Recommendation for Future Study 46

4.3.1.1 Reliability analysis of strategy 28 4.3.1.2 Reliability analysis of company culture 29 4.3.1.3 Reliability analysis of RD climate 29 4.3.1.4 Reliability analysis of firm performance 30 4.3.1.5 Reliability analysis of all variables 30 4.4 Significant Role of RD management 30 4.5 Correlation Analysis 32 4.6 Multiple Regression Analysis 34 4.6.1 Regression analysis 35 4.6.2 ANOVA analysis 36 4.6.3 Regression analysis and hypothesis testing 37 4.7 Conclusion 39 CHAPTER 5 DISCUSSIONAND CONCLUSION 5.1 Introduction 40 5.2 Discussion 40 5.2.1 Demographic profile 41 5.2.2 To identify the significant role of RD management in firm 42 5.2.3 To measure the impact of RD management on the firm 43 5.3 Conclusion 45

5.4 Recommendation for Future Study 46

REFERENCES 48 APPENDICES 52 xi LIST OF TABLES TABLES TITLE PAGES 2.1 The variable from past studies 9 3.1 Cronbach’ alpha for pilot test 21 4.1 Respondent’s age 24 4.2 Respondent’s gender 25 4.3 Location of firms according to state 26 4.4 Firm’s types of industry 27 4.5 Reliability analysis for strategy 28 4.6 Reliability analysis for company culture 29 4.7 Reliability analysis of RD climate 29 4.8 Reliability analysis of firm performance 30 4.9 Reliability analysis all variables 30 4.10 Respondent perception on research framework variables 30 4.11 Rules of thumb for correlation 33 4.12 Correlation analysis 33 4.13 Independent Variables of RD 35 4.14 Regression Analysis 35 4.15 ANOVA analysis result 36 4.16 Regression coefficient 37 xii LIST OF FIGURES FIGURES TITLE PAGES 3.1 Theoretical framework 17 4.1 Age of Respondents 23 4.2 Respondent’s gender 24 4.3 Location of firms according to state 25 4.4 Firm’s types of industry 27 xiii LIST OF ABBREVIATION SPSS Statistical Package for the Social Sciences ANOVA Analysis of Variance MRA Multiple Regression Analysis UTeM Universiti Teknikal Malaysia Melaka RD Research and Development IV Independent variable DV Dependent variable ROA Return on asset ROE Return on equity xiv LIST OF SYMBOL Percent p Significant value r Pearson correlation coefficient R Multiple correlation coefficient R-squared Coefficient of determination xv LIST OF APPENDICES APPENDICES TITLE PAGES A Gantt Chart FYP 1 52 B Gantt Chart FYP 2 53 C Questionnaires 54 1 CHAPTER 1 INTRODUCTION 1.1 Background Today, technology has advanced at a pace to accelerate the subsequent rate of developments in all industries. On every base of any firms, comes the importance of the management systems from the very beginning. Officially there were several departments in a firm to hold different types of responsibility and task in order running the system successfully. One major part of the firm main heart of the system is the Research and Development RD department. RD management generally understands by wide as the overall control over the activities, planning, programs, and everything that runs on the RD department sector. In mathematics or physics, most concepts can be readily judged as useful or worthless and in management concepts, on the other hand, are more difficult to evaluate as stated by Jain, Triandis, and Weick 2010. In more significant words of it, RD management can be also understood as the disciplines of managing the RD, much leading the RD department a way to be running. As Tassey, Long and Ravenscraft 1993; Vivero 2002 exerts, RD is so important because it is a critical role in a firm’s performance, productivity, and growth as cited in Ming, Hsiao, Sher and Yi 2010. 2 In basic, understandable general, RD management plays a vital part of a firm, firm or an organization’s performance or it seems to be so. This is because for every firm, firm or an organization of business, RD is the future investment that holds up the firm’s future lifeline. In which in that case, RD management is the backbone of the RD department, thus can be hugely connected as a firm’s most vital and most important priority subject of the business. Due to this matter, RD management is the sector that takes full responsibility of the entire RD department, thus also runs the responsibility of the firm’s performance in which we all can say that in general, efficient RD management secured a firm future investment which relates each other and connected on each other heavily. Might this relation can be seen when a firm has excellent RD management running on their RD department systems, which with efficient running systems, efficient programs, efficient research and etc. Jain et al. 2010 mentioned that the effective RD management, coupled with a vigorous research and science policy, is necessary for a nation to sustain economic growth and it can have profound and far- reaching consequences A firm definitely hold up their own future security for their own products, thus increase their performance because all of the RD activities brought a useful information, and also useful much vital discoveries of their products As stated by Mansfield 1968 one might think that RD would be focused mainly on new and importantly developed product innovation as cited by Hall, Lotti and Mairesse 2012. Even though an excellent RD management is linked to business performance, however the actual is even research and development RD is not solely responsible for business performance. Furthermore, with such steps RD is an expensive activity that never assure its potential benefits as stated by Ming et al. 2010 which was also quoted by McCutchen and Swamidass 1996 3

1.2 Problem Statement