by picture and writing, and written humor that I take as the data of the study is presented in writing,.
In addition, humor communication is different from serious communication. In seriously communication we must obey the cooperative
principle in order the communication or conversation runs smoothly. If there is violation there will be a certain implication want to achieved by the interlocutor.
Humor which is known by adult people nowadays are funny cartoon which, of course, appeal laughter and also various jokes performance in
television, for example comedy films or humors books describing funny stories. I assume that humor is identical with anything that arouses laughter.
Pradopo 1994 states that humor cannot be separated from abnormal situation and laughter as the effect and short expression. It is consciously created
to produce fun and laughter toward the reader and the listener. Furthermore, she 1994: 3 states that there is humor that entertains by showing human weaknesses
and all the things that can become the object of laughter.
2.6 Written Humors in Reader’s Digest
Reader’s Digest is one of the international magazines that spread in the world. Reader’s Digest magazine has the largest paid circulation in the world –
bigger than the next three largest magazines combined. Nearly 100 million people read it each month. Reader’s Digest is published all over the world. There are 49
editions, in 19 languages. It is monthly edition and consists of the variously articles, i.e.; family, health, criminal, social, etc. One of the particle features of
Reader’s Digest that liked by readers is humors. It is enjoy full and interesting for readers to read. The humors in Reader’s Digest divided into several fields, as
follows; “All in Day’s Work”, “Laughter the Best Medicine”, “As Kids See it” and “Life’s Like That”.
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CHAPTER III RESEARCH METHOD
This chapter discusses the research methodology adopted by the present study. The main aspects of the research discuss: research design, object of the
study, unit of analysis, method of data collection and method of data analysis.
3.1 Method
This study is using a descriptive one since it describes a situation or area of interest systematically, factually and accurately Isaac Michael, 1971: 42.
This study also uses the qualitative method, which is a research procedure that results in descriptive data in the form of written and it doesn’t depend on the
statistic of the data. By using this descriptive qualitative method, the writer shows the implicatures in written humors based on Grice’s theory of implicatures.
3.2 Object of the Study
The object of the study is written humors in Reader’s Digest. The data are collected in such a way according to the limitation of the study. As has been stated
in Chapter 1, the study is restricted to the written humors collected from Reader’s Digest of January to May 2005. The written humors are taken, is from “As Kids
See it”, “All in Day’s Work”, “Laughter for the Best Medicine” and “Life’s Like That”. And there are 127 written humors in Reader’s Digest of January to May