lxiii dalam bentuk kata-kata dan bahasa, pada suatu konteks khusus yang alamiah
dan dengan memanfaatkan berbagai metode alamiah. It means that qualitative research is a research that analyzes the phenomenon of what
has happened and been experienced by the subjects descriptively in a natural context by applying scientific methodology.
By using descriptive qualitative method, I attempt to describe the facts concerning the object of the research, namely compliments. Therefore, I collect the data,
analyze the data, interpret them, and draws conclusion about various kinds of compliments, compliment responses, and politeness strategies applied by the characters
in delivering the compliments.
B. Data and Source of Data
Data are the materials which are used in a research. Dealing with data in a qualitative research, Moleong 2007: 11 states that:
Data yang dikumpulkan adalah berupa kata-kata, gambar, dan bukan angka- angka. Hal itu disebabkan oleh adanya penerapan metode kualitatif. Data
tersebut mungkin berasal dari naskah wawancara, catatan lapangan, foto, videotape, dokumen pribadi, catatan atau memo, dan dokumen resmi lainnnya.
It means that qualitative data are in the form of words or picture instead of numbers collected due to qualitative method application that may come from interview script,
observation, photo, videotape, personal document, note or memo, and other official documents. While source of data refers to the subject from which the data are obtained
Arikunto, 1998: 114
lxiv In conducting this research, I used a movie entitled “The Devil Wears Prada”
directed by David Frankel released in 2006 as the source of data. The movie is selected since it has interesting phenomena of the variants of compliments and compliments
responses. The data in this research are dialogs containing compliments and their responses expressed by the characters in the film “The Devil Wears Prada”. The total
data found in the film is fifteen data.
C. Technique of Collecting Data
In collecting the data this, I do the steps as follows: 1. Watching the film “The Devil Wears Prada” for several times.
2. Identifying all dialogs containing compliments and their responses in the film “The Devil Wears Prada”.
3. Taking a note of the time whenever the compliments occur. 4. Transcribing the dialogs containing compliments delivered by the characters and
their responses in the film into the form of dialogs list as the data. 5. Coding all the dialogs.
D. Data Coding
lxv In this research, the data coding is done in order to make the analysis of each
datum easier. The data coding is based on the order of the datum number. The example is as follows:
1. The number of each datum. 2. The number of the disc in which the compliment occurs.
3. The time when the compliment occurs. To make clearer of the coding, an example is given as follows:
03I30:06
It means that the datum is number 03. It is found in the disc 1 of the film entitled “The Devil Wears Prada”. The compliment occurs in the minute of 30 and 6 second.
E. Technique of Analyzing Data
