MIT FT 2016 11 Activity report grade
Grade item
Grade
Percentage
Feedback
MIT Fintech Certi韌�cate Course: Future Commerce 2016-11-21
Module 1
1.7 Online
95
95 %
activity
submission:
The present
A good understanding of key concepts has been conveyed.
The discussion of blockchain within the Infrastructure fintech
ecosystem was accurate and insightful with an explanation of
the trends and possible opportunities/difficulties.
state of future
commerce
(graded
activity) [± 60
minutes]
Module 1
Good adherence to the brief. The submission was within the
word count, well referenced and discussed a single trend in a
single thematic area with future implications provided.
Writing was organised well, with a clear and logical structure
that made the submission easy to follow. No spelling or
grammatical errors. Well done.
95
95 %
75
75 %
total
Weighted
mean of
grades.
Include empty
grades.
Module 2
2.5
Assessment
quiz: Best
practices and
challenges
concerning
innovation
(graded
activity) [± 45
minutes]
Grade item
2.10 Pitch
Grade
Percentage
Feedback
88
88 %
Good adherence to the brief, the written description was
within the word count, however the video went over the time
limit and you should have had more presence in the
presentation.
submission:
Record and
submit your
elevator pitch
and
Consider using the strategic narrative and weaving this into
accompanying
the elements of a story to take the audience on a journey
written
compelling them to take action. This aim should not have
description
been to focus on the idea, but to garner an emotional
(graded
response to convince the viewers.
activity) [± 180
Good pitch that has been well delivered. Solid presentation
minutes]
and the pitch was well rehearsed. Visuals added value to the
presentation. Consider using visual aids to enhance the pitch
even more.
Written description should have been a complement to the
presentation, not a transcript of the pitch. Nonetheless,
written description was well structured with mostly logical
progression of discussions and arguments.
Module 2
85
85 %
85
85 %
total
Weighted
mean of
grades.
Include empty
grades.
Module 3
3.2
Assessment
quiz: The
e៚�ects of
韌�ntech
innovation on
business
models
(graded
activity) [± 50
minutes]
Grade item
3.8 Group
Grade
Percentage
Feedback
88
88 %
Well done on what is overall a good assignment group 126.
activity
The key factor that negatively a៚�ected the grade was the structure of
submission:
the document. It is advisable to not switch between points of
Research and
discussion but rather narrow in on what is being discussed before
analyze a
moving to the next point. If you have any further questions about this,
recent 韌�ntech
please discuss with your Mentor in the small group forums.
innovation
(graded
Do you think there are additional problems that Ourcrowd is
activity) [± 180
addressing? Access to the booming Israeli startup scene?
minutes]
Do you think to make use of a framework to assess the unique
position of the company could have bene韌�tted your analysis?
Module 3
88
88 %
-
-
total
Weighted
mean of
grades.
Include empty
grades.
Module 4
4.4
Assessment
quiz:
Strategizing
with market
leaders
(graded
activity) [± 30
minutes]
Grade item
4.7 Group
Grade
Percentage
Feedback
87
87 %
Including the Doblin Ten types analysis visual representation could
activity
have been bene韌�cial to reader comprehension. It is not entirely clear
submission:
what is meant by "top right quadrant of the Doblin model".
Creating a
competitive
framework for
Great work on clarifying the inclusion of FIMI and your group's
a 韌�ntech
engagement with the course contents. How was your
venture
recommendations for maintaining a competitive advantage informed
(graded
by your analysis?
activity) [± 120
minutes]
In addition, there would have been value in expressing the rationale
for the choice of frameworks (visual and for analysis)
Module 4
77
77 %
total
Weighted
mean of
grades.
Include empty
grades.
Module 5
Grade item
5.4
Grade
Percentage
Feedback
85
85 %
Hi
Individual
activity
Thanks for your submission. A few comments below:
submission:
Comparing
I like your comments on the cross-bordered nature of the
and
OurCrowd o៚�ering
contrasting
Can you anticipate how its performance might improve or
di៚�erent
deteriorate in a di៚�erent regulatory environment?
regulatory
Are there any global statutes, particularly around KYC/AML and
approaches
client data privacy that need to be complied with?
