Introduction Directory UMM :Data Elmu:jurnal:I:International Review of Economics And Finance:Vol8.Issue3.Sep1999:

International Review of Economics and Finance 8 1999 327–338 An analysis of dividend enhanced convertible stocks Andrew H.Y. Chen a , K.C. Chen b, , Scott Howell c a Cox School of Business, Southern Methodist University, Dallas, TX 75275, USA b Department of Finance and Business Law, California State University, Fresno, Fresno, CA 93740-8001, USA c Department of Economics, University of Miami, Coral Gables, FL 33124, USA Received 7 November 1996; accepted 11 February 1998 Abstract Dividend enhanced convertible stocks DECS represent redeemable convertible preferred stocks mandated to convert in four years. DECS are designed to meet the needs of income- oriented investors, who give up some upside capital appreciation potential over four years in exchange for enhanced preferred dividends. A simple contingent claims pricing model for the valuation of DECS is presented in this article. The application of the model to Masco Tech Inc. has shown that, on average, its DECS issue was slightly overpriced during the sample period.  1999 Elsevier Science Inc. All rights reserved. JEL classification: G13 Keywords: Convertible preferred stocks; Derivatives

1. Introduction

Over the past decade, financial engineers have created a great variety of synthetic equity products, arguably representing the most dynamic area in the banking and finance industry, to meet the specific needs of clients. The spectrum of synthetic equity products extends from equity-linked securities, equity swaps, to virtually any other exotic option structure. These financially-engineered products, embodying different instruments, are used by corporations for hedging purposes and as financing vehicles to tap new sources of capital andor lower funding levels. In the past few years, equity-linked convertibles have been one of the most popular Corresponding author. Tel.: 559-278-5646; fax: 559-278-4911. E-mail address : kchenzimmer.csufresno.edu K.C. Chen 1059-056099 – see front matter  1999 Elsevier Science Inc. All rights reserved. PII: S1059-05609900024-6 328 A.H.Y. Chen et al. International Review of Economics and Finance 8 1999 327–338 synthetic equity products. 1 For instance, PERCS Preferred Equity Redemption Cumu- lative Stock, first issued in 1988, are redeemable convertible preferred stocks designed to provide the holders with an enhanced dividend rate in exchange for a limited potential for capital appreciation, usually in the 30–40 range. During the early 1990s, PERCS were used to rescue more than a dozen of companies that attempted to restructure their balance sheets in the wake of junk bond market crash. 2 However, demand for PERCS has tailed off since 1993 because certain PERCS investors, notably in growth and income funds, do not like the total cap on the upside. To plug a gap in the convertibles market, Salomon Brothers designed another equity- like convertible security called DECS Dividend Enhanced Convertible Stock in 1993. DECS are like PERCS as both are redeemable convertible preferred stocks. But unlike PERCS that cap their upside at 30–40, DECS offer an upside capital appreciation potential when the underlying common stock rises above the conversion price. Since 1993, several DECS variations have been developed. But rather than use a generic name, each investment bank has invented its own acronym: ACES Automati- cally Convertible Equity Securities by Goldman Sachs; PRIDES Preferred Redeem- able Increased-Dividend Equity Securities; STRYPES STRuctured Yield Product Exchangeable for Stock by Merrill Lynch; and SAILS Stock Appreciation Income- Linked Securities by Credit Suisse. The common characteristics of the above acronyms are as follows: 1 they are high-income exchangeable securities which convert into common stock, either in the issuing company or its subsidiary; 2 conversion is mandatory at maturity three to five years, with each instrument held usually con- verting into a minimum of around 0.8 and a maximum of one share; and 3 they pay higher yields than the underlying, normally between 6 and 9 and have a 2 to 3 yield advantage over comparable convertible preferred stock. Nicholls 1996 reported that there had been 35 issues since the introduction of the instruments in 1993, representing around 25 of U.S. domestic convertible issuance. Currently, convertibles are no longer considered the financing tool of last resort and, in fact, they have become far more complicated by being associated with a myriad of specially structured products labeled with an alphabet soup of acronyms. Follow- ing the remarkable success of the aforementioned equity-like convertible securities, the purpose of this article is to examine the first DECS issued by Masco Tech Inc. in 1993, which was later cloned by ACES, PRIDES, SAILS, and STRYPES. The remainder of the article is organized as follows: the characteristics of DECS and the theoretical valuation of DECS are discussed in Section 2; the empirical test results on the DECS pricing model are presented in Section 3; and a brief summary is provided in Section 4.

2. Valuation of DECS