Evaluation And Sensitivity Analysis For Selecting The Best Design Of Automotive Fender Using Analytic Hierarchy Process (AHP).

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UNIVERSITI TEKNIKAL MALAYSIA MELAKA

EVALUATION AND SENSITIVITY ANALYSIS FOR SELECTING

THE BEST DESIGN OF AUTOMOTIVE FENDER USING ANALYTIC

HIERARCHY PROCESS (AHP)

By

MUHAMMAD ASYRAF BIN ABDUL JALIL B051110244

900731045549

FACULTY OF MANUFACTURING ENGINEERING 2015


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UNIVERSITI TEKNIKAL MALAYSIA MELAKA

BORANG PENGESAHAN STATUS LAPORAN PROJEK SARJANA MUDA TAJUK: Evaluation and sensitivity analysis for selecting the best design of

automotive fender using Analytic hierarchy process (AHP)

SESI PENGAJIAN: 2014/2015 Semester 1

Saya MUHAMMAD ASYRAF BIN ABDUL JALIL

mengaku membenarkan Laporan PSM ini disimpan di Perpustakaan Universiti Teknikal Malaysia Melaka (UTeM) dengan syarat-syarat kegunaan seperti berikut: 1. Laporan PSM adalah hak milik Universiti Teknikal Malaysia Melaka dan penulis. 2. Perpustakaan Universiti Teknikal Malaysia Melaka dibenarkan membuat salinan

untuk tujuan pengajian sahaja dengan izin penulis.

3. Perpustakaan dibenarkan membuat salinan laporan PSM ini sebagai bahan pertukaran antara institusi pengajian tinggi.

4. **Sila tandakan ( )

SULIT

TERHAD

TIDAK TERHAD

(Mengandungi maklumat yang berdarjah keselamatan atau kepentingan Malaysia sebagaimana yang termaktub dalam AKTA RAHSIA RASMI 1972)

(Mengandungi maklumat TERHAD yang telah ditentukan oleh organisasi/badan di mana penyelidikan dijalankan)

Alamat Tetap: NO 28,

JALAN DUYONG PERMAI 7, 75550 MELAKA

Tarikh: ________________________

Disahkan oleh:

Cop Rasmi:

Tarikh: _______________________ ** Jika Laporan PSM ini SULIT atau TERHAD, sila lampirkan surat daripada pihak berkuasa/organisasi berkenaan dengan menyatakan sekali sebab dan tempoh laporan PSM ini perlu dikelaskan sebagai SULIT atau TERHAD.


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i

DECLARATION

I hereby, declared this report entitled “Evaluation and sensitivity analysis for selecting the best design of automotive fender using Analytic Hierarchy Process (AHP)” is the results of my own research expect as cited in references.

Signature : ………..

Author’s Name : ………..


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APPROVAL

This report is submitted to the Faculty of Manufacturing Engineering of UTeM as a partial fulfillment of the requirements for the degree of Bachelor of Manufacturing Engineering (Manufacturing Design) ( Hons.). The member of the supervisor is as follow:

……… (Project Supervisor)


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iii

ABSTRAK

Memandangkan keputusan yang tidak sesuai terhadap konsep reka bentuk di peringkat awal pembangunan sentiasa membawa kepada penglibatan kos yang besar dan akhirnya ke arah memacu komponen pra-matang atau kegagalan produk. Projek ini memberi penekanan kepada keputusan serentak menggunakan Proses Hierarki Analisis (AHP) pada peringkat reka bentuk konseptual untuk membantu pereka dalam membuat keputusan yang betul dalam proses pembangunan produk. Pembangunan fender automotif telah dipilih sebagai kajian kes untuk menggambarkan Proses Analisis Hierarki (AHP) kaedah adalah cara terbaik dalam pemilihan konsep reka bentuk yang terbaik. Selain itu, pilihan Expert Choice akan digunakan untuk penilaian dan analisis sensitiviti konsep reka bentuk. Selain itu, pilihan perisian Expert Choice 11.5 digunakan untuk penilaian dan analisis sensitiviti konsep reka bentuk. Untuk menunjukkan rangka kerja pemilihan konsep reka bentuk yang dicadangkan itu, lima konsep reka bentuk yang berbeza telah dipertimbangkan. Keputusan menunjukkan bahawa Design Concept 5, DC5 dengan peratusan keutamaan tertinggi 28.5% adalah reka bentuk fender automotif terbaik berbanding dengan konsep reka bentuk yang lain. Penilaian terakhir konsep reka bentuk yang diperolehi dengan melakukan 4 senario analisis kepekaan dan analisis menunjukkan bahawa terbukti DC5 adalah reka bentuk yang terbaik untuk fender automotif.


