S MPP 0901121 Bibliography
DAFTAR PUSTAKA
Alma, Buchari. (2005). Manajemen Pemasaran dan Pemasaran Jasa. Cetakan
Keenam, Alfabeta, Bandung.
Arikunto, Suharsimi (2008). Prosedur Penelitian. Rineka Cipta. Jakarta.
Amyx, Douglas. (2005). An Empirical Look Professional Selling from a Student
Prespective.
Charles .W., Lamb, Joseph .H ,Hair ,Carl McDaniel (2008) Marketing. Congage
Learning.
C, McElroy, James, Paula C.Morrow and Sevo Eroglu. (2000). The
Aatmospherics of Personal Selling. (journal of personal selling and
management)
Darian, Jean C., Louis A. Tucci, and Alan R. Wiman. (2001). Perceived
Salesperson Service Attributes and Retail Patronage Intentions.
(International Journal of Retail and Distribution Management).
E. Belch, George, A. Belch, Michael. (2007). Advertising and Promotion .
Jakarta.
Fink, Robert C., William L. James, Kenneth J. Hatten, and Lynn Bakstran (2007),
Supplier Strategies to Increase Customer Purchases Over the Duration
of Customer–Supplier Relationships.
Gasperz, Vincent. (2012). All in One Management Toolbook. Gramedia Pustaka
Utama. Jakarta
Hasan, Ali. (2010). Marketing. MedPress. Yogyakarta.
Kismono, Gugup. (2001). Pengantar Bisnis. Edisi Pertama. BPFE. Yogyakarta.
Kotler Philip, Kevin Keller. (2012). Marketing Management 14th ed. Boston.
Person Education, Inc.
Kurtz, David. Contemporary Business. (2008). Thomson. Australia
Leo, Burnet. (1993). Confession of an Advertising Mangement.
Lupiyoadi, Rambat. (2008). Manajemen Pemasaran Jasa. Salemba Empat.
Jakarta.
Tina Agustina, 2014
Pengaruh Personal Selling Terhadap Keputusan Menginap di Bilique Hotel Bandung
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
Ririn, Tri Ratnasari, H. Mastuti. (2011). Manajemen Pemasaran. Jakarta.
Saladin. (2007). Advertising and Promotion . Jakarta: PT. Gramedia Pustaka
Utama.
Sekaran, Uma. (2011). Research Method for Business. Jakarta.
Silalahi, Ulber. (2009). Metode Penelitian Sosial. Refika Aditama. Bandung.
Sugiyono. (2008). Metode Penelitian Bisnis. Alfabeta. Bandung.
Sugiyono. (2010). Metode Penelitian Kuantitatif Kualitatif dan R&D.
Alfabeta. Bandung.
Spiro dan Weitz. (1990). Personal Selling Process. (Journal of Business &
Industrial Marketing).
Tjiptono, Fandy. (2008). Pemasaran Strategik. Yogyakarta.
Umar, Husein. (2009). Desain Penelitian Manajemen Strategik. Rajawali Pers,
Jakarta.
Website:
http://www.google.com: Fenomena pariwisata tahun 2012, diakses pada 4 Mei
2013
http://www.bps.go.id
http://www.jabar.bps.go.id
http://repository.upi.edu
Tina Agustina, 2014
Pengaruh Personal Selling Terhadap Keputusan Menginap di Bilique Hotel Bandung
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
Alma, Buchari. (2005). Manajemen Pemasaran dan Pemasaran Jasa. Cetakan
Keenam, Alfabeta, Bandung.
Arikunto, Suharsimi (2008). Prosedur Penelitian. Rineka Cipta. Jakarta.
Amyx, Douglas. (2005). An Empirical Look Professional Selling from a Student
Prespective.
Charles .W., Lamb, Joseph .H ,Hair ,Carl McDaniel (2008) Marketing. Congage
Learning.
C, McElroy, James, Paula C.Morrow and Sevo Eroglu. (2000). The
Aatmospherics of Personal Selling. (journal of personal selling and
management)
Darian, Jean C., Louis A. Tucci, and Alan R. Wiman. (2001). Perceived
Salesperson Service Attributes and Retail Patronage Intentions.
(International Journal of Retail and Distribution Management).
E. Belch, George, A. Belch, Michael. (2007). Advertising and Promotion .
Jakarta.
Fink, Robert C., William L. James, Kenneth J. Hatten, and Lynn Bakstran (2007),
Supplier Strategies to Increase Customer Purchases Over the Duration
of Customer–Supplier Relationships.
Gasperz, Vincent. (2012). All in One Management Toolbook. Gramedia Pustaka
Utama. Jakarta
Hasan, Ali. (2010). Marketing. MedPress. Yogyakarta.
Kismono, Gugup. (2001). Pengantar Bisnis. Edisi Pertama. BPFE. Yogyakarta.
Kotler Philip, Kevin Keller. (2012). Marketing Management 14th ed. Boston.
Person Education, Inc.
Kurtz, David. Contemporary Business. (2008). Thomson. Australia
Leo, Burnet. (1993). Confession of an Advertising Mangement.
Lupiyoadi, Rambat. (2008). Manajemen Pemasaran Jasa. Salemba Empat.
Jakarta.
Tina Agustina, 2014
Pengaruh Personal Selling Terhadap Keputusan Menginap di Bilique Hotel Bandung
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
Ririn, Tri Ratnasari, H. Mastuti. (2011). Manajemen Pemasaran. Jakarta.
Saladin. (2007). Advertising and Promotion . Jakarta: PT. Gramedia Pustaka
Utama.
Sekaran, Uma. (2011). Research Method for Business. Jakarta.
Silalahi, Ulber. (2009). Metode Penelitian Sosial. Refika Aditama. Bandung.
Sugiyono. (2008). Metode Penelitian Bisnis. Alfabeta. Bandung.
Sugiyono. (2010). Metode Penelitian Kuantitatif Kualitatif dan R&D.
Alfabeta. Bandung.
Spiro dan Weitz. (1990). Personal Selling Process. (Journal of Business &
Industrial Marketing).
Tjiptono, Fandy. (2008). Pemasaran Strategik. Yogyakarta.
Umar, Husein. (2009). Desain Penelitian Manajemen Strategik. Rajawali Pers,
Jakarta.
Website:
http://www.google.com: Fenomena pariwisata tahun 2012, diakses pada 4 Mei
2013
http://www.bps.go.id
http://www.jabar.bps.go.id
http://repository.upi.edu
Tina Agustina, 2014
Pengaruh Personal Selling Terhadap Keputusan Menginap di Bilique Hotel Bandung
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu