S MPP 1000945 Bibliography

DAFTAR PUSTAKA
Akdon dan Riduwan. 2006. Rumus dan Data Dalam Aplikasi Statistika. Cetakan I.
Bandung : Alfabeta
Alrasyid, Harun. 1994. Dasar-Dasar Statistika Terapan. Bandung, Unpad
Balqis Diab. (2009). Analisi Pengaruh Nilai Pelanggan dan Citra Merek Terhdap
Kapuasan Pelanggan dalam Meningkatkan Retensi Pelanggan (Studi
Kasus pada Gies Batik Pekalongan). Tesis Pasca Sarjana Program Studi
Magister Manajemen Program Pasca Sarjana Universitas Diponegoro
Semarang: tidak diterbitkan.
Boonlertvanich, K. (2009). Consumer Buying and Decision Making Behavior of
a Digital in Thailand. Ramkhamhaeng University International Journal, 3,
(1), 57-66.
Esfahani. A. N., Jafarzadeh, M., & Nafari, R. (2012). Studying Relationship
between Customer Values and Customer Relationship Management
functions (Case Study : Iranian Bank of Eghtesed Novin Branches).
Interdiciplinary Journal of Contemporary research in Bussines, 3, (9),
1160-1168.
Fandy Tjiptono. (2012). Pemasaran Startegik Edisi 2. Jakarta: Andi.
Ghozali, Imam. 2005. Aplikasi Analisis Multivariate Dengan Program SPSS.
Semarang : Badan Penerbit Universitas Diponegoro
Hudson, Simon. 2008. Tourism and Hospitality Marketing. London:Sage.

Ismayanti. 2010. Pengantar Pariwisata. Jakarta: Grasindo
I Wayan Siwantara. (2011). Pengaruh nilai pelanggan terhadap kepuasan loyalitas
pelanggan serta kinerja customer relationship management (studi pada
halo corporate PT. Telkomsel Bali). Jurnal Anlisis dan Kewirausahaan, 7,
(3), 150-161.
Kotler, J., Korir, K., Musyoki, J., & William, B. (2012). Determinans of
Cunsomer Purchase Decisions in Zero Rated Hotel in Eldoret Town,
Kenya. Erlangga.
Kotler, Philip dan Keller, Kevin. 2014. Marketing Management 14th. New jersey:
Pearson
Kotler, Philip dan Keller, Kevin. 2016. Marketing Management 15e. New jersey:
Pearson
Wandi Suganda, 2016
Pengaruh Customer Value Terhadap Keputusan Pembelian Paket Tour Universitas Pendidikan
Indonesia | repository.upi.edu | perpustakaan.upi.edu

Balqis Diab. (2009). Analisi Pengaruh Nilai Pelanggan dan Citra Merek Terhdap
Kapuasan Pelanggan dalam Meningkatkan Retensi Pelanggan (Studi
Kasus pada Gies Batik Pekalongan). Tesis Pasca Sarjana Program Studi
Magister Manajemen Program Pasca Sarjana Universitas Diponegoro

Semarang: tidak diterbitkan.
Boonlertvanich, K. (2009). Consumer Buying and Decision Making Behavior of
a Digital in Thailand. Ramkhamhaeng University International Journal, 3,
(1), 57-66.
Esfahani. A. N., Jafarzadeh, M., & Nafari, R. (2012). Studying Relationship
between Customer Values and Customer Relationship Management
functions (Case Study : Iranian Bank of Eghtesed Novin Branches).
Interdiciplinary Journal of Contemporary research in Bussines, 3, (9),
1160-1168.
Fandy Tjiptono. (2012). Pemasaran Startegik Edisi 2. Jakarta: Andi.
I Wayan Siwantara. (2011). Pengaruh nilai pelanggan terhadap kepuasan loyalitas
pelanggan serta kinerja customer relationship management (studi pada
halo corporate PT. Telkomsel Bali). Jurnal Anlisis dan Kewirausahaan, 7,
(3), 150-161.
Kotler, J., Korir, K., Musyoki, J., & William, B. (2012). Determinans of
Cunsomer Purchase Decisions in Zero Rated Hotel in Eldoret Town,
Kenya. Erlangga.
Kotler, Philip dan Keller, Kevin. 2012. Marketing Management. New jersey:
Pearson
Kotler, Philip dan Keller, Kevin. 2014. Marketing Management 14th. New jersey:

Pearson
Kotler, Philip dan Keller, Kevin. 2016. Marketing Management 15e. New jersey:
Pearson
Mazid, J. S. (2012). An Examination of Two Dimensions of Costomer Perceived
Value in Banking Service. Journal of basix and Applied Scientific
Research, 2, (11), 11341-11345.
Sugiyono. (2012). Metode Penelitian Bisnis. Bandung: Lafabeta

116

Yevis Marty Oesman. (2010). Sukses Mengelola Marketing Mix, CRM, Customer
Value, dan Customer Dependency. Bandung. Alfabeta.

117

Website :
www.budpar.go.id
www.beritaempat.com
www.jabar.bps.go.id
www.kompasiana.com

118