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ABSTRACT

Considering inappropriate decisions on design concept at the early stage of development always lead to huge cost involvement and ultimately drive towards premature component or product failure. The project emphasize on simultaneous decision using analytical hierarchy process (AHP) at the conceptual design stage to assist designers in making the right decisions during the development process of products. The development of automotive fender was chosen as a case study to depict Analytical Hierarchy Process (AHP) method is the best way in selection the best design concept. AHP is also used to identify the factors that influence the conceptual design. Besides that, Expert choices software is used for evaluation and sensitivity analysis the design concept. To demonstrate the proposed design concept selection framework, five different design concepts were considered. The results revealed that Design Concept 5, DC5 with highest priority percentage 28.5% is the best automotive fender design compared to other design concepts. The final judgment of the design concept is gained by performing 4 scenarios of the sensitivity analysis and the analysis showed that is proven DC5 is the best design for automotive fender.


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v

TABLE OF CONTENTS

Declaration i

Approval ii

Abstrak iii

Abstract iv

Table of Contents v

List of Tables vii

List of Figures ix

List of Abbreviations xi

List of Appendices xiii

1.0 CHAPTER 1: INTRODUCTION 1

1.1 Background 1

1.2 Problem Statement 2

1.3 Objective 3

1.4 Scope of Project 3

2.0 CHAPTER 2: LITERATURE REVIEWS 4

2.1 History of Automotive Fender 4

2.2 Fender Process Development 7

2.3 Suitable Criteria for Automotive Fender 8

2.3.1 Safety 8

2.3.2 Performance 10

2.3.3 Stylist 11

2.3.4 Cost 12

2.3.5 Weight 13

2.4 Analytic Hierarchy Process (AHP) 13

2.5 Basic Principles of AHP 14

2.6 Substructure Analytical Hierarchy Process 15

2.7 Development a Hierarchy Model 16

2.7.1 Level 1 17

2.7.2 Level 2 17

2.7.3 Level 3 18

2.7.4 Level 4 18

2.8 Example of AHP case study 18

2.9 Sensitivity Analysis 20


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2.11 Summary 21

CHAPTER 3: METHODOLOGY 22

3.1 Method of Research 22

3.2 Stage 1: Research and Finding Phase 25

3.3 Stage 2: Methodology phase 26

3.4 Stage 3: Concept Development and Analysis Phase 28

3.4.1 Finding Suitable Criteria 28

3.4.2 3D Scanning: Platinum Faro Arm 29

3.4.3 Sketching automotive fender 31

3.4.4 Analytical Hierarchy Process analysis 32

3.5 Stage 4: Result phase 34

CHAPTER 4: METHOD SELECTION PROCESS USING AHP 35

4.1 Method of Analysis Hierarchy Process 35

4.1.1 The Problem 36

4.1.2 Hierarchy Model 38

4.1.3 Pairwise comparison matrix 40

4.1.4 Perform a judgment of pairwise comparison 40

4.1.5 Synthesizing the pairwise comparison 40

4.1.6 Perform the consistency 41

4.1.7 Step 3-6 are performed for all levels in hierarchy model 44

4.1.8 Develop Overall Priority Ranking 50

4.1.9 Result of selection 52

CHAPTER 5: RESULT AND DISCUSSION 53

5.1 Results 53

5.2 Discussion 55

5.2.1 Endorsement through sensitivity analysis 55 5.2.2 Endorsement through Finite Element Analysis (FEA) 57

CHAPTER 6: CONCLUSION 59

6.1 Recommendation 60


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vii

LIST OF TABLES

TABLE TITLE PAGE

Tables 2.5 Scale for pair-wise comparison 14

Tables 2.6 Advantages and disadvantages of AHP 16

Tables 2.7 Example case study use Analytical Hierarchy Process 19

Table 4.1 Automotive fender data 36

Table 4.2 Pairwise Comparison of Criteria with Respect to Overall Goal 40

Table 4.3 Synthesized Matrix for the Criteria 41

Table 4.4 Calculation to Get a New Vector 42

Table 4.5 The Consistency test for the Criteria 43

Table 4.6 Synthesized Matrix for SF Sub-Criteria 44

Table 4.7 Calculation to Get a New Vector for SF Sub-Criteria 44

Table 4.8 The Consistency test for SF Sub-Criteria 44

Table 4.9 Synthesized Matrix for P Sub-Criteria 45

Table 4.10 Calculation to Get a New Vector for P Sub-Criteria 45 Table 4.11 The Consistency test for P Sub-Criteria 45

