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JANUARY/FEBRUARY 2010 ORACLE.COM/ORACLEMAGAZINE

GETTING TO

MODERN

Enterprise architecture integrates services and delivers business value

KNOW WHO. KNOW HOW. Oracle CRM On Demand turns customer knowledge into business success

BUILDING A BETTER DATABASE MACHINE The Sun Oracle Database Machine is the first

for OLTP and better for all applications CONSTRUCT A CUBE

Create an Oracle Essbase aggregate storage database

COMPRESSING COLUMNS Compress more with Hybrid Columnar Compression

A LT E R N AT I V E T H I N K I N G A B O U T B U S I N E S S A N D T E C H N O LO GY:

Move Ahead.

Alternative thinking is recognizing the proper role of technology in this era is not just to be safe and steady and reliable, but to spur the business to compete aggressively, imaginatively and daringly.

It is working with HP and Oracle to reduce risk and lower costs while driving your business ahead.

hp.com/go/oracle

Technology for better business outcomes.

©2008 Hewlett-Packard Development Company, L.P.

CONTENTS

VO L U M E X X I V, I S S U E 1

F E AT U R E S

GETTING TO

MODERN

From automating manual processes to enabling new enterprise processes, technology has certainly changed

KNOW WHO.

business operations. But a new approach for managing technical resources—enterprise architecture—goes

KNOW HOW.

beyond changing individual operations and instead aligns Customer acquisition and retention all of IT more closely to business strategy. Read how

are critical for any business. Oracle has helped customers create and evolve their own

To understand their customers, enterprise architectures. —David Baum

/30 companies turn to customer

relationship management (CRM) software. Learn how Oracle CRM On Demand can help organizations

find out more about their

Cover illustration: I-Hua Chen

customers. —Marta Bright /38

HONORING EXCELLENCE

There’s no shortage of challenges for companies today, from finding new ways to meet customer demands to developing green business practices. In 2009, Oracle recognized customers and partners that are meeting these challenges through innovation in technology, applications, and sustainability. Learn about the awards and meet the winners. /27

D E PA R T M E N T S

From the Editor /8 Packs, the Past, and the Future —Tom Haunert

12 Events / 12

AT O R A C L E

Briefs / 15

Find out about upcoming

Interview / 18

technology and industry events.

Juan Loaiza, senior vice president of systems

Resources / 13

technology at Oracle, talks about Oracle Exadata V2

Your guide to Oracle Webcasts,

and the Sun Oracle Database Machine.

podcasts, blogs, education

Oracle OpenWorld 2009 / 11

offerings, and more

Highlights from the conference.

ORACLE MAGAZINE

JANUARY/FEBRUARY 2010

CONTENTS

20 COMMUNITY

Partner News / 20 InQuira, Arrow Enterprise Computing Solutions, Attunity, NetSuite, Zeus Technology, Altova, Infogain, Wipro Technologies, JGI, Excel4apps, Novosoft Book Beat / 21

54 TECHNOLOGY

OTN Bulletin / 23

Learn what’s happening with Oracle’s most

COMPRESSION

dynamic online community. Compressing Columns / 54 Architect / 24

Compress more with Oracle Exadata Hybrid Columnar Oracle enterprise architecture framework builds

Compression. — Arup Nanda momentum and value.

Up Close / 25

ASK TOM

Ray Payne, OAUG president, talks about

A Closer Look at the New Edition / 61 embracing changes in technology.

Our technologist redefines and defers with Oracle Peer-to-Peer / 26

Database 11g Release 2. —Tom Kyte Tanel Poder, Chen Shapira, Piet de Visser

66 COMMENT

42 DEVELOPER

IN THE FIELD

The Importance of Patches / 66

FRAMEWORKS

Too many companies leave their databases The Route to Success / 42

insufficiently protected. — Ian Abramson Use task flow routers for conditional navigation.

—Steve Muench

A N A LY S T ’ S C O R N E R

Driving Database Innovation / 68

PL/SQL PRACTICES

Clustering, lower cost, and better performance On Privacy and Function / 45

are key database benefits. — David Baum Use Oracle Virtual Private Database and Function Result

Cache—securely. —Steven Feuerstein

BUSINESS INTELLIGENCE

Building a Cube / 49 Learn the basics of building an Oracle Essbase aggregate storage database. —Tracy McMullen and Edward Roske

4 JANUARY/FEBRUARY 2010

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ORACLE MAGAZINE

JANUARY/FEBRUARY 2010 JANUARY/FEBRUARY 2010

Packs, the Past, and the Future

Getting behind Oracle Application Integration Architecture, looking back, and looking ahead

ver the last few issues, Oracle Magazine has included Reference process models provide a quick-start method for information about several Oracle Application Integration

modeling business processes so you can begin an integration Architecture point releases. The updates and new features

with a clear view into your business processes, user roles, tasks, in each release have been many, however, and it’s been dif-

and activity levels, and how those map to underlying systems. ficult to provide a description of the key product components