(graded
How would you characterize the US and Australian regimes?
activity) [± 120
I note you have chosen not to focus on the Israeli regulatory
minutes]
environment - given this is the base of the OurCrowd
operation/o៚�ering are there Israeli regulatory requirements
which impact on their operating ability?
What balance do you believe there should be between consumer
protection through regulation and ៎�exibility to allow 韌�ntech
innovation?
Consider adding a little more structure to your submission in the
clear demarcation of an introduction, body, and conclusion perhaps through the use of sub-headers
Deeper/ more extensive references would add to the credibility
of your content, please consider including for future submissions
Tarryn
5.8 Group
activity
submission:
Assessing a
韌�nancial
strategy
(graded
90
90 %
Good introduction and conclusion, it really helps with tying
together the submission in one coherent answer. The
submission covers all of the recommended topics
discussion points in suퟌ�cient detail. You did well in
identifying that OurCrowd is attacking the traditional VC
market focusing on Israeli opportunities. Do you think that
activity) [± 90
they break this down even further to focus their target
minutes]
market even more? You elude to this later in the
submission.
I appreciated the focus on Ourcrowds approach to gaining
traction. It is very well articulated as well.
Nice touch on recommending changing to incorporate a
slightly more 'closer-in' strategy.
How Ourcrowd goes about their 'attack vector' could have
been more comprehensively addressed.
Grade item
Module 5
Grade
Percentage
Feedback
88
88 %
total
Weighted
mean of
grades.
Include empty
grades.
Module 6
Grade item
6.6 Group
Grade
Percentage
Feedback
85
85 %
Hi Group 110
activity
submission:
Submitting
your pitch
deck (graded
activity) [± 150
minutes]
Thanks for your pitch deck submission. A few comments below:
Appreciate the Star Trek reference, although I might have chosen
Jean-Luc Picard . . .
Your analogies in the introduction slide are good, particularly for
an audience unfamiliar with the clearing and settlement process
Can you substantiate the claim that banks are foregoing $4billion
of annual income?
How does blockchain solve the cumbersome settlement and
clearing infrastructure? (OK, like how you've proposed this and
then o៚�er the anti-solution solution)
I like that you would focus on one market as an initial test case
(Canada) - can you give some size/scale to the Canadian market?
Would you focus on a particular instrument niche where
problems are severe? i.e. derivatives rather than equity?
Good graphical representation in your 韌�nancial slide, but detail
speci韌�c to your venture is required - what does the revenue
model look like? Who are the customers? The exchange? The
clearing banks?
Nice sense of fun injected into your team slide - it does convey a
sense of energy/passion within the team
Your investment "ask" needs to be speci韌�ed - someone will need
to pay for your team even in the "do nothing" phase, what does
this requirement look like? What will trigger the move to phase 2,
what capital is required?
In general, a little short on answering the "how" - how will you
conduct yourselves in phase 1, how will you start to build your
solution, how will blockchain prove to be the answer to the
problem, how will you attract customers/garner industry
collaboration and participation
Was there some way in which you could circle back to your
opening analogy in the conclusion? What call-to-action could you
韌�nish with?
Could you have incorporated elements of strategic
narrative/storytelling to hook the audience a little better - back
oퟌ�ce infrastructure tends to fall into the "dull but worthy"
bracket - how do you make this exciting?!
Tarryn
Grade item
Example
Grade
Percentage
Feedback
81
81 %
84
84 %
88
88 %
88
88 %
Overridden:
82
82 %
project peer
assessment.
(graded
activity) [± 30
minutes]
(submission)
Module 6
total
Weighted
mean of
grades.
Include empty
grades.
