S MPP 0909442 Bibliography

DAFTAR PUSTAKA

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on Personal Selling Interactions. Journal Tourism Management.
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:Andi.
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Respirasindo
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Fandy Tjiptono. 2008. Strategi Pemasaran. Yogyakarta : Andi Offset.

Ferrel, O.C, Johnston and Linda Ferrel. 2007. A Frame Work for Personal Selling
and Sales Management Ethical Decision Making. Journa of Personal
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Fink, Robert C., Wlliam L. Jmes, Kenneth. J. Hatten, and Lynn Bakstran.2007.
Supplier Strategies to Increase Customer Purchases Over the Duration of
Customer-Supplier Relationship.

Gilman Karimullah, 2014
pengaruh personal selling terhadap keputusan berkunjung di karang setra waterland(survei
terhadap instansi pendidikan di kota bandung)
Universitas Pendidikan Indonesia | repository.upi.edu |perpustakaan.upi.edu

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Kedua. Jakarta : Rajawali Pers
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New Jersey : Prentince Hall.
2012. Principles of Marketing 12th
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Kotler, Philip, Kevin Lane Keller. 2009. Marketing Management 12th Edition.

New Jersey : Prentince Hall.
. 2012. Marketing Management 14th Edition.
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and Tourism 4th Edition. New Jersey : Prentince Hall.
Keegan, dan Green. 2011. Global Marketing 6th Edition. Irwin : McGraw Hill.
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Lovelock, Christopher, Jochen Wirt. 2009. Service Marketing 7th Edition. New
Jersey : Pearson Prentince Hall.
Morrison M, Allastair. 2002. Hospitality and Travel Marketing 3 rd Edition. New
York : Delmar.
Rajan Saxena. 2005. Marketing Management. McGraw Hill.
Reiley, Tom. 2009. Rule of Personal Selling. New York : Mc Graw Hill.
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Prentince Hall.
Smith, Aaron C.T. 2008. Introduction to Sport Marketig 1st Edition. Elsevier :
Oxford UK.
Soemanegara. 2008. Marketing Research. Jakarta : PT Elx Komputindo Kompas
Gramedia.


Gilman Karimullah, 2014
pengaruh personal selling terhadap keputusan berkunjung di karang setra waterland(survei
terhadap instansi pendidikan di kota bandung)
Universitas Pendidikan Indonesia | repository.upi.edu |perpustakaan.upi.edu

Spillane, J.J. (1987). Pariwisata Indonesia Sejarah dan Prospeknya. Yogyakrta:
Kanisius.
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Industrial Marketing.
Sugiyono, 2010. Metode Peelitian Kuantitatif dan R&D. Alfabeta : Bandung.
Ulber, Silalahi. 2009. Metode Penelitian Sosil. Bandung : PT. Refika Aditama.
Uma Sekaran. 2012. Metodologi Penelitian Untuk Bisnis Edisi 4. Jakarta :
Salemba Empat.

Website :
http://www.google.com: Fenomena pariwisata tahun 2012, (accsessed 14-11-13)
http://www.majalahglobalreview.com/manajemen/pariwisata
13)

(accsessed


14-11-

http://www.bps.go.id (accsessed 21-12-13)
http://www.jabar.bps.go.di (accsessed 22-12-13)

Gilman Karimullah, 2014
pengaruh personal selling terhadap keputusan berkunjung di karang setra waterland(survei
terhadap instansi pendidikan di kota bandung)
Universitas Pendidikan Indonesia | repository.upi.edu |perpustakaan.upi.edu