Based on the explanation above, the writer decided to raise the topic “the
use of declarative sentence in promoting poster on T witter” for job training report.
1.2 Scope
This paper describes the use of declarative sentence when promoting poster on Twitter. The data is taken from the job training which was done by the
writer.
1.3 Objectives
The purposes of writing this topic and the purposes of this job training are mentioned sequentially:
1. To describe the use of declarative sentence in promoting poster on Twitter
during the training job in Si Dupan Poster 2.
To acquire the experience on managing the company 3.
To fulfill the subject of job training in English Department of Indonesia University of Computer
1.4 Significant to Knowledge
The writer hopes that this paper will be useful for the reader to expand their knowledge about the method of promoting using the declarative sentence on
internet, especially on social media Twitter. In addition, this paper is expected to give a reference for students who take entrepreneurship field in promoting their
product on Twitter using the declarative sentence.
1.5 The Framework of the Theory
Promoting on a social media is different from promoting in other fields. It is necessary to make the promotion simple, to the point, casual, and friendly style
as stated by Gardner:
Keeping the writing in your blog short, to the point, and useful. You don’t need to finely craft every word; in fact, levity and a casual, friendly style
can serve you well. 2005: 20
In order to make that kind of promotion, the writer then chooses a declarative sentence. In the book
“How to Get More Effective Advertising More Efficiently,
” Mel Sokotch stated:
Positioning is simply, and ultimately, what the marketer wants the brand to stand for in the customers mind, and thats done best with a short
declarative sentence. 2006:6
The statement above shows that the best way to make a positioning of a company is using a declarative sentence. Promoting is a kind of positioning, so it means that
a declarative sentence is a good way for promoting. Therefore, the writer uses a declarative sentence to promote poster on
Twitter. The writer made a declarative sentence in a short and straight to the point style as it was stated by Gardner. In addition, the writer also made it in a casual
and friendly style to get more atention from the customer.
1.6 Method
The method used in this paper is descriptive method. Ariola 2006: 47 states that
“the purpose of the descriptive method is to describe “what is”. It deals with the prevailing condition of objects, people, and events
”. Thus, in this paper, the writer will describe and explain many kinds of the declarative sentence
used to promote poster on Twitter during the job training.
1.7 Place and time
