S SEJ 0901594 Table of content

DAFTAR ISI

ABSTRAK ............................................................................................................. i
KATA PENGANTAR .......................................................................................... ii
UCAPAN TERIMAKASIH ............................................................................... iii
DAFTAR ISI ........................................................................................................ iv
BAB I PENDAHULUAN .......................................................................................1
1.1 Latar Belakang Penelitian ............................................................................................. 1
1.2 Rumusan Masalah ...................................................................................................................... 4
1.3 Tujuan Penelitian ........................................................................................................................ 5
1.4 Manfaat Penelitian ...................................................................................................................... 5
1.5 Struktur Organisasi Skripsi......................................................................................................... 6
BAB II TINJAUAN PUSTAKA....................................................................................... 8
A. Kebudayaan dan Masyarakat Sunda ............................................................................. 8
B. Media Cetak dan Etnisitas ........................................................................................... 11
C. Teori Komunikasi Massa ............................................................................................ 15
D. Penelitian Terdahulu ................................................................................................... 18
BAB III METODE PENELITIAN ................................................................................ 22
A. Metode Penelitian ....................................................................................................... 22
B. Persiapan Penelitian .................................................................................................... 25
1. Penentuan dan Pengajuan Tema ............................................................................. 25

2. Penyusunan Rancangan Penelitian.......................................................................... 26
3. Mengurus Perizinan Penelitian ............................................................................... 27
4. Proses Bimbingan ................................................................................................... 27
C. Pelaksanaan Penelitian ................................................................................................ 28
1. Heuristik ......................................................................................................... …....28
a. Sumber Tertulis ................................................................................................... 29
b.

Sumber

Lisan

dan

Wawancara…………………………………………………..31
c. Studi Dokumentasi……………………………………………………………...34
2. Kritik Sumber......................................................................................................... 34
a. Kritik Eksternal .................................................................................................. 35
b. Kritik Internal.................................................................................................. 36
3. Interpretasi……………………………………………………………………...37

Ima Nurani, 2016
PERANAN MAJALAH CUPUMANIK DALAM MENGEMBANGKAN BAHASA SUNDA TAHUN 2003-2013
DI KOTA BANDUNG
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu

1

4. Historiografi ...................................................................................................... 37
BAB IV SATU DEKADE MAJALAH CUPUMANIK DI KOTA BANDUNG ........ 40
A. Latar Belakang Lahirnya Majalah Cupumanik ............................................................ 40
1. Majalah Kasundaan Di Kota Bandung ................................................................... 44
2. Lahirnya Majalah Cupumanik ................................................................................ 47
a. Visi dan Misi Majalah Cupumanik ......................................................................... 49
b. Manajemen Majalah Cupumanik ............................................................................ 50
B. Eksistensi Majalah Cupumanik ................................................................................... 51
C. Peranan Majalah Cupumanik Sebagai Media Kasundaan di Kota Bandung .............. 59
1. Bidang Pendidikan .................................................................................................. 59
2. Bidang Seni dan Sastra ........................................................................................... 64
3. Bidang Informasi dan Komunikasi ......................................................................... 65
D. Faktor-Faktor Penghambat Perkembangan Majalah Cupumanik di Kota Bandung ... 67

1. Faktor Intern............................................................................................................. 68
2. Faktor Ekstern .......................................................................................................... 70
BAB V KESIMPULAN DAN REKOMENDASI ......................................................... 73
5.1 Simpulan ..................................................................................................................... 73
5.2 Rekomendasi ............................................................................................................... 76
DAFTAR PUSTAKA ...................................................................................................... 78
LAMPIRAN
RIWAYAT HIDUP

Ima Nurani, 2016
PERANAN MAJALAH CUPUMANIK DALAM MENGEMBANGKAN BAHASA SUNDA TAHUN 2003-2013
DI KOTA BANDUNG
Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu