Institutional Repository | Satya Wacana Christian University: Peran Pemerintah Kota Dalam Mendukung Batik Khas Salatiga Sebagai Daya Tarik Pariwisata

Peran Pemerintah Kota Dalam Mendukung Batik Khas Salatiga
Sebagai Daya Tarik Pariwisata
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Noni Nugrahaningsih, 2Yesaya Sandang

Fakultas Teknologi Informasi
Universitas Kristen Satya Wacana
Jl. Diponegoro 52-60, Salatiga 50711, Indonesia
Email: 1)nugrahanoni@gmail.com, 2)yesayasandang@gmail.com
Abstract

Indonesia is a country with diverse cultures. The diverse cultures can be used as a tourist
attraction that attract tourists. One of the culture that can be dipotential as a tourist attraction is
the batik. Batik is known as a result of the cultural heritage that has been recognized by
UNESCO as an intangible cultural heritage of Indonesia in 2009. The development of batik as a
tourism attraction begins with the introduction of batik as a souvenir, the establishment of a
museum of batik and batik tourist village in which there is learning batik. The development of
batik business into a tourist attraction involves the role of government. Government is the
institution that plays an important role for the development of batik as a tourist attraction. This
study describes how the role of government Salatiga (in this case Disperindagkop and tourism

department Salatiga) to determine the extent of the role played by the employers to make batik
batik as a tourist attraction. This study focuses on the role of government Salatiga through
stimulation of business development and entrepreneurship.
Keywords:
Batik of Salatiga,Batik as a Tourist Attraction, Eentrepreneurial Development and Stimulation

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Mahasiswi Fakultas Teknologi Informasi Program Studi Destinasi Pariwisata, Universitas Kristen Satya Wacana
Staf Pengajar Fakultas Teknologi Informasi Program Studi Destinasi Pariwisata, Universitas Kristen Satya Wacana

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