Table 4.12 Consistency test for Alternative SF EA 46

Table 4.13 Consistency test for Alternatives SF CZ 46

Table 4.14 Consistency test for Alternatives P AR 47

Table 4.15 Consistency test for Alternatives P S 47

Table 4.16 Consistency test for Alternatives ST 48

Table 4.17 Consistency test for Alternatives C 48


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Table 4.19 The Consistency test for all Alternatives 49 Table 4.20 The Consistency test for all Alternative 51 Table 4.21 Overall Priority Vectors for Sub-Criteria with Respect

to the Criteria 51

Table 4.22 Overall Priority Vector for the Alternatives with Respect

to the Criteria 52

Table 4.23 Result of Selection 52

Table 5.1 Priority percentage 53

Table 5.2 Comparison priority percentage between MS Excel

and Expert Choice 55

Table 5.3 The results obtained by simulated four scenarios 57 Table 5.4 Result Factor of Safety between existing design


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ix

LIST OF FIGURES

FIGURE TITLE PAGE

Figure 2.1 example first automotive car fender with long and width design 5 Figure 2.2 Cadillac V8 Phaeton is the first car that designed sweeping

fender lines and side-mount spares spread 6 Figure 2.3 Renault Frigate one of example car using pontoon fender after

the introduction from Earl and Cadillac 6

Figure 2.4 Automotive fender manufacturing process 7

Figure 2.5 Example car momentum change 10

Figure 2.6 Change of drag coefficient of car 12

Figure 2.7 Example of hierarchy of criteria 15

Figure 2.8 An example hierarchy model for the selection of

design concept 17

Figure 3.1 Project Flow Chart 24

Figure 3.2 Research and finding flow process 25

Figure 3.3 Methodology flow process 27

Figure 3.4 Element of the PDS 29

Figure 3.5 Platinum Faro Arm equipment 30

Figure 3.6 Process flow chart of 3D scanning process 31

Figure 3.7 Sketching flow chart 32

Figure 3.8 Flowchart for AHP analysis 33

Figure 4.1 Hierarchy model for automotive fender conceptual design 39


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Figure 5.2 Priority ranking calculated by Expert Choice 54 Figure 5.3 The sensitivity graph of main criteria 56 Figure 5.4 The sensitivity graph of the main criteria with respect to

the goal when score of weight is increased by 26.9% 56


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xi

LIST OF ABBREVIATIONS

AHP - Analytical Hierarchy Process

AR - Aerodynamic

C - Cost

CI - Consistency Index CR - Consistency Ratio CS - Curve Style

CZ - Crumple zone

DC - Design Concept

DEA - Data Envelopment Analysis

EA - Energy Absorb

FEA - Finite Element Analysis FoS - Factor of Safety

MCDM - Multi-Criteria Decision Making MS - Microsoft

P - Performance

PDS - Product Design Specification QFD - Quality Function Deployment

RI - Random Index

S - Stiffness

SF - Safety


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TOPSIS - Technique for Order of Preference by Similarity to Ideal Solution TRIZZ - Theory of Inventive Problem Solving


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xiii

LIST OF APPENDICES

APPENDICES TITLE PAGE

A Gantt chart for PSM 1 66

B Gantt chart for PSM 2 67

C Questionnaire 68

D Criteria 69

E Sub criteria (Safety) 70

F Sub criteria (Performance) 71

G Sub criteria (Energy absorb) 72

H Sub criteria (Crumple zone) 73

I Sub criteria (Aerodynamic) 74

J Sub criteria (Stiffness) 75

K Sub criteria (Stylist) 76

L Sub criteria (Cost) 77

M Sub criteria (Weight) 78

N The consistency test for all alternatives 79

O Overall Priority for Sub criteria with respect to

the criteria 80

P Safety increase 20% 81

Q Performance increase 20% 82

R Stylist increase 20% 83

S Cost increase 20% 84


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CHAPTER 1

INTRODUCTION

The design methods generated by academia have potential to ensure efficiency in team design and help to improve the designing products result (Eder, 2008). This chapter describes the general ideas of research studies which involve Analytic Hierarchy Process (AHP) method as the main decision tool that a used for evaluating and analysis the best design of automotive fender. Basically, there are four main sections in this chapter which is the project background, problem statement, the research objective and lastly is the research scope. All main sections will be detailed descriptions.

1.1 Background

There are many parts to assemblies in car manufacture. Car body divided into two sections which is exterior and interior. One of exterior part is fender. Fender was invented by Frederick Simms in 1901. It’s designed on purpose to dodge mud, sand and other road spray from being thrown into air by spinning tire. So, the criteria in making automotive fender must be evaluated to produce best conceptual design fender.


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The Analytic Hierarchy Process (AHP) method was selected as the decision making tool in order to select the best design of automotive fender. This method was developed by Thomas Saaty in 1970. AHP is a decision making system using a mathematical model. AHP supports in determining priority criteria by evaluating multiple pairwise comparisons of each criterion. Besides that, this method is a framework for making decisions on complex issues to ease and accelerate the decision-making process by solving problems into parts, organize these parts, or variables in a hierarchy, members of the numerical value of the consideration subjective importance of each variable and synthesize these considerations to create a variable that has the highest priority and act to give effect to the results of conditions (Hsiao, 2002). Thus, a research in selecting the best design for automotive fender would be discussed in this report.

1.2 Problem Statement

The best conceptual design automotive fender is important to produce quality product. The conceptual design selection in car body panel requires specification in order to fulfill the customer needs and production line requirement. It’s a difficult task to determine the most optimum decisions on conceptual design. It is because many factors much be considerate in selection process. Inaccurate decision of selection design in product may cause redesigned the product.

Automotive fender deliberately designed soft because it is not important car body panel when it comes to collisions. Actually, it is particularly important when it comes to front collision. Strong fender design structure can ensure the safety of the driver and increase the safety features in the car. Besides that, the fender should also be designed with the ability to absorb the shock when the collision occurred. Fender also should be designed to increase the aerodynamic car.


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1.3 Objective

The primary objective of this study is to determine the best automotive fender using Analytic Hierarchy Process. The specific objectives are:

a. Identify the factors that influence the conceptual design.

b. To conduct sensitivity analysis for verify the selection process using expert choice.

1.4 Scope of project

This project focuses in development of design process at the conceptual design for automotive fender, determine the most optimum decision on conceptual design by using Analytic Hierarchy Process (AHP), analyze the stress distribution, displacement and factor of safety conceptual design by using Solidwork 2011 and analyze the sensitivity by using Expert Choice.


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4

CHAPTER 2

LITERATURE REVIEW

This chapter provides the preliminary reviews for the research method of fender making approach. The literature review was clarified sustainability associated this research study. The method has been selected as the decision method in an attempt to select the best design of automotive fender is Analytic Hierarchy Process (AHP). Besides that, clear explanations of automotive fender in evaluation and sensitivity criteria analysis for selecting the best design are clearly discussed throughout this chapter.

2.1 History of Automotive Fender

In 1901, Frederick Simms invented the first automotive fender (Heacock, 2014). Automotive fender is designed on purpose to avoid mud, sand and other road spray from being thrown into air by spinning tire. In 1900s, automotive fender designs becoming more than length and width with many curving all the way down to the frame. Figure 2.1 show the example of fender in 1900s.


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Figure 2.1: example first automotive car fender with long and width design (Heacock, 2014).

After that, the front and rear automotive fender and designed following to frame line. This design became preferred style for more formal cars in early 1900s. By the 1910s just about every car built in America and Europe had some form of fender designed following the body frame.

About in 1920s, American manufacturer had achieved a near equal level of engineering refinement and reliability in their products but the fender, running board and mudguards are separate components and all very much the same in appearance. According to Harley Earl, if the front fender rearward and added a recess at the bottom, the spare tire mount can be added. So, in 1927 Harley Earl brought style sweeping fender lines and side-mount spares spread to the entire Cadillac line. Example of fender designed by Harley Earl depicts in Figure 2.2.


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6

Figure 2.2: Cadillac V8 Phaeton is the first car that designed sweeping fender lines and side-mount spares spread (Heacock, 2014).

About in 1933s, Earl and Cadillac introducing the pontoon fender with the original fender has been redesigned it skirted fender. Pontoon fender is the ultimately the precursor of modern automotive styling. Pontoon fender are designed more width and uninterrupted length of a car. From this design, the developer car can reduce the weight of the car. Figure 2.3 depicts the example of Pontoon fender.

Figure 2.3: Renault Frigate one of example car using pontoon fender after the introduction from Earl and Cadillac (Heacock, 2014).

Fender


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2.2 Fender Process Development

Usually automotive fender made up from sheet metal. There are four main manufacturing process of automotive fender. Figure 2.4 shows the steps of automotive fender manufacturing process.

Figure 2.4: Automotive fender manufacturing process (You et al., 2011)

The first operation in automotive fender manufacturing is drawing. The metal blank is drawn without wrinkles or cracks. The second operation is trimming. The sheet metal cut into fitting size and shape with using trimming mold. The most essential factor in this operation is trim cutter and scrap cutter position in a combination that empowers sheet metal scrap to consequently drop and be removed after trimming. In third operation, the sheet metal is formed into a desired shape also known as restriking. This activity refers to folding at any angle and is normally determined by a cam for wide areas. The last operation is piercing. When restriking had done, the position of a hole can move or gap shape can deform during shaping (You et al., 2011).

Metal blank Drawing Trimming Restriking,


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8

2.3 Suitable Criteria for Automotive Fender

Just through from design can attract people to buy the product. It proves that the design is the most important process that should be on every product. Design presents your public image and dictates perceptions.

Most modern automotive fenders are designed aerodynamic. Today, automotive fenders are designed to be light, strong and unhurt passenger. The selection for the best design for automotive fender depends on some following factors:

2.3.1 Safety

The scale of deaths due to accidents is increasing every year, it is important to design safety in automotive fender. In order to have safe automotive fender, these are suitable sub-criteria for safety.

i. Energy absorb

Car accidents can bring extreme injuries to the vehicle users. In road cars (passenger cars) for occurrence, side effects are regular and regularly bring about extremely harmful crashes (Fildes et al., 2003; Fildes, 2005). Worldwide mischance insights demonstrate that side effects represent more or less 30% of all impacts and 35% of total fatalities (source: German In Depth Accident Study-GIDAS, National Automotive Sampling System-NASS & BMW mishap database) (Mcneill & Haberl, 2005).


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Side impacts likewise require more attention in that there is significantly less crash zone for absorbing energy in the side of the cars compared to the front and rear structures (Strother et al., 1998), and will cause the cars user sit almost within the crash zone with always causes critical injuries (Wang et al., 2005).

Front cars are susceptible to collision during driving. The potential collision more present in high speed driving. In that respect, it is therefore necessary to design the absorb energy automotive fender to reduce the risk of injury to the occupants. So, automotive fender build with absorb energy is good to reduce the high impact collision.

ii. Crumple zone

Crumple zone also known as crush space is a structural feature mainly used in automobiles design. It’s designed for purpose to absorb the energy from the impact during car collision. According to a British Motor Insurance repair Research Centre study, mostly vehicle impact occurs 65% were front impacts, 25% rear impacts and 10% side impacts. It depicts that front part automotive have an important role to serve as crumple zone and enable it to absorb energy. This project more focuses on designing crumple zone in automotive fender (Raiciu, 2009).

According to Newton's first law, object that in motion will stay in motion with the same speed and in the same direction unless acted upon by an unbalanced force. In this manner, if a vehicle is traveling at for instance, 70km/h then so is everything and everybody inside the vehicle. If the car is to suddenly stop so residents will continue moving at 70km/h up to something that prevents them. In a collision thing that will stop them is a bit of rigid car. As there is no "give" in the bit of car that hit the stopping time is very short so the force is very large and this can be fatal. By the crumple zone criteria designed in automotive fender, it can help minimize the effect of a collision on the occupants of a vehicle. Decelerations are applied to the passenger compartment will the crumple zone in a car increase the time.


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CHAPTER 2

LITERATURE REVIEW

This chapter provides the preliminary reviews for the research method of fender making approach. The literature review was clarified sustainability associated this research study. The method has been selected as the decision method in an attempt to select the best design of automotive fender is Analytic Hierarchy Process (AHP). Besides that, clear explanations of automotive fender in evaluation and sensitivity criteria analysis for selecting the best design are clearly discussed throughout this chapter.

2.1 History of Automotive Fender

In 1901, Frederick Simms invented the first automotive fender (Heacock, 2014). Automotive fender is designed on purpose to avoid mud, sand and other road spray from being thrown into air by spinning tire. In 1900s, automotive fender designs becoming more than length and width with many curving all the way down to the frame. Figure 2.1 show the example of fender in 1900s.


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Figure 2.1: example first automotive car fender with long and width design (Heacock, 2014).

After that, the front and rear automotive fender and designed following to frame line. This design became preferred style for more formal cars in early 1900s. By the 1910s just about every car built in America and Europe had some form of fender designed following the body frame.

About in 1920s, American manufacturer had achieved a near equal level of engineering refinement and reliability in their products but the fender, running board and mudguards are separate components and all very much the same in appearance. According to Harley Earl, if the front fender rearward and added a recess at the bottom, the spare tire mount can be added. So, in 1927 Harley Earl brought style sweeping fender lines and side-mount spares spread to the entire Cadillac line. Example of fender designed by Harley Earl depicts in Figure 2.2.


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Figure 2.2: Cadillac V8 Phaeton is the first car that designed sweeping fender lines and side-mount spares spread (Heacock, 2014).

About in 1933s, Earl and Cadillac introducing the pontoon fender with the original fender has been redesigned it skirted fender. Pontoon fender is the ultimately the precursor of modern automotive styling. Pontoon fender are designed more width and uninterrupted length of a car. From this design, the developer car can reduce the weight of the car. Figure 2.3 depicts the example of Pontoon fender.

Figure 2.3: Renault Frigate one of example car using pontoon fender after the introduction from Earl and Cadillac (Heacock, 2014).

Fender


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Usually automotive fender made up from sheet metal. There are four main manufacturing process of automotive fender. Figure 2.4 shows the steps of automotive fender manufacturing process.

Figure 2.4: Automotive fender manufacturing process (You et al., 2011)

The first operation in automotive fender manufacturing is drawing. The metal blank is drawn without wrinkles or cracks. The second operation is trimming. The sheet metal cut into fitting size and shape with using trimming mold. The most essential factor in this operation is trim cutter and scrap cutter position in a combination that empowers sheet metal scrap to consequently drop and be removed after trimming. In third operation, the sheet metal is formed into a desired shape also known as restriking. This activity refers to folding at any angle and is normally determined by a cam for wide areas. The last operation is piercing. When restriking had done, the position of a hole can move or gap shape can deform during shaping (You et al., 2011).

Metal blank Drawing Trimming Restriking,


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2.3 Suitable Criteria for Automotive Fender

Just through from design can attract people to buy the product. It proves that the design is the most important process that should be on every product. Design presents your public image and dictates perceptions.

Most modern automotive fenders are designed aerodynamic. Today, automotive fenders are designed to be light, strong and unhurt passenger. The selection for the best design for automotive fender depends on some following factors:

2.3.1 Safety

The scale of deaths due to accidents is increasing every year, it is important to design safety in automotive fender. In order to have safe automotive fender, these are suitable sub-criteria for safety.

i. Energy absorb

Car accidents can bring extreme injuries to the vehicle users. In road cars (passenger cars) for occurrence, side effects are regular and regularly bring about extremely harmful crashes (Fildes et al., 2003; Fildes, 2005). Worldwide mischance insights demonstrate that side effects represent more or less 30% of all impacts and 35% of total fatalities (source: German In Depth Accident Study-GIDAS, National Automotive Sampling System-NASS & BMW mishap database) (Mcneill & Haberl, 2005).


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zone for absorbing energy in the side of the cars compared to the front and rear structures (Strother et al., 1998), and will cause the cars user sit almost within the crash zone with always causes critical injuries (Wang et al., 2005).

Front cars are susceptible to collision during driving. The potential collision more present in high speed driving. In that respect, it is therefore necessary to design the absorb energy automotive fender to reduce the risk of injury to the occupants. So, automotive fender build with absorb energy is good to reduce the high impact collision.

ii. Crumple zone

Crumple zone also known as crush space is a structural feature mainly used in automobiles design. It’s designed for purpose to absorb the energy from the impact during car collision. According to a British Motor Insurance repair Research Centre study, mostly vehicle impact occurs 65% were front impacts, 25% rear impacts and 10% side impacts. It depicts that front part automotive have an important role to serve as crumple zone and enable it to absorb energy. This project more focuses on designing crumple zone in automotive fender (Raiciu, 2009).

According to Newton's first law, object that in motion will stay in motion with the same speed and in the same direction unless acted upon by an unbalanced force. In this manner, if a vehicle is traveling at for instance, 70km/h then so is everything and everybody inside the vehicle. If the car is to suddenly stop so residents will continue moving at 70km/h up to something that prevents them. In a collision thing that will stop them is a bit of rigid car. As there is no "give" in the bit of car that hit the stopping time is very short so the force is very large and this can be fatal. By the crumple zone criteria designed in automotive fender, it can help minimize the effect of a collision on the occupants of a vehicle. Decelerations are applied to the passenger compartment will the crumple zone in a car increase the time.