T2 912012045 Daftar Pustaka
DAFTAR PUSTAKA
Aaker, David A. 1991. Managing Brand Equity: Capitalizing
on the Value of a Brand Name. Alih bahasa: Aris
Ananda. 1997. Jakarta. Penerbit Mitra Utama.
Aaker,
David A. 1997. Manajemen Ekuitas Merek:
Memanfaatkan Nilai dari Suatu Merek. Cetakan
Pertama. Jakarta: Mitra Utama.
Aitken, P.P., Leathar, D.S., O’Hagan, F.J & Squair, S.I.
1987.
Children’s
Awareness
of
Cigarette
Advertisements and Brand Imagery. British Journal
of Addiction. Vol. 82, 615-622.
Ardianto, Eka. 1999. Mengelola Aktiva Merek: Sebuah
Pendekatan Strategis. Forum Manajemen Prasetiya
Mulya. No. 67, p.34-39.
Barich, Howard., & Kotler, Philip. 1991. A Framework for
Marketing Image Management. Soan Management
Review, pp.94-104.
Bearden, W.O., Terence, A.O., & Richard, L.O. 1995. The
Relationships
among
Consumer
Satisfaction,
Involvement, and Product Performance: A Catastrophe
Theory Application. Syst. Res., 40: 104-132. DOI:
10.1002/bs.3830400203. Volume 40. Issue 2. Pages
104-132.
Blyth, John. S. 1990. Brand Imagery Takes on Greater
Power as Competition Heats Up. Blyth Associates Inc.
New York.
Brannan, Tom. 2004. Integrated Marketing Communication:
Memadukan Upaya Public Relation, Iklan, dan
xix
Promosi Untuk Membangun Identitas Merek. Jakarta:
PPM.
Escalas, Jennifer. E. 2004. Narrative Processing: Building
Consumer Connection to Brands. Journal of
Consumer Psychology. Vol. 14 (1), 168-180.
Ferrinadewi, Erna. 2008. Pengaruh Threat Emotion
Konsumen dan Brand Trust pada Keputusan
Pembelian Produk Susu Anlene di Surabaya. Skripsi.
Universitas Kristen Petra.
Fornell, C. 1992. A National Customer Satisfaction
Barometer: The Swedish Experience. Journal of
Marketing. Vol. 60, pp. 7-17.
Gerrard, P., Cunningham, J.B. 2004. Consumer Switching
Behavior in the Asian Banking Market. The Journal of
Service Marketing. Vol. 18, No 3 pp 215-213.
Emerald Group Publishing Limited.
Ghozali, Imam H. 2007. Manajemen Risiko Perbankan.
Semarang: BPUNDIP.
Gunelius, Susan. 2014. Developing Brand Image through
Brand
Imagery
–
Part
1-3.
https://aytm.com/blog/?s=brand+imagery.
Hartono, Edy. 2009. Analisis Efisiensi Biaya Industri
Perbankan Indonesia Dengan Menggunakan Metode
Paremetrik Stochastic Frontier Analysis (Studi pada
Perbankan yang Terdaftar di Bursa Efek Indonesia
Periode 2004-2007). Semarang.
Idroes, Ferry. N. 2008. Manajemen Risiko Perbankan,
Pemahaman Pendekatan 3 Pilar Kesepakatan Basel II
terkait Aplikasi Regulasi dan Pelaksanaannya di
Indonesia. Jakarta: Raja Grafindo Persada.
xx
Keller, K.L. 1993. How to Manage Brand Equity. Jakarta:
Gramedia Pustaka Utama.
Keller, K.L. 2001. Building Customer-Based Brand Equity: A
Blueprint for Creating Strong Brands. London:
Prentice-Hall
International.
Marketing
Science
Institute. Working Paper. Report No. 01. 107.
Keller, K.L. 2008. Strategic Brand Management: Building,
Measuring, and Managing Brand Equity (3rd ed).
Prentice Hall.
Kotler, Phillip., & Amstrong, Gary. 1997. Prinsip-Prinsip
Pemasaran. Cetakan Pertama. Jakarta: Erlangga.
Kotler, P. 2000. Marketing Management. The Millenium
Edition. New Jersey: Prentice-Hall, Inc.
Kotler, Phillip., & Amstrong, Gary. 2001. Prinsip-Prinsip
Pemasaran. Jilid 2, Edisi ke-8. Penerbit Erlangga:
Jakarta.
Kotler, Philip. 2006. Marketing Management 12e. Pearson
International Edition.
Kotler, Philip., & Armstrong, Garry, 2008. Prinsip-prinsip
Pemasaran. Jilid 1, Erlangga, Jakarta.
Machfutdin, M. 2012. Analisis Pengaruh Citra Merek,
Kualitas Produk Dan Promosi Terhadap Citra
Perusahaan (Studi Kasus Pada Fusion Batik
Yogyakarta). Universitas Negeri Yogyakarta.
Mathur, Sameer. 2013. How Titan Builds Brand Imagery
and Feelings. Indian Institute of Management,
Lucknow. India.