Module 7
7.4 Group
activity
submission:
Conducting a
situation
analysis
(graded
activity) [± 300
minutes]
Module 7
total
Weighted
mean of
grades. Drop 1
lowest values.
Include empty
grades.
Module 8
8.4 Group
activity
submission:
Evaluating
your market
Expanding slightly on the aim of the project in the executive summary
could assist reader comprehension. EG. “…shorten the duration and
eퟌ�ciency of the settlement cycle” at this stage of the report, it is not
clear what you mean by settlement cycle.
environment
What have you decided to be out of the scope of this project? Do you
(graded
think it could be valuable to the audience to know what has been left
activity) [± 300
out and why?
minutes]
Grade item
Grade
Percentage
What were the criteria for selecting the ‘unique 3-phase approach’?
Feedback
How, and why have you chosen these? A clearly de韌�ned methodology
does seem like a hindrance and a check box exercise sometimes, but
it explains to your audience the lens through which you view the
analyses. You need a methodology to explain where you are coming
from and why you want to do the analyses in a particular way.
Your audience wants to be assured that your project is worthy of
analysis, that your approach will answer your questions or address
your hypothesis and that your approach will deliver the outcomes you
seek. It is so that others can understand the signi韌�cance of what you
have done and make sense of how it all worked.
The use case structure could bene韌�t from being clearer. An
accompanying explanation could help to assist reader
comprehension.
Please keep in mind that the 韌�nal project deliverable in module 10
has a page limit of 30. So, you could consider including only the
relevant work and not all parts of the analysis, or a summary of what
you found and the implications.
You might want to make it clear earlier on that you are focused on
Canada.
In general, it seems that you understand your project and the macro
environment well, however there is a lot of room for improvement to
articulate clearer. You must keep in mind that, as the team driving it
forward, you are really close to this project and you have a very
detailed understanding of the factors involved. However, the
individual(s) you present this too might not have the same mastery of
the subject matter. A statement that seems like it is perfectly clear
and obvious to you (given you familiarity with the topic) might not be
so clear and obvious to the audience. You have to be painstakingly
clear in your reasoning to avoid the audience potentially drawing
(wrong) conclusions
Additionally, would have liked to see the culmination of your macro
environmental and competitive analysis, the implications, and
ultimately recommendations
Would you mind revising your document structure to allow for more
natural progression of information? Alternatively you could devise a
means to guide the audience along the discussion.
Grade item
Module 8
Grade
Percentage
Feedback
82
82 %
80
80 %
total
Weighted
mean of
grades. Drop 1
lowest values.
Include empty
grades.
Module 9
9.4 Group
activity
submission:
Forecasting
market
viability
(graded
activity) [± 300
minutes]
There is an inadequate demonstration of application of what you
have learned in Module 9. What is the market size that would be
a៚�ected by improved settlement cycles? What are the key factors that
are driving this demand? What are the key factors that underpin the
adoption of new 韌�nancial services? Have you considered looking into
switching rates (people switching between bank services) as an
indicator to understand adoption of new tech enabled banks &
韌�nancial services? What are the demographics of people that make
use of CDS? How does the adoption rate a៚�ect viability of your idea?
Why are Canadian banks likely able to participate?
Understanding your markets at a more granular level could yield
valuable insights. Not only in determining the success in market
penetration, but insights into drivers of demand as well.
Determining the size of an identi韌�ed market segment will help you
understand how attractive that segment is to a business. Sizing a
market segment is not an exact science and the process involves
some calculated guess work and estimations. Carefully scrutinise each
assumption made and double, and triple, check the logic of these
fundamental principles. Furthermore, markets are dynamic and
constantly evolving and as new information is uncovered, one should
update key assumptions where impacted. Conducting a sensitivity
analysis by, for example, making use of ‘good’, ‘neutral’ and ‘bad’
performance scenarios, is a good way of testing assumptions and
producing a more rigorous estimation. Although, as with anything in
life, there is a trade-o៚� between speed and accuracy. A
comprehensive market analysis can become quite time-consuming
and expensive, the trick is to 韌�nd the right middle ground for your
capabilities and needs at the time.
Top down analysis looks at the biggest picture 韌�rst and then assesses
di៚�erent sub-components of that bigger picture. Start with calculating
the total market and then, by cutting away non-serviced market
segments, working down to the portion of the market that is targeted
by your business value proposition. The bottom up approach arrives
at the market size by looking at micro-economic variables: How many
Grade item
Grade
Percentage
customers exist in the market or segment? How much are these
Feedback
customers willing to pay for a single use of the product/service? How
many times, or how frequently, will they purchase the
product/service? The market size can then be calculated, in monetary
terms, by multiplying the number of customers, the average price per
purchase and the frequency of purchases. This bottom-up approach
is more rigorous, but can also be more time consuming and costly.
For more on determining a target market visit:
http://blog.marketresearch.com/5-steps-to-estimate-market-size
Why do you think there is a moderate to high likelihood of success?
You state that your project is a game changing opportunity, would
you mind elaborating on this? What are the potential upsides? What
pain does this solve?
Module 9
80
80 %
total
Weighted
mean of
grades. Drop 1
lowest values.
Include empty
grades.
Module 10
10.4 Group activity submission
10.4
82
82 %
Group
activity
Well written accompanying description – succinct and straight to the
point.
submission:
Engaging and insightful metaphor to explain your o៚�ering. Well done
Submit
for highlighting this upfront.
your script
and
explainer
video
(graded
activity) [±
240
You have done well to clearly outline the problem you are addressing.
There is scope for explaining this in more accessible language.
Good focus on bene韌�ts! Well done on an engaging video.
Unfortunately, the video length as prescribed by the assignment brief
was exceeded.
minutes]
10.7 Group activity submission
Grade item
10.7
Grade
Percentage
83
83 %
Group
Feedback
Well done team. You have continually learned and iterated on your
project.
activity
submission:
I am aware that you wish to take this project further, and as such I
Submit
attempt to give constructive critique so that you can build on the
your
strength of your argument.
Strategic
Roadmap
(graded
Well done for highlighting what is out of scope.
activity) [±
Although there is signi韌�cant improvement, there is still a lot of room
180
for improvement to articulate your project better and guide the
minutes]
reader along.
Have you considered looking into factors that a៚�ect adoption rate of
new technology in this industry? This could be a better indicator of
market size.
The purpose of the Market Statistics page is not self-evident.
How would you choose the “1 big 6 bank” and the “1 top 10 broker”?
How would you target which customer would be the most suitable?
Which criteria would be best suited to apply?
Would have liked to see the reasons for concluding that you believe
there is a moderate-to-high likelihood of success.
10.7
83
83 %
Group
activity
submission
total
Weighted
mean of
grades.
Drop 1
lowest
values.
Include
empty
grades.
Grade item
Module 10
Grade
Percentage
Feedback
83
83 %
89
89 %
100
100 %
Hi
total
Weighted
mean of
grades.
Include empty
grades.
Module 11
Capstone
Project peer
assessment
(graded
activity)
(submission)
11.4
Online activity
submission:
Press release
Thanks for your press release submission. A few comments below:
(graded
Well done on really capturing a sense of the future and for
activity) [± 120
producing a forward-looking submission from the perspective of
minutes]
2030
A press release should be primarily a sales tool presenting a new
product/feature/IPO etc and the introduction of a new service
certainly 韌�ts the bill
As a sales tool quotes from "satis韌�ed customers" as well as key
employees are often helpful in supporting the message
Do you believe we will get to a point where your vision of the
future is a reality? By 2030? Will there be a potential backlash
against so much personal data collection, monitoring, and
analysis?
Tarryn
Module 11
94
94 %
total
Weighted
mean of
grades.
Include empty
grades.
Grade item
Course total
Grade
Percentage
Feedback
86
86 %
Weighted mean
of grades.
Include empty
grades.
Grade
Percentage
Feedback
MIT Fintech Certi韌�cate Course: Future Commerce 2016-11-21
Module 1
1.7 Online
95
95 %
activity
submission:
The present
A good understanding of key concepts has been conveyed.
The discussion of blockchain within the Infrastructure fintech
ecosystem was accurate and insightful with an explanation of
the trends and possible opportunities/difficulties.
state of future
commerce
(graded
activity) [± 60
minutes]
Module 1
Good adherence to the brief. The submission was within the
word count, well referenced and discussed a single trend in a
single thematic area with future implications provided.
Writing was organised well, with a clear and logical structure
that made the submission easy to follow. No spelling or
grammatical errors. Well done.
95
95 %
75
75 %
total
Weighted
mean of
grades.
Include empty
grades.
Module 2
2.5
Assessment
quiz: Best
practices and
challenges
concerning
innovation
(graded
activity) [± 45
minutes]
Grade item
2.10 Pitch
Grade
Percentage
Feedback
88
88 %
Good adherence to the brief, the written description was
within the word count, however the video went over the time
limit and you should have had more presence in the
presentation.
submission:
Record and
submit your
elevator pitch
and
Consider using the strategic narrative and weaving this into
accompanying
the elements of a story to take the audience on a journey
written
compelling them to take action. This aim should not have
description
been to focus on the idea, but to garner an emotional
(graded
response to convince the viewers.
activity) [± 180
Good pitch that has been well delivered. Solid presentation
minutes]
and the pitch was well rehearsed. Visuals added value to the
presentation. Consider using visual aids to enhance the pitch
even more.
Written description should have been a complement to the
presentation, not a transcript of the pitch. Nonetheless,
written description was well structured with mostly logical
progression of discussions and arguments.
Module 2
85
85 %
85
85 %
total
Weighted
mean of
grades.
Include empty
grades.
Module 3
3.2
Assessment
quiz: The
e៚�ects of
韌�ntech
innovation on
business
models
(graded
activity) [± 50
minutes]
Grade item
3.8 Group
Grade
Percentage
Feedback
88
88 %
Well done on what is overall a good assignment group 126.
activity
The key factor that negatively a៚�ected the grade was the structure of
submission:
the document. It is advisable to not switch between points of
Research and
discussion but rather narrow in on what is being discussed before
analyze a
moving to the next point. If you have any further questions about this,
recent 韌�ntech
please discuss with your Mentor in the small group forums.
innovation
(graded
Do you think there are additional problems that Ourcrowd is
activity) [± 180
addressing? Access to the booming Israeli startup scene?
minutes]
Do you think to make use of a framework to assess the unique
position of the company could have bene韌�tted your analysis?
Module 3
88
88 %
-
-
total
Weighted
mean of
grades.
Include empty
grades.
Module 4
4.4
Assessment
quiz:
Strategizing
with market
leaders
(graded
activity) [± 30
minutes]
Grade item
4.7 Group
Grade
Percentage
Feedback
87
87 %
Including the Doblin Ten types analysis visual representation could
activity
have been bene韌�cial to reader comprehension. It is not entirely clear
submission:
what is meant by "top right quadrant of the Doblin model".
Creating a
competitive
framework for
Great work on clarifying the inclusion of FIMI and your group's
a 韌�ntech
engagement with the course contents. How was your
venture
recommendations for maintaining a competitive advantage informed
(graded
by your analysis?
activity) [± 120
minutes]
In addition, there would have been value in expressing the rationale
for the choice of frameworks (visual and for analysis)
Module 4
77
77 %
total
Weighted
mean of
grades.
Include empty
grades.
Module 5
Grade item
5.4
Grade
Percentage
Feedback
85
85 %
Hi
Individual
activity
Thanks for your submission. A few comments below:
submission:
Comparing
I like your comments on the cross-bordered nature of the
and
OurCrowd o៚�ering
contrasting
Can you anticipate how its performance might improve or
di៚�erent
deteriorate in a di៚�erent regulatory environment?
regulatory
Are there any global statutes, particularly around KYC/AML and
approaches
client data privacy that need to be complied with?
