S MBS 0906129 Bibliography
DAFTAR PUSTAKA
Al Rasyid, Harun. 1994. Teknik Penarikan Sampel dan Penyusunan Skala . Bandung :
Universitas Padjadjaran.
Arikunto, Suharsimi.2010. Prosedur Penelitian Suatu Pendekatan Praktik. Yogyakarta : Bina
Aksara
Berfenfeldt, Jens. 2010. Customer Relationship Management. Lulea University of
Technology
Buttle, Francis. 2009. Customer Relationship Management Concept and Tools. USA :
Elsevier Ltd
Gaffar, Vanessa. 2007. CRM dan MPR Hotel. Bandung : Alfabeta
Griffin, Jill. 2008. Customer Loyalty. Jakarta : Erlangga
Hermawan, Asep. 2009. Penelitian Bisnis Paradigma Kuantitatif. Jakarta : Grasindo
Hill. Nigel. 2000. Hand Book of Customer Satisfaction Measurement. England : Gowr
Publishing Ltd.
Hurriyati, Ratih. 2010. Bauran Pemasaran dan Loyalitas Konsumen. Bandung : CV Alfabeta
Istijanto. 2009. Aplikasi Praktis Riset pemasaran : Cara Praktis Meneliti Konsumen dan
Pesaing. Jakarta : PT Gramedia Pustaka Utama
Joshi, Manmohan. 2012. Essentials of Marketing. Ventus Publishing ApS
Kotler, Philip and Kevin Lane Keller. 2012. Marketing Management, 14th Edition. New
Jersey: Prentice Hall Published.
Kotler, Philip and Gary Armstrong. 2012. Principles of Marketing.New Jersey : Pearson
Lovelock, Christopher H, Jochen Wirtz, & Patricia Chew. 2012. Essentials of Service
Marketing. 2nd Edition. Singapore: Prentice Hall Published.
Nykamp, Melinda. 2001. The Customer Differential : The Complete Guide to Implementing
Customer Relationship management. New York : AMACOM
Parvatiyar, Atul & Jagdish N Sheth. 2001. Customer Relationship Management Emerging :
Concept, Tools, and Application. India New Delhi : TataMcGraw-Hill Publishing
Company Limited.
Quester, Pascale and Robyn McGuiggan. 2004. Marketing Creating and Delivering Value
Fourth Edition. Australia : McGraw-Hill
Rangkuti, Freddy. 2007. Riset Pemasaran. Jakarta : PT Gramedia Pustaka Utama
Vinalia, 2014
Analisis Kinerja Continuity Marketing Terhadap Loyalitas Pelanggan
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
154
Riduwan. 2012. Cara Menggunakan dan Memakai Path Analysus (Analisis Jalur). Bandung :
CV Alfabeta
Sahaf, Musadiq A. 2008. Strategic Marketing : Making Decisions for Strategic Advantage.
New Delhi : Prentice-Hall of India Private Limited
Santoso, Singgih. 2012. Panduan Lengkap SPSS Versi 20. Jakarta : PT Elex Media
Komputindo.
