S MPP 0707550 Bibliography

DAFTAR PUSTAKA

Arsenault, Nancy dan Gale, Trace. 2004. Defining Tomorrows Tourism Product :
Packaging Experience. Canadian Tourism Commision.
Bresler, Nerlin. 2010. Decision Factors for Domestic Packages Tours-Case Study
of A Region in South Africa. Turizam.
Buchari Alma, 2008. Manajemen Pemasaran dan Pemasaran Jasa, edisi revisi,
Alfabeta, Bandung.
Corriea Antonia, Adriano Pimpao. 2008. Decision-making Process of Portugese
Tourist Traveling to South America and Africa. Faculty of Economic,
University of Algarve, Fasro, Portugal.
Dewi, Selna Sari Purnama. 2013. Pengaruh packaging Terhadap Proses
Keputusan Pembelian Paket Wisata Olahraga Rafting Arus Liar.
Manajemen Pemasaran Pariwisata UPI. Bandung.
Firdaus, Aziz. 2012. Metode Penelitian. Alfabeta. Tangerang Selatan.
Getz, Donald Ph.D. 2010. Arts, Culture, and Tourism:Partnerships and
Challenges. University of Calgary, Canada.
Kotler, Philip, and Garry Amstrong. 2009. Principles of Marketing 12th Edition.
New Jersey : Prentince Hall.
Kotler, Phillip, Kevin Lane Keller. 2009. Marketing Management 12th Edition.
New Jersey : Prentince Hall.

. 2012. Marketing Management 14th Edition.
New Jersey : Prentince Hall.

Mickey Andrea Yunus, 2015
PENGARUH PACKAGING TERHADAP KEPUTUSAN PEMBELIAN PAKET
WISATA DI BALE SENI BARLI-KOTA BARU PARAHYANGAN
Universitas Pendidikan Indonesia | repository.upi.edu |
perpustakaan.upi.edu

Kotler, Philip, John T. Bowen, James C. Makens. 2006. Marketing for Hospitality
and Tourism 4th Edition. New Jersey : Prentince Hall.
Kotler, Philip, and Garry Amstrong. 2009. Principles of Marketing 12th Edition.
New Jersey : Prentince Hall.
. 2012. Principles of Marketing 14th Edition.
New Jersey : Prentince Hall.
Masyhuri dan Zainuddin,M. (2011). Metodologi Penelitian: Pendekatan Praktis
dan Aplikasi. Bandung: Refika Aditama.
Middelton V.T.C and Clarke j. 2001. Marketing in Travel and Tourism.
Butterworth-Heineman : Oxford.
Mullins, John, Orville Walker Jr. 2010. Marketing Management. McGraw-Hill

Morrison, Allastair M. 2002. Hospitality and Travel Marketing 3rd Edition.
Delmar : New York.
. 2010. Hospitality and Travel Marketing 4th Edition.
Delmar : New York.
Narimawati, Umi. 2007. Riset Manajemen Sumber Daya Manusia. Jakarta: Agung
Media
Ratih, Hurriyati. 2010. Bauran Pemasaran dan Loyalitas Konsumen. Bandung :
Alfabeta.
Sugiyono, 2011. Metode Penelitian Kuantitatif Kualitatif dan R&D. Alfabeta :
Bandung.
________, 2013. Metode Penelitian Kuantitatif Kualitatif dan R&D. Alfabeta :
Bandung.

Mickey Andrea Yunus, 2015
PENGARUH PACKAGING TERHADAP KEPUTUSAN PEMBELIAN PAKET
WISATA DI BALE SENI BARLI-KOTA BARU PARAHYANGAN
Universitas Pendidikan Indonesia | repository.upi.edu |
perpustakaan.upi.edu

________, 2013. Metode Penelitian Kuantitatif Kualitatif dan R&D. Alfabeta :

Bandung.
Suharsaputra, Uhar. 2012. Metode Penelitian. Bandung: PT. Refika Aditama
Suharsimi Arikunto. 2009. Prosedur Penelitian: Suatu Pendekatan Praktek (Edisi
Revisi 5). Jakarta : PT. Rineka Cipta.
Tjiptono, Fandy. 2011. Pemasaran Jasa. Jawa Timur: Bayumedia
Uma Sekaran. 2006. Research Method Of Business. Jakarta : Salemba Empat
Umar, Husein. 2009. Metode Penelitian Untuk Skripsi dan Tesis Bisnis Edisi
Kedua. Jakarta : Rajawali Pers.
Umar, Husein. 2010. Metode Riset Bisnis. Jakarta: PT. Gramedia Pustaka Utama
Undang-undang No. 10 Tahun 2009 Tentang Kepariwisataan.
Wijaya, T. 2012 SPSS 20 Untuk Olah dan Intepretasi Data. Cetakan ke-5.
Yogyakarta. Cahaya Atma Pustaka.
Zeithalm, Valerie A, Binter Mary Jo, Gremler Dwainer. 2013. Service Marketing
“Intergrating Customer Focus Across The Firm”. International Edition.
Boston : Mc Graw Hill.
Jurnal:
Harun Al Rasyid. 1994. Teknik Penarikan Sampel dan Penyusunan Skala.
Bandung: Program Studi Ilmu Sosial Bidang Kajian Utama Sosiologi
Antropologi Program Pasca Sarjana UNPAD. Bandung.
Kuntjojo. 2009. Metode Penelitian. Universitas Nusantara PGRI:Kediri.

Rewatrakunphaiboon, Walaipon dan Harmen Oppeewal. 2004. Effect of Holiday
Packaging on Tourist Decision Making : Some Prelimenary Result. School
Mickey Andrea Yunus, 2015
PENGARUH PACKAGING TERHADAP KEPUTUSAN PEMBELIAN PAKET
WISATA DI BALE SENI BARLI-KOTA BARU PARAHYANGAN
Universitas Pendidikan Indonesia | repository.upi.edu |
perpustakaan.upi.edu

of Management University of Survey & Departement of Marketing,
Monash University.
Rewatrakunphaiboon, Walaipon. 2008. Effect of Package Holiday Information
Presentation on Destination Choice. Journal of Travel Research.
Setiawan, Nugraha. 2005. Diklat Metodologi Penelitian Sosial Parung Bogor, 2528 Mei 2005 Teknik Sampling. Inspektorat Jenderal Departemen
Pendidikan Nasional Universitas Padjajaran.
Smith, Keren A. 2007. Distribution Channel for Event : Supply and Demand-side
Persective. Victoria University : New Zealand.
Sukmawati, Liana. 2013. Pengaruh Kinerja Bauran Promosi Terhadap
Keputusan menggunakan Paket Outbound di Ciwangun Indah Camp.
Manajemen Pemasaran Pariwisata UPI. Bandung.
Websites:

http://www.lensaindonesia.com (diakses pada 7 Maret 2014)
http://www.bisnis-jabar.com (diakses pada 7 Maret 2014)

www.balesenibarli.blogspot.com (diakses 3 Maret 2014)
www.tourismandmore.com (diakses 6 April 2014)

Mickey Andrea Yunus, 2015
PENGARUH PACKAGING TERHADAP KEPUTUSAN PEMBELIAN PAKET
WISATA DI BALE SENI BARLI-KOTA BARU PARAHYANGAN
Universitas Pendidikan Indonesia | repository.upi.edu |
perpustakaan.upi.edu