(graded
How would you characterize the US and Australian regimes?
activity) [± 120
I note you have chosen not to focus on the Israeli regulatory
minutes]
environment - given this is the base of the OurCrowd
operation/o៚�ering are there Israeli regulatory requirements
which impact on their operating ability?
What balance do you believe there should be between consumer
protection through regulation and ៎�exibility to allow 韌�ntech
innovation?
Consider adding a little more structure to your submission in the
clear demarcation of an introduction, body, and conclusion perhaps through the use of sub-headers
Deeper/ more extensive references would add to the credibility
of your content, please consider including for future submissions
Tarryn
5.8 Group
activity
submission:
Assessing a
韌�nancial
strategy
(graded
90
90 %
Good introduction and conclusion, it really helps with tying
together the submission in one coherent answer. The
submission covers all of the recommended topics
discussion points in suퟌ�cient detail. You did well in
identifying that OurCrowd is attacking the traditional VC
market focusing on Israeli opportunities. Do you think that
activity) [± 90
they break this down even further to focus their target
minutes]
market even more? You elude to this later in the
submission.
I appreciated the focus on Ourcrowds approach to gaining
traction. It is very well articulated as well.
Nice touch on recommending changing to incorporate a
slightly more 'closer-in' strategy.
How Ourcrowd goes about their 'attack vector' could have
been more comprehensively addressed.
Grade item
Module 5
Grade
Percentage
Feedback
88
88 %
total
Weighted
mean of
grades.
Include empty
grades.
Module 6
Grade item
6.6 Group
Grade
Percentage
Feedback
85
85 %
Hi Group 110
activity
submission:
Submitting
your pitch
deck (graded
activity) [± 150
minutes]
Thanks for your pitch deck submission. A few comments below:
Appreciate the Star Trek reference, although I might have chosen
Jean-Luc Picard . . .
Your analogies in the introduction slide are good, particularly for
an audience unfamiliar with the clearing and settlement process
Can you substantiate the claim that banks are foregoing $4billion
of annual income?
How does blockchain solve the cumbersome settlement and
clearing infrastructure? (OK, like how you've proposed this and
then o៚�er the anti-solution solution)
I like that you would focus on one market as an initial test case
(Canada) - can you give some size/scale to the Canadian market?
Would you focus on a particular instrument niche where
problems are severe? i.e. derivatives rather than equity?
Good graphical representation in your 韌�nancial slide, but detail
speci韌�c to your venture is required - what does the revenue
model look like? Who are the customers? The exchange? The
clearing banks?
Nice sense of fun injected into your team slide - it does convey a
sense of energy/passion within the team
Your investment "ask" needs to be speci韌�ed - someone will need
to pay for your team even in the "do nothing" phase, what does
this requirement look like? What will trigger the move to phase 2,
what capital is required?
In general, a little short on answering the "how" - how will you
conduct yourselves in phase 1, how will you start to build your
solution, how will blockchain prove to be the answer to the
problem, how will you attract customers/garner industry
collaboration and participation
Was there some way in which you could circle back to your
opening analogy in the conclusion? What call-to-action could you
韌�nish with?
Could you have incorporated elements of strategic
narrative/storytelling to hook the audience a little better - back
oퟌ�ce infrastructure tends to fall into the "dull but worthy"
bracket - how do you make this exciting?!
Tarryn
Grade item
Example
Grade
Percentage
Feedback
81
81 %
84
84 %
88
88 %
88
88 %
Overridden:
82
82 %
project peer
assessment.
(graded
activity) [± 30
minutes]
(submission)
Module 6
total
Weighted
mean of
grades.
Include empty
grades.