Shukla, Paurav. 2010. Essentials of Marketing Research : Part I. Ventus Publishing ApS
Sugiyono. 2012. Metode Penelitian Bisnis. Bandung : Alfabeta
Whalley, Andrew. 2010. Strategic Marketing. Ventus Publishing ApS
Vinalia, 2014
Analisis Kinerja Continuity Marketing Terhadap Loyalitas Pelanggan
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
155
Jurnal dan Skripsi
Achmad, T. Arifin. 2010. Pengaruh Customer Relationship Marketing (CRM) Terhadap
Loyalitas Pengguna Matahari Club Card (MCC) Pada Matahari Departement Store
MAL Ska Pekanbaru. Riau : Universitas Riau
Ariyanti, Aning Karindra. 2013. Hubungan Antara Tingkat Kebutuhan Informasi Dan
Kualitas Isi Media Dengan loyalitas Pembaca. Semarang :
Ata, U. Zeynep and Aysegul Toker. 2012. The effect of customer relationship management
adoption in business-to-business markets. Journal of Business and Industrial Marketing
vol 27 pp 497–507. Turkey : Bogazici University
Budiyanto, Enjang Tachyan & Indrie Kenshy. 2011. Penerapan Sistem Penjualan Cash and
Credit Card Dalam Kaitannya Dengan Member Card Discount. Jurnal Ilmiah
Ranggagading Volume 11
Bowen,John T and Shiang-Lih Chen. 2001. The relationship between customer loyalty and
customer satisfaction. Journal of Contemporary Hospitality Management vol 13 pp
213-217 USA : University of Nevada
Dimitriadis, Sergios dan Eric Stevens. 2008. Integrated Customer Relationship
Management for Service Activities : An Internal/external gap Model. Journal of
Marketing Management for Service Quality vol 18 pp 496-511. France
Gunanto, Eko Kris. 2009. Pengaruh Program Continuity Marketing Terhadap Loyalitas
Pelanggan Minimarket Alfamart Cihanjuang. Bandung : Universitas Pendidikan
Indonesia
Liu,Yuping. 2007. The Long-Term Impact of Loyalty Programs on Consumer Purchase
Behavior and Loyalty. Journal of Marketing vol 71 pp 19–35. American Marketing
Association
Mark D, Grahame R. Dowling, and Kathy Hammond. 2002. Customer Loyalty and Customer
Loyalty Programs. Journal of Consumer Marketing vol 98 pp 1-36. University of New
South Wales
Mokodongan, Asminar. 2010. Analisis Penerapan Program Customer Relationship
Management hubungannya dengan Loyalitas Pelanggan. Gorontalo : Universitas Negeri
Gorontalo
Parvatiyar, Atul & Jagdish N Sheth. 2002. Customer Relationship Management: Emerging
Practice, Process, and Discipline. Journal of Economic and Social Research vol 2 pp 134
Payne, Adrian & Pennie Frow. 2005. A Strategic Framework for Customer Relationship
Management. Journal of Marketing vol 69 pp 167–176
Vinalia, 2014
Analisis Kinerja Continuity Marketing Terhadap Loyalitas Pelanggan
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
156
Prasongsukar, Kriengsin. 2009. Customer Relationship Management From Theory To
Practice : Implementations Steps. Journal of Marketing vol 23 pp 17-28. Thailand :
Mahidol University and Nida University.
Pressey, Andrew and Brian P. Mathews. 2000. Barriers to Relationship Marketing in
Consumer Retailing. Journal Of Service Marketing vol 14 pp 272-286. UK : MCB
University
Safitri, Puspita Anna. 2011. Pengaruh Media Iklan terhadap Keputusan Pembelian Harian
Seputar Indonesia. Bandung : Institut Manajemen Telkom.
Scriosteanu, Adriana and Daniela Popescu. 2010. Customer Loyalty The Major Goal of
Customer Relationship Management. Journal of Marketing. Romania : University of
Craiova
Tjahyadi, Rully Arlan. 2010. Membangun Hubungan Jangka Panjang Pelanggan Melalui
Relationship Marketing. Bandung : Maranatha Christian University
Verhoef, Peter C. 2003. Understanding the Effect of Customer Relationship Management
Efforts on Customer Retention and Customer Share Development. Journal of
Marketing Research vol 67 pp 30–45. Rotterdam : Erasmus University.