Enterprise business objects and services are prebuilt, reusable, behind those updates with each release. So I thought I’d take a

standards-based building blocks. They provide the ability moment here to offer a quick description of Oracle Application

to create loosely coupled integrations that can be modified, Integration Architecture and its key components.

extended, and configured as business demands. SOA governance and lifecycle management tools are business THE NAMING OF PARTS

process change-control tools that help you manage, maintain, First, Oracle Application Integration Architecture is built on

and optimize your integration. Predefined reference architecture Oracle Fusion Middleware, and it provides open standards–

and methodology is the documented Oracle approach to imple- based, packaged solutions for integrations across all your

menting a proven SOA.

applications—Oracle, third-party, or homegrown. Finally, as noted in Briefs (page 16), Oracle has released Foundation packs and process integration packs are key

Oracle Application Integration Architecture 2.5, which includes components of Oracle Application Integration Architecture.

new cross-industry and industry-specific process integration Foundation packs contain the building blocks and templates

packs and new enterprise objects and services. (process models, business objects, and business services) needed to integrate any combination of custom, Oracle, and

LOOKING BACK, LOOKING AHEAD

non-Oracle applications into agile business processes. Process This is the first issue of Oracle Magazine for 2010, but it’s integration packs are prebuilt, end-to-end business process

caused me to reflect on some particular events in 2009. integrations that connect specific Oracle and non-Oracle (SAP,

Looking back, I’m reminded of the Kaleidoscope conference for example) applications. Oracle offers both cross-industry

held by Oracle Development Tools User Group (ODTUG) and industry-specific prebuilt integrations. You can buy pre-

in Monterey, California, where I caught up with a variety of built process integration packs or build your own integrations.

folks who had great ideas for new content in Oracle Magazine. Oracle Application Integration Architecture Foundation Pack

(Thanks to Lonneke Dikmans, Steven Feuerstein, Tom Kyte, is used to build each process integration pack.

Tracy McMullen, Mike Riley, Mark Rittman, Edward Roske, Dan In addition, Oracle Application Integration Architecture

Vlamis, and many more.) “Building a Cube” by Tracy McMullen Foundation Pack itself includes several components, each

and Edward Roske (page 49) is the result of one conversation at of which is designed to help developers create their own

the conference, and new magazine content for 2010 based on custom integrations:

other meetings at Kaleidoscope 2009 is forthcoming. At their keynote at Oracle OpenWorld San Francisco in October 2009, Oracle Presidents Charles Phillips and Safra Catz

next

STEPS

presented Oracle Magazine Editors’ Choice Awards to the five

CIOs of the Year: Giovanni Chiarelli, João Cumerlato, Hideo

LEARN more about Oracle Application Integration Architecture

Higuchi, Hyojoong Kim, and Andy Platt. Congratulations to all

oracle.com/aia

the winners.

otn.oracle.com/products/applications/aia

Looking ahead at 2010, I’m eager for several events, includ-

Information Connects: Oracle Application Integration Architecture

ing COLLABORATE 10, April 18 through 22 in Las Vegas,

oracle.com/applications/oracle-application-integration-architecture-overview-

brochure.pdf

Nevada; and Oracle OpenWorld 2010, September 19 through

foundation packs

23 in San Francisco, California. And there are some changes

oracle.com/applications/oracle-foundation-pack.html

coming to Oracle Magazine later in 2010 that I’m very much

prebuilt integrations

looking forward to. Stay tuned.

oracle.com/applications/prebuilt-integrations.html

COLLABORATE 10

collaborate10.ioug.org

Tom Haunert, Editor in Chief tom.haunert@oracle.com

8 JANUARY/FEBRUARY 2010

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Oracle OPENWORLD 2009

Oracle OpenWorld

Conference attendees came

an Francisco opened its arms and streets once again to thousands Oracle Executive Vice President, Product Development, Thomas of Oracle OpenWorld attendees from October 11 through 15, 2009.

Kurian; Sun Microsystems Chairman of the Board and Cofounder Scott The world’s largest gathering of Oracle customers, partners, developers,

McNealy; Dell Inc. Chairman of the Board and CEO Michael Dell; Infosys and technology enthusiasts showcased the newest and most-innovative

Technologies CEO and Managing Director S. Gopalakrishnan; and, of Oracle products and services. Conference attendees were offered more

course, Oracle CEO Larry Ellison.

than 1,900 sessions and more than 600 live demonstrations cover- Oracle and Sun. Sun Microsystems’ Scott McNealy kicked off Oracle ing the full breadth of Oracle products and services, including new and

OpenWorld 2009 with a keynote presentation focused on Sun’s technology upcoming releases. They also kept busy in two exhibition halls, which featured hundreds of partner and customer exhibits, special themed pavilions and theaters, the Callaway Golf Experience, and the Motorola Enterprise Mobility Lounge. Here is a look at some of the highlights of the week. Oracle Develop. The premier program for Oracle’s developer community, Oracle Develop featured renowned experts leading sessions about the latest development trends and tech- nologies for SOA, extreme transaction process- ing, virtualization, Web 2.0, and more. Keynote speakers included Ask Tom’s Tom Kyte on Oracle Database, Oracle Tools and Middleware Chief Architect and Senior Vice President Ted Farrell on rich enterprise applications, and Sun Microsystems’ James Gosling on software at Sun. Keynotes. This year’s keynote speakers included some of the biggest names in tech- nology: Oracle Presidents Charles Phillips and Safra Catz; HP Executive Vice President, Technology Solutions Group, Ann Livermore;

HARTMANN STUDIOS

In his keynote presentation, Oracle CEO Larry Ellison (above) touted the Sun Oracle Database Machine— the only database machine that runs online transaction processing applications—and Oracle Exadata V2 technology. “Oracle Exadata V2 runs virtually all database applications much faster and less expensively than any other computer in the world,” he said. California Governor Arnold Schwarzenegger (left) joined Ellison onstage and discussed technology as a key driver of California’s economy. He also praised Oracle, saying, “There are so many brilliant innovators in your company, walking onstage I think my IQ shot up 10 points.”

10 JANUARY/FEBRUARY 2010

ORACLE.COM/ORACLEMAGAZINE

Celebrates Innovation

with questions, left with answers.

innovation. “Innovation is at the core of Sun,” he said, touting a variety of Sun technologies including Solaris, Sun Ray thin client, and chip multithreading. Oracle’s Larry Ellison joined McNealy onstage, noting, “It’s dazzling think- ing of all the innovations that have come from Sun.” Ellison also discussed a new record-breaking benchmark with Oracle Database 11g running on Sun SPARC servers (see Briefs, page 16, for details.) Networking. Oracle OpenWorld 2009 offered numerous opportunities for attendees to network with their peers— including the Welcome Reception, Oracle Technology Network’s OTN Night, and the Oracle OpenWorld Appreciation Event, where legendary rockers Roger Daltrey and Aerosmith got the crowd moving. Social networking was bigger than ever this year, thanks in part to Oracle

HARTMANN STUDIOS

OpenWorld Live, which provided a live Web feed from the

Oracle Presidents Charles Phillips and Safra Catz presented Oracle’s vision of the future— a future that is connected, open, and ready to deploy. Oracle spends billions on innovation and

OTN Lounge. This live programming included an audience

integration every year, Phillips said. He also discussed the latest developments in the Oracle

Q&A with Oracle Vice President of Product Strategy Ken

stack: in applications, industry solutions, middleware, the database, and infrastructure.

Jacobs, OTN TechCast Live sessions featuring OTN Editor in Chief Justin Kestelyn in conversation with numerous technol- ogy experts, and a daily buzz roundup. In-person and virtual attend- ees provided a stream of content and commentary through Oracle OpenWorld’s Facebook page, Twitter feed, Oracle Mix page, blog, and the Oracle Unconference. Finally, after a week of keynotes, sessions, and exhibits, Oracle OpenWorld attendees closed out the week in style at the last official conference event, “It’s a Wrap!”

HARTMANN STUDIOS

Thousands of Oracle OpenWorld attendees converged upon Moscone South, home of one of two exhibition halls and many conference sessions.

web LOCATOR

Oracle OpenWorld

TTON

oracle.com/openworld

Oracle OpenWorld Live

NORA STRA

oracle.com/openworldlive

ThinkQuest, an international technology competition for students sponsored by the Oracle Education Foundation, brought 114 award-winning students and

Oracle OpenWorld On Demand

teachers from 11 countries to Oracle OpenWorld. Planet Keepers, a Puerto Rico–

oracle.com/us/openworld/registration.htm#ondemand

based team that placed first in the 19-and-under age division, is pictured above

ThinkQuest

with Matt Mayerson (left), Oracle vice president of manufacturing and distribution

www.thinkquest.org

and member of the Oracle Education Foundation Board of Directors.

ORACLE MAGAZINE

JANUARY/FEBRUARY 2010 JANUARY/FEBRUARY 2010

ORACLE USER GROUPS Greater Cincinnati Oracle User Group

Meeting with Tom Kyte January 13, Blue Ash, Ohio

Technology Events www.gcoug.org

Northeast Ohio Oracle Users Group Meeting

Conferences and sessions to help you stay on the cutting edge

January 15, Independence, Ohio www.neooug.org

Nashville Oracle Users Group Meeting

Alliance 2010

January 20 and February 17,

February 28–March 3,

Nashville, Tennessee

San Antonio, Texas

www.noug.net

With more than 3,500 participants

Dallas Oracle Users Group Meeting

expected, this conference is the world’s

January 21 and February 18,

largest meeting of higher education,

Irving, Texas

public sector, and federal users of Oracle

www.doug.org

Applications. The event offers more than

UKOUG UNIX SIG Meeting

400 user-driven sessions, an executive

January 21, London, England

forum, a series of keynotes, and a

www.ukoug.org

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Suncoast Oracle Users Group Meeting

Get details and sign up at www.heug.org .

January 28 and February 25, Tampa, Florida soug.acomp.usf.edu

International Conference

Forrester’s Enterprise

on Computer Education,

Architecture Forum 2010

UKOUG Public Sector Human Capital

Management Technology, and Management Customer Forum

February 11–12, San Diego, California

Application 2010 January 28, Birmingham, England

Find out why enterprise architecture is

www.ukoug.org

January 27–28, Kathmandu, Nepal

the basis for the business/IT partnership.

This conference connects researchers, scien-

UKOUG Financials/Government Day tists, engineers, and students in the areas of

This forum addresses how to align busi-

February 9, London, England computer education, management technology,

ness and IT strategies, enable transforma-

www.ukoug.org and applications to exchange research results

tion of IT into a business-centric service

UKOUG Oracle Projects SIG Meeting and explore new theories in an international

provider, and boost IT’s strategic value. Get

details at www.forrester.com/events/

February 11, London, England

forum. To learn more, go to www.coemta.org . eventdetail?eventID=2432 .

www.ukoug.org Rocky Mountain Oracle Users Group

Smart Energy Canada

Mobile World Congress

Training Days

January 31–February 2, Toronto, Canada

February 16–18, Denver, Colorado This event brings together key stakeholders

February 15–18, Barcelona, Spain

www.rmoug.org in utilities to solidify the bridge from smart

This gathering of 47,000 mobile professionals

UKOUG Human Capital Management metering to the smart grid in Canada. The

features a thought leadership conference, key-

notes and panel discussions, more than 1,300

SIG Meeting

agenda includes discussions of new technolo-

exhibitors, industry seminars, and network-

February 23, Slough, England

gies and best practices. Sign up at www

ing opportunities. Learn more and register at

www.ukoug.org

.spintelligent-events.com/sec2010/en .

www.mobileworldcongress.com .

Southeastern Oracle Users Conference February 24–25, Charlotte,

Sustainability Virtual Summits

EnergyBiz Leadership Forum

North Carolina

February 9–11, online

www.seouc.com This virtual event focuses on information and

February 28–March 2, Washington DC

Join major influencers—industry executives,

communications technologies that can contrib- policy makers, regulators, consumers, and ute to mitigating the effects of climate change.

members of the financial and legal communi-

events LOCATOR

The event showcases profitable practices and

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energy. Highlights include the financial implica-

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ness, and benefit corporate growth. Sign up at

technology’s role in energy advancements. Learn

Locate User Groups

otn.oracle.com/community/user_groups

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JANUARY/FEBRUARY 2010

13

WEBCASTS AND INTERNET SEMINARS

Oracle Tuxedo: Modern. Mission-Critical. SOA-Ready.

www.bit.ly/xCjF0 Hasan Rizvi, senior vice president, Oracle Fusion Middleware, discusses Oracle Tuxedo, Oracle’s market-leading application server for C, C++, and Cobol applications.

Five IT Cost Management Imperatives

www.bit.ly/2YhnZv Honorio J. Padron, IT research practice lead at the Hackett Group, reviews the practices that organizations should follow to lower their IT costs.

WHITE PAPERS AND REPORTS

The Role of Application Management Outsourcing in Improving IT Agility, Part I

www.bit.ly/syW4d Read about emerging models for applica- tion management outsourcing that address the need to rapidly ramp up capacity with minimal capital investment during an expan- sion phase and scale back capacity swiftly during a downturn.

OAUG ResearchLine Report: Performance Under Pressure

oracle.com/goto/em_survey Whether you are a customer attempting to access an e-commerce site or a manager at the other end charged with keeping the site’s applications performing flawlessly on

a 24/7 basis, you know that there are always going to be glitches lurking. Learn how Oracle Enterprise Manager can mitigate these issues through effective monitoring, testing, and quality assurance.

Deciding Whether or Not to Use a Portal Platform

oracle.com/goto/forresterportalreport Portals provide secure access to applica- tions, content, and communication tools. Learn more about the driving factors behind portal implementation and how to decide if a portal product is right for your organization.

