Booklet Bazaar JFFF 2016 english

BONUS OF BAZAAR SEPTEMBER 2016
NOT FOR SALE

LATEST
TRENDS
BY

50

Indonesian
Designers
WINE &
CHEESE
EXPO:

A Blend of
Two Cultures

Creativity
towards a
Global Market


THANK YOU
2004 - 2016

For your great support
and continuous contributions

GOVERNMENT: Menteri Pariwisata Republik Indonesia Kepala Badan Ekonomi Kreatif Republik Indonesia Gubernur Provinsi
DKI Jakarta Wakil Gubernur Provinsi DKI Jakarta Wakil Kepala Badan Ekonomi Kreatif Republik Indonesia Deputi Bidang
Pengembangan Pemasaran Pariwisata Nusantara Kemenpar RI Deputi Bidang Pengembangan Pemasaran Pariwisata
Mancanegara Kemenpar RI Deputi Bidang Pengembangan Destinasi dan Industri Pariwisata Kemenpar RI Deputi
Pemasaran Bekraf RI Sekretaris Daerah Provinsi DKI Jakarta Deputi Gubernur Bidang Budaya dan Pariwisata Provinsi
DKI Jakarta Deputi Gubernur Bidang Industri Perdagangan dan Transportasi Provinsi DKI Jakarta Asisten Pemerintahan
Provinsi DKI Jakarta Asisten Pembangunan dan Lingkungan Hidup Provinsi DKI Jakarta Asisten Perekonomian
Provinsi DKI Jakarta Kepala Badan Pengelola Keuangan dan Aset Daerah Provinsi DKI Jakarta Kepala Dinas
Pariwisata dan Kebudayaan Provisi DKI Jakarta Walikota Jakarta Utara Badan Pelayanan Terpadu Satu Pintu
Provinsi DKI Jakarta Kepala Dinas Pelayanan Pajak Provinsi DKI Jakarta Kepala Dinas Koperasi UMKM dan
Perdagangan Provinsi DKI Jakarta Direktur Edukasi Ekonomi Kreatif Bekraf RI Kepala Biro Perekonomian
Provinsi DKI Jakarta Kepala Biro Umum Provinsi DKI Jakarta Kepala Biro KDH & KLN Provinsi DKI Jakarta
Kepala Dinas Pertamanan dan Pemakaman Provinsi DKI Jakarta Kepala Dinas Perhubungan dan

Transportasi Provinsi DKI Jakarta Kepala Satpol PP Provinsi DKI Jakarta Kepala Dinas Kesehatan
Provinsi DKI Jakarta Ketua PMI Provinsi DKI Jakarta Forkopinda Provinsi DKI Jakarta Forum Kordinasi
Pimpinan Wilayah Jakarta Utara Forum Koordinasi Pimpinan Kecamatan Kelapa Gading Kementerian
Luar Negeri Republik Indonesia Dekranas Republik Indonesia Dekranasda Provinsi DKI Jakarta Dekranasda Korwil Kota
Adminitrasi Jakarta Utara Abang None Jakarta Utara Suku Dinas Pariwisata Jakarta Utara Dekranasda Kabupaten Lebak
PT Transportasi Jakarta EMBASSY: Kedutaan Besar Ceko Kedutaan Besar Hungaria Kedutaan Besar Kroasia Kedutaan Besar
Slovakia A SPECIAL THANK YOU TO: Adrian Gan and Palantaloom collaboration in presenting the ‘Eloquence of the Eighties’
Show for JFFF Awards Chossy Latu Didi Budiardjo Ghea Panggabean Hian Tjen Itang Yunasz Priyo Oktaviano collaboration
in presenting the ‘Kain Negeri Indonesia Barat’ Show MAIN SHOW DESIGNERS: Albert Yanuar Handy Hartono Hengki
Kawilarang Ivan Gunawan Mayaratih Couture Musa Widyatmodjo Yogie Pratama PARADE SHOW DESIGNERS: Alfons
Lee Andina Rizky Amelia Asky Ferbrianti Auguste Soesastro Carmanita Chintami Atmanagara Defrico Audy Denny
Wirawan Eridani Felisa Aprilia Hastariena Josephine Nyoman Lanny Hewijanto Lulu Luti Labibi Martha Ellen Mayang
Idbariza Mel Ahyar Melia Wijaya Monalisa Lambang Nina Natadipura Rasyid Salim Rudy Chandra Siti Mahmudah
Sugeng Waskito Suryanti Yoko Tertia Enda Tri Handoko Wina Purnama Yenty Tan Yongki Budisutisna INDONESIAN
FASHION BRAND PARTICIPANTS: Alda JP Design Ansy Savitri Artina Danjyo Hiyoji DIVI Diniira Happa Hikmat Hunting
Fields I.K.Y.K IMAJI Studio Indonesia Creative Designer by Anthony Bachtiar & Ellyhan Jil by Gloria Agatha Java
Batik Kamea Danella Kle Lima @ LAISON by Aurellia Santoso LMT LOTUZ Mahadevi My Size Norma Hauri Nita
Seno Adji NOKI Sarinah Dept Store Sav Lavin Setio Utomo Batik Tanda Mata TANGAN Winod YSA Sejauh Mata
Memandang Galeri Batik Jawa NES [bi] Gendhis FASHION TENANT PARTICIPANTS: Adelle Jewellery Barbie
Kidz Station Optik Seis Sogo Dept. Store STAR Dept. Store FASHION SCHOOL PARTICIPANTS: ESMOD Jakarta

Imelda Sparks Fashion Academy LaSalle College Phalie Studio UNJ CHOREOGRAPHER: Edwan Handoko
Hotma Hutagalung Leksi Unkle B Wawan Soeharto ARTISTS: 5 Romeo Ayushita Alyssa Soebandono Ayla
Dimitri Chelsea Olivia Elvira Devinamira (Miss Universe Indonesia 2014) Ichsan Akbar Sissy Prescillia The
Overtunes MODELS: Advina Anast Ayu Fa Bunga Jelitha Chloe Christina Borris Dhining Dominique Drina
Ciputra Emmy Chaniago Gisella Grace Ilmira Jenny Zhang Julia Kotuleva Katharina Kharisma Kelly
Tandiono Kezia Warouw Laura Muljadi Marcella Tanaya Michele Agnes Meiyola Paula Verhoeven
Patricia Gow Rhesa Putri Senk Lotta Whulandary Herman Widika Wita SUPPORTING MEDIA PARTNERS:
Ada Diskon Antara TV Antarafoto.com Antaranews.com Bobobo.com Brava Radio Cleo CNN
Indonesia Cosmogirl Cosmopolitan CosmopolitanFM Esquire Femina Fimela.com Fitness For Men
Gadis Global Radio Gohitzz Guo Ji Ri Bao Halo Jepang Harian Indonesia Harper’s Bazaar Her
World Hitz FM Hard Rock FM i News TV i Radio Indika FM Jak FM Jakarta Shimbun JAX.co.id Kantor
Berita Antara Katalogpromosi.com Kompas.com Koran Sindo Life Inspired Channel Asia (Li TV)
Media Kawasan Media Kelapa Gading - Pluit Kapuk Men’s Health Indonesia MNC Channel
Fashion MNC Channel Food & Travel MNC Channel Lifestyle MNC Play Noor Nyata Okezone.
com Pesona Puan Pertiwi Rasamasa.com Rimanews.com Shang Bao Sindonews.com TRAX
FM U FM Vemale.com V-Radio Weddingku Whatwelike.co Women’s Health Indonesia Yuk
Makan SPONSORS: American Standard Avia Tour BCA Caiyida Dettol Grohe Harris Hotel
& Conventions Kelapa Gading King Koil King Rabbit Lady Americana PAC Martha Tilaar
Pepsodent Teh Gelas Telkomsel Toto Tupperware FOOD FESTIVAL PARTICIPANT: Bukit Baros
Cempaka Chef Adhika Maxi Chef Alicia Tivey Chef Gilles Marx Chef Hiroki Takai Chef

Stefu Santoso Coolant Hatten Wines I make the Pies Indonesia Sommelier Association
(ISA) Marguerite Nougat Pandan Café by Klub Kelapa Gading PT. Danisa Texindo
PT. Gawih Jaya PT. Handal Inti Boga PT. Karunia Sukses Gemilang PT. Kaybee Interindo
PT. Koin Bumi PT. Masuya Graha Trikencana PT. Nirwana Lestari PT. Saranakulina
Intisejahtera PT. Sewu Segar Nusantara PT. Yuliana Lestari Indonesia PT. Yummy Food
Utama The Barrels The Wine Cellar CARNIVAL PARTICIPANT: Abe Studio Bob Saputra
Febrizal Hasto Nugroho Jember Fashion Carnaval Lukmansyah Misha Maska Studio
PT Bola Fireworks Yohanes Sunyi OTHERS: CV. Akustik Multipro Komunika CV. Dwi
Tunggal Teknik CV. Pelita Anugrah Langgeng (PAL) Cinema XXI Emiliana Dimas
Roslita Manunggal Media Progresif Sukses PT. Astha Kirana Batara (TRIWARNA)
Wardrobe by Adrian Gan
PT. Melodia Semut Production Spoon Inc The Hermitage Hotel Toko Merah
Accessories by Rinaldy A. Yunardi
(PT Perusahaan Perdagangan Indonesia) Warna Warni Advertising Seluruh
Make Up & Hair Do by PAC Martha Tilaar
karyawan Grup Summarecon serta semua pihak yang turut mendukung
Location at La Vue Rooftop Lounge, The Hermitage
terselenggaranya acara ini

Jakarta Fashion Food Festival


@JFFF_Info

www.jfff.i nfo

EDITOR'S

LETTER

his year Summarecon in Collaboration with
Dinas Pariwisata & Kebudayaan Provinsi DKI
Jakarta once again showed their commitment
in supporting the local creative industry by
holding the Jakarta Fashion & Food Festival for
the 13th time. The event that was held for one
whole month, from May 22 to April 22, 2016, also became an
opening event for the anniversary of DKI Jakarta through its three
main happenings: Gading Nite Carnival, Fashion Festival and
Food Festival.
Equal to the previous years, Gading Nite Carnival came off

joyful and full of festivity. The carnival parade and decorated
wagons were escorted by 400 dancers wearing colorful festive
costumes. The creativity of the participants certainly deserved a
round of applause as seen through the pages of this magazine.
In the fashion scene, creations by senior as well as young
designers appeared dynamic and synergistic. Through many
fashion parades and shows, they displayed the appreciation
towards Indonesia’s traditional cloth which has now been
increasing. Additionally the designers have developed more
creatively in fashioning the nation’s cultural heritage. In the midst
of the fashion event, JFFF is always consistent in delivering
awards to the performers and supporters of Indonesia’s fashion
industry through the Fashion Icon Awards. What made the
awarding extra special was the closing night with a fashion
show by designer Adrian Gan that was highly anticipated by
Indonesia’s fashion world. This marked the second time Adrian
Gan presented a full design collection at the JFFF, which at this
time he collaborated with Palantaloom.
Kampoeng Tempo Doeloe (KTD) and Wine & Cheese Expo
were also as merry. The theme for this year’s KTD was "Aneka

Mie Nusantara" with a decoration theme of Chinatown. Wine
& Cheese Expo yet again presented high quality wine products
along with creations of international chefs at the Wine Dinner.
The whole event is reviewed in these 90 pages through
comprehensive images and coverage that will be an inspiration
to you. Enjoy!

3. Editor's Letter

Sincerely,
Editorial Team

52. A Flashback of Cultural

T

4. In The World of Dreams
7. Consistency in Cultural Vision
10. The Story of Jakarta
11. Culture Injection

12. The Latest Presentation
13. An Array of Young Designers
14. The Sparkles of Young Creators
15. Contemporary Shades
16. Contemplation of Hijab
18. Talent Manifestation
20. Young and Winning
21. Fashion Creation in the
Nation's Talent
22. Grazes of Glamour
23. A Journey Full of Achievements
24. A Celebration & Appreciation
of Fashion
26. Restoration of Tradition
28. Art at Heart
29. Fashion Target
30. The Meaning of Dedication
31. Fashionable Structure
32. Indigo Beat
34. Admiring the Peacock

36. Melodies of Dewi
38. Harmony in Blue
40. Tale of Kites
42. Loveliest Imagination
44. A Dynamic Connection
46. Urban Celebration
48. A Sketch of Domestic Players
50. Traditional Heritage
Preservation
54. The Language of Traditional
Indonesian Textiles
56 Beauty Animo

COVER
Cover Design: Ifni Isauria
Photography: Hendra Kusuma
Outfit: Adrian Gan
Earrings and Necklace:
Rinaldy A. Yunardi
Model: Ayu Fa (Wynn Models)

Makeup: Priscilla Rasjid
using PAC Martha Tilaar
Hair: Prastita Pontjo
Editor: Gusti Aditya
Stylist Assistant: Michelle Othman

58. Subtle Glamour
BONUS OF BAZAAR SEPTEMBER 2016
NOT FOR SALE

LATEST
TRENDS
BY

50

Indonesian
Designers
WINE &
CHEESE

EXPO:
A Blend of
Two Cultures

Creativity
towards a
Global Market

67. Nouvelle Vague
72. Historical Heritage
73. A Culinary Festivity
74. Tasting a Piece of the Archipelago
75. Sharing Talents
76. The Fantastic Evening
78. A Complement to Perfection
80. A Run Full of Action
82. Let the Party Begin!

