ANALISIS PERSAINGAN BISNIS RETAIL ramaya
ANALISIS PERSAINGAN BISNIS RETAIL
(ramayana dan TCC)
Disusun Oleh :
SYAFRIZAL – 15612367
Dosen Pengajar :
IMRAN ILYAS, MM
SEKOLAH TINGGI ILMU EKONOMI (STIE) PEMBANGUNAN TANJUNGPINANG
KEPULAUN RIAU
TA. 2017-2018
DAFTAR ISI
COVER................................................................................................................................
DAFTAR ISI........................................................................................................................
BAB I PENDAHULUAN...................................................................................................1
1.1 Rumusan Masalah..........................................................................................................3
1.2 Tujuan Penulisan............................................................................................................3
BAB II ISI DAN PEMBAHASAN.....................................................................................4
2.1 Manajemen Strategi.......................................................................................................4
2.2 Analisis SWOT..............................................................................................................7
2.3 Lingkungan Eksternal....................................................................................................8
2.4 Lingkungan Internal......................................................................................................17
BAB III KESIMPULAN.....................................................................................................27
DAFTAR PUSTAKA..........................................................................................................28
(ramayana dan TCC)
Disusun Oleh :
SYAFRIZAL – 15612367
Dosen Pengajar :
IMRAN ILYAS, MM
SEKOLAH TINGGI ILMU EKONOMI (STIE) PEMBANGUNAN TANJUNGPINANG
KEPULAUN RIAU
TA. 2017-2018
DAFTAR ISI
COVER................................................................................................................................
DAFTAR ISI........................................................................................................................
BAB I PENDAHULUAN...................................................................................................1
1.1 Rumusan Masalah..........................................................................................................3
1.2 Tujuan Penulisan............................................................................................................3
BAB II ISI DAN PEMBAHASAN.....................................................................................4
2.1 Manajemen Strategi.......................................................................................................4
2.2 Analisis SWOT..............................................................................................................7
2.3 Lingkungan Eksternal....................................................................................................8
2.4 Lingkungan Internal......................................................................................................17
BAB III KESIMPULAN.....................................................................................................27
DAFTAR PUSTAKA..........................................................................................................28