EENI EENI
EENI- School of International B The Master in Business in Ame
1. The American Econom 2. Globalisation and Inte
3. Economic Organisation 4. Doing Business in So
Argentina, Uruguay, P
5. Doing Business in Braz
6. Doing Business in the 7. Doing Business in
Guatemala, Nicaragua,
8. Doing Business in Mex
9. Doing Business in the 10. Doing Business in the
11. Christianity, Judaism, a 12. No to corruption in bu
13. Thesis of the Professio
1 ECTS European Credit Transf
Language of the Professional M four languages: English, Frenc
wishing to review them in wh language of the campus and to
al Business http:e
merica consists of thirteen modules: nomic Area of the Western Christian Civilisation 6 E
International Economic Institutions 6 ECTS ations and Regional Integration in Latin America 12
South America: Chile and the countries of
y, Paraguay, Bolivia, and Venezuela 10 ECTS
razil 10 ECTS the Andean Countries: Colombia, Peru, and Ecuador
n Central America: Belize, Costa Rica, El Salva
gua, Panama, and the Dominican Republic 11 ECTS
Mexico 8 ECTS the United States 12 ECTS and Canada 2 ECTS
the Caribbean markets 4 ECTS
sm, and Agnosticism in America 6 ECTS n business 4 ECTS
ssional Master in Business in America 9 - 19 ECTS ansfer and Accumulation System= 25 hours of stude
nal Master in Business in America: . The subjects
rench, Spanish or Portuguese and are accessible to n whatever language and use one of the language
d to complete the exercises. 2
:en.reingex.com 6 ECTS
12 ECTS of the MERCOSUR
dor 10 ECTS alvador, Honduras,
CTS
TS tudent’s dedication
jects are available in e to all the students
ages as a vehicular
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EENI Scholarships for Latin American and African Student: discount up to 40
EENI - American Students:
Professional Master intended for all those wanting to specialise in international business with the American Countries.
The Master allows the student to select three paths of different content, duration, tuition fees, and diploma issued, in order to fit the Professional Masters Program to the needs and
schedule of the student.
This document contains only the syllabus of the modules of the Master. Please, download all the syllabus and objectives of all the subjects of the Master
http:en.reingex.comMaster-Business-Americas.shtml
Markets analysed in the Professional Master in Business in America:
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Modules of the Professional Master in Business in America
1. Brackets show ECTS credits 2. PDF: Please, download the syllabus and objectives of all the subjects of the Master
Module- The American Economic Area of the Western Christian Civilisation 6 ECTS.
1- Christianity in America 2- The
Latin American Economic Area of the Western Christian Civilisation
PDF .
1. The Latin American subcontinent 2. The Economic Profile of the Latin American Countries
3. Latin American Business People
4. The Processes of Latin American economic integration of the Western Civilisation 5. Interactions of the Latin American Economic Area with other civilisations and
economic areas 3- The
North American Economic Area PDF
4- The
Caribbean Economic Area
PDF
Module - Economic Organisations and regional economic integration in Latin America
12 ECTS
1. The Latin America Economy and International Trade [2]
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2. The Organisation of American States OAS
[0.5] 3. The
Economic Commission for Latin America ECLAC [2]
4. The Inter-American Development Bank IADB
[2] 5. The
Latin American Integration Association ALADI [1]
6. The Pacific Alliance
[0,1] 7. The
Union of the South American Nations UNASUR [0,5]
8. The Latin American and the Caribbean Economic System SELA
[0,3] 9. The
Bolivarian Alternative for the Americas ALBA [0,3]
10. The Mesoamerica Project
[0,1] 11. The
Asia-Pacific Economic Cooperation APEC [2]
12. The Latin America-Asia Cooperation Forum FEALAC [0,1] 13. The South America-Arab Countries Summit ASPA [0.5]
14. The South America-Africa Summit ASA [0.5] 15. The Community of Latin American and the Caribbean States CELAC
16. Free Trade Agreements FTA in America
Download the syllabus of the module “Integration in Latin America ” PDF
Module- Doing business in South America
: Chile and the countries of the MERCOSUR 10 ECTS
1. The case of Chile
[2] 2. The
MERCOSUR [2]
3. The countries of the MERCOSUR: Brazil, Argentina
[2], Paraguay
[1], Uruguay
[1], and
Venezuela
[1].
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4. Incorporation of Bolivia
[1] to the MERCOSUR Download the syllabus of the module “South America
” PDF
Module: Doing Business in Brazil
10 ECTS
1. The Brazilian Economy
and foreign trade
2. Doing Business in the Brazilian States of São Paulo
, Rio de Janeiro
, Bahia, Espiritu Santo
, Parana,
Santa Catarina ,
Minas Gerais ,
Rio Grande do Sul Download the syllabus of the module “Brazil
” PDF
Module- Doing Business in countries of the Andean Community
10 ECTS
1. The Andean Community
[3] 2. Doing Business in the Andean Countries: Bolivia,
Colombia [2],
Ecuador [1],
and Peru
[3]
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Download the syllabus of the module: “The Andean Community ” PDF
Module 5 - Doing business in Central America
11 ECTS
1. The Central American Integration System SICA
[0,8] 2. The Central American Economy [1]
3. Doing Business in the Central American Markets: Belize
[0,5], Costa Rica
[1], El
Salvador [1],
Honduras [1],
Guatemala [2],
Nicaragua [1], and
Panama [1].
4. The case of the Dominican Republic
[1] Download the syllabus of the module “Central America
” PDF
Module - Doing Business in Mexico
8 ECTS
1. The Mexican Economy
2. The Competitive advantage
of Mexico 3.
FDI in Mexico
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4. Carlos Slim
the worlds richest man
5. Doing Business in Jalisco
, Nuevo Leon
and Chihuahua
6. The North American Free Trade Agreement NAFTA
Download the syllabus of the module “Mexico ” PDF
Module: Doing business in the United States 12 ECTS and Canada [2].
The United States
Download the syllabus “Business in the United States ” PDF
Canada
Download the syllabus “Doing Business in Canada ” PDF
Module: Business in the Caribbean 4 ECTS.
1. The CARICOM
[1]
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2. The Association of the Caribbean States ACS
[1] 3. The
Organisation of Eastern Caribbean States 4. The Caribbean Basin Initiative
5. Jamaica
[0.5] 6.
The Bahamas [0.5]
7. Haiti
[0.5]
Download the syllabus “The Caribbean Economic Area ” PDF
Module: Christianity, Judaism, and Agnosticism in America 6 ECTS
Christianity
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Download the syllabus “Christianity
” PDF
Judaism and Agnosticism
Module- Globalisation and international institutions 6 ECTS
1. Globalisation
and Regionalisation 2. The United Nations UN
3. The World Bank WB 4. The World Trade Organisation WTO
5. The International Monetary Fund IMF 6. The Conference on Trade and Development UNCTAD
7. The International Chamber of Commerce 8. The Organisation for Economic Co-operation and Development OECD
Module- Business without corruption
4 ECTS
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Download the syllabus of the module “No to Corruption ” PDF
The thesis of the Master in Business in America.
For the successful completion of the Professional Master in Business in America, the student must submit a Thesis. The topic must be related to Latin America.
For students who are working in an exporting company; we recommend writing the
dissertation on the elaboration of an International Marketing Plan for one Latin-American market.
Examples of the thesis may be: 1. International Marketing Plan of a particular company for Central America, the
Andean Countries, the MERCOSUR. 2. Investment project in Mexico and Brazil
3. SWOT analysis of business in the Latin American Markets 4. Creating international distribution networks in the South American Markets
5. International Promotion strategies for Central America 6. Opening a branch in... Bogotá, Buenos Aires, São Paulo...
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The graduate students in the Professional Master in Business in America of EENI can enrol directly on the Doctorate in International
Business Specialisation in America. Moreover, they need to complete only the module of the research methodology, Thesis, and others
modules not studied in this Master. Continuous assessment. Each subject of each module of the Master has exercises that are
evaluated which the student must work out and pass to obtain their respective diploma.
Methodology: e-learningDistance learning. Case method.
URL: http:en.reingex.comMaster-Business-Americas.shtml
Due to the dynamic nature of international business, this information is only for guidance not binding. Please check the website to see any changes.
EENI Professors:
This master includes the Market Access Tool:
And courses of introduction to the main American languages: English, Spanish, and Portuguese.
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Paths of the Professional Master in Business in America Online
The Master in Business in America e-learning allows the student to select three paths of different content, duration, tuition fees, and diploma issued, in order to fit the Masters
Program to the needs and schedule of the student. Thus, the student can easily validate his diploma according to the legislation in force in his country there are countries where the law
requires two years for a master, while in others is one-year.
Path-1. Master 1. The student selects the modules that best suits his needs: 1. 60 ECTS credits 1-year duration
2. Tuition fees: 2,358 Euros 3. Thesis of the Master: 9 ECTS
4. Diploma: “Professional Masters Program in Business in America” issued by EENI