S IKOM 1202514 Bibliography
DAFTAR PUSTAKA
Aaker, Jennifer L. (1997). Dimension of Brand Personality. Journal of Marketing
Research Vol. 34 (43), 347- 356.
Abderzaak, B. dan Amina, M. (2011). The Influence of Persuasive Advertising on
the Perception of Brand Personality. Algeria: Abou Bakr Beelkaid
University.
Ang, L. dkk. (2007). Changing Brand Personality Through Celebrity
Endorsement. ANZMAC Conference Proccedings, 1679-1686.
Angehrn, A.A. (1997). Designing Mature Internet Strategies: The ICDT Model,
European Management Journal Vol.
Aprilia, R. (2009). Pengaruh Persepsi Iklan Ponds dengan Selebriti Endorser dan
Non- Selebriti Endorser terhadap sikap pada merk. (Skripsi). Fakultas
Ilmu Sosial dan Ilmu Politik Universitas Indonesia.
Arikunto, Suharsimi. (2010). Prosedur Penelitian (Suatu Pendekatan Praktik).
Jakarta: Rineka Cipta.
Baron, Robert, A. & Byrne, D. (2005). Psikologi Sosial. Jakarta: Erlangga.
Barrow, A. (2009). The Effect Of Selebriti Athlete Models in Food Advertising on
The Perceived Healthiness of Food Products. (Thesis). Faculty of the
Graduate College of The Oklaoma State University, Norman.
Belch, George & Michael. (2003). Advertising and Promotion: Sixth edition. New
York: McGraw-Hill Companies.
Cronin, J. (2003). The effect of selebriti endorsers on attitudes toward
advertisement, brand, and purchase intention. (Disertation). College of
Social Science Albany University, New York.
Angga Hendi Prabowo, 2016
HUBUNGAN ANTARA SELEBRITI ENDORSER DENGAN BRAND PERSONALITY
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
122
Cummins, et al. (2014). Consumer Behavior In The Online Context. Journal of
Research in Interactive Marketing Vol. 8 (3), 169-202.
Dyah, A. (2014). Studi Elaboration Likelihood Model Pada Pengaruh Selebrgam
(Selebriti Instagram). (skripsi). Fakultas Ilmu Sosial dan Ilmu Politik
Universitas Brawijaya.
Effendy, Onong. (2003). Ilmu, Teori dan Filsafat Komunikasi. Bandung: PT Citra
Aditya Bakti
Gokmen, Aytac. (2012). Electron Commer Res,
I nte r n ati o n a l
De p a rt m e n t
T r a d e ,
of
Ç a n k a y a
U n i v e r s i t y , Turkey. New York:Springer Publishing.
Griffin, Em. (2011). First Look At Communication Theory, 8th Edition. New
York: McGraw-Hill Companies.
Gunasekaran dan Ngai. (2005). E-commerce in Hongkong: an empirical
perspective and analysis. Internet Reseach, Vol. 15(2).
Habibi, R. dan Hajati, Z. (2015). Trust in e-commerce. International Journal of
Innovation and Applied Studies, Vol. 10(3).
Harris, Jackson. (2004). A Cognitive Psychology of Mass Communication, Fourth
Edition. New Jersey: Lawrence Erlbaum Associates, Inc., Publishers.
Hassan, S dan Jamil, R. (2014). Influence of Celebrity Endorsement on Consumer
Purchase Intentions. Journal of Management Info, Vol. 4(1).
Jatnika, R. (2010). Modul I dan Modul II Prkatikum Statistika 3. (modul).
Fakultas Psikologi Universitas Padjadjaran.
Kapferer, N.J. (2008). The New Stragetig Brand Management. London: Kogan
Page.
Angga Hendi Prabowo, 2016
HUBUNGAN ANTARA SELEBRITI ENDORSER DENGAN BRAND PERSONALITY
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
123
Kriyanto, Rachmat. (2014). Teori Public Relations Perspektif Barat dan Lokal.
Jakarta: Kencana.
Mishra, dkk. (2015). Exploring Brand Personality – Celebrity Endorsement –
Personality Congruence in Celebrity Endorsement. Journal of Psychologu
and Marketing, Vol. 23 (12).
Myers, David. (2010). Social Psychology Tenth Edition. New York: McGraw-Hill
Companies.
Neuman, Lawrence. (2013). Metode penelitian sosial: Pendekatan kualitatif dan
Kuantitatif. Jakarta : PT. Indeks
O’Saughnessy, J. & Nicholas. (2004). Persuasion in advertising. London:
Routledge.
Okazaki, S. (2006). Excitement or Sophistication? A Preliminary Exploration of
Online Brand Personality. International Marketing Review 23 Vol. 3, 279303.
Effendy, Uchjana, O. (2003). Ilmu, Teori dan Filsafat Komunikasi. Bandung: PT
Citra Aditya Bakti.
Peter & Olson. (2010). Consumer Behavior and Marketing Strategy: Ninth
Edition. New York: McGraw-Hill Companies.
Petty, R.E & Brinol, P. (2008). Embodied persuasion: Fundamental processes by
which bodily responses can impact attitudes. Cambridge: Cambridge
University Press.
Poghosyan, A. (2015). Celebrity Endorsement as One of Nowadays Major Ways
to Influence Consumer Buying Behavior. European Scientific Journal,
ISSN 1857-7431.
Pringle. H. (2004). Celebrity Sells. Chichester:John Willey & Sons, Ltd.
Angga Hendi Prabowo, 2016
HUBUNGAN ANTARA SELEBRITI ENDORSER DENGAN BRAND PERSONALITY
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
124
Rakhmat, Jalaluddin. (2009). Psikologi Komunikasi. Bandung: PT Remaja
Rosdakarya
Roy, S., & Moorthi, Y. L. R. (2009). Selebriti endorsers and brand personality.
IIM Bangalore Research Paper No. 289. Available at SSRN:
http://ssrn.com/abstract=2124619
Rossiter, J. & Percy, L. (1997). Advertising communications & promotion
Management (2nd ed.). New York: McGraw-Hill.
Ruslan, R. (2013). Metode Penelitian Public Relations dan Komunikasi. Bandung
: Raja Grafindo Persada.
Sertoglu, dkk. (2014). Examining the effect of endorser credibility on the
consumer buying intention. International Review of Management and
Marketing, Vol. 5.
Sprada, R. (2003). A study of myths and realities of selebriti endorser in public
relations. (Thesis). Faculty of The Graduate School University of Southern
California, California.
Shimp, A. Terrance. (2008). Advertising, Promotion, & Other Aspects of
Integrated Marketing Communication 8th Edition. Canada: Cengage
Learning.
Sugiyono. (2014). Metode Penelitian Kuantitatif, Kualitatif, dan Kombinasi.
Bandung : Alfabeta.
Vaus, D.A., (2002). Survey in Social Research, 5th Edition. New South Wales:
Allen and Unwin.
Venable, dkk. (2005). The Role of Brand Personality in Charitable Giving: An
Assessment and Validation, Journal of the Academy of Marketing Science,
Vol. 33 (3), 295-312.
Angga Hendi Prabowo, 2016
HUBUNGAN ANTARA SELEBRITI ENDORSER DENGAN BRAND PERSONALITY
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
125
Wen, dkk. (2001). E-commerce website design: strategist and models, Journal of
Information Management and Computer Security, Vol. 9(1).
Angga Hendi Prabowo, 2016
HUBUNGAN ANTARA SELEBRITI ENDORSER DENGAN BRAND PERSONALITY
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
Aaker, Jennifer L. (1997). Dimension of Brand Personality. Journal of Marketing
Research Vol. 34 (43), 347- 356.
Abderzaak, B. dan Amina, M. (2011). The Influence of Persuasive Advertising on
the Perception of Brand Personality. Algeria: Abou Bakr Beelkaid
University.
Ang, L. dkk. (2007). Changing Brand Personality Through Celebrity
Endorsement. ANZMAC Conference Proccedings, 1679-1686.
Angehrn, A.A. (1997). Designing Mature Internet Strategies: The ICDT Model,
European Management Journal Vol.
Aprilia, R. (2009). Pengaruh Persepsi Iklan Ponds dengan Selebriti Endorser dan
Non- Selebriti Endorser terhadap sikap pada merk. (Skripsi). Fakultas
Ilmu Sosial dan Ilmu Politik Universitas Indonesia.
Arikunto, Suharsimi. (2010). Prosedur Penelitian (Suatu Pendekatan Praktik).
Jakarta: Rineka Cipta.
Baron, Robert, A. & Byrne, D. (2005). Psikologi Sosial. Jakarta: Erlangga.
Barrow, A. (2009). The Effect Of Selebriti Athlete Models in Food Advertising on
The Perceived Healthiness of Food Products. (Thesis). Faculty of the
Graduate College of The Oklaoma State University, Norman.
Belch, George & Michael. (2003). Advertising and Promotion: Sixth edition. New
York: McGraw-Hill Companies.
Cronin, J. (2003). The effect of selebriti endorsers on attitudes toward
advertisement, brand, and purchase intention. (Disertation). College of
Social Science Albany University, New York.
Angga Hendi Prabowo, 2016
HUBUNGAN ANTARA SELEBRITI ENDORSER DENGAN BRAND PERSONALITY
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
122
Cummins, et al. (2014). Consumer Behavior In The Online Context. Journal of
Research in Interactive Marketing Vol. 8 (3), 169-202.
Dyah, A. (2014). Studi Elaboration Likelihood Model Pada Pengaruh Selebrgam
(Selebriti Instagram). (skripsi). Fakultas Ilmu Sosial dan Ilmu Politik
Universitas Brawijaya.
Effendy, Onong. (2003). Ilmu, Teori dan Filsafat Komunikasi. Bandung: PT Citra
Aditya Bakti
Gokmen, Aytac. (2012). Electron Commer Res,
I nte r n ati o n a l
De p a rt m e n t
T r a d e ,
of
Ç a n k a y a
U n i v e r s i t y , Turkey. New York:Springer Publishing.
Griffin, Em. (2011). First Look At Communication Theory, 8th Edition. New
York: McGraw-Hill Companies.
Gunasekaran dan Ngai. (2005). E-commerce in Hongkong: an empirical
perspective and analysis. Internet Reseach, Vol. 15(2).
Habibi, R. dan Hajati, Z. (2015). Trust in e-commerce. International Journal of
Innovation and Applied Studies, Vol. 10(3).
Harris, Jackson. (2004). A Cognitive Psychology of Mass Communication, Fourth
Edition. New Jersey: Lawrence Erlbaum Associates, Inc., Publishers.
Hassan, S dan Jamil, R. (2014). Influence of Celebrity Endorsement on Consumer
Purchase Intentions. Journal of Management Info, Vol. 4(1).
Jatnika, R. (2010). Modul I dan Modul II Prkatikum Statistika 3. (modul).
Fakultas Psikologi Universitas Padjadjaran.
Kapferer, N.J. (2008). The New Stragetig Brand Management. London: Kogan
Page.
Angga Hendi Prabowo, 2016
HUBUNGAN ANTARA SELEBRITI ENDORSER DENGAN BRAND PERSONALITY
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
123
Kriyanto, Rachmat. (2014). Teori Public Relations Perspektif Barat dan Lokal.
Jakarta: Kencana.
Mishra, dkk. (2015). Exploring Brand Personality – Celebrity Endorsement –
Personality Congruence in Celebrity Endorsement. Journal of Psychologu
and Marketing, Vol. 23 (12).
Myers, David. (2010). Social Psychology Tenth Edition. New York: McGraw-Hill
Companies.
Neuman, Lawrence. (2013). Metode penelitian sosial: Pendekatan kualitatif dan
Kuantitatif. Jakarta : PT. Indeks
O’Saughnessy, J. & Nicholas. (2004). Persuasion in advertising. London:
Routledge.
Okazaki, S. (2006). Excitement or Sophistication? A Preliminary Exploration of
Online Brand Personality. International Marketing Review 23 Vol. 3, 279303.
Effendy, Uchjana, O. (2003). Ilmu, Teori dan Filsafat Komunikasi. Bandung: PT
Citra Aditya Bakti.
Peter & Olson. (2010). Consumer Behavior and Marketing Strategy: Ninth
Edition. New York: McGraw-Hill Companies.
Petty, R.E & Brinol, P. (2008). Embodied persuasion: Fundamental processes by
which bodily responses can impact attitudes. Cambridge: Cambridge
University Press.
Poghosyan, A. (2015). Celebrity Endorsement as One of Nowadays Major Ways
to Influence Consumer Buying Behavior. European Scientific Journal,
ISSN 1857-7431.
Pringle. H. (2004). Celebrity Sells. Chichester:John Willey & Sons, Ltd.
Angga Hendi Prabowo, 2016
HUBUNGAN ANTARA SELEBRITI ENDORSER DENGAN BRAND PERSONALITY
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
124
Rakhmat, Jalaluddin. (2009). Psikologi Komunikasi. Bandung: PT Remaja
Rosdakarya
Roy, S., & Moorthi, Y. L. R. (2009). Selebriti endorsers and brand personality.
IIM Bangalore Research Paper No. 289. Available at SSRN:
http://ssrn.com/abstract=2124619
Rossiter, J. & Percy, L. (1997). Advertising communications & promotion
Management (2nd ed.). New York: McGraw-Hill.
Ruslan, R. (2013). Metode Penelitian Public Relations dan Komunikasi. Bandung
: Raja Grafindo Persada.
Sertoglu, dkk. (2014). Examining the effect of endorser credibility on the
consumer buying intention. International Review of Management and
Marketing, Vol. 5.
Sprada, R. (2003). A study of myths and realities of selebriti endorser in public
relations. (Thesis). Faculty of The Graduate School University of Southern
California, California.
Shimp, A. Terrance. (2008). Advertising, Promotion, & Other Aspects of
Integrated Marketing Communication 8th Edition. Canada: Cengage
Learning.
Sugiyono. (2014). Metode Penelitian Kuantitatif, Kualitatif, dan Kombinasi.
Bandung : Alfabeta.
Vaus, D.A., (2002). Survey in Social Research, 5th Edition. New South Wales:
Allen and Unwin.
Venable, dkk. (2005). The Role of Brand Personality in Charitable Giving: An
Assessment and Validation, Journal of the Academy of Marketing Science,
Vol. 33 (3), 295-312.
Angga Hendi Prabowo, 2016
HUBUNGAN ANTARA SELEBRITI ENDORSER DENGAN BRAND PERSONALITY
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
125
Wen, dkk. (2001). E-commerce website design: strategist and models, Journal of
Information Management and Computer Security, Vol. 9(1).
Angga Hendi Prabowo, 2016
HUBUNGAN ANTARA SELEBRITI ENDORSER DENGAN BRAND PERSONALITY
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu