ppt how internet changes knowledge management 03 1999

Oracle Asia Pacific OpenWorld
Singapore - March 10 - 12, 1999

How Internet Changes Knowledge
Management?

Lakshmana Pillai A.
lpillai@sg.oracle.com
Manager, Design & Migration Services
Oracle Asia Pacific Division, Singapore
®

Knowledge
What is the Most Valuable
Natural Resource?

®

Knowledge Management
Agenda
• What is it Really?

• What are the Challenges?
• Components of Knowledge Management
• Knowledge Management Evolution
• Oracle Infrastructure / Technology
• Summary

®

What is Knowledge?
Data + Context = Information
Information + Experience = Knowledge
Building block of a modern organization
Knowledge is Perishable. Becomes Obsolete Quickly.

Always changing. Renewing is key to competitive advantag
Knowledge = Power. Share it and it will multiply.

®

Where is the Information?

Email

FAX

Documents,
presentations,
graphics

Voice

News
Web Sites

Databases

Insights
Wisdom

®

What exactly is Knowledge
Management?
The process of
Creating Ideas and
Identifying / Capturing
 Evaluating / Rating /
Organizing
 Storing
 Sharing
 Distributing / Retrieving
 Maintaining
a company’s collective expertise

®

Who is Involved in the Knowledge
Community

Everyone

Suppliers

Customers

Organizations

Partners

Competitors

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Who Win’s with Knowledge
Management?
• Company
Staf

•
Organization

• Benefits

Career
Development

Identify

Improved
Reference

Everyone
Resource Mix
(leverage staf)

Participation
Involvement

Greater Margin

New Hire

Peer
Recognition

Targeted
Education

Better Customer
Solution
Better Product

®

What are we attempting to Achieve?
Add value to what we have by turning data into
information and information into knowledge

• Creation of Ideas through Informational
Exchange

• Valuating and Rating the Idea’s Worth

• Transforming / Implementing the Intellectual
Asset

• Monitoring Success

®

Business Challenge
Digital Library - An Example
Connecting Any
User . . .

. . . to Any Information

Sales Force

Corporate

Logistics/
Distribution

External User
Access

Multiple User
Types & Interfaces

S
E
C
U
R
I
T
Y

Corporate
Repository
Infrastructure

S

E
C
U
R
I
T
Y

Presentations
Product Info
Collateral
Training Videos
Application Reports
Business Intelligence
Competitive Info
Fax Images
Text
Video,
Audio,
Graphics,

NewsFeeds,
Imaging,
etc.
.

Multiple Documents
& Information Types
across Business Units
®

Biggest Problem We Face

Information Overload

Navigating Among the Huge Number of Data
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Major Components of Knowledge
Management
• Identify Experts

• Manage Multimedia Content
• Connect People and Extract Knowledge
– Facilities for Discussions
– Grapevine for Targeted Distribution
– Share and Distribute Knowledge

• Monitor Success and Reward People

®

Knowledge Management System
Identify
Requirements

Exraction

Creation

Access &
Transfer

Knowledge Transformation

Knowledge Map
Locating Important Knowledge in an Organization
Linking Knowledge Model to a Training Program

Knowledge
Repository
(Structured &
Unstructured)

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Charting the Course
Knowledge Management Evolution
Stage I
Awareness

Stage II

Stage III

Execution

Process
Improvement

Stage IV
Integrated
Access

Constituency Behavioral
Change

Cohesive
Pervasive
Human Network Culture
& System Infra. Across LOBs

Targeted
Success

Metrics
Instituted

Routine
Success

Strategic
Operational
Drivers
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What Makes Knowledge Management a
Reality?

Ideal Working Culture
More than Technology...
with

“Techknowledgy”

Good Technology Infrastructure

®

For a Good Working Culture
Innovation occurs “at the boundaries between mind-sets”
• Build a Team Culture

• Emphasise Importance of Knowledge Sharing
• Setup Virtual Teams
• Setup Discussion/Chat Rooms
• Maintain Skills Matrix
• Motivate People
• Recognize People Involved
Build a Nice Culture!!!
to Easily Extract Information
from Everyone

®

Emphasis on People/Process
Knowledge Management Evolution
Stage I

Stage II

Stage III

Awareness

Execution

Process
Improvement

Stage IV
Integrated
Access

Constituency Behavioral
Change

Cohesive
Pervasive
Human Network Culture
& System Infra. Across LOBs

Targeted
Success

Metrics
Instituted

Routine
Success

Strategic
Operational
Drivers
®

Technology Infrastructure

Capture human experience as best we can.
Find the right stuf when needed.