Module 7
7.4 Group
activity
submission:
Conducting a
situation
analysis
(graded
activity) [± 300
minutes]
Module 7
total
Weighted
mean of
grades. Drop 1
lowest values.
Include empty
grades.
Module 8
8.4 Group
activity
submission:
Evaluating
your market
Expanding slightly on the aim of the project in the executive summary
could assist reader comprehension. EG. “…shorten the duration and
eퟌ�ciency of the settlement cycle” at this stage of the report, it is not
clear what you mean by settlement cycle.
environment
What have you decided to be out of the scope of this project? Do you
(graded
think it could be valuable to the audience to know what has been left
activity) [± 300
out and why?
minutes]
Grade item
Grade
Percentage
What were the criteria for selecting the ‘unique 3-phase approach’?
Feedback
How, and why have you chosen these? A clearly de韌�ned methodology
does seem like a hindrance and a check box exercise sometimes, but
it explains to your audience the lens through which you view the
analyses. You need a methodology to explain where you are coming
from and why you want to do the analyses in a particular way.
Your audience wants to be assured that your project is worthy of
analysis, that your approach will answer your questions or address
your hypothesis and that your approach will deliver the outcomes you
seek. It is so that others can understand the signi韌�cance of what you
have done and make sense of how it all worked.
The use case structure could bene韌�t from being clearer. An
accompanying explanation could help to assist reader
comprehension.
Please keep in mind that the 韌�nal project deliverable in module 10
has a page limit of 30. So, you could consider including only the
relevant work and not all parts of the analysis, or a summary of what
you found and the implications.
You might want to make it clear earlier on that you are focused on
Canada.
In general, it seems that you understand your project and the macro
environment well, however there is a lot of room for improvement to
articulate clearer. You must keep in mind that, as the team driving it
forward, you are really close to this project and you have a very
detailed understanding of the factors involved. However, the
individual(s) you present this too might not have the same mastery of
the subject matter. A statement that seems like it is perfectly clear
and obvious to you (given you familiarity with the topic) might not be
so clear and obvious to the audience. You have to be painstakingly
clear in your reasoning to avoid the audience potentially drawing
(wrong) conclusions
Additionally, would have liked to see the culmination of your macro
environmental and competitive analysis, the implications, and
ultimately recommendations
Would you mind revising your document structure to allow for more
natural progression of information? Alternatively you could devise a
means to guide the audience along the discussion.
Grade item
Module 8
Grade
Percentage
Feedback
82
82 %
80
80 %
total
Weighted
mean of
grades. Drop 1
lowest values.
Include empty
grades.
Module 9
9.4 Group
activity
submission:
Forecasting
market
viability
(graded
activity) [± 300
minutes]
There is an inadequate demonstration of application of what you
have learned in Module 9. What is the market size that would be
a៚�ected by improved settlement cycles? What are the key factors that
are driving this demand? What are the key factors that underpin the
adoption of new 韌�nancial services? Have you considered looking into
switching rates (people switching between bank services) as an
indicator to understand adoption of new tech enabled banks &
韌�nancial services? What are the demographics of people that make
use of CDS? How does the adoption rate a៚�ect viability of your idea?
Why are Canadian banks likely able to participate?
Understanding your markets at a more granular level could yield
valuable insights. Not only in determining the success in market
penetration, but insights into drivers of demand as well.
Determining the size of an identi韌�ed market segment will help you
understand how attractive that segment is to a business. Sizing a
market segment is not an exact science and the process involves
some calculated guess work and estimations. Carefully scrutinise each
assumption made and double, and triple, check the logic of these
fundamental principles. Furthermore, markets are dynamic and
constantly evolving and as new information is uncovered, one should
update key assumptions where impacted. Conducting a sensitivity
analysis by, for example, making use of ‘good’, ‘neutral’ and ‘bad’
performance scenarios, is a good way of testing assumptions and
producing a more rigorous estimation. Although, as with anything in
life, there is a trade-o៚� between speed and accuracy. A
comprehensive market analysis can become quite time-consuming
and expensive, the trick is to 韌�nd the right middle ground for your
capabilities and needs at the time.
Top down analysis looks at the biggest picture 韌�rst and then assesses
di៚�erent sub-components of that bigger picture. Start with calculating
the total market and then, by cutting away non-serviced market
segments, working down to the portion of the market that is targeted
by your business value proposition. The bottom up approach arrives
at the market size by looking at micro-economic variables: How many
Grade item
Grade
Percentage
customers exist in the market or segment? How much are these
Feedback
customers willing to pay for a single use of the product/service? How
many times, or how frequently, will they purchase the
product/service? The market size can then be calculated, in monetary
terms, by multiplying the number of customers, the average price per
purchase and the frequency of purchases. This bottom-up approach
is more rigorous, but can also be more time consuming and costly.
For more on determining a target market visit:
http://blog.marketresearch.com/5-steps-to-estimate-market-size
Why do you think there is a moderate to high likelihood of success?
You state that your project is a game changing opportunity, would
you mind elaborating on this? What are the potential upsides? What
pain does this solve?
Module 9
80
80 %
total
Weighted
mean of
grades. Drop 1
lowest values.
Include empty
grades.
Module 10
10.4 Group activity submission
10.4
82
82 %
Group
activity
Well written accompanying description – succinct and straight to the
point.
submission:
Engaging and insightful metaphor to explain your o៚�ering. Well done
Submit
for highlighting this upfront.
your script
and
explainer
video
(graded
activity) [±
240
You have done well to clearly outline the problem you are addressing.
There is scope for explaining this in more accessible language.
Good focus on bene韌�ts! Well done on an engaging video.
Unfortunately, the video length as prescribed by the assignment brief
was exceeded.
minutes]
10.7 Group activity submission
Grade item
10.7
Grade
Percentage
83
83 %
Group
Feedback
Well done team. You have continually learned and iterated on your
project.
activity
submission:
I am aware that you wish to take this project further, and as such I
Submit
attempt to give constructive critique so that you can build on the
your
strength of your argument.
Strategic
Roadmap
(graded
Well done for highlighting what is out of scope.
activity) [±
Although there is signi韌�cant improvement, there is still a lot of room
180
for improvement to articulate your project better and guide the
minutes]
reader along.
Have you considered looking into factors that a៚�ect adoption rate of
new technology in this industry? This could be a better indicator of
market size.
The purpose of the Market Statistics page is not self-evident.
How would you choose the “1 big 6 bank” and the “1 top 10 broker”?
How would you target which customer would be the most suitable?
Which criteria would be best suited to apply?
Would have liked to see the reasons for concluding that you believe
there is a moderate-to-high likelihood of success.
10.7
83
83 %
Group
activity
submission
total
Weighted
mean of
grades.
Drop 1
lowest
values.
Include
empty
grades.
Grade item
Module 10
Grade
Percentage
Feedback
83
83 %
89
89 %
100
100 %
Hi
total
Weighted
mean of
grades.
Include empty
grades.
Module 11
Capstone
Project peer
assessment
(graded
activity)
(submission)
11.4
Online activity
submission:
Press release
Thanks for your press release submission. A few comments below:
(graded
Well done on really capturing a sense of the future and for
activity) [± 120
producing a forward-looking submission from the perspective of
minutes]
2030
A press release should be primarily a sales tool presenting a new
product/feature/IPO etc and the introduction of a new service
certainly 韌�ts the bill
As a sales tool quotes from "satis韌�ed customers" as well as key
employees are often helpful in supporting the message
Do you believe we will get to a point where your vision of the
future is a reality? By 2030? Will there be a potential backlash
against so much personal data collection, monitoring, and
analysis?
Tarryn
Module 11
94
94 %
total
Weighted
mean of
grades.
Include empty
grades.
Grade item
Course total
Grade
Percentage
Feedback
86
86 %
Weighted mean
of grades.
Include empty
grades.