Membedah Peta Bisnis Pasar ERP di Indone

Membedah Peta Bisnis Pasar ERP di Indonesia
Kontribusinya bagi Pertumbuhan Ekonomi Nasional
Prof. Richardus Eko Indrajit
[email protected]

Pertanyaan Utama
  Benarkah keberadaan teknologi informasi
(terutama ERP) memberikan kontribusi yang
signifikan terhadap perkembangan ekonomi
  Jika YA, seberapa jauh kontribusi dimaksud ?
  Jika TIDAK, apa alasannya ?
  Hipotesa Sementara:
TI berperan secara langsung maupun tidak langsung
dalam meningkatkan pertumbuhan ekonomi, namun
- Tidak semua kontribusi TI bersifat tangible (terlihat)
- Tidak semua kontribusi TI bersifat quantifiable
(terhitung)

Perhitungan Pertumbuhan Ekonomi
  Pertumbuhan Ekonomi  GDP = ???
  Pendekatan dalam menghitung GDP:

  The Product/Output Approach;
  The Income approach; and
  The Expenditure approach.
  Setiap pendekatan memiliki kelebihan dan
kekurangannya masing-masing
  Konteks teknologi informasi dapat ditemukan
dalam komponen setiap formula, baik secara
langsung maupun tidak langsung

Profil GDP Dunia

Prinsip Utama
  Pada hakekatnya, menggunakan pendekatan
apapun, seyogiyanya hasilnya akan sama
  Perbedaannya terletak pada cara pandang,
sebagai berikut:
  The Product Approach sums the outputs of every class
of enterprise to arrive at the total
  The Income Approach works on the principle that the
incomes of the productive factors must be equal to the

value of their product
  The Expenditure Approach works on the principle that
all of the product must be bought by somebody

1. Expenditure Approach
GDP = C + I + G + (X – M)
C
I
G
X
M

: Private Consumption
: Gross Investment
: Government Spending
: Export
: Import

Contoh konteks TI dapat ditemukan dalam bentuk
C

I
G
X
M

: belanja bandwidth/pulsa/internet
: investasi infrastuktur telekomunikasi
: belanja modal teknologi
: ekspor produk/jasa kreatif berbasis digital
: impor produk/jasa komponen teknologi

2. Income Approach
GDP = COE + GOS+ GMI + TP&M – SP&M
COE
GOS
GMI
TP&M
SP&M

: Compensation of Employees

: Gross Operating Surplus
: Gross Mixed Income
: Taxes
: Subsidi Produk dan Impor

Konteks TI dapat ditemukan dalam bentuk
COE
GOS
GMI
TP&M
SP&M

: nilai gaji karyawan yang memanfaatkan TI
: keuntungan perusahaan setelah menerapkan TI
: keuntungan lain dari usaha berbasis TI (UKM)
: akumulasi pajak melalui pemanfaatan TI
: subsidi dan nilai impor produk/jasa TI

3. Production Approach
GDP = Sigma (P&S)

Sigma (P&S) : Market value of all final goods and services
Contoh konteks TI dapat ditemukan dalam bentuk nilai
total industri yang terkait dengan perencanaan,
pengkajian, perancangan, pembangunan, penerapan,
pengembangan, pengawasan, dan pelaksanaan tata
kelola produk/jasa teknologi informasi dan komunikasi,
meliputi sektor:
1. 
2. 
3. 
4. 
5. 

Industri Infastruktur Telekomunikasi
Industri Piranti Keras dan Jaringan
Industri Piranti Lunak dan Sistem Database
Industri Pengembangan Fasilitas/Sarana TI
Industri Jasa-Jasa Teknologi Informasi

Prinsip Pembuktian

GDP
GDP
GDP

= C + I + G + (X – M)
= COE + GOS+ GMI + TP&M – SP&M
= Sigma (P&S)

  Ketiga rumus di atas pada dasarnya memperlihatkan
bahwa secara langsung maupun tidak langsung, TI
secara tangible maupun intangible memberikan
kontribusi positif terhadap pertumbuhan ekonomi
  Permasalahannya terletak pada perhitungan, karena
tidak semua manfaat yang diberikan dapat dinyatakan
dalam angka (quantifiable)

Peran ERP: Operational Perspectives
No

Business Objectives


1

Automate and integrate the enterprise value chain

2

Improve and maintain business process functionality

3

Lower process costs

4

Compliance with external laws and regulations

5

Transparency


6

Compliance with internal policies

7

Improve and maintain operational and staff productivity

Peran ERP: Customer Perspectives
No

Business Objectives

1

Improve customer orientation and service

2


Offer competitive products and services

3

Service availability

4

Agility in responding to changing business requirements

5

Cost optimisation of service delivery

Peran ERP: Financial Perspectives
No

Business Objectives

1


Expand market share

2

Increase revenue

3

Return on investment

4

Optimise asset utilisation

5

Manage business risks

Peran ERP: Growth Perspectives

No

Business Objectives

1

Product/business innovation

2

Obtain reliable and useful information for decision making

3

Acquire and maintain skilled and motivated personnel

ERP Profil di Indonesia

Pasar ERP di Indonesia
COMPANY
BIG

MED

SML

GOV
MIC

Manufaktur dan Produksi

EDU

SOC

BIG

SML

Kem

Uni

Paud

Ormas

LPNK

Int

SD

Forum

LNS

STing

SMP

Asos

Otda

Aka

SMA

Perhim

Legs

CC

SMK

Gerak

Yudk

PPJJ

NonF

Event

Perbankan dan Keuangan
Pertambangan dan Energi
Transportasi dan Pariwisata
Media dan Telekomunikasi
Pertanian dan Peternakan
Kehutanan dan Kelautan
Konstruksi dan Real Estate
Makanan dan Kesehatan
Distribusi dan Logistik
Jasa-Jasa Lainnya

Literatures/KSFs

Wenrich, et. al. (2009)
Wu & Wong (2007)
Soja (2006)
Yahaya et.al. (2006)
Zhang et.al. (2006)
Tsai, et.al (2005)
Motwani, et.al (2005)
Gargeya and Brady (2005)
Sun et.al. (2005)
Bhatti (2005)
Somer and Nelson (2004)
Umble et.al. (2003)
Mashari (2003)
Kumar et.al. (2003)
Hong & Kim (2002)
Allen et al. (2002)
Roseman et al. (2001)
Esteves and Pastor (2000)
Parr and Shanks (2000)
Kale (2000)
Brown and Vessay (1999)
Holland and Light (1999)
Summer (1999)
Total number citations

Budget

O
O
O

O

change management

O

strategic initiative

3

O
O

project management

O

O
O
O

7

O

2

O
O

O

5

O
O

O

culture readiness

1

learning capacity

network relationship

O

1

knowledge sharing capacity

O

1

O

1

O

1

IT Leverangability

process management

1

O

organization readiness
O

O
O

O
O
O

O
O
O
O
O
O
O
O
14

top management

implementation consultant

O

O
O

steering committee

O
O

O

O
O
O
9

O

1

O

O

O
3

project champion

O
O

O

O
O
O
O
O

O
O
O
O
O
13

project team skill & composition

vendor's tool

O

O
O

3

O

O
O

3

O

O
O
O
4

vendor‐customer partnership

vendor support
O

O

O
O
O

O

O

O
8

user training

customization

O

package selection

O

O

O
O
5

O

1

O

1

management expectation

O

O
O

O

4

data analysis, conversion & accuration

O
O

O
O
O

O

6

BPR

Business Vision / Define Goal

O

O

O

O

4

O

O
O

O

O

O
O

O
O
9

O

O

2

legacy system

ERP Strategy / Strategic Planning

O

1

O

1

client acceptance
monitoring & Feedback
O

O

O

O
O
5

communication & Troubleshooting

O

O

2

end user

1

O

Kinerja
O

O

O

O

4

infrastructure

O
O
O
O

O

5

strong product ERP (SW/HW)

O
O
O

risk management

O

O

5

O

O
O
O

O
5

user involvement

Kunci Sukses ERP di Dunia

O
O

O

3

O
O

O

O

O

O

O
O

O
O
10

time frame (project schedule)

Kajian Kunci Sukses ERP di Indonesia

Kunci Sukses Implementasi di Indonesia

TECHNOLOGY
SELECTION

PROJECT
FORMULATION

IMPLEMENTATION
&
DEVELOPMENT

DEPLOYMENT
(operational, support,
monitoring,
maintenance)

ORGANIZATION

PLAN – ACT – SENSE - LEARN
Identify
Org.
Maturity
Level

Define
Clear
Goals &
Obj.

TOP MGMT
DECISION
FOR GOING
LIVE

Refining Clear
Goals &
Objectives

Project Scope &
Schedule

Initiate
Project
Budget

Evaluation &
Audit
System

Project
Monitoring

ORGANIZATION

Documentation of ERP Implementation
ERP System Customizing

PROCESS

Functional
Req.
Building

Select. Of
Consultan

BPR

Reporting

Dev. Imp.
Plan

ERP Imp.
Strategy

Req.
Gathering

Software Change

PROCESS

Gap
Analysis

Eval. Of
IT Invest.

CHANGE MANAGEMENT
RISK MANAGEMENT
Unit/Functional Testing

Determine
Project Team
Composition

User Training

Integration
with Legacy
System
ERP Product
Selection
Appl

Refine
Bug

Legacy System
Retain/Replace
Integration
Testing

Data
Infra.

Analysis
of Existing
IS/IT

Update
Patches
Upgrade
ERP
Version

Online Support Services –
ERP Vendor

Database
Product
Selection

Analysis of
Trend
Technology

Database
Retain/
Replace

Data
Analysis &
Migration

Monitoring
Data

Data Testing
& Validation

Refining &
Cleaning
Data

DATA

DATA

Monitor
App

Infra.
Appl

HW/Network
Monitoring
Performance

Installing
Hardware/
Network
Hardware
Product
Selection

Network
Redesign/
Retain

Hardware/
Network
Testing

Increase
HW/Network
Performance

Hardware Vendor Support
PLAN – ACT – SENSE - LEARN

INFRASTRUCTURE

INFRASTRUCTURE

Data

PLAN – ACT – SENSE - LEARN

PEOPLE
APPLICATION

User Acceptance Test
Define Role of
Project Team

Initiate Team
Formation

APPLICATION

(operational, support,
monitoring,
maintenance)

DEPLOYMENT

IMPLEMENTATION
&
DEVELOPMENT

PROJECT
FORMULATION

TECHNOLOGY
SELECTION

PROJECT
PREPARATION

PLAN – ACT – SENSE - LEARN

Define
Steering
Committee

PEOPLE

Kerangka Implementasi di Indonesia

PROJECT
PREPARATION

Tantangan Adopsi ERP
Pertanyaan
Utama

Justifikasi biaya dan manfaat
Garansi keberhasilan
Dukungan pemangku kepentingan
Mitigasi risiko terburuk
Pilihan teknologi dan konsultan

Pilihan dan Skenario Strategi
Tren
Industri
Teknologi
Informasi

Outsourcing
Cloud Computing
Shared Resources and Services
Open standard and platform
Flexibility and Modularity

Thank You
Questions and Answers Session
Prof.

Richardus Eko Indrajit