, which is the
entire value added that
occurs
(Sjafrizal, 2009). Revenues region
illustrates the remuneration for the
factors of production are operating in
the area, which roughly describe the
prosperity of the area. The same
sources say that economic growth is
the increase in output per capita
preformance long term. That growth
must be sourced from the intemal
processes of the economy.
This provision is of particular interest
in the economic tenitory, because it
could be an area of growth, but the
growth was created because of the
Proceeding of Annual South East Asian International Seminar (ASAIS) 2015
ISSN 2302-786X
many aid / injection of funds from the
central government and the growth
was halted when the cash injection is
stopped. Thus, to support the growth
of a necessary consequence of the
high region between communities as
the economy by the
actors
government as a policy stakeholders
in development.
district is 6,274 inhabitants. While
3.
According
in
METHODOLOGY
The research was conducted at the
Port Area of Bungus with an area of
2.2ha. The location lies in the area of
the Dishict Bungus sackcloth Padang.
This study is a combination of the use
of secondary data and primary data.
The use of secondary data is more
focused on statistical data from the
Central Bureau of Statistics and
Bappeda Padang. While the primary
data derived from interviews are
structured in the form of a
questionnaire to the public (which
consists of ' the general public,
stakeholders and community leaders)
ire located on the object of research
with economic potential, namely trade
and services and industry (large
. industry, medium and small), hotels
and restaurants, tourism, fisheries,
and so on. The assumption of the
sector as a labor-intensive process of
developing local resources and
economic
optimization
potential of the region. Observations
or observation conducted to obtain
preliminary data that can support the
study, so the complete informatipn to
deliver answers to the Problems of
research can be obtained.
of the
Total population
in this studY is
derived from the number of residents
in the sackcloth of District. Bungus
Bay object of studY chosen Place.
Based on data from the District In
Figures sackcloth of Dishict Bungus
Bay of tho Year 2013, the location of
Bungus
ate at
KelurahanWest
Bungus. The total population in this
sampling study conducted by random
sampling on the people residing in the
area around the object. Sampling is
determined by quotas which are
considered to represent the answer to
each question in the form of a
questionnaire that witl be given to the
respondent.
Theorem
to the Central Limit
in Cooper and Schinder
(2006), said that in order to determine
the sample size, the sampling
distribution
will be normal if
sufficient number
of
samples. The
number of samples in question is a
minimum of 30 (n : 30), where the
greater number of samples, sampling
food distribution approaches a normal
distribution. In other words, if the
population is not normally distributed,
the mean of samples would be normal
if the sample size is greater than or
equal to 30 (n 2 30). Thus, the
number of samples in this study were
30 respondents.
To answer the research objectives of
the priority sectors of the economy
that can be developed in Bungus Port
area of Padang, the analysis method
Analytical Hierarchy Process. This
method is used to test the hypothesis
priority economic potential by sector
are assumed to be able to thrive in the
Port area ofBungus Padang based on
an initial survey that has been done.
The steps
in the method of AHP
(l) Define the problem
analysis are:
and specifr the desired problemsolving, (2) Creating a hierarchical
structure and overall management
perspective, (3) Prepare comparative
matrix pairs. This matrix starts from
the top, (4) Consistency Logical, (5)
Formula Mathematically, (6) Perform
the synthesis of a priority to do the
weighting vectors priority, (7)
Processing matrix opinion consists of
two ,stages, namely processing
Proceeding of Annual South East Asian International Seminar (ASAIS)
2015 155
ISSN 2302-786X
horizontal and vertical, and (8)
Evaluate inconsistency for the entire
hierarchy.
4.
ANALYSIS
Determine of Benefits economic
sector priority, which is able to
provide an indication of the national
and regional economy. Economic
sector priority certainly have a greater
potential for more rapid.growth than
other sectors of the region, especially
their role in contributing factor to
these priority economic sectors,
namely the accumulation of capital,
the growth of labor absorPtion and
technological advances. The creation
of investment opporfunities can also
be done by empowering Potential
leading sectors are owned bY their
respective regions.
From the initial survey has been
conducted and the results of
observation of the region, the
economic potenti'al that can be
recommended to thrive is Trade,
hotels and restaurants, manufacturing
industry (Sub Sector Non Oil),
Transportation and Communications
(Sub sectors of Transportation) in this
case is transport River Lake
Crossing), Sector Offices (Included in
Sub Private Sector),
Entertainment Services
the
and
Recreation) or Tourism, Agriculture,
Livestock, Forestry and Fisheries, in
this case Sub Fisheries Sector,
Electricity Sector, Gas and Water, in
this case Sub Sector Electricity and
Water, and Construction Sector.
The emergence on the economic
sectors of potential that can be
developed in the area of the Port
Crossing Gulf Bungus Padang city is
based
on
several indicators of
(l)
Of Project
assessment, namelY:
absorbed
be
can
that
labor
of
(amount
and reduce unemPloYment, (2)
Competitiveness (Output produced
the same qualitY with the outPut
sector of the economy but at a low
cost, rate of economic growth in each
sector, the productivity level of each
sector), (3) technologY (tYPe of
technology used, the level of
effrciency that can be generated), (4)
Investnnent Opportunities (Power drag
each business sector,. investment
local
oppor-tunities
from the
community, opportunities of
from outside- investors
(domestic and foreign), (5)
Availability of Land (area of vacant
investment
land,, use
of existing land, intensity of
building), (6) Physical
land
(topography of the land, the type and
the soil), (7)
characteristics
accessibility (distance location to
arterial roads, Total access to sites,
Barriers to the location).
of
The process of the
AnalYtical
provides
a
(AHP)
Hierarchy Process
framework that makes it possible to
make an effective decision or
complex issues by simplifuing and
accelerating the decision support
process, which in this case the
decision of the selection of priority
sectors of the economy that can be
developed in the Port area of the Gulf
Crossing Bungus Padang. Based on
the analysis by using AHR then in
Table I can be seen in detail the
priority sectors of the economy that
can be developed in the area of the
Port Bungus Padang.
Tabel
l. Economic
Sector Priority in Port
Area of Bungus Padang
nicoriogipi$"E ffiI'iil
Transport
&
354,72
sector
352,78
Communications
Manufacturing
(non-oil sub-sector)
Services (entertainment,
recreation and Tourism)
326,78
Trade, services
and
317,61
and
256,68
restawants
Electricity,
gas
water suoolv
Construction Sector
Asriculture.
Animal
24s.00
187.75
t;
;;
156
proceeding of Annual South EastAsian Intemational Seminar (ASAIS) 2015
:
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3
.E
ISSN 2302-786X
around the region and for investors
who are interested to invest in this
Transport and communications sector
is an economic sector that is most
likely to be developed in Port Area of
Bungus, with a total value of 354.72.
This is because the transport and
communications sector in particular
sub-sector is the main sector that has
been running until the present time
and have good prospects for
development for the people and
of
Padang. This sector
can be a higger for the growth of
other sectors in the region, such as the
Manufacturing sector, which is an
economic sector that has the total
value of which is under the Transport
and Communications sector. This is
because the raw materials processing
industry can be found around the port
area and in an easy way as well as the
facilities already available in advance
to obtain the raw material.
government
While'the services sector, in this case
of tourism, is a prospect that has
economic potential that can be
developed after the Processing
Industry sector (Fish). Tourism, which
includes entertainment and recreation
being targeted economic potential that
can be developed in the Port area of
Bungus, because in principle there is
a major supporting factor that can be
sold, such as the view of the sea and
the beach is clean. This situation is a
factor that can attract local and
foreign investors (domestic' and
foreign) to invest in this sector in
order to provide a significant impact
to the surrounding community and the
government of Padang.
Likewise, trade, services and
restaurants. This sector has good
prospects to be developed because of
trade, services and restaurants can
provide
Positive imPact on
a
improving the welfare
of
sector. With these imPacts will
indirectly benefit the City
Government
of Padang to obtain
of revenue through fees paid
from activities in the sectors of trade,
sources
services and the restaurant. While the
three sectors that have a value of the
bottom three is an economic sector
that can be considered more to be
developed because it takes a long time
and have a big enough challenge to be
developed in Port Area of Bungus
Padang, such as accessibility, physical
condition of the land is less support
and social impact can be caused by
the development of the sector.
5.
CONCLUSION
Based on the analysis that has been
done, it can be concluded that the
priority economic sectors in an area
can be obtained by using AHP. The
economic sector priorities are
obtained using such methods and
generating the highest total value in
the Port area of Bugus in order are:
transport
communications,
manufacturing industry (sub-sectors
of the non-oil), Offices (Leisure,
Recreation and. Tourism, Trade,
Services and Restaurant, Sector
and
Electricity, Gas and
'Vy'ater,
Construction Sector and Agriculture,
Animal Husbandry (Sub
Sector
Fisheries).
Recommendations can be given are:
the ttree sectors that have a score
is the smallest sector of
electricity, gas and water supply,
value
construction and agriculfure, livestock
(fisheries sub-sector), because each
sector is considered as not meeting
criteria based on selected indicators.
However, these sectors are likely to
be developed for the future (longterm), but not a top priority for the
short term.
PeoPIe
Proceeding of Annual South East Asian Intemational Seminar (ASAIS)
2015
157
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ISSN 2302-756X
j
!i,1
II
"J
1
I
6.
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