Oliver, R.L., Swartz, T.A., Bowen, D.E., & Brown, S.W.
1993. A Conceptual Model of Service Quality and
xxi
Service Satisfaction: Compatible Goals, Different
Concepts. Advances in Service Marketing and
Management: Research and Practice, JAI Press,
Greenwich, CT, pp. 65-85.
Parasuraman A, Valerie A. Zeithaml & Leonard Berry. 1994.
Reassessment of Expectation as Comparison Standard
in Measuring Service Quality: Implications for Further
Research. Journal of Marketing. Vol 58 pp. 111-124.
Rangkuti, Freddy. 2004. The Power of Brand: Teknik
Mengelola Brand Equity dan Strategi Pengembangan
Merek. Jakarta: PT. Gramedia Pustaka Utama.
Setiadi, J. Nugroho. 2003. Perilaku Konsumen. Jakarta: PT.
Prenada Media.
Schiffman, Leon G. & Leslie L. Kanuk. 2010. Cosumer
behavior (10 th Edition). New Jersey: Pearson
Education.
Simamora, Bilson. 2002. Panduan Riset Perilaku Konsumen.
Gramedia Pustaka Utama.
Sotiropoulos, Veneta. 2003. Luxury Fashion Brands: The
Impact of Embodied Imagery on Brand Responses. A
Thesis in the John Molson School of Business,
Department of Marketing. Degree of Master of
Science in Administration at Concordia University
Montreal, Quebec. Canada.
Sugiyono. 2012. Metode Penelitian Kuantitatif Kualitatif dan
Mixed. Bandung: Alfabeta.
Sunyoto & Danang. 2012. Dasar-dasar
pemasaran. Yogyakarta: Penerbit CAPS.
Surachman. 2011. Dasar-dasar
Bayumedia: Malang.
xxii
manajemen
manajemen
merek.
Thio, Shienny. 2001. Membangun Service Quality Untuk
Mencapai Kepuasan Konsumen di Industri Hospitality.
Jurnal Manajemen & Kewirausahaan. Vol. 3 (1): hal:
61-71.
Zeithaml, V.A., L.L.A. Berry., & A. Pasuraman. 1996. The
Behavioural Consequences of Service Quality. Journal
of Marketing. Vol. 60. No. 2, pp. 31-46.
http://www.bankjateng.co.id/. 2013. Diakses pada hari
Sabtu, 10 Mei 2014, pukul 15:14.
http://www.mb.ipb.ac.id/. 2014. Diakses pada hari Sabtu,
19 April 2014, pukul 11:17.
xxiii
Aaker, David A. 1991. Managing Brand Equity: Capitalizing
on the Value of a Brand Name. Alih bahasa: Aris
Ananda. 1997. Jakarta. Penerbit Mitra Utama.
Aaker,
David A. 1997. Manajemen Ekuitas Merek:
Memanfaatkan Nilai dari Suatu Merek. Cetakan
Pertama. Jakarta: Mitra Utama.
Aitken, P.P., Leathar, D.S., O’Hagan, F.J & Squair, S.I.
1987.
Children’s
Awareness
of
Cigarette
Advertisements and Brand Imagery. British Journal
of Addiction. Vol. 82, 615-622.
Ardianto, Eka. 1999. Mengelola Aktiva Merek: Sebuah
Pendekatan Strategis. Forum Manajemen Prasetiya
Mulya. No. 67, p.34-39.
Barich, Howard., & Kotler, Philip. 1991. A Framework for
Marketing Image Management. Soan Management
Review, pp.94-104.
Bearden, W.O., Terence, A.O., & Richard, L.O. 1995. The
Relationships
among
Consumer
Satisfaction,
Involvement, and Product Performance: A Catastrophe
Theory Application. Syst. Res., 40: 104-132. DOI:
10.1002/bs.3830400203. Volume 40. Issue 2. Pages
104-132.
Blyth, John. S. 1990. Brand Imagery Takes on Greater
Power as Competition Heats Up. Blyth Associates Inc.
New York.
Brannan, Tom. 2004. Integrated Marketing Communication:
Memadukan Upaya Public Relation, Iklan, dan
xix
Promosi Untuk Membangun Identitas Merek. Jakarta:
PPM.
Escalas, Jennifer. E. 2004. Narrative Processing: Building
Consumer Connection to Brands. Journal of
Consumer Psychology. Vol. 14 (1), 168-180.
Ferrinadewi, Erna. 2008. Pengaruh Threat Emotion
Konsumen dan Brand Trust pada Keputusan
Pembelian Produk Susu Anlene di Surabaya. Skripsi.
Universitas Kristen Petra.
Fornell, C. 1992. A National Customer Satisfaction
Barometer: The Swedish Experience. Journal of
Marketing. Vol. 60, pp. 7-17.
Gerrard, P., Cunningham, J.B. 2004. Consumer Switching
Behavior in the Asian Banking Market. The Journal of
Service Marketing. Vol. 18, No 3 pp 215-213.
Emerald Group Publishing Limited.
Ghozali, Imam H. 2007. Manajemen Risiko Perbankan.
Semarang: BPUNDIP.
Gunelius, Susan. 2014. Developing Brand Image through
Brand
Imagery
–
Part
1-3.
https://aytm.com/blog/?s=brand+imagery.
Hartono, Edy. 2009. Analisis Efisiensi Biaya Industri
Perbankan Indonesia Dengan Menggunakan Metode
Paremetrik Stochastic Frontier Analysis (Studi pada
Perbankan yang Terdaftar di Bursa Efek Indonesia
Periode 2004-2007). Semarang.
Idroes, Ferry. N. 2008. Manajemen Risiko Perbankan,
Pemahaman Pendekatan 3 Pilar Kesepakatan Basel II
terkait Aplikasi Regulasi dan Pelaksanaannya di
Indonesia. Jakarta: Raja Grafindo Persada.
xx
Keller, K.L. 1993. How to Manage Brand Equity. Jakarta:
Gramedia Pustaka Utama.
Keller, K.L. 2001. Building Customer-Based Brand Equity: A
Blueprint for Creating Strong Brands. London:
Prentice-Hall
International.
Marketing
Science
Institute. Working Paper. Report No. 01. 107.
Keller, K.L. 2008. Strategic Brand Management: Building,
Measuring, and Managing Brand Equity (3rd ed).
Prentice Hall.
Kotler, Phillip., & Amstrong, Gary. 1997. Prinsip-Prinsip
Pemasaran. Cetakan Pertama. Jakarta: Erlangga.
Kotler, P. 2000. Marketing Management. The Millenium
Edition. New Jersey: Prentice-Hall, Inc.
Kotler, Phillip., & Amstrong, Gary. 2001. Prinsip-Prinsip
Pemasaran. Jilid 2, Edisi ke-8. Penerbit Erlangga:
Jakarta.
Kotler, Philip. 2006. Marketing Management 12e. Pearson
International Edition.
Kotler, Philip., & Armstrong, Garry, 2008. Prinsip-prinsip
Pemasaran. Jilid 1, Erlangga, Jakarta.
Machfutdin, M. 2012. Analisis Pengaruh Citra Merek,
Kualitas Produk Dan Promosi Terhadap Citra
Perusahaan (Studi Kasus Pada Fusion Batik
Yogyakarta). Universitas Negeri Yogyakarta.
Mathur, Sameer. 2013. How Titan Builds Brand Imagery
and Feelings. Indian Institute of Management,
Lucknow. India.
Oliver, R.L., Swartz, T.A., Bowen, D.E., & Brown, S.W.
1993. A Conceptual Model of Service Quality and
xxi
Service Satisfaction: Compatible Goals, Different
Concepts. Advances in Service Marketing and
Management: Research and Practice, JAI Press,
Greenwich, CT, pp. 65-85.
Parasuraman A, Valerie A. Zeithaml & Leonard Berry. 1994.
Reassessment of Expectation as Comparison Standard
in Measuring Service Quality: Implications for Further
Research. Journal of Marketing. Vol 58 pp. 111-124.
Rangkuti, Freddy. 2004. The Power of Brand: Teknik
Mengelola Brand Equity dan Strategi Pengembangan
Merek. Jakarta: PT. Gramedia Pustaka Utama.
Setiadi, J. Nugroho. 2003. Perilaku Konsumen. Jakarta: PT.
Prenada Media.
Schiffman, Leon G. & Leslie L. Kanuk. 2010. Cosumer
behavior (10 th Edition). New Jersey: Pearson
Education.
Simamora, Bilson. 2002. Panduan Riset Perilaku Konsumen.
Gramedia Pustaka Utama.
Sotiropoulos, Veneta. 2003. Luxury Fashion Brands: The
Impact of Embodied Imagery on Brand Responses. A
Thesis in the John Molson School of Business,
Department of Marketing. Degree of Master of
Science in Administration at Concordia University
Montreal, Quebec. Canada.
Sugiyono. 2012. Metode Penelitian Kuantitatif Kualitatif dan
Mixed. Bandung: Alfabeta.
Sunyoto & Danang. 2012. Dasar-dasar
pemasaran. Yogyakarta: Penerbit CAPS.
Surachman. 2011. Dasar-dasar
Bayumedia: Malang.
xxii
manajemen
manajemen
merek.
Thio, Shienny. 2001. Membangun Service Quality Untuk
Mencapai Kepuasan Konsumen di Industri Hospitality.
Jurnal Manajemen & Kewirausahaan. Vol. 3 (1): hal:
61-71.
Zeithaml, V.A., L.L.A. Berry., & A. Pasuraman. 1996. The
Behavioural Consequences of Service Quality. Journal
of Marketing. Vol. 60. No. 2, pp. 31-46.
http://www.bankjateng.co.id/. 2013. Diakses pada hari
Sabtu, 10 Mei 2014, pukul 15:14.
http://www.mb.ipb.ac.id/. 2014. Diakses pada hari Sabtu,
19 April 2014, pukul 11:17.
xxiii