The Oracle Enterprise Architecture Framework

oracle.com/goto/oeaf Read about how Oracle enterprise archi- tecture framework provides a streamlined technology-agnostic framework that helps Oracle work collaboratively with custom- ers to develop strategic road maps and architecture solutions that enable business and IT alignment.

Architectural Strategies for Cloud Computing

oracle.com/goto/eacloud Cloud computing is the convergence of virtualization, distributed application design, grid computing, and enterprise IT manage- ment to enable a more flexible approach for deploying and scaling applications. Learn more about delivering an architecture that captures the potential of cloud computing.

Maximizing SOA Returns with Enterprise Architecture

oracle.com/goto/easoa The value of SOA has been limited due to its implementation as more of a solution archi- tecture than an enterprise architecture. See how a shared-services infrastructure built with the foundation of enterprise architec- ture can provide sustainable cost reduction and improve alignment of the business to IT.

RESOURCE KITS AND CENTERS

Executive Guide to Grid Computing

oracle.com/goto/gridexecguide Grid computing enables data centers to get ready for the next decade of business chal- lenges while providing immediate benefits in terms of lowering costs, raising service levels, and increasing agility. This grid com- puting resource kit offers a primer on grid computing techniques and showcases real customer use cases.

Enterprise Architecture Center

otn.oracle.com/architect/entarch Enterprise architecture is a method and an organizing principle that aligns functional business objectives and strategies with an IT strategy and execution plan. This resource

center offers podcasts, blogs, white papers, and other content that reflect the insight and expertise of Oracle Technology Network members who are dealing with enterprise architecture challenges.

Oracle CFO Central

oraclecfo.com Focused on the needs of the chief finan- cial officer, Oracle CFO Central provides in-depth thought leadership on financial management topics and solutions, and the latest news, resources, and information about upcoming executive events.

PODCASTS

Extreme Performance for Data Warehouses

oracle.com/database/podcasts.html Ray Roccaforte, Oracle’s vice president

What’s New at Oracle

The latest Webcasts, podcasts, white papers, and blogs

Oracle Direct

For Oracle product information, call the number for your region:

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14 JANUARY/FEBRUARY 2010

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RESOURCES

responsible for developing data warehous- ing solutions, discusses how Oracle Exadata V2 and Oracle Database 11g Release 2 enable customers to easily deploy and scale an Oracle data warehouse and deliver the best cost/performance ratio.

Enterprise Architecture Visibility, Parts 1 and 2

otn.oracle.com/syndication/ arch2arch-podcasts Oracle ACE Directors Lonneke Dikmans and Mark Simpson discuss bridging silos and the difficulty in dealing with the “people issues” inherent in enterprise architecture.

Cloud Computing and the Politics of Enterprise Architecture, Parts 1–3

otn.oracle.com/syndication/ arch2arch-podcasts Basheer Khan of Innowave Technology, Jordan Braunstein of Rolta TUSC, and Ralf Dossmann of Oracle’s Enterprise Solutions Group discuss how cloud computing might reshape the battleground between business and IT.

Author Iggy Fernandez Discusses Sound Practices and Techniques DBAs Can Use with Oracle Database 11g

oracle.com/podcasts/author- podcasts.html Iggy Fernandez, author of Beginning Oracle Database 11g Administration: From Novice to Professional (Apress, 2009) discusses the value-add that Oracle Database 11g offers to all database administrators.

PeopleSoft Developer’s Guide for PeopleTools and PeopleCode

oracle.com/podcasts/author- podcasts.html Judi Doolittle, author of PeopleSoft Developer’s Guide for PeopleTools and PeopleCode (Oracle Press, 2008) discusses practical problems and techniques used by DBAs for normalization and denormalization

of Oracle’s PeopleSoft Enterprise and other data models.

Best Practices for Upgrading to Oracle Database 11g

oracle.com/database/podcasts.html Roger Snowden of Oracle’s Customer Support Database Center of Excellence discusses best practices and resources available to help reduce the time, cost, and risks associated with upgrading to Oracle Database 11g.

Tom Kyte’s Thoughts on Oracle Database 11g Release 2

oracle.com/database/podcasts.html Oracle’s Tom Kyte shares his opinions about Oracle Database 11g Release 2.

Oracle Exadata V2: The World’s First OLTP Database Machine

oracle.com/database/podcasts.html Juan Loaiza, senior vice president of systems technology at Oracle, talks about Oracle Exadata V2 and how customers can experience extreme performance for both data warehousing and online transaction processing (OLTP) workloads.

BLOGS

Enterprise Architecture Blog

blogs.oracle.com/enterprisearchitecture This blog focuses on best practices for enterprise architects. Contributors include Mans Bhuller and Hamza Jahangir of Oracle’s Enterprise Solutions Group; Adam Boczkowski, Oracle Insight program direc- tor; and Pat Shepherd of Oracle Sales.

Oracle E-Business Suite Technology

blogs.oracle.com/stevenchan This blog provides the latest news from the Oracle E-Business Suite development team. It includes Oracle insiders’ takes on technology stack–related topics for Oracle E-Business Suite, sneak previews of

upcoming releases, new product announce- ments, glimpses into the inner workings of Oracle Development, and in-depth discus- sions of technology stack architectures.

ORACLE UNIVERSITY

Training for Oracle’s PeopleSoft PeopleTools

oracle.com/education PeopleSoft PeopleTools 8.50 provides a full- feature technology upgrade to help enhance the value of PeopleSoft applications. Oracle University provides a series of courses to help you understand the changes and new features available with PeopleSoft PeopleTools 8.50. Courses include PeopleTools I Release 8.50, PeopleTools

II Release 8.50, PeopleSoft PeopleCode Release 8.50, PeopleSoft Application Engine Release 8.50, and PeopleSoft Structured Query Report Release 8.50.

SALES

Free Web Application Assessment

oracle.com/goto/webassessment The Oracle Fusion Middleware Web Application Assessment is a collaborative discovery process focused on specific Web application efficiency, performance, and availability issues. Following industry standards and best practices, Oracle’s tech- nical experts will engage with your team to review your applications and supporting infrastructure. The engagement consists of one half-day information gathering and advisory workshop.

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web LOCATOR

“If you execute the architecture process well, other people won’t notice your success. If you fail, they feel it’s useless and slow. How can you make architectural success more visible in your organization?” — Lonneke Dikmans, Oracle ACE Director, in part one of the Enterprise Architecture Visibility podcast

(otn.oracle.com/syndication/arch2arch-podcasts)

OVER HEARD

at Oracle at Oracle BRIEFS BRIEFS

DID YOU DID YOU DID YOU KNOW KNOW KNOW

TALES OF ENCRYPTION ORACLE APPLICATION DEVELOPMENT FRAMEWORK MOBILE CLIENT PREVIEW AVAILABLE In a survey of more than 600 IT security

mobile application rendering in the professionals, 41 percent said they encrypt

Oracle has released a developer preview

native look and feel of each device; and backup tapes, 43 percent encrypt databases,

of Oracle Application Development

integrates with on-device services such and 49 percent encrypt full disks. The single

Framework (Oracle ADF) Mobile Client,

as calendar, contacts, and peripherals. most important factor preventing encryption

which enables developers to extend

“With Oracle ADF Mobile Client, was cost, with 26 percent citing the cost of

their enterprise applications onto mobile

developers can write their applications acquiring encryption and 26 percent citing the

devices. It provides built-in security and

once and deploy them on multiple cost of managing encryption.

database synchronization services to

mobile platforms, saving time and allow- Source: Trust Catalyst

manage data distribution and reconcilia-

ing developers to focus on building www.trustcatalyst.com

tion with mobile applications.

Oracle ADF Mobile Client also sup-

better applications,” says Ted Farrell,

tools and middleware chief architect and MORE COMPANIES THINK GREEN

ports disconnected access to enterprise

senior vice president at Oracle. 60 percent of organizations in the U.S.

applications from mobile devices; offers

ORACLE VM 2.2 ACCELERATES APPLICATION DEPLOYMENT

have a partial or comprehensive green IT strategy, and 72 percent conduct audits of

cessors. Other enhancements include energy consumption and power management,

The latest release of Oracle’s server vir-

new CPU power management, memory according to a CompTIA survey. Worldwide,

tualization software, Oracle VM 2.2,

management, and direct disk I/O capa- about 25 percent of companies have a green

enables customers to accelerate deploy-

bilities. Additionally, this release delivers IT program in place, and another 9 percent

ment of and simplify management of

on the initial integration of Oracle VM plan to have one within a year, according to a

enterprise applications. Now available,

and Virtual Iron technology. Deloitte survey.

the new release enables organizations

to run their data centers in the most

“The release of Oracle VM 2.2

enables customers to capitalize on the Sources: CompTIA and Deloitte

environmentally sustainable and efficient

latest advancements in server virtualiza- www.comptia.org

manner, while lowering costs.

tion technology to better manage their www.deloitte.com

Oracle VM 2.2 features the latest

Xen-based, industry-standard hyper-

virtual environments and reduce both

cost and power consumption in the ACCIDENTS WORSE THAN HACKERS

visor, Xen 3.4, and provides substantial

data center,” says Wim Coekaerts, vice FOR DATA LOSS

performance enhancements for custom-

president of Linux and virtualization 85 percent of companies surveyed say

ers running Intel Xeon processor 50

engineering at Oracle. data loss through external hacking is “very unlikely,” and 45 percent believe that

series and Six-Core AMD Opteron pro-

UPDATED LINE OF ORACLE BERKELEY DB EMBEDDABLE DATABASES RELEASED accidental employee error is the most likely

Oracle Berkeley DB XML 2.5 delivers channel for data loss. Almost 60 percent plan

Three new releases in the Oracle

several performance and data manage- an IT security audit. The survey included more

Berkeley DB family of open source,

ment improvements, including support than 400 IT security decision-makers in 18

embeddable databases are available:

for external functions, a smaller on-disk countries worldwide.

Oracle Berkeley DB 4.8, Oracle Berkeley

footprint for XML containers, and certi- Source: Dimension Data and IDC

DB XML 2.5, and Oracle Berkeley DB

fication on Oracle Berkeley DB 4.8. www.dimensiondata.com

Java Edition 4.0. Oracle Berkeley DB

products can be integrated directly

Oracle Berkeley DB Java Edition 4.0

includes new replication features for SOCIAL NETWORKING RESTRICTED

into software applications, devices, and

high availability and scalability, signifi- A survey of 1,400 CIOs in the U.S. found that

equipment to deliver high performance,

cant performance improvements, and a 54 percent of companies completely prohibit

reliability, and availability with virtually

plug-in for JConsole, which eases appli- employee use of social networking sites such

no human administration.

cation deployment and monitoring. as Facebook and Twitter at work. 19 percent

Oracle Berkeley DB 4.8 delivers

“These new releases contain signifi- permit social networking for business purposes,

improved scalability, performance,

cant new enhancements to the products 16 percent permit it for limited personal use,

and ease of use. New features include

in terms of performance, high avail- and 10 percent have no restrictions.

support for foreign keys, improved

failure handling for multithreaded appli- ability, and ease of use and reinforce cations, and a new db_sql utility that

Oracle’s commitment to open source Source: Robert Half Technology

products,” says Rex Wang, vice president www.roberthalftechnology.com

generates Berkeley DB application code

from a SQL schema description.

of product marketing at Oracle.

ORACLE MAGAZINE

JANUARY/FEBRUARY 2010

BRIEFS

ORACLE SECURE BACKUP 10.3 SUPPORTS

ORACLE AND SUN ACHIEVE WORLD-RECORD BENCHMARK

VIRTUAL TAPE LIBRARIES

hardware than IBM used for its largest Oracle is now shipping the latest

Oracle has announced a new world-

benchmark. (3) Oracle Real Application release of its centralized tape backup

record Transaction Processing

Clusters allowed Sun and Oracle to scale management system, Oracle Secure

Performance Council (TPC-C) bench-

performance on a 12-node Sun SPARC Backup 10.3. The new release provides

mark result for Oracle Database 11g

Enterprise T5440 cluster. enhanced virtual tape library support

running on Sun SPARC servers with

The Oracle-Sun configuration also through serverless tape duplication,

chip multithreading technology and

the Sun Solaris Operating System. (1) consumed four times less energy than which helps increase performance and

the IBM configuration even though it reduce server overhead when backup

Oracle Database 11g running on the

ran 26 percent faster. data is copied from virtual to physi-

Solaris 10 Operating System achieved

“With this benchmark result, there’s cal tapes. Oracle Secure Backup 10.3

a record-breaking 7.7 million tpmC at

no denying that Oracle Database 11g also allows backup encryption to be

$2.34/tpmC. This result proves that

running on Sun SPARC Enterprise performed on the host or by leveraging

the Oracle-Sun combination runs faster

T5440 servers outperforms IBM and LTO-4 tape drives to offload encryp-

than IBM DB2 running on IBM’s flagship

DB2,” says Juan Loaiza, senior vice pres- tion processes from the host. Other new

Power 595. (2)

ident of systems technology at Oracle. features include tape vaulting enhance-

The Oracle-Sun benchmark used a

combination of Sun’s chip multithreading

ments that better automate management As of October 11, 2009. Source: TPC-C, www.tpc.org. servers to power the database, along with

(1) 12-node Sun SPARC Enterprise T5440 server cluster:

of tapes between multiple locations;

Sun’s Flash Storage technology to speed

7,717,510 tpmC at $2.34/tpmC. Available December 14, 2009.

support for IP version 6; and platform (2) IBM Power 595 server, model 9119-FHA: 6,085,166 I/O. With the Sun Storage F5100 Flash

tpmC at $2.81/tpmC (best IBM DB2 TPC-C result). Available

support for HP-UX Itanium, AIX, Linux,

Array, Oracle and Sun were able to set

December 10, 2008.

Windows, and Solaris SPARC. (3) Hardware size measured in racks of equipment as priced for the world record using eight times less

the benchmarks.

ORACLE APPLICATION TESTING SUITE ORACLE APPLICATION INTEGRATION ARCHITECTURE 2.5 SUPPORTS INDUSTRY SOLUTIONS INCLUDES TEST-SCRIPTING PLATFORM

tions reduce business process integration Oracle has unveiled the latest version of

Oracle has released Oracle Application

complexity and accelerate delivery of its application testing solution for Oracle

Integration Architecture 2.5, which

enterprise application solutions. With 30 Applications, Web, and SOA applications: integration packs, 6 new industry-

includes 10 new cross-industry process

process integration packs and 4 founda- Oracle Application Testing Suite 9.0.

tion packs, this release supports critical The suite introduces OpenScript,

specific process integration packs,

and a library of more than 1,000

business processes across multiple indus-

tries, including manufacturing, utilities, platform for automated functional

a Java-based, integrated test-scripting

enterprise services and 100 enterprise

retail, and health sciences, and provides testing and load testing. Users can now

objects. Oracle Application Integration

customers with integration solutions that create test scripts that automate both

Architecture 2.5 provides an open,

can be extended and managed over time. Web- and Oracle Forms–based applica-

standards-based approach for organiza-

“Oracle Application Integration tion interfaces. Leveraging OpenScript’s

tions to integrate end-to-end business

processes across a broad range of custom, Architecture Release 2.5 reinforces our intuitive graphical scripting interface,

unwavering commitment to reducing users can record automated test scripts

Oracle, and third-party applications.

the cost of integration for our cus- by stepping through their Oracle

With an increased focus on end-to-end

tomers,” says Jose Lazares, vice presi- E-Business Suite business transactions

industry solutions and prebuilt integra-

dent of application development and in the browser.

tions across Oracle and non-Oracle appli-

product strategy for Oracle Application To help ensure the health and per-

cations, Oracle Application Integration

Integration Architecture. formance of packaged, Web, and SOA applications, Oracle Application Testing

Architecture Release 2.5 helps organiza-

ORACLE AGREES TO ACQUIRE HYPERROLL ASSETS

is a critical requirement for organiza- Suite accelerators that support auto-

Suite 9.0 delivers Oracle E-Business

Oracle has agreed to acquire certain

tions,” says Robert Gersten, senior vice mated functional testing and load testing

assets of HyperRoll, a leading provider

president of Oracle product develop- of Oracle E-Business Suite applications.

of financial reporting acceleration solu-

ment. “Oracle enterprise performance “Comprehensive application testing

tions. HyperRoll’s products help improve

management already enables rapid, is among the most important parts

reporting performance, shrink the close

accurate, and secure financial consolida- of today’s IT toolbox for delivering

cycle, and improve visibility of financial

tion and reporting. With the addition cost efficiencies to the business,” says

data to line management. Customers

of HyperRoll’s reporting acceleration Melinda-Carol Ballou, program direc-

across multiple industries including

retail, consumer goods, and financial ser- technology, customers are expected to be tor, application lifecycle management, at

able to execute a faster and more com- market intelligence firm IDC.

vices currently use HyperRoll’s products.

“Enterprise performance management

pliant financial close.”

16 JANUARY/FEBRUARY 2010

ORACLE.COM/ORACLEMAGAZINE

ORACLE ACQUIRES DATA INTEGRATION PROVIDER GOLDENGATE ORACLE MEDIA INTELLECTUAL PROPERTY Oracle has acquired GoldenGate

MANAGEMENT RELEASED Software, a leading provider of real-time

performance in a global 24/7 envi-

Oracle is shipping Oracle Media data integration solutions. GoldenGate’s

ronment has led to the need for data

Intellectual Property Management, a com- best-in-class solutions enable real-time

integration to support real-time and

prehensive software solution acquired data integration and continuous data

high-availability capabilities,” says Hasan

from Sophoi that manages intellectual availability by capturing and delivering

Rizvi, senior vice president of Oracle

property and the content value chain updates of critical information as the

Fusion Middleware product develop-

ment. “With the addition of GoldenGate, for media and entertainment compa- changes occur and providing continuous

nies. It automates intellectual property data synchronization across heteroge-

Oracle will help customers achieve

rights and royalty management and sales neous environments.

better performance through improved

and distribution across content owners, “The need to improve operating

business intelligence and business conti-

nuity with real-time information.”

aggregators, and service providers to reduce revenue leakage and develop new

ORACLE DATABASE VAULT CERTIFIED WITH SAP APPLICATIONS revenue models. In order to provide customers with

“With the proliferation of media and increased security for mission-critical

data directly using ad hoc database query