Wijaya, Sherly dan Sienny Thio. 2008. Implementasi Membership Card Dan Pengaruhnya
Dalam Meningkatkan Loyalitas Penghujung Restoran Di Surabaya. Jurnal Pemasaran
Program Manajemen Perhotelan. Surabaya : Universitas Kristen Petra
Waluyo, Agus dan Rini Kuswati. 2012. Relationship Marketing dan Customer Retention
Oriented Pada Perbankan Syariah. Universitas Muhammadiyah Surakarta
Zineldin, Mosad. 2006. The royalty of loyalty: CRM, quality and retention. Journal of
Consumer Marketing vol 7 pp 430–437. Sweden : School of Management and
Economics
Wikan, Asmono. 2011. Masa Depan Media Cetak Indonesia. Jurnal Dewan Pers Edisi No. 5.
Jakarta : Serikat Penerbit Suratkabar
Literatur majalah dan sumber lain
Berita Resmi Statistik No. 73/11/Th. XV, 5 November 2012
Jurnal Dewan Pers Edisi No. 5 Mei 2011
Katalog Readers Club Pikiran Rakyat April 2013
Study Research Nielsen Newsletter 2011
Study Release Memotret Pola Konsumsi Media Di Kalangan Pelajar SMA Indonesia. Serikat
Perusahaan Pers (SPS) Pusat, 2012
Vinalia, 2014
Analisis Kinerja Continuity Marketing Terhadap Loyalitas Pelanggan
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
157
http://www.antaranews.com/berita/356063/riset-tingkat-kepercayaan-pada-media-di-indonesiatinggi
www.belajarbisnismedia.wordpress.com
www.bookboon.com
http://jambi-independent.co.id/jip/
http://bisniskeuangan.kompas.com/read/2012/01/28/05493874/Bisnis.Media.Cetak.Masih.Berpelu
ang
http://qalammag.wordpress.com/riset/konsumen-koran-terus-menyusut/
http://belajarbisnismedia.wordpress.com/2013/05/21/study-release-memotret-pola-konsumsimedia-di-kalangan-pelajar-sma-indonesia/
http://belajarbisnismedia.wordpress.com/2013/05/21/dinamika-distribusi-media-cetak/
Vinalia, 2014
Analisis Kinerja Continuity Marketing Terhadap Loyalitas Pelanggan
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
Al Rasyid, Harun. 1994. Teknik Penarikan Sampel dan Penyusunan Skala . Bandung :
Universitas Padjadjaran.
Arikunto, Suharsimi.2010. Prosedur Penelitian Suatu Pendekatan Praktik. Yogyakarta : Bina
Aksara
Berfenfeldt, Jens. 2010. Customer Relationship Management. Lulea University of
Technology
Buttle, Francis. 2009. Customer Relationship Management Concept and Tools. USA :
Elsevier Ltd
Gaffar, Vanessa. 2007. CRM dan MPR Hotel. Bandung : Alfabeta
Griffin, Jill. 2008. Customer Loyalty. Jakarta : Erlangga
Hermawan, Asep. 2009. Penelitian Bisnis Paradigma Kuantitatif. Jakarta : Grasindo
Hill. Nigel. 2000. Hand Book of Customer Satisfaction Measurement. England : Gowr
Publishing Ltd.
Hurriyati, Ratih. 2010. Bauran Pemasaran dan Loyalitas Konsumen. Bandung : CV Alfabeta
Istijanto. 2009. Aplikasi Praktis Riset pemasaran : Cara Praktis Meneliti Konsumen dan
Pesaing. Jakarta : PT Gramedia Pustaka Utama
Joshi, Manmohan. 2012. Essentials of Marketing. Ventus Publishing ApS
Kotler, Philip and Kevin Lane Keller. 2012. Marketing Management, 14th Edition. New
Jersey: Prentice Hall Published.
Kotler, Philip and Gary Armstrong. 2012. Principles of Marketing.New Jersey : Pearson
Lovelock, Christopher H, Jochen Wirtz, & Patricia Chew. 2012. Essentials of Service
Marketing. 2nd Edition. Singapore: Prentice Hall Published.
