S MRL 0907012 Bibliography
DAFTAR PUSTAKA
Bagyono. (2008), Teori dan Praktik Hotel Front Office, Penerbit Alfabeta,
Bandung.
Departemen Pariwisata, Pos dan Telekomunikasi Republik Indonesia, Surat
Keputusan Menteri Pariwisata, Pos, dan Telekomunikasi No. KM 37/PW –
340/MPPT – 86. Peraturan Usaha dan Penggolongan Hotel.
Kasavana, M. L. and Brooks , R. M. (1995), Front Office Procedures. 4thed,
Educational Institute.
Khae, Y. T. (1996), Pemasarandan Bisnis di Internet, PT Elex Media
Computindo, Jakarta.
Kotler, Philip, and Armstrong. (2009). Principles of Marketing. New Jersey.
Kotler, Philip, dan Kevin Keller. (2012). Marketing Management (Edisi 13 Jilid
2). Jakarta: Erlangga
Kotler, Philip, John T. Bowen, James C. Makens. (2006). Marketing for
Hospitality and Tourism (4th edition). New jersey: Pearson Prentice Hall
Lamb, Charles W., Joseph F. Hair, dan Carl Mc Daniel. (2004). Essentials of
Marketing. South-Western: College Publishing
McCarthy. et.al. (2004). Marketing Creating and Delivering Value. Australia:
PTY limited
Nawawi, H. Hadari (1991) Metode Penelitian Bidang Sosial, Gadjah Mada
University Press, Yogyakarta.
Nazir, M. (2005), Metode Penelitian, Ghalia Indonesia, Jakarta.
Oxford University Press. (1985), Oxford Learner’s Dictionary, 5th ed: Walton
Street, Oxford.
Riduwan. (2007). Belajar Mudah penelitian untuk Guru – Karyawan dan Peneliti
Pemula. Bandung: Alfabeta
Elvin Oktavianus, 2014
Pengaruh Harga E-Commerce Account Agoda Terhadap Keputusan Menginap Tamu
Di Serela Hotel Riau Bandung
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
95
Schiffman, L,E dan Kanuk, L L. (2000). Customer Behaviour & Marketing
Strategy, (3rd edition) : Home Wood
Schiffman, L. G., & Kanuk, L.L. (2007). Cunsomer Behavior. Seventh Edition.
Prentice Hall International, Inc.
Sekaran. (2011). Research Methods for Business. Buku 2 edisi 4.Penerjemah
Kwan Men Yon. Jakarta: Empat Salemba.
Stanton, Williem J. (1984), Fundamental of Marketing, McGraw-Hill, New York.
Sugiyono. (2010), Metode Penelitian Bisnis, Penerbit Alfabeta, Bandung.
Sugiyono. (2012). Metode Penelitian Kuantitatif, Kualitatif, dan Kombinasi
(Mixed Methods). Bandung: Alfabeta
Sutisna. (2006). Perilaku Konsumen dan Perilaku Pemasaran. Bandung: Rosda
Karya
Tjiptono, Fandy. (2007), Strategi Pemasaran Edisi ke dua, Penerbit Andi,
Yogyakarta.
Elvin Oktavianus, 2014
Pengaruh Harga E-Commerce Account Agoda Terhadap Keputusan Menginap Tamu
Di Serela Hotel Riau Bandung
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
Bagyono. (2008), Teori dan Praktik Hotel Front Office, Penerbit Alfabeta,
Bandung.
Departemen Pariwisata, Pos dan Telekomunikasi Republik Indonesia, Surat
Keputusan Menteri Pariwisata, Pos, dan Telekomunikasi No. KM 37/PW –
340/MPPT – 86. Peraturan Usaha dan Penggolongan Hotel.
Kasavana, M. L. and Brooks , R. M. (1995), Front Office Procedures. 4thed,
Educational Institute.
Khae, Y. T. (1996), Pemasarandan Bisnis di Internet, PT Elex Media
Computindo, Jakarta.
Kotler, Philip, and Armstrong. (2009). Principles of Marketing. New Jersey.
Kotler, Philip, dan Kevin Keller. (2012). Marketing Management (Edisi 13 Jilid
2). Jakarta: Erlangga
Kotler, Philip, John T. Bowen, James C. Makens. (2006). Marketing for
Hospitality and Tourism (4th edition). New jersey: Pearson Prentice Hall
Lamb, Charles W., Joseph F. Hair, dan Carl Mc Daniel. (2004). Essentials of
Marketing. South-Western: College Publishing
McCarthy. et.al. (2004). Marketing Creating and Delivering Value. Australia:
PTY limited
Nawawi, H. Hadari (1991) Metode Penelitian Bidang Sosial, Gadjah Mada
University Press, Yogyakarta.
Nazir, M. (2005), Metode Penelitian, Ghalia Indonesia, Jakarta.
Oxford University Press. (1985), Oxford Learner’s Dictionary, 5th ed: Walton
Street, Oxford.
Riduwan. (2007). Belajar Mudah penelitian untuk Guru – Karyawan dan Peneliti
Pemula. Bandung: Alfabeta
Elvin Oktavianus, 2014
Pengaruh Harga E-Commerce Account Agoda Terhadap Keputusan Menginap Tamu
Di Serela Hotel Riau Bandung
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
95
Schiffman, L,E dan Kanuk, L L. (2000). Customer Behaviour & Marketing
Strategy, (3rd edition) : Home Wood
Schiffman, L. G., & Kanuk, L.L. (2007). Cunsomer Behavior. Seventh Edition.
Prentice Hall International, Inc.
Sekaran. (2011). Research Methods for Business. Buku 2 edisi 4.Penerjemah
Kwan Men Yon. Jakarta: Empat Salemba.
Stanton, Williem J. (1984), Fundamental of Marketing, McGraw-Hill, New York.
Sugiyono. (2010), Metode Penelitian Bisnis, Penerbit Alfabeta, Bandung.
Sugiyono. (2012). Metode Penelitian Kuantitatif, Kualitatif, dan Kombinasi
(Mixed Methods). Bandung: Alfabeta
Sutisna. (2006). Perilaku Konsumen dan Perilaku Pemasaran. Bandung: Rosda
Karya
Tjiptono, Fandy. (2007), Strategi Pemasaran Edisi ke dua, Penerbit Andi,
Yogyakarta.
Elvin Oktavianus, 2014
Pengaruh Harga E-Commerce Account Agoda Terhadap Keputusan Menginap Tamu
Di Serela Hotel Riau Bandung
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu