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reach a very large audience such as the population of a nation state. It is the sum of the public mass distributors of news and entertainment across media such as
newspapers, television, radio broadcasting, and text publishers. Mass media includes Internet media like blogs, message boards, podcasts, and video sharing because
individuals now have a means to exposure that is comparable in scale to that was previously restricted to a select group of mass media producers. The communications
audience has been viewed by some commentators as forming a mass society with special characteristics.
B. Newspaper
Newspaper is one of mass media which is in the form of printed media. According to Emery, E; Ault, P.H; Agee, W.K. 1970, newspaper is the oldest mass
media which carries the message in written form. It contains news, information, and advertising. General-interest newspapers often feature articles on political events,
crime, business, artentertainment, society and sports. Most traditional papers also feature an editorial page containing columns expressing the personal opinions of
writers. Newspaper may contain information about what is happening in the city, local community and the world. It may also contain information about weather,
entertainments, sports, self-improvements, and social issues. Within Newspaper, the news mostly contain of happening whether the fact
happens in the past, at the moment, or in the future. The published news has some criterion based on the editorial aims. There are some aims conducting on editorial of
newspaper. First, newspaper bases its purpose on the selling rate and the high
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commercial advertisement, therefore it only chooses the news having high selling rate. Second, newspaper bases the purpose on benefits of the news published to
readers. Information given in Newspaper is to help readers enrich their knowledge. Third, newspaper bases the main purpose on shaping public opinion. The published
news act means to reach the ideological aims of the writer. The editorial politic plays an important role in shaping, persuading, and creating point of view in order to make
the readers act and do its purpose Ashadi.S, 1998.P.111in Haris, 2010 .
C. Online Newspaper
An online newspaper, also known as a web newspaper, is a newspaper that exists on the World Wide Web or Internet, either separately or as an online version of
a printed periodical. With the introduction of the Internet, Web-based newspapers have also started to be produced as online only publications. The oldest example may
be The Weekend City Press Review, which set up in 1991. A weekly online newspaper released on a subscription basis, it provides a summary of the weekend
articles from 13 UK newspapers and has an online archive back to 1995, containing 60,000 indexed business articles. Another example is a local paper called the
Southport Reporter http:en.wikipedia.orgwikiNewspaper, 2010
D. Internet
According to Rick Stout in his book ‘The World Wide Web Complete Reference’, the internet was created nearly 25 years ago as a project of the US
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Department of Defense. Its goal was to create way widely separated computers to transfer information and data. The internet is the name for a vast, worldwide system
consisting of people, information, and computers. The internet is as large and complex as to be well beyond the comprehensive of single human being. Today,
Internet is not only really a single large computer network, or even a group of computer networks. The computer network is simply the medium that carries the
information. Put simply, the internet allows millions of people, all over the world, to communicate and to share Hahn, 1996.p.3
E. The Jakarta Post
