Strategic Project Management A Competitive Advantage
Title:
Strategic Project Management ˘ A Competitive Advantage
Word Count:
1372
Summary:
Recently, a number of the world’s leading project management organisations have taken major in
Keywords:
project, management, strategic, competitive
Article Body:
Recently, a number of the world’s leading project management organisations have taken major in
In this article, Ed Naughton, Director General of the Institute of Project Management and curr
Ed: What do you thing strategic Project Management is?
Prof. Green: Strategic project management is the management of those projects which are of cri
Ed: And what defines a competitive advantage, then?
Prof. Green: There are three attributes of having a core competence. The three attributes are:
Ed: But how can project management yield a competitive advantage?
Prof. Green: There are two aspects to project management. One aspect is the actual selection o
Ed: Competitive advantage - the importance of choosing the correct projects - it isn’t easy to
Prof. Green: I think that the selection and prioritisation of projects is something that hasn’
So, to take an example, if a company’s competitive advantage is introducing new products more
Ed: But if we’re going to select our projects, we have to define what are the parameters or me
Prof. Green: Absolutely. The organisation needs to know which activities it is engaged in, whi
Ed: If a company formulates its strategy, then what the project management community says is t
Prof. Green: Well, I suppose that comes back to this issue of the difference between the type
Ed: Let us assume that the strategy is set. In order to deliver the strategy, it has to be bro
Prof. Green: Where project management, or how you manage projects, becomes a source of competi
Ed: Well, then, I think there is a gap there that has to be addressed as well, in that we have
Prof. Green: Not the softer aspects and not the development of tacit knowledge of having run m
In essence, it can be imitated a certain amount of the way, but not when you align the softer
Ed: Organisational project management maturity models are a hot topic at the moment and are cl
Prof. Green: I believe in moving beyond painting by numbers, moving beyond the simplistic idea
Ed: Are senior executives/chief executives in the mindset to appreciate the potential benefits
Prof. Green: Until recently, project management has promoted itself in technical terms. If it
Ed: Do we need to sell to senior executives and chief executives that it will deliver competit
Prof. Green: No, I think we need to show them how it does it. We need to go in there and actua
This is a demo version of txt2pdf v.10.1
Developed by SANFACE Software http://www.sanface.com/
Available at http://www.sanface.com/txt2pdf.html
Strategic Project Management ˘ A Competitive Advantage
Word Count:
1372
Summary:
Recently, a number of the world’s leading project management organisations have taken major in
Keywords:
project, management, strategic, competitive
Article Body:
Recently, a number of the world’s leading project management organisations have taken major in
In this article, Ed Naughton, Director General of the Institute of Project Management and curr
Ed: What do you thing strategic Project Management is?
Prof. Green: Strategic project management is the management of those projects which are of cri
Ed: And what defines a competitive advantage, then?
Prof. Green: There are three attributes of having a core competence. The three attributes are:
Ed: But how can project management yield a competitive advantage?
Prof. Green: There are two aspects to project management. One aspect is the actual selection o
Ed: Competitive advantage - the importance of choosing the correct projects - it isn’t easy to
Prof. Green: I think that the selection and prioritisation of projects is something that hasn’
So, to take an example, if a company’s competitive advantage is introducing new products more
Ed: But if we’re going to select our projects, we have to define what are the parameters or me
Prof. Green: Absolutely. The organisation needs to know which activities it is engaged in, whi
Ed: If a company formulates its strategy, then what the project management community says is t
Prof. Green: Well, I suppose that comes back to this issue of the difference between the type
Ed: Let us assume that the strategy is set. In order to deliver the strategy, it has to be bro
Prof. Green: Where project management, or how you manage projects, becomes a source of competi
Ed: Well, then, I think there is a gap there that has to be addressed as well, in that we have
Prof. Green: Not the softer aspects and not the development of tacit knowledge of having run m
In essence, it can be imitated a certain amount of the way, but not when you align the softer
Ed: Organisational project management maturity models are a hot topic at the moment and are cl
Prof. Green: I believe in moving beyond painting by numbers, moving beyond the simplistic idea
Ed: Are senior executives/chief executives in the mindset to appreciate the potential benefits
Prof. Green: Until recently, project management has promoted itself in technical terms. If it
Ed: Do we need to sell to senior executives and chief executives that it will deliver competit
Prof. Green: No, I think we need to show them how it does it. We need to go in there and actua
This is a demo version of txt2pdf v.10.1
Developed by SANFACE Software http://www.sanface.com/
Available at http://www.sanface.com/txt2pdf.html