Nykamp, Melinda. 2001. The Customer Differential : The Complete Guide to Implementing
Customer Relationship management. New York : AMACOM
Parvatiyar, Atul & Jagdish N Sheth. 2001. Customer Relationship Management Emerging :
Concept, Tools, and Application. India New Delhi : TataMcGraw-Hill Publishing
Company Limited.
Quester, Pascale and Robyn McGuiggan. 2004. Marketing Creating and Delivering Value
Fourth Edition. Australia : McGraw-Hill
Rangkuti, Freddy. 2007. Riset Pemasaran. Jakarta : PT Gramedia Pustaka Utama
Vinalia, 2014
Analisis Kinerja Continuity Marketing Terhadap Loyalitas Pelanggan
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
154
Riduwan. 2012. Cara Menggunakan dan Memakai Path Analysus (Analisis Jalur). Bandung :
CV Alfabeta
Sahaf, Musadiq A. 2008. Strategic Marketing : Making Decisions for Strategic Advantage.
New Delhi : Prentice-Hall of India Private Limited
Santoso, Singgih. 2012. Panduan Lengkap SPSS Versi 20. Jakarta : PT Elex Media
Komputindo.
Shukla, Paurav. 2010. Essentials of Marketing Research : Part I. Ventus Publishing ApS
Sugiyono. 2012. Metode Penelitian Bisnis. Bandung : Alfabeta
Whalley, Andrew. 2010. Strategic Marketing. Ventus Publishing ApS
Vinalia, 2014
Analisis Kinerja Continuity Marketing Terhadap Loyalitas Pelanggan
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
155
Jurnal dan Skripsi
Achmad, T. Arifin. 2010. Pengaruh Customer Relationship Marketing (CRM) Terhadap
Loyalitas Pengguna Matahari Club Card (MCC) Pada Matahari Departement Store
MAL Ska Pekanbaru. Riau : Universitas Riau
Ariyanti, Aning Karindra. 2013. Hubungan Antara Tingkat Kebutuhan Informasi Dan
Kualitas Isi Media Dengan loyalitas Pembaca. Semarang :
Ata, U. Zeynep and Aysegul Toker. 2012. The effect of customer relationship management
adoption in business-to-business markets. Journal of Business and Industrial Marketing
vol 27 pp 497–507. Turkey : Bogazici University
Budiyanto, Enjang Tachyan & Indrie Kenshy. 2011. Penerapan Sistem Penjualan Cash and
Credit Card Dalam Kaitannya Dengan Member Card Discount. Jurnal Ilmiah
Ranggagading Volume 11
Bowen,John T and Shiang-Lih Chen. 2001. The relationship between customer loyalty and
customer satisfaction. Journal of Contemporary Hospitality Management vol 13 pp
213-217 USA : University of Nevada
Dimitriadis, Sergios dan Eric Stevens. 2008. Integrated Customer Relationship
Management for Service Activities : An Internal/external gap Model. Journal of
Marketing Management for Service Quality vol 18 pp 496-511. France
Gunanto, Eko Kris. 2009. Pengaruh Program Continuity Marketing Terhadap Loyalitas
Pelanggan Minimarket Alfamart Cihanjuang. Bandung : Universitas Pendidikan
Indonesia
Liu,Yuping. 2007. The Long-Term Impact of Loyalty Programs on Consumer Purchase
Behavior and Loyalty. Journal of Marketing vol 71 pp 19–35. American Marketing
Association
Mark D, Grahame R. Dowling, and Kathy Hammond. 2002. Customer Loyalty and Customer
Loyalty Programs. Journal of Consumer Marketing vol 98 pp 1-36. University of New
South Wales
Mokodongan, Asminar. 2010. Analisis Penerapan Program Customer Relationship
Management hubungannya dengan Loyalitas Pelanggan. Gorontalo : Universitas Negeri
Gorontalo
Parvatiyar, Atul & Jagdish N Sheth. 2002. Customer Relationship Management: Emerging
Practice, Process, and Discipline. Journal of Economic and Social Research vol 2 pp 134
Payne, Adrian & Pennie Frow. 2005. A Strategic Framework for Customer Relationship
Management. Journal of Marketing vol 69 pp 167–176
Vinalia, 2014
Analisis Kinerja Continuity Marketing Terhadap Loyalitas Pelanggan
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
156
Prasongsukar, Kriengsin. 2009. Customer Relationship Management From Theory To
Practice : Implementations Steps. Journal of Marketing vol 23 pp 17-28. Thailand :
Mahidol University and Nida University.