NIGHT

4

CARNIVAL

IN THE

WORLD
OF DREAMS
The challenge to create a better dramatic opening compared to
the year before was answered by JFFF through Gading Nite
Carnival 2016.
By Verra Kusumamenggala

FOTO: COURTESY OF EDDY SOFYAN, COURTESY OF RICHARD GARTODUS,
COURTESY OF JFFF 2016

Negeri di Awan sequence as the main attention

Left to right:
One of the
dancers using
a costume from
Jember Fashion
Carnaval; The
wagon in the
theme of 'Love
and Harmony'.

the archipelago, this year’s theme
emphasized the charm and beauty
of Indonesia through the diversity of
ethnics and cultures that were exposed
through the Gading Nite Carnival show.
A pleasant and peaceful atmosphere in
the pluralism of traditions was portrayed

ou may still remember
the festivity at the
celebration
of
the
Jakarta Fashion & Food
Festival (JFFF) in 2015.
Numerous interesting
programs were offered at Kelapa Gading
area for one whole month. Last April
to May this year, a series of awaited
special events returned to the society.
Starting with fashion shows from the
country’s famous designers, fashion
bazaars to support the small and medium
enterprises, food festivals, to world-class
wine and cheese exhibition all located in
three big areas of Kelapa Gading, namely
La Piazza, Kelapa Gading Mall and Harris
Hotel and Conventions Ballroom. The
opening parade of the JFFF that was
titled Gading Nite Carnival could not be
denied as one of the highlights of this
massive event.
While last year’s theme carried the
adventure of Mat Gading traveling

by the use of the traditional cloth to
sugarcoat the costumes of hundreds of
dancers that alternately swayed down
Boulevard Raya road. Unlike last year,
this year’s parade titled 'Negeri Impian'
set out eight themes consisting of the
dreams of us humans, which meant that
this year made an additional of four more
themes compared to last year's event.
The themes were: Universe, Toyland,
Candyland, Esmod, Avantasia, Negeri
di Awan, Jember Fashion Carnaval and
Love and Harmony.
At the carnival, the dancers made an
enterance with rhythmic aerobic moves
in unique and modern costumes for the
Universe theme that was inspired by
the traditional costume of the Dayak in
Kalimantan. They became a symbol of
the diversity of cultures and ethnics in
Indonesia which was blended together
in a modern society. The presence of the
Face Icon 2016, Ayu Faradilla, waving
gracefully from the globe-shaped wagon

PHOTOS: COURTESY OF JFFF 2016, EDDY SOFYAN, RICHARD GARTODUS

Y
The dancers of the theme 'Candyland'

Festivity in the
dancer’s costumes
at Gading Nite
Carnival

Indonesian elements
adorned the carnival

also accompanied this theme. Following
behind were dancers representing the
theme 'Toyland'. Here, the dancers
became symbols of the society’s ability
to create local toys with international
standard. The dancers flocked in
wearing costumes similar to the soldiers
of the Palace of Yogyakarta escorting
the toy parade from behind. Next up,
many kinds of toys that were owned by
almost all children in the world in the
forms of dolls, swayed down picturing
the acculturation of culture through
colorful fancy costumes.
Not stopping there, the Indonesian
cultures were also pictured through the
diversity of delicious culinary dishes that
were also famous in other countries.
Plenty of local snacks such as candy
floss, lollypops and sweets became
the main inspiration of the Candyland
parade which was escorted by many
dance moves. Next up was the success
of Indonesia’s talented designers that
had actualized their dreams by sharing

which became the main dance as if it
was balancing the universe represented
by the dancers.
The joyfulness continued with a
costume parade that was presented
by a group of dancers from Jember
Fashion Carnaval, a carnaval that has
made its voice to the world. The festival
aura splendored with strong traditional
elements through the beautiful costumes
of the dancers. The theme 'Avantasia'
visualized the popular Javanese art
entertainment of wayang. Not only did
it define Indonesia’s cultural feature,
but also the traditional acculturation for
many wayang stories that can also be
found in Mahabarata. The festivity was
closed by the theme 'Love and Harmony'
which described love and harmony of the
nature in the country’s charm, to escort
a journey to the dreams of the people
towards perfection. This magnificent
series became much more special
because it was closed with a parade
of spectacular fireworks in the skies of
Kelapa Gading, captivating the hearts
of the visitors to participate at the 13th
installment of the JFFF. n

PHOTOS: COURTESY OF JFFF 2016, EDDY SOFYAN, RICHARD GARTODUS

Indonesian cultures to the world.
The ESMOD parade represented the
success of the creative world that had
enlivened and contributed to the world’s
fashion trends. Still celebrating the
beauty in dreaming, Negeri di Awan
carnival visualized the atmosphere of life
in the world above the clouds that was
peaceful and pleasant. In its next series,
JFFF fixated to a giant golden dragon

TEXT: ARINTA WIRASTO; PHOTO: COURTESY OF JFFF;
MAKEUP & HAIR: PAC MARTHA TILAAR

CO NSIS TENCY IN

CULTURAL VISION
A translation of the nation’s cultural authenticity presented
through an integration of contemporary elements in traditional
expressions with conventional hints.

FASHION

NEWS

SUMMER
EXPRESSION

PLAYFUL INTERPRETATION
The stage of Jakarta Fashion & Food Festival 2016 last May was filled with
the joyfulness of the Kidz Station Indonesia fashion show. Models under
five years old to teenagers paraded around the stage in casual clothing with
playful dynamic touches representing labels of the toy store that has existed
in Indonesia for more than one decade. AW

FASHION
ATT R A C TI O N
The fashion events that
enlivened Jakarta compiled in one coverage.

SHINE ON
‘Diamonds are a girl’s best friend’ became the main
inspiration for the newest collection at Adelle Jewellery
titled 'Rose D’Amour'. Released as the first jewelry
in Indonesia that uses glory setting configuration, the
diamonds in this collection created a huge impression
from its actual size. A number of clothing from Hengki
Kawilarang Couture escorted the presentation of diamonds
which carried the F color feature and VVS Clarity. General
Manager of Adelle Jewellery, Michael Surya and Putri
Indonesia 2014, Elvira Devinamira attended the event to
enliven the talk show hosted by Kanty Widjaja. AW

THE CATWALK COLOURATION
A vibrant color palette decorated the stage of The Catwalk Fashion Gallery which promoted The Catwalk
Colouration as its main theme. Eight designers that joined this fashion show successfully invited the
audience to look at another side of traditional clothing, which was not all about batik and songket. The
eight designers were YSA, Winod, Kamea Danella, Melia Wijaya, Alfons Lee, Mahadevi, Martha Ellen and
Hikmat. The modern accents were implemented in ready-to-wear collections for men, women and hijab
wearers without lacking the true features of Indonesia. AW

PHOTOS: COURTESY OF JFFF 2016; MAKEUP & HAIR: PAC MARTHA TILAAR

8

Casual became
the keyword at the
presentation of Sogo
carrying the theme
'Summer Travel'. A
dynamic impression
was reflected by
the festive palette
collection for children,
teenagers and adults.
Playful clothes and
accessories usually
worn for summer
activities decorated
the fashion show
which was supported
by the labels at the
department store. AW

MANIC PLASTIC
The popular label of plastic
foodware, Tupperware
participated in the Jakarta
Fashion & Food Festival 2016.
The row of models made a
parade in all-black outfits
to drive the attention to the
objects carried in their hands
in bright colorful colors of
the newest collection of this
multinational label from the
United States. AW

KIDS ABOUT
TOWN

EYE FRAME REFERENCE
Enlivened the stage of the JFFF 2016
once again, Optik Seis presented ten
of its flagship brands on the runway.
Started with by Dolce & Gabbana and
Prada, to Bvlgari, Coach and Ray-Ban,
the 48 eyeglasses and sunglasses were
modeled by models in monochrome
outfits by Tities Sapoetra. The variety of
eyewear not only showed the trademark
of each brand's design but also a
reference for the specs and sunnies
lovers. SM

DYNAMIC PROJECTION
As one of the providers of plus size clothing in Indonesia,
My Size finally participated for the first time at the Jakarta
Fashion & Food Festival 2016. The collection was divided
into three big themes: Beach Resort, Morocco and Paris.
Each and every theme projected the beauty of nature that
became the source of designs for the women and men lines.
The whole look of Travel in Style collection was designed in
a casual yet comfortable cutting without lacking the stylish
essence of the collection. AW

A splendid stage located
at Kelapa Gading Mall
was sponsored by a
display of kids wear
from two well-known
labels, Barbie and Hot
Wheels. Carrying the
pretty dolls and car toys
as accessories and
attributes of both labels,
the little models walked
the runway in a joy full
of support from the
audience. AW

FASHION

NEWS

THE STORY
OF JAKARTA
The hectic urban life in Indonesia’s capital
would not prevent the local designers to
showcase the joyfulness of the city.

TEXT: ARDANI SESOTYASARI; PHOTOS: COURTESY OF JFFF; MAKEUP & HAIR: PAC MARTHA TILAAR

10

J

akarta, the heart of this country, is known as
a melting pot of many cultures and ethnics
spreading around the archipelago. Apart from
its metropolis trademark, Jakarta’s other natural
riches also brought inspirations to Dekranasda
Provinsi DKI Jakarta in presenting a fashion
show entitled 'Spring Summer Flora & Fauna of Jakarta'
at the JFFF 2016 event. The fashion show showcased
creations of each and every fashion concept of seven
designers.
The show opened by a collection of shawls from Jetty
Prabatasari with the Alda JP Design label that flaunted the
beauty of the flora of Jakarta. A row of designs by Nita Seno
Adji looked stunning through designs full of floral embroidery
and colorful butterflies on white and red fabrics. Being
consistent to use flora and fauna patterns, Nita also
presented clothes in the form of paintings that were
printed beautifully. The next collection was from Tri
Setio Utomo who showcased a batik collection by
promoting the theme 'Kibasan Burung Menapak
Dara', revealing his expertise in creating modern
batik designs using florescent colors such as neon
pink and green.
The next show was from Yunita and Tiara with
the title of 'Tanda Mata', presenting traditional
encim kebaya from Betawi enriched with beautiful
patterns which were far from ancient. Accessories
created by Anita in the theme of 'Lima@' exhibited
necklace and ear piece designs, belts with traditional
accents, paired with batik cloths and black elegant
clothes to highlight the beauty of the accessories. Next
was Yogiswari Prajanti who presented Jakarta’s cultural
nuance through illustrations on the clothes. Using ceruti
and chiffon materials, the collection looked like a story of
Jakarta’s attractions, such as ondel-ondel and women in
traditional Betawi outfits. The show was closed by Artina, a
young designer who accentuated the usage of embroidery
dominated by pastel-colored butterfly embroidery. Artina
succeeded to deliver a pretty and feminine impression. n

CULTURE
INJECTION
A showcase of the Lebak
cultures through the
combinations of local culture
with modern elements.

TEXT: ARINTA WIRASTO; PHOTOS: COURTESY OF JFFF 2016; MAKEUP & HAIR: PAC MARTHA TILAAR

A

c o n t i n u o u s
contribution by Dewan
Kerajinan Nasional
Daerah (Dekranasda)
for the welfare of
the community at
Lebak district was transported to
the stage of the Jakarta Fashion
& Food Festival 2016. Through
the designs of Divi and Wina
Purnama, the audience was
presented with the richness of Lebak
culture in a collection inspired by leuit
or the typical Baduy granary. This local
wisdom was translated into Lebak
batik patterns that were implemented
in the collection and made in two
colors, blue and black.
The batik patterns were then applied
into different color palette on every
other look such as brown, red, yellow
and white. As the Regent of Lebak,
Hj. Iti Octavia Jayabaya hoped that the
presence of Lebak batik in the national
scene could enrich the batik riches
of Indonesia. She also hoped that the
collection could increase the welfare
of the community through Small and
Medium Enterprises (UKM) especially
in welcoming the ASEAN Economic
Community. Although the incorporation
of modern elements was heavily seen
in the women and men collection
consisting of dresses, tops and bottoms
with a variation of different cuttings, the
collection still remained consistent to its
primary principle, which was to conserve
the culture of the Lebak district. n

FASHION

REPORT

THE LATEST

PRESENTATION
A collection of casual, business
and acculturation formats
at the newest offering at Star
Department Store.

TEXT: BUNGBUNG MANGARAJA. PHOTOS: ANDREW; MAKEUP & HAIR: PAC MARTHA TILAAR

12

M

any stereotypes
assume that mostly
department stores
lack the variety and
options in their
collections.
For
instance, casual wear and office wear
usually look conventional and mainstream.
In response to this, Star Department Store
offers a new collection in diverse formats,
not only casual wear and office wear but
also evening gowns.
At the JFFF, several lines of fashion at
the department store located at Kelapa
Gading Mall 1 presented their newest
collections such as Young Style, Le’Rosetz,
Farabona, Kent, Twang² to collections for
the little ones from Pierre Cardin Kids. The
presentation entitled 'New In' kicked off
with displaying the casual format that was
full of holiday spirit for men and women.
Afterwards, a line of office wear consisting
of suits and mini gowns were presented.
The interesting part was the colorful
collections of kids wear that successfully
portrayed a cheerful spirit for the little ones.
As for Twang², the line from South
Korea initiated by duo Lily Kim and
Jung A Kim, presented an acculturation
between South Korea and Indonesia.
Both designers incorporated batik in every
design that resulted a modern impression
without lacking the culture values from
both countries. The Twang² collection
contained of a much fresher format, from
jumpsuits to long gowns. n

TEXT: BUNGBUNG MANGARAJA. PHOTOS: ANDREW; MAKEUP & HAIR: PAC MARTHA TILAAR

Anny
Sukmawati

Farhanah
Yunus
Baraba

Tiara Zahra
Fitria

AN ARRAY OF YOUNG
DESIGNERS
The finalists of the Next Young Promising Designers showcased
their talents through brilliant creations.

T

here are many roads to Rome. This saying was what
encouraged us to keep on dreaming—just like the
finalists of the Next Young Promising Designers at
the Jakarta Fashion & Food Festival 2016. Starting
out as a daydream of a fashion event and the
preparation that took up time and energy to finally
bring astonishment to hundreds of people, the finalists succeeded
to compete and present their competitive designs.
Similar to its title, the Next Young Promising Designers selected
not only young talented designers but also those who were serious

with their promising labels with a professional path within the
country and the international stage becaming a huge hope. After
the judging process of the finalists’ designs, three winners were
chosen to receive prizes and to present their design at the fashion
show opening at Harris Hotel & Conventions Ballroom in this year's
JFFF. They were Anny Sukmawati, Farhanah Yunus Baraba dan Tiara
Zahra Fitria, who won the highest scores from the competent row
of judges, namely the famous designer Chossy Latu, officials from
Cita Tenun Indonesia Dhanny Dahlan and Sandrina Satar, as well as
Haryo Raharjo as JFFF’s Fashion Committee. n

PARADE

SHOW

THE SPARKLES
OF YOUNG
CREATORS

LMT

Ansy
Savitri

Attractive characters were the link
in the designs of five designers on the
OOTD stage.

Noki

Imaji
Studio

Jll by Gloria Agatha

TEXT: GUSTI ADITYA, PHOTOS: SAEFFIE ADJIE BADAS; MAKEUP & HAIR: PAC MARTHA TILAAR

14

A

s many as five young designers
took the stage of the OOTD event
held by the annual Jakarta Fashion
& Food Festival. The five young
designers were Ansy Savitri, JII
by Gloria Agatha, Imaji Studio,
LMT and Noki. The presence of the five designers
offered a variety of characters due to the strong
concept behind each collection. It looked like these
fresh designers truly understood that it was beyond
neat stitches that became an essential but also
the strong story and source of inspiration behind a
fashion design.
For example, Ansy Savitri presented a variety
of maxi gowns, tops and asymmetric bottoms,
culottes, jackets and vests that were capable to
fill the definition of modern blended with quirky
inspired by The Smiths, a band that highly inspired
her. JII by Gloria Agatha also brought a Zebra
Cross collection, a series of black and white color
striped with a touch of fuchsia. Gloria explained,
“I was inspired by the preparation for vacation in
the autumn, but not losing the spirit of summer. I
believe a strong print is the key in dressing game.”
As for Imaji Studio, the label initiated by Shari Susilo,
Lyris Alvina and Gina Levina supported tradition
that focused on the designs inspired by the batik
method which used natural coloring from Indonesian
plants. A provocative theme came from LMT by the
title of Equalite. The narration of human right issues,
especially sexual orientation burst on the stage
trying to reject separations. A domination of baby
terry cotton and experimental application became a
witness of the designs with touches of ‘loud’ quotes.
The theme 'Indonesia' was also presented by Noki
through the Catra collection, in which the label
attempted to display the ethnic pattern of the nation
that was far from ancient and out-of-date feel. n

Lotuz

Lulu Lutfi
Labibi

Tangan

Laison

15

CONTEMPORARY
SHADES
Ending an adventure of imagination and history with
impressive collections.

TEXT: GUSTI ADITYA, PHOTOS: SAEFFIE ADJIE BADAS; MAKEUP & HAIR: PAC MARTHA TILAAR

O

ne of the fashion parades at the Jakarta Fashion & Food
Festival was Trendology. Under this theme, attractive
curations always surfaced from the fashion designers. This
year, the designers that were requested to display their
creations were Lulu Lutfi Labibi, Lotuz, Tangan, Sav Lavin,
Laison and Diniira. All five designers were at the center of
attention in the nation’s fashion industry. For example, Lulu Lutfi Labibi fashioned
lurik into contemporary designs. In the Renjana collection, the designer described
a story of the experience in his journey of creation. The creations were inspired by
an experience of an independent woman alongside the modesty in her life journey
and finally meeting a spiritual point. One would interact with contemporary batik
motifs, tenun kupang and classic floral patterns.
Lotuz carried the theme Luci that was considered to reflect the charm of the
gothic and renaissance era in one of the cities in Prague. Black, red, green, blue
and white palettes decorated silk and satin fabrics with a touch of embellishment.
Tangan carried the theme Sex in a subtle form through 16 designs with highlighted
features of unfinished hemlines, straight neckline, linen organic and designs that
could be worn in several ways. With Eunoia, Sav Lavin transferred the jellyfish
figure at the Kakaban Lake, which was her source of inspiration and also the book
by Thomas More that titled Utopia. Eunoia presented the softness of jellyfish and
laser-cut rubbers in the latest technique. Laison portrayed a tragedy into beautiful
inspiration. Aurelia Santoso translated the history of Pompeii into a very urban
fashion format. Not less interesting, a cultural theme reappeared from the Diniira
label, in the forms of carvings from Tana Toraja to be exact. The diverse attractive
motifs were transferred into print techniques and embroidery cutouts. n

Diniira

Sav
Lavin

parade

SHOW

16

Chintami Atmanagara

CONTEMPLATION
OF

Three designers took on modest
wear theme with a much
modern balance without losing
its purity.
By Bungbung Mangaraja

T

he fashion arena in our
country has become
a place for fashion
designers to channel
their hobbies and talents
in textile. This also
applies for the fans of the modest wear

PHOTOS: ANDREW; MAKEUP & HAIR: PAC MARTHA TILAAR

HIJAB

Aira by Nina Natadipura

designs especially hijab. As a host of
one of Indonesia’s fashion events, the
JFFF welcomed the Muslim wear fashion
creators with open arms.
One of the creations at the JFFF
2016 stage was the fashion line Aira,
initiated by designer Nina Natadipura.
She presented a row of tunic designs
that reminded us of classic items from
the ancient Roman. As highlighted by
the theme Tunic Black Glamorous, Aira
emphasized the glamor touch in 15
pieces of her latest collection. A simple
tunic was paired with something different
such as a long outer and palazzo pants,
to dresses as a manifestation of a much
more modern Muslim wear. Even though
all pieces were black, Nina combined
other colors of fuchsia, magenta and
violet that made the collection more
alive. Additionally, the glamor theme
was also displayed through crepe satin,
chiffon, lace embroidery and even the
nation’s traditional cloth.
This was a lot different from the
designs of Id.Entity, where Andinara
presented a minimalist design that
expressed the elegant and classic side
yet more attached to today’s style. A
number of latest collections were given
a touch of earth palette such as brown
which became the prime color. The main
materials used were cotton toyobo and
linen with a combination of suede and
scuba, giving it a trendy touch.
Meanwhile, Chintami Atmanagara
explored the beauty of flowers in her first
collection. Although Chintami was fairly
new in the nation’s fashion world, she
took design and material very seriously.
An array of Muslim wear was presented
with vibrant colors combined with
embroidery, sequins and sparkly stones
that elevated the hijab look. Taking the
title, The Flower of Summer, Chintami
wanted to show that the exoticism of
summer was not yet over. n

Id.Entity by Andinara

T ALE N T
M AN I FE S T AT I O N
This prestigious event was the right place for the young
players of Indonesia’s fashion industry to showcase their
deepest potential in fashion.
By Arinta Wirasto

ESMOD JAKARTA
Through the theme 'Indonesian Journey',
ESMOD Jakarta that has existed since
more than a decade in Indonesia, presented
collections from its students. Elements of
Indonesia’s rich nature became the main
inspiration of the five young designers.
Besides the big theme, Hastariena,
Suryanti Yoko, Mayang Idbariza, Monalisa
Lambang dan Siti Mahmudah (the alumni
who displayed their collections) also got
their own sub themes. The five themes
(consecutive to the names mentioned
above) were Summer Kiss, Mystical
Enchanted, Particular Shore, Memories and
Inflorescence. Elements that represented
the beauty of our nation’s culture were also
portrayed in the presentation, among others
were the patterns of the peacock and
cendrawasih as well as batik from Jember.
These elements were applied in the various
looks which emphasized contemporary
cuttings and a variety of materials such as
duchess, brocade, poly silk fabric, cantilly
and leather decorating the collection with
its assorted color palette.

PHOTOS: COURTESY OF JAKARTA FASHION & FOOD FESTIVAL; MAKEUP & HAIR: PAC MARTHA TILAAR

18

J

ust like the previous events,
this year, four well-known
fashion schools in Jakarta
returned to enliven the Jakarta
Fashion & Food Festival 2016.
Their participations in one of
the highly anticipated fashion and lifestyle
festivals in Jakarta has always been a breath
of fresh air to the observers of Indonesia’s
fashion industry. This is because the young
designers always succeed to show their
projections towards fashion through a
different angle compared to their seniors,
therefore they can inspire other fashion
players.

IMELDA SPARKS FASHION
ACADEMY
In order to explore Indonesia’s rich
cultures, Imelda Sparks Fashion Academy
held a competition to make a fashion
collage for those who were interested in
developing their creativity. The participants
were asked to make a collage from
a certain media and apply 'Neoteric
Heritage' theme into their creations. The
competition began with a roving workshop
to several places and ended at the grand
final held by the JFFF 2016.
The moment at the grand final was
enlivened by the presentation in the same
entitled and another collection titled 'Black
on Black', all prepared by the students.
The Neoteric Heritage collection consisted
of traditional art elements such as tenun
from East Nusa Tenggara, kuluk or the
headgear from Aceh and batik parang that
were applied to several black-based looks.

LASALLE COLLEGE
This year marked the return of LaSalle
College at the JFFF. The students from the
fashion design department showed off their
designs at the presentation that titled 'Bali
Paradise'. Inspired by the ancient Balinese
culture, this collection was a unification
of several cultural with modern elements.
The students took a trip to several areas
in Bali to observe the traditional cloth and
to search for the right palette to be used
in their collections. The observation results
were then translated into a look that was
dominated by dark colors such as green
and blue, along with applications of batik
patterns to the geringsing fabric, a typical
Balinese fabric. These looks were delivered
in long-cut elegant dresses with tier or
layer accents. The minimal makeup on
models was appropriate to accompany the
whole presentation.

UNIVERSITAS NEGERI JAKARTA
This was not the first time that the
Universitas Negeri Jakarta participated
at the festival that was held for its 13th
time. This time, the fashion design
department of the university presented
a collection titled 'Geofashionmetric',
which was an incorporation of the
word 'Geo' that meant earth, Fashion
and Metric which meant geometry.
The Geo element in this collection
was represented by the color palette,
such as petrology and minerology.
The metric element was shown by the
forms or elements of geometry that
was transferred to every look of the
collection. All the 65 young designers
that were students of Universitas Negeri
Jakarta contributed in completing the
collection and took responsibility in
running the fashion show. n

FASHION

NEWS

YOUNG AND WINNING
Full of talent at a young age, here are the freshest
generation that will come forward on the fashion stages
in Indonesia.

The flux in Indonesia’s fashion scene has created a
necessity of new, talented and professional models. As
one of the best modeling competitions in Indonesia that
continuously discovers new faces to walk the runway
and pages of fashion magazines, Gading Model Search
(GMS) returned in 2016. Supported by the attendance
of the judges consisting of competent personalities
in fashion such as the representative of PAC Martha
Tilaar Hari Samsidin, Beauty Editor of Harper's Bazaar
Indonesia Erica Arifianda, fashion designer Era Soekamto
and Musa Widyatmojo, also Farid Dermawan as the
representative of JFFF and Summarecon, the organizer of
the event. From three locations: La Piazza Summarecon
Kelapa Gading, Summarecon Mal Serpong and
Summarecon Mal Bekasi, hundreds of new talents were
captured and then appeared on the grand final stage at
The Forum Mal Kelapa Gading 3. From 20 finalists which
comprised of men and women, Riswanda Dipo Andaru
came out as the winner for the men category and Nur
Amalina Hayati won for the women category alongside
Rafa Mutiara Putri, the winner in the favorite category.

FULL OF CHEER
In align with the Gading Model Search, the cheerful spirit
returned to The Forum Mal Kelapa Gading 3 stage at this
year’s JFFF through the Kids category. As many as 20
pairs of finalists looked confident just like professional
models. All finalists of the age of 5 to 10 years old looked
good in oriental style clothing. Not long after the little
models expressed their talents in modeling, the winners
were announced, which were Mitchel Surjadi of the
favorite category, Adli Umar for the boys category and
Kadek Natalie Ingrid Stanovsky for the girls category.
Through GMS Kids, the organizers put a lot of hope in the
young generation to fairly compete with the best talents in
order to prepare themselves to step into the professional
modeling world in the future. n

TEXT: DANIAR CIKITA, BUNGBUNG MANGARAJA; PHOTOS: COURTESY OF JFFF 2016; MAKEUP & HAIR: PAC MARTHA TILAAR

20

YOUNG SPIRIT

FASHION CREATION IN THE
NATION’S TALENT
Other than a result of fashion transaction, Fashion Village is a presentation of
Indonesia’s fashion trend that can be used as a style guide.

TEXT: ARDANI SESOTYASARI; PHOTOS: ADI SETYO

Many booths
offering
selected
products of
Indonesia at
the JFFF 2016

I

n order to enliven the JFFF
2016, Fashion Village is
never absent to offer many
fashion options. To celebrate
the selection of the variety
of traditions in Indonesia, all
of the collections displayed have one
commitment—to highlight the cultural
treasures of the country that are
realized into local fashion products with
international quality.
To please all visitors, the nation’s cloth
collections and ready-to-wear designs
were showcased at the fashion shows
of Fashion Festival which were spread

into 91 booths filling the corridors of
Kelapa Gading Mall 3 and 5. A number
of best quality accessories by Small and
Medium Enterprises (UKM), Dekranasda
and fashion schools such as La Salle
and ESMOD as well as local brands
participated to display the expertise
of our people. Kain Negeri by Ghea
Panggabean, M by Musa, Jajaka by Ivan
Gunawan, Oemah Etnik, Batik Tembayat
and Cita Tenun Indonesia were the
names that jazzed-up Fashion Village
alongside many other participants that
were as stunning.
The enthusiasm of visitors towards
local products was reflected by the
crowd of all ages along the corridor
of the Fashion Village. Apart from
purchasing, many visitors also admired
the row of products and shared stories
about their taste towards the beauty of
local products that should be aligned
with foreign designers. Every year, this
week of fashion has always become a
guidance to those who follow the trend
of the nation’s fashion. n

fashion

REPORT

T

he Supreme Style show
at the Jakarta Fashion
& Food Festival this
year presented four
designers who all
explored the link in
glamor. References of gowns—short,
midi and long—dominated the view in
many figures.
Asky Febrianti
Yenty Tan built the collection entitled
'Splendor', which was inspired by the
character of the goddess of brilliance.
The many gowns exposed luxury,
greatness and gracefulness, the
elements that represented a goddess.
The garment making involved various
techniques such as laser cut and
An
embroidery to build the decorative
elements on the surface of the outifts.
Placing black and gold on the designs
was the main support in the creation of
Josephine Nyoman, who was inspired by the
architecture of St Peter’s Basilica church in the
Vatican. The silhouette was expressed by the
reference of the shape of the dome and ceiling
of the church through the arch applications and
triangles that stood out on the creations.
Offering a much 'calmer' collection for
Summer 2016, Asky Febrianti showcased
the feminine side yet still holding a strong
impression. The ornamental details were built
from embroidery technique, sequin application
and usage of color gradation on the surface of
the outfits. The collection held a romantic spirit
dominated by pastel colors that were soothing
to the eyes.
Concentrating on the option of monotone
colors, Tertia, a label by Tertia Enda
displayed a ready-to-wear collection
offering simplicity. Embellishments were
far from being a king, the cuttings
however were very highlighted.
Accentuation in pleat techniques
at the bust to asymmetric peplum
cuttings were on the hip. n

Yenny Tan

GRAZES
interpretation of glamour by
four fashion designers.

Josephine Nyoman

Tertia

TEXT: ARDHANA UTAMA; PHOTOS: MICHAEL ANDREW; MAKEUP & HAIR: PAC MARTHA TILAAR

22

OF GLAMOUR

face

ICON

A JOURNEY

FULL OF ACHIEVEMENTS
A line of accomplishments in modeling landed after Ayu
Faradilla challenged herself to come out of her comfort zone.

TEXT: CHEKKA RIESCA; PHOTO: COURTESY OF BAZAAR; MAKEUP & HAIR: PAC MARTHA TILAAR

J

akarta Fashion & Food Festival is never complete without Face
Icon, a festive agenda at the yearly event. This year, Ayu Faradilla or
usually called Ayu Fa, was crowned the
representative of the JFFF 2016. The
25 year-old model successfully won
the prestigious position not only for
her accomplishments in modeling but was also
considered the most qualified to represent the image
of the JFFF that persistently promotes the cultural
treasures of Indonesia.
Ayu Fa started modeling at the age of 16 when
she participated at a modeling competition held
by a teenage magazine. Admitting to have a shy
personality, Ayu made a decision as a self-challenge
to try and live new things. This was where Ayu Fa
realized her competency as a model, as interesting
offers to participate in fashion shows held by top
local and international designers started to come her
way, and to pose in the pages of prestigious fashion
magazines. This experience successfully made her
more confident to appear in front of a wide audience.
Chosen for the Face Icon of the Jakarta Fashion
& Food Festival 2016 definitely marked a new
achievement for Ayu. Her process in becoming
the Face Icon included a video interview, photo
session for the JFFF 2016 campaign, to the Gading
Nite Carnival, which she admitted as a few of her
unforgettable experiences.
Ayu Fa’s accomplishments and efforts do not stop
there. The half Padang–Manado model also wishes to
take her modeling across Europe and the USA. Ayu
who loves sports such as spinning class and pilates
as well as good at playing piano has also completed
her study at the Faculty of Law and successfully
earned the title of a lawyer. n

awarding

24

NIGHT

APPRECIATION

OF FASHION
Originating from awarding senior practitioners of fashion,
a stage to continuously spark the development of the nation’s
fashion industry was open wide.
By Gusti Aditya

PHOTOS: HADI CAHYONO; MAKEUP & HAIR: PAC MARTHA TILAAR

A CELEBRATION &

Left – right: Director
of Summarecon
Lliliawati Rahardjo; MC
Aditya Herpavi and
Ersa Mayori

F

ollowing the parade
of Indonesia’s fashion
designers at the Fashion
Festival JFFF 2016 on
April 27 to May 15, the
peak agenda of the event
took place on May 12, which was an
awarding night for three of Indonesia’s
fashion personalities for the Fashion
Industry and Support, Fashion Designer
and Lifetime Achievement categories.

The winners were appreciated for
their
contributions,
inspirations
and commitments in developing
Indonesia’s fashion industry. The form
of appreciation entitled Fashion Icon
Awards is routinely held at the end of
the JFFF to continuously spark spirit to
the Indonesia’s fashion circle marking
its 11th awards. Before presenting
the award, the event hosted by Aditya
Herpavi and Ersa Mayori was also

opened with a speech by Director of
Summarecon, Lliliawati Rahardjo, then
followed with the fashion parade and
closed with a series of collection by
designer Adrian Gan.
The Jakarta Fashion & Food Festival
has proven that the event does not
only celebrate culinary and fashion
by local designers, but also reminds
us to always encourage the actors in
Indonesia’s creative industry, particularly
fashion. After a chain of discussions by
a team consisting of credible fashion
observers, fashion players and fashion
journalists, three names were chosen
for the awards.
For the Fashion Industry and Support
category, fashion photographer Firman
Ichsan was awarded for his dedication
in growing the fashion and media.
The Fashion Designer category was
presented to Didi Budiardjo, who
has been aggressively popularizing
the nation’s elements in his creations
whereas he also held a solo exhibition
in retrospection last year so that he was
considered most suitable to receive
this award. The Lifetime Achievement
category was given to senior actress
Marjolien Tambajong or familiar by
the name of Rima Melati. She was
considered an inspiration to the
fashion and cinema world in Indonesia,
furthermore being the daughter of
Non Kawilarang who was a legend
in Indonesia’s fashion design, having
interacted and befriended the fashion
world since she was a child. This
appreciation was ought to be noted
as an important moment in Indonesia’s
fashion history, because this was where
the understanding and traditional values
between generations generated. n

CLOSING

CEREMONY

OF TRADITION
The combinations of three elements the past, the heritage of
Indonesia’s cloth and international packaging, became the essence
of the transformation of taste.
By Gusti Aditya

FPHOTOS: HADI CAHYONO; MAKEUP & HAIR: PAC MARTHA TILAAR

RESTORATION

RUNWAY PHOTOS: HADI CAHYONO; MAKEUP & HAIR: PAC MARTHA TILAAR;
BACKSTAGE PHOTOS: NORMAN & ERICK DIVAIO – MORENO PHOTOGRAPHY

A

drian Gan successfully
presented an
intense glamorama
combination of the last
decade and traditional
elements together with
oriental culture. Through the 80s era that
supposedly became the global fashion
trend, the designer brought out a series
of collections entitled 'Eloquence of the
Eighties' for the closing of the fashion
parade at the Jakarta Fashion & Food
Festival stage this year. The traditional
elements were represented with songket
with its gold and glamorous threads.
To represent the charm of the nation’s
cloth, Adrian Gan collaborated with
Palantaloom label, a creative industry
owned by the Swedish couple, Bernhard
Bart and Erika Dubler, together with
the partner Trini Tambu. The exsistence
of the label promoted a vision to the
young weavers, crafters of Bukittinggi to
conserve the tenun technique in West
Sumatera due to the developers of much
more effective and efficient production
technique.
Preferring West Sumateran songket
was definitely by a reason. The
conservation towards Indonesia’s
traditional heritage has become an
urgent matter, especially since the
beginning of World War II when many

weaving houses started to close and
found it difficult to get raw materials.
Palantaloom has made a role to cultivate
songket, not only in West Sumatera but
also around Indonesia and abroad. This
strong commitment was accompanied by
a strong principle held by Palantaloom,
for instance its designs were made
without using a modern machine, but
rather only by hand and traditional
weaving tools. The songket was also
weaved with silk and dyed using natural
dye, also gold and silver colored thread,
or real gold and silver thread which could
be applied for special orders.
In the end, Adrian Gan’s collection
was presented in 15 cocktail dresses
and 11 evening gowns that successfully
transformed local wisdom into global
taste. Adrian chose the way by
underlining songket in an international
nuance, namely Japan. The designs
portrayed a simple
and structural nuance
accentuating Japanese
strong culture with a mix
of stitching, obi, origami
and kimono neckline
which interacted with
the fashion lovers that
night. A prese