PROS Karina B Lewerissa Lignocelluloses As Feedstock for Bio ethanol Abstract
I 11111111111111 11111111
�
12030438
SHARING OUR
IDEAS
(i ';I\ ·�
l
'
:
12... J .IJjv.
SCIENTIFIC COMMUNICATION FORUM 2010
MA CHUNG PRESS
MALANG, IN! iONESIA
2010
CONTENTS
PURE AND APPLIED SCIENCES
1
................................................
Salmon: Source of Healthy and Tasty Carotenoid ..................................... .3
Lignocelluloses As Feedstock for Bio-ethanol Production: Their Prospects
and Challenges ........................................................................................... 9
Near Infared Spectroscopy Studies of Basic, Applied and Pigment
Research ...................................................................................................15
Dunaliella salina, Mini 6-carotene Factory from Marine Life .................. 25
Preventing Oxidative Stress with Natural Pigments................................ .31
The Health Benefits of Eating Habits With Culinary Diets Rich in Natural
Pigments ..................................................................................................39
TECHNOLOGY AND ENGINEERING
........................................
.
47
Open Source Software License .................................................................49
Not Just Another £-Learning Case Study: MLG ........................................55
Microsoft Office Integration on Payroll Application ................................ 63
Ergonomic Factors for Designing Cell Phones
A Case Study: Blackberry
Javelin 8900 and Nokia E71 ..................................................................... 69
Expert-System for Counseling: New Student Candidates at X University 79
Work Analysis and Layout Setting To Minimize The Serving Time at "Qta
Canteen", Ma Chung University, Malang ................................................. 87
Process Scheduling Management of Modem Operating System .............95
More Fashionable with Supply Chain .................................................... 103
Creative Industry: The Impact on Indonesian Manufacturing Industries
............................... . . . . . . . . . . . . . . . . . . . . . . .... . . . . . .......... ......................................
109
Lean Concept: Leaning to See .............................................................. 115
v
Open Source and Free software: Opened Source-code and Free-license
Software
... ............... . ... . . ....... . . . ... ........ . ... .. .... ... .. .. ......... ......... .
121
........................................................ ·. .......
127
.... .. ... . ....
SOCIAL SCIENCES
�
The Impact of Global Economics Crisis to the Informal Economics and
Informal Workers
. ..... .. . . . . .... . . . ... . . . . . . ..... .. . .... .... . .. . . . . . ........... .......... . ........
Tax Identfication Number (NPWP} for Individual Tax Payers
How Bank Indonesia Revoke Operating License of a Bank
129
. ... . ....... . ..
135
..... .... . .........
141
Opening the Black Box of Customer Complaint Behavior ( CCB) in Service
Setting
........................... ....... . . . . . ................... .........................................
E-marketingMix
..... . . . . . . . ..... . . .. . ........ ..... . ........ .... . ...... . . ... ......... . . . .... ....... .
Financial Distress: Causes and Consequences
Understanding Employee Behavior
. . ..... . ... .. ....... .... .... . ... . .... . .... .. . . . . . . .. ...
.
Brand Extensions: Beyond Risk and Benefit
Qualitative Field in Accounting
........ .. ........... ............ .. . . .
149
155
161
167
.. ... .. . . . . .... . ...... . . ........ . . . . . .... .
173
. . . . . ... . . .... . ........ . ....... ............... ... .... .. . . . ...
179
Indonesian Competotivenes Index and Its Implication forMa Chung
University
. .. . .. ....... .. . . . .. ....... . . .. .. . . . . ... . .. .. ... . . .. ... . ..... . . ...................... . . .......
185
Guan Li Zhe Xue (Management Philosophy) from theMiddle Kingdom 193
Changing Formal and Informal Organization Structure to Enhance
KnowledegeManagement and Leaning Organization
.. . ... . .. . . . .... .... ....
197
The Importance of Reputation Capital as Intangible Assets for
Organization
.. . .. ...... . . . . . . . ... .. . . . . ....... . . . ... . . . . . ............... .. ... . . ..................... .
Stock Investment Basic: How to be a Stock Investor
Market Orientation and Performance:
Customer Loyalty
. . . .. .. .. ........ . ... . . . . ....
203
211
Customer Focus and Managing
. . . .. . . .. ... . ...... . . .. . . . . . . . .... . . . .. .. .... .. ...... . .... . ........ .. . ............
219
Green Modern Retailers: Fostering Green Consumer Behaviour Through
Green Travel Plan
. . . . . . . . .......... . ... . . . . ........ . . . .... . ... ........................ .............
The Earth's Best Friends: An Insight Into Green Consumers Profile
vi
. ... .
223
231
Sustainability Management: Toward High Performance Organization 237
Asymmetric Information and Its Impact to the Economic Institution
CULTURE AND EDUCATIONAL TECHNOLOGY
Intercultural Communication
................ . ...
Lean English the Fun Way
..... ...............
.
.
.
.. ..
.
.....
...
243
251
.......................
. . . . . . . . . . . .. . . . . . . . . .. .
. . . . . . . .. . . . ..
.
.... . . .
.
.....
253
. : ....................... 259
..
Sex, Speech and Stereotypes: Why Women Use Prestige Speech More
than Men
. . . ...................
The Linguistics of SA
.
. . ..
.
......
.
........ . .. . . . .... . .......... . . . . . . . . . . .. .. . . ...
...... .. .........
.
... . . . .... .
: .......................................................... 269
Indonesia- Malaysia: Friend or Foe?
. .
. .. . . . . .
Methods of Teaching a Foreign Language:
.. .
...... . .....
.
... . ......... ......... . . .
Local Wisdom and Moral Decadence in Javanese Campursari
a
275
from Drilling to Hypnotism
. . . . . . . . . . . . . . . ............... .............................................. . . . . . . . . . . . . . .....................
Adding
265
Dash of Culture in Language Classroom
.... . ... .
281
. 285
.... . .......
.
. . . . . .... . ............
291
International Mathematical Olympiad: A Special and Prestigious
Competition for Students
Chinese Characters
.... . .. ... . ... . ....
.. . ........ .
.
....... . .....
.
.
.......................
.
..
........ . .
....... ...... .
. . . . . . . . ... ................... . . . ... . .. .. ..
.
... .
.
.. . .
301
307
The Ambiguity and Communicative Strategies in the Subject Lines of the
Spam Em ails .
....... ......
.
.. . ............. . . ...... . .. . ...... . . ..... . ... . .. ... .. . . .
Chinese Tea Culture
. . . ... . ....................... . ........
. .
..
..... . . . . .
.
.
..... . .
...........
.
..
.
....
.
...
. . .. . . . ......
315
323
A Factor Analysis of Low Capability of Mathematics among Students of
Information System Study Program at Ma Chung University
.. . ... . ..
.
. ... .
329
Chinese Language Education in Indonesia Today: A Duty to Build More
Peaceful and Prosperous Indonesia
..
. . .. . ..
.
..
......
.
. ... . ..... . . . . . . . . . . . . .. ..
.
. . . . ..
..
335
vii
PREFACE
"Sharing Our
Ideas" is the second publication of
Forum
Komunikasi /miah (Scientific Communication Forum), a forum for
learned society in Ma Chung University. This forum is a platform for
sharing knowledge for the academic staff of the university.
Since the first year of its founding, this forum has become a
platform where academics, researchers and other members of sjaf
exchange ideas and reveal findings of their studies. At this moment,
when Ma Chung University celebrates its third anniversary, this forum
contributes its second publication of studies and research which has
been presented during the seminars in the university.
This is a book of collection of papers and scientific articles to
enrich the academic world and a contribution by the university as a
place where wisdom is expected to shape the world.
Malang, July 7, 2010
Anna Triwijayati
Director of Research and Community Services
Presented at Forum Komunikasi llmiah
Ma Chung University, Malang, May 4, 2010
Lignocelluloses As Feedstock for Bio-ethanol Production:
Their Prospects and Challenges
Karina Bianca Lewerissa1
1
Lecturer of Industrial Engineering Study �rgram
karina.biancamachung.ac.id
Abstract
The adverse efect of fossil fuel combustions in accumulating green
houses gasses had ensured the urgency in searching possible options
for fossil fuels substitution. Bio-ethanol is one option for green energy.
It can be produced from diferent raw mateials. In this repot focus will
be put on the prospect of lignocelluloses as potential feedstock for bio
ethanol production.
9
�
12030438
SHARING OUR
IDEAS
(i ';I\ ·�
l
'
:
12... J .IJjv.
SCIENTIFIC COMMUNICATION FORUM 2010
MA CHUNG PRESS
MALANG, IN! iONESIA
2010
CONTENTS
PURE AND APPLIED SCIENCES
1
................................................
Salmon: Source of Healthy and Tasty Carotenoid ..................................... .3
Lignocelluloses As Feedstock for Bio-ethanol Production: Their Prospects
and Challenges ........................................................................................... 9
Near Infared Spectroscopy Studies of Basic, Applied and Pigment
Research ...................................................................................................15
Dunaliella salina, Mini 6-carotene Factory from Marine Life .................. 25
Preventing Oxidative Stress with Natural Pigments................................ .31
The Health Benefits of Eating Habits With Culinary Diets Rich in Natural
Pigments ..................................................................................................39
TECHNOLOGY AND ENGINEERING
........................................
.
47
Open Source Software License .................................................................49
Not Just Another £-Learning Case Study: MLG ........................................55
Microsoft Office Integration on Payroll Application ................................ 63
Ergonomic Factors for Designing Cell Phones
A Case Study: Blackberry
Javelin 8900 and Nokia E71 ..................................................................... 69
Expert-System for Counseling: New Student Candidates at X University 79
Work Analysis and Layout Setting To Minimize The Serving Time at "Qta
Canteen", Ma Chung University, Malang ................................................. 87
Process Scheduling Management of Modem Operating System .............95
More Fashionable with Supply Chain .................................................... 103
Creative Industry: The Impact on Indonesian Manufacturing Industries
............................... . . . . . . . . . . . . . . . . . . . . . . .... . . . . . .......... ......................................
109
Lean Concept: Leaning to See .............................................................. 115
v
Open Source and Free software: Opened Source-code and Free-license
Software
... ............... . ... . . ....... . . . ... ........ . ... .. .... ... .. .. ......... ......... .
121
........................................................ ·. .......
127
.... .. ... . ....
SOCIAL SCIENCES
�
The Impact of Global Economics Crisis to the Informal Economics and
Informal Workers
. ..... .. . . . . .... . . . ... . . . . . . ..... .. . .... .... . .. . . . . . ........... .......... . ........
Tax Identfication Number (NPWP} for Individual Tax Payers
How Bank Indonesia Revoke Operating License of a Bank
129
. ... . ....... . ..
135
..... .... . .........
141
Opening the Black Box of Customer Complaint Behavior ( CCB) in Service
Setting
........................... ....... . . . . . ................... .........................................
E-marketingMix
..... . . . . . . . ..... . . .. . ........ ..... . ........ .... . ...... . . ... ......... . . . .... ....... .
Financial Distress: Causes and Consequences
Understanding Employee Behavior
. . ..... . ... .. ....... .... .... . ... . .... . .... .. . . . . . . .. ...
.
Brand Extensions: Beyond Risk and Benefit
Qualitative Field in Accounting
........ .. ........... ............ .. . . .
149
155
161
167
.. ... .. . . . . .... . ...... . . ........ . . . . . .... .
173
. . . . . ... . . .... . ........ . ....... ............... ... .... .. . . . ...
179
Indonesian Competotivenes Index and Its Implication forMa Chung
University
. .. . .. ....... .. . . . .. ....... . . .. .. . . . . ... . .. .. ... . . .. ... . ..... . . ...................... . . .......
185
Guan Li Zhe Xue (Management Philosophy) from theMiddle Kingdom 193
Changing Formal and Informal Organization Structure to Enhance
KnowledegeManagement and Leaning Organization
.. . ... . .. . . . .... .... ....
197
The Importance of Reputation Capital as Intangible Assets for
Organization
.. . .. ...... . . . . . . . ... .. . . . . ....... . . . ... . . . . . ............... .. ... . . ..................... .
Stock Investment Basic: How to be a Stock Investor
Market Orientation and Performance:
Customer Loyalty
. . . .. .. .. ........ . ... . . . . ....
203
211
Customer Focus and Managing
. . . .. . . .. ... . ...... . . .. . . . . . . . .... . . . .. .. .... .. ...... . .... . ........ .. . ............
219
Green Modern Retailers: Fostering Green Consumer Behaviour Through
Green Travel Plan
. . . . . . . . .......... . ... . . . . ........ . . . .... . ... ........................ .............
The Earth's Best Friends: An Insight Into Green Consumers Profile
vi
. ... .
223
231
Sustainability Management: Toward High Performance Organization 237
Asymmetric Information and Its Impact to the Economic Institution
CULTURE AND EDUCATIONAL TECHNOLOGY
Intercultural Communication
................ . ...
Lean English the Fun Way
..... ...............
.
.
.
.. ..
.
.....
...
243
251
.......................
. . . . . . . . . . . .. . . . . . . . . .. .
. . . . . . . .. . . . ..
.
.... . . .
.
.....
253
. : ....................... 259
..
Sex, Speech and Stereotypes: Why Women Use Prestige Speech More
than Men
. . . ...................
The Linguistics of SA
.
. . ..
.
......
.
........ . .. . . . .... . .......... . . . . . . . . . . .. .. . . ...
...... .. .........
.
... . . . .... .
: .......................................................... 269
Indonesia- Malaysia: Friend or Foe?
. .
. .. . . . . .
Methods of Teaching a Foreign Language:
.. .
...... . .....
.
... . ......... ......... . . .
Local Wisdom and Moral Decadence in Javanese Campursari
a
275
from Drilling to Hypnotism
. . . . . . . . . . . . . . . ............... .............................................. . . . . . . . . . . . . . .....................
Adding
265
Dash of Culture in Language Classroom
.... . ... .
281
. 285
.... . .......
.
. . . . . .... . ............
291
International Mathematical Olympiad: A Special and Prestigious
Competition for Students
Chinese Characters
.... . .. ... . ... . ....
.. . ........ .
.
....... . .....
.
.
.......................
.
..
........ . .
....... ...... .
. . . . . . . . ... ................... . . . ... . .. .. ..
.
... .
.
.. . .
301
307
The Ambiguity and Communicative Strategies in the Subject Lines of the
Spam Em ails .
....... ......
.
.. . ............. . . ...... . .. . ...... . . ..... . ... . .. ... .. . . .
Chinese Tea Culture
. . . ... . ....................... . ........
. .
..
..... . . . . .
.
.
..... . .
...........
.
..
.
....
.
...
. . .. . . . ......
315
323
A Factor Analysis of Low Capability of Mathematics among Students of
Information System Study Program at Ma Chung University
.. . ... . ..
.
. ... .
329
Chinese Language Education in Indonesia Today: A Duty to Build More
Peaceful and Prosperous Indonesia
..
. . .. . ..
.
..
......
.
. ... . ..... . . . . . . . . . . . . .. ..
.
. . . . ..
..
335
vii
PREFACE
"Sharing Our
Ideas" is the second publication of
Forum
Komunikasi /miah (Scientific Communication Forum), a forum for
learned society in Ma Chung University. This forum is a platform for
sharing knowledge for the academic staff of the university.
Since the first year of its founding, this forum has become a
platform where academics, researchers and other members of sjaf
exchange ideas and reveal findings of their studies. At this moment,
when Ma Chung University celebrates its third anniversary, this forum
contributes its second publication of studies and research which has
been presented during the seminars in the university.
This is a book of collection of papers and scientific articles to
enrich the academic world and a contribution by the university as a
place where wisdom is expected to shape the world.
Malang, July 7, 2010
Anna Triwijayati
Director of Research and Community Services
Presented at Forum Komunikasi llmiah
Ma Chung University, Malang, May 4, 2010
Lignocelluloses As Feedstock for Bio-ethanol Production:
Their Prospects and Challenges
Karina Bianca Lewerissa1
1
Lecturer of Industrial Engineering Study �rgram
karina.biancamachung.ac.id
Abstract
The adverse efect of fossil fuel combustions in accumulating green
houses gasses had ensured the urgency in searching possible options
for fossil fuels substitution. Bio-ethanol is one option for green energy.
It can be produced from diferent raw mateials. In this repot focus will
be put on the prospect of lignocelluloses as potential feedstock for bio
ethanol production.
9