People spend more time
analyzing, manipulating, and creating sharable knowledge
filled with experience and insights
... rather than searching for the basics.
®

Technology Infrastructure
Internet/Web
(Connects People; Provides Global Access
Delivers Information;
Enables Discussion)

Oracle InterOffice
(Supports Collaboration)

Business Intelligence
(DSS, DW)

Oracle8i

(Acts as a Knowledge Repository;
Multimedia Content Mgmt.)

Java
(Provides An Industry Standard
Programming Model)

Oracle Video Server
(Streams Video/Audio)
®

Enabling Knowledge Management

Browser, Mailbox

UI

Publish, Push, Broadcast Distribution
Search/Retrieve, Agent, Information
Mining, Filters, Collaboration Processing/Intelligence
Messaging, Middleware,
Workflow, WWW/Internet,
GroupWare,
Document Repository, DBMS,
Data Warehouse, Legacy,
Internet, Extranet

Transport
Data

®

How Internet Enables Knowledge
Management?
• Broad Knowledge Network
• Eliminates Localness and Asymmetry of Knowledge
• Created too Many Ideas
• Biggest informational Asset
• Success Trends
–

Cost of Ownership

–

Simplicity of Use

–

Global Collaboration

–

Open , Standard Based

®

Use the Internet right !

Internet is a

Choose the
Treasure of Knowledge
Right Development & Deployment Platform.
ShouldinNot
Need
keep IndianaYouJones
the
movies
“Indiana Jones” in
“Raiders of the Lost Ark”
to Find It.

®

Development Environment

Java
300% Pure

®

How does Oracle8i help ?

iFs

interMedia

®

What is iFS?
• A file system inside the database
• Provide universal access to files
• Suited for building document-centric
applications

®

iFs - Loading Files In

Spreadsheets

Applications

File
Word processing servers

(Java, CORBA,
PL/SQL)

Drivers

documents
Presentations
Video

UNIX

Audio

Windows clients
Web browsers
Oracle8i

FTP FTP clients

E-mail
Voice mail

E-mail clients

®

Oracle interMedia
Content Management
Oracle8i
Video

Web
Browser

Documen
ts
Images
Customer
Data
Transaction
Data
Inventory
Data

Production Website

Deskto
p Client

MIS
Application
®

Oracle interMedia - Components
Thick Client

Thin Client

OCI, SQL, iFS interfaces, C++, Java,
URL
Web Server: OAS - IIS - Netscape
interMedia web agent &
clipboard

Oracle8i
iFS

interMedia

Image
Text

Audio

Locator

Video
Extensibility APIs
ORDBMS Kernel
®

Oracle interMedia
Image, Audio, Video Storage and
Delivery
Application
Object - relational interface

client

Oracle8

Media Data
Web
Servers

Table
space

Metadata

OS

Flat
Streaming &
Specialty Servers

Files

®

The Text Index Process
•SQL
Loader
•iFS

Text
Column

Ext. Datastore
•BFile, URL

Filter

Tagge
d text

Sectio
n-er

•Inso HTML
Export

•Plain text

•User Defined

•XML

•HTML
•News/E-Mail
(RFC1136)

Text
Index
Section
information

Plain
text

Tokens Engine
Lexer (words
&
themes)•Builds index
•Basic - Whitespace
•Remove
•Theme engine
stopwords
• Word
(configurable
decompounding
list)
•Alternate spelling
•Double-byte

®

Oracle Solution Benefits
• Leading & Proven DB Technology
– Manages All Types of Data

• Less Time to Find Information
– One Place to Look
– Robust Search Facilities
– Scalable & Portable

• Less Time Reproducing Information Already in
Existence

®

Summary
Knowledge
is Money
of Knowledge
• Defined the Challenge

Power
Identified the
Problem
Knowledge
is Happiness
Knowledge is Fun
Mapped a Charter
Management

•
•

Knowledge is

well.......
• Identified an Infrastructure
“Knowledge is

Everything”,

Only if we Manage it
Properly

®

Success is the Biggest Roadblock of
Innovation!

Now it’s your chance !

Build a Good
Knowledge Management
Solution
®

Time for Knowledge Extraction

?

®