deserving praise. With the adjective elements that he has, magnificent word often used in sentences like the following example:
- The Taj Mahal is a magnificent building
- She looked magnificent in her wedding dress
- You’ve all done a magnificent job.
The word magnifisound contains two morphemes. There is one minimal unit of meaning is magnificent and one minimal unit of meaning is sound. In the
word magnifisound also has two elements of free morpheme magnificent and sound which can stand by themselves as single words.
Magnificent + sound
free free These two kind of lexical morphemes also have different word class,
magnificent has an adjective element and sound word has a noun element. In this derivation produce of new English word magnifisound. Magnifisound is
one type of word formation that has an element of blending. By getting an additional element the magnifisound word have an extra
meaning. Blending is used and created to express a new word has a broader meaning. This word is express something with specific meaning.
E. Conclusion
The purpose of the study is to find out the process and kind of word formation that used in the advertisement. The corpus data are 15
advertisements that used word formation term as the style in their promotion.
14
Based upon the analysis process in the chapter III, using the theory of word formation, as it has been explained in the chapter II, the writer comes up with
the following conclusion:
No. Base
Word Formation Input
Output Type of word
formation
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12. Magnificent
Adj Adrenaline
N Surprise
N Sensation
N Solution
N Fantastic
N Community
N Flavour
N Extreme
Adj Automotive
N Dynamic
N Ultimate
N Magnifisound
Soundrenaline Sureprice
Soundsation Soulnation
Fashiontastic Ecommunity
Flavalicious Extremedeology
Ecomotive Dynamatic
Ultimatic Magnificent + Sound
Sound + Adrenaline Sure + Price
Sound + Sensation Soul + Nation
Fashion + Fantastic
Ecology + Community Flavour + Delicious
Extreme + Ideology Ecology + Automotive
Dynamic + Automatic Ultimate + Automatic
Adj + N
N + N
N + N
N + N
N + N
N + Adj
N + N
N + Adj
Adj + N
N + Adj
Adj + Adj
Adj + Adj Blending
Blending Compounding
Blending Compounding
Blending Blending
Blending Blending
Blending Blending
Blending
15
13.
14.
15. Celebration
N Synchronize
N Cheese
N Salebration
Synchronoised Richeese
Sale + Celebration Synchronize + Noise
Rich + Cheese N + N
V + N
Adj + N Blending
Blending Blending
16
BIBLIOGRAPHY
Alwasilah, A. Chaedar. Pengantar Sosiologi Bahasa. Bandung: Angkasa, 1993 Bauer, Laurie. English Word-Formation, New York: Cambridge University Press,
1983 Bloomfield, Leonard. Bahasa, Jakarta: PT Gramedia Pustaka Utama, 1995
Briggs, Adam and Paul Cobley. The media : An Introduction. New York: Adison Wesley
Longman, 1998.
Chaer, Abdul dan Agustina Loenie. Sosiolinguistik; pengantar awal, Jakarta: PT. Rineka Cipta, 2004.
Djajasudarma, T. Fatimah. Semantik I Pengantar ke Arah Ilmu Makna, Bandung: PT RefikaAditama, 1999.
Farkhan, Muhammad. Proposal Penelitian Bahasa dan Sastra, Jakarta: Cella, 2007.
Findlay,Michael Shaw. Language and Communication A cross Cultural Encyclopedia. Santa Barbara, California: ABC-CLIO, Inc, 1998
Fromkin, Victoria Robert Rodman. An Introduction to Language. US: Harcourt Brace College Publisher, 1974.
Katamba, Francis. Morphology. London: The Macmillan press, 1993.
McPhail, Thomas L. Global Communication Theories, stakeholders, and Trends second edition. UK: Blackwell publishing, 2006.
Plag, Ingo. Word-Formation In English. UK: University press, Cambridge, 2003. Saeed, John I. Semantics. London: Blackwell Publishing, 1997.
Sobur, Alex. Analisis Teks Media Suatu Pengantar untuk Analisis Wacana, Analisis Semiotik, dan Analisis Framing. Bandung: PT Remaja
Rosdakarya, 2001.
Stagebery, Norman C. An Introductory English Grammar Third Edition. US: Holt, Rinehart and Winston, 1976.
Tarigan, Henry Guntur. Pengajaran Semantik. Bandung: Angkasa, 1995.
17
Yule, George. The study of language. New York: Cambidge University Press, 1985.
Wardhaugh, Ronald. Understanding English Grammar A Linguistc Approach Second
Edition. UK: Blackwell Publishing, 2003.
18
Curriculum Vitae
A. Personal Data