Pressey, Andrew and Brian P. Mathews. 2000. Barriers to Relationship Marketing in
Consumer Retailing. Journal Of Service Marketing vol 14 pp 272-286. UK : MCB
University
Safitri, Puspita Anna. 2011. Pengaruh Media Iklan terhadap Keputusan Pembelian Harian
Seputar Indonesia. Bandung : Institut Manajemen Telkom.
Scriosteanu, Adriana and Daniela Popescu. 2010. Customer Loyalty The Major Goal of
Customer Relationship Management. Journal of Marketing. Romania : University of
Craiova
Tjahyadi, Rully Arlan. 2010. Membangun Hubungan Jangka Panjang Pelanggan Melalui
Relationship Marketing. Bandung : Maranatha Christian University
Verhoef, Peter C. 2003. Understanding the Effect of Customer Relationship Management
Efforts on Customer Retention and Customer Share Development. Journal of
Marketing Research vol 67 pp 30–45. Rotterdam : Erasmus University.
Wijaya, Sherly dan Sienny Thio. 2008. Implementasi Membership Card Dan Pengaruhnya
Dalam Meningkatkan Loyalitas Penghujung Restoran Di Surabaya. Jurnal Pemasaran
Program Manajemen Perhotelan. Surabaya : Universitas Kristen Petra
Waluyo, Agus dan Rini Kuswati. 2012. Relationship Marketing dan Customer Retention
Oriented Pada Perbankan Syariah. Universitas Muhammadiyah Surakarta
Zineldin, Mosad. 2006. The royalty of loyalty: CRM, quality and retention. Journal of
Consumer Marketing vol 7 pp 430–437. Sweden : School of Management and
Economics
Wikan, Asmono. 2011. Masa Depan Media Cetak Indonesia. Jurnal Dewan Pers Edisi No. 5.
Jakarta : Serikat Penerbit Suratkabar
Literatur majalah dan sumber lain
Berita Resmi Statistik No. 73/11/Th. XV, 5 November 2012
Jurnal Dewan Pers Edisi No. 5 Mei 2011
Katalog Readers Club Pikiran Rakyat April 2013
Study Research Nielsen Newsletter 2011
Study Release Memotret Pola Konsumsi Media Di Kalangan Pelajar SMA Indonesia. Serikat
Perusahaan Pers (SPS) Pusat, 2012
Vinalia, 2014
Analisis Kinerja Continuity Marketing Terhadap Loyalitas Pelanggan
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
157
http://www.antaranews.com/berita/356063/riset-tingkat-kepercayaan-pada-media-di-indonesiatinggi
www.belajarbisnismedia.wordpress.com
www.bookboon.com
http://jambi-independent.co.id/jip/
http://bisniskeuangan.kompas.com/read/2012/01/28/05493874/Bisnis.Media.Cetak.Masih.Berpelu
ang
http://qalammag.wordpress.com/riset/konsumen-koran-terus-menyusut/
http://belajarbisnismedia.wordpress.com/2013/05/21/study-release-memotret-pola-konsumsimedia-di-kalangan-pelajar-sma-indonesia/
http://belajarbisnismedia.wordpress.com/2013/05/21/dinamika-distribusi-media-cetak/
Vinalia, 2014
Analisis Kinerja Continuity Marketing Terhadap Loyalitas Pelanggan
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu