Overcoming The Lack of Self-Confidence of a PR Staff at Best Employee of The Year Presentation at Novotel Hotel Bandung.

ABSTRACT

Tujuan penulisan tugas akhir ini adalah untuk menganalisis masalah yang
terjadi pada saat saya magang di Hotel Novotel Bandung. Masalah yang
saya amati adalah adanya seorang staf Public Relations yang memiliki rasa
kurang percaya diri saat memberikan presentasi di depan para juri.
Staf Public Relations itu memiliki beberapa alasan mengapa ia kurang
percaya diri ketika memberikan presentasi. Pertama, staf tersebut tidak
mempersiapkan bahan presentasi dengan sungguh-sungguh. Kedua, ia
merasa gugup ketika memberikan presentasi. Ketiga, ia kurang mampu
berbicara bahasa Inggris dengan lancar. Akibatnya ia tidak dapat menjawab
pertanyaan dari juri dan ia mulai gugup. Untuk mengatasi masalah yang
dialaminya, saya mengusulkan tiga solusi. Dari setiap solusi terdapat
dampak-dampak positif dan juga negatif. Solusi yang pertama adalah staf itu
harus mempersiapkan materi presentasi dengan baik. Kedua, ia harus
meningkatkan kemampuan non-verbal. Ketiga, ia harus handal dalam
menggunakan visual aids untuk memudahkan tim juri mengerti isi
presentasinya.
Dari ketiga solusi tersebut, saya menentukan solusi pertama dan kedua
untuk mengatasi rasa kurang percaya diri yang dialami oleh staf Public
Relations tersebut dalam memberikan presentasi. Dengan kedua solusi ini,

saya berharap ia dapat mengatasi permasalahannya.

i

TABLE OF CONTENTS

ABSTRACT………………………………………………………………….i
DECLARATION OF ORIGINALITY……………………………………….ii
ACKNOWLEDGEMENTS………………………………………………….iii
TABLE OF CONTENTS…………………………………………………….iv
CHAPTER I. INTRODUCTION…………………………………………….1-5
A.
B.
C.
D.
E.
F.
G.

Background of the Study

Identification of the Problem
Objectives and Benefits of the Study
Description of the Institution
Method of the Study
Limitation of the Study
Organization of the Term Paper

CHAPTER II. PROBLEM ANALYSIS……………………………………6-8
CHAPTER III. POTENTIAL SOLUTIONS………………………………9-14
CHAPTER IV. CONCLUSION…………………………………………..15-17
BIBLIOGRAPHY
APPENDICES:
A.
B.
C.
D.

FLOWCHART
LIST OF THE INTERVIEW QUESTIONS
THE TRANSCRIPTION OF THE INTERVIEW

OBSERVATION SHEETS

iv

A. APPENDIX
FLOWCHART

Causes
1. He did not prepare the
material for his
presentation
2. He felt nervous when
giving his presentation
3. He could not speak
English fluently
Potential negative effects
1. He needs more time to
prepare the material for
his presentation
2. He tends to memorize

a presentation material
Potential negative effects
1. He becomes nervous
because he should
improve his non-verbal
skills
2. He overuses nonverbal skills when doing
his presentation

Potential negative effects
1. He is not accustomed
to using visual aids in his
presentation
2. Novotel Hotel should
spend extra cost and time
to train employees in
using visual aids

Problem
A PR staff had lack of selfconfidence when giving a

presentation at BEOTY, Novotel
Hotel Bandung

The effects
1. He could not answer
the questions from the
judges
2. He started to stutter

Potential positive effects
1. He knows more about

Potential solution 1
The PR staff prepares
the material for his
presentation well

the material
2. He becomes more
confident


Potential solution 2
The PR staff should
improve his non-verbal
skills

Potential positive effects
1. He can express his
feelings and build
relationship with the
audience.
2. The jury will have a
positive impression
because he uses gesture
effectively in his
presentation

Potential solution 3
The PR staff should use
visual aids to help the jury

understand his
presentation

Chosen solution
- The PR staff prepares the material for his
presentation well
- The PR staff should improve his non-verbal
skills

Potential positive effects
1 the jury will focus more
on what the PR staff
presents
2. Visual aids will help the
PR staff reach his purpose
and the material
understanding

B. APPENDIX
List of Interview Questions


1. What reasons makes you less confident when giving presentations?
Please mention them!
2. What is the effect of lack of confidence?
3. Do you feel nervous or lack of confidence every time you give a
presentation? Please explain!
4. How did you feel when giving a presentation at BEOTY?
5. Why do you seldom prepare yourself for the presentation?
6. Did you feel disturbed while improving your gesture? Explain!
7. What can you do to improve self-confidence?
8. Are there any negative effects from your nervousness? Please mention
them!
9. Do you often use visual aids in your presentations? If not, Why?
10. Have you ever tried to cope with the lack of self-confidence? If yes,
explain how?

C. APPENDIX
THE TRANSCRIPTION OF THE INTERVIEW

Name of interviewer


: Natalia Wahyudi

Name of respondent

: Ricky Stefano

Day & date of interview

: Friday, March 16, 2012

Place of interview

: Novotel Hotel Bandung

Natalia

: Good afternoon, my name is Natalia. I am going to interview
someone who is now in front of me. He is ...


Ricky

: Afternoon. My name is Ricky. I am a Hotel PR at Novotel.

Natalia

: I have ten questions for you. The first question is what makes
you less confident when giving presentations? Please mention
them!

Ricky

: Firstly, it is because I do not prepare the material and there are
many judges. Moreover, my English is not fluent.

Natalia

: Ok. So what is the effect of lack confidence?

Ricky


: I become nervous and then I cannot think clearly and answer
the questions.

Natalia

: Oh. So the effect is nervous. You see nervousness can cause
us to stutter while speaking. The next question is: do you feel
nervous or lack of confidence every time you give a
presentation? Please explain!

Ricky

: Exactly, I am always nervous. But lack of confidence is not
always because if we learn the material well as what I did in my
first presentation, the presentation was better though still a bit
nervous. However, in my second presentation, I did not properly
prepare the material and therefore not confident.

Natalia

: Ok. How did you feel when giving a presentation at BEOTY?

Ricky

: I felt nervous because I did not prepare myself well.

Natalia

: Ok. Why do you seldom prepare yourself for the presentation?

Ricky

: Well, the information is given to me only at short notice.
Consequently, I do not prepare it well and become less
interested.

Natalia

: Is that the reason?

Ricky

: Yes, that is right.

Natalia

: Next, did you feel disturbed while improving your gesture?
Explain!

Ricky

: Yes, because I was not ready so my body became stiff and I
just stood still.

Natalia

: Oh, really?

Ricky

: Yes. No eye contact and lack of gesture.

Natalia

: What can you do to improve your self-confidence?

Ricky

: Firstly, knowing the material and theme, and then preparing
the material for the presentation.

Natalia

: Ok, next. Are there any negative effects from your
nervousness? Please mention them!

Ricky

: Ehmm. If I feel nervous, I cannot think and answer the
questions.

Natalia

: Do you often use visual aids in your presentations? If not,
Why?

Ricky

: At Novotel, I did not use visual aids in my first presentation
because they were not available. In the second presentation,
the visual aids were prepared. Unfortunately, I did not prepare
myself so I did not notice that there were visual aids.

Natalia

: Have you ever tried to cope with the lack of self-confidence? If
yes, explain how?

Ricky

: Firstly, I talked with several friends who were assigned to give
a presentation; secondly, I ate chocolate to make myself
calmer; thirdly, I did a little exercise, like push up to make my
body warm.

Natalia

: I think, those are the questions I wanted to ask you. Thank you
for your time.

Ricky

: You’re welcome.

D. APPENDIX
Observation Sheet 1

Event

: Oral presentation

Topic

: Best Employee of the Year

Venue

: Novotel Hotel Bandung

Day & date

: Friday, March 16, 2012

Time

: From 2 pm to 4 pm

Jury

: 9 judges

Visual Aids

: Flipchart

Performance
Eye contact

: Little

Voice

: Too soft and slow

Gesture

: Static

Fluency

: Poor, stuttering

Mastery of material : Poor
Dress code

: Proper

Observation Sheet 2

Topic

: The PR Staff’s observation

Venue

: Novotel Hotel Bandung

Day & date

: From 19 December 2011 to 19 March 2012

Characteristics

:









He is a quiet person.
He always starts with a slow & soft voice when speaking.
He has a bad articulation.
He seldom expresses his feelings.

CHAPTER I
INTRODUCTION

A. Background of the Study
In the modern era, competition in the workplace is getting harder
because there are people who have a number of skills. One of the skills is
presentation skill. In the Marketing Department, especially Public
Relations, the staff should be able to write, talk, and even introduce
themselves attractively. Besides, they have to be able to promote a new
product interestingly. That is why presentation skill is very useful and
important in many aspects of work and life. Nalin Jayasuriya in an article
entitled “Importance of Good Presentation Skills in Today’s Competitive
World”, states:
The reason why people ask about the importance of this [presentation]
skill is because they are wondering how this skill will help them in their
job. Whatever role you have in business or in the corporate world
today, your success will be directly related to your ability to influence
others. Therefore, one of the important attributes for successful people
1
Maranatha Christian University

in business today is the ability to present well. (par. 2)
Hence, people in business and education, including PR Staff must have
good presentation skill.
There is a significant problem at Novotel Hotel (henceforth, NH). There
were six employees who took part in the Best Employee of The Year
(BEOTY) Presentation for all divisions at NH. One of them is a Public
Relations staff. When I made an observation of his presentation at
BEOTY, I found out that he had difficulty in giving his presentation
concerning NH. When he did his presentation, he looked nervous, tensed,
and had a lack of self-confidence. He also had a difficulty in answering the
questions from the jury. Consequently, his presentation was a failure.
Seeing the problem mentioned above, I intend to raise this problem
into the topic for my term paper, entitled “Overcoming the Lack of SelfConfidence of a PR Staff at BEOTY Presentation at NH Bandung”. Hence,
I would like to analyze the problem and research on the solution to the
problem systematically and critically.

B. Identification of the Problem
Based on my experience as a backup Public Relations staff at NH
Bandung, I would like to discuss the following:

2
Maranatha Christian University

1.

Why does the PR Staff at NH Bandung have lack of self-confidence
in his presentation?

2.

How can the PR Staff overcome his lack of self-confidence in his
presentation?

C. Objectives and Benefits of the Study
The first objective of this study is to know the reasons why the PR Staff
has difficulty in giving presentation in BEOTY. The second objective is to
know how to overcome his problem of lack of self-confidence.
This study offers three benefits. Firstly, the PR staff becomes aware of
his weakness and knows how to overcome it. Secondly, the readers can
get useful information of how to give good presentations. Thirdly, I as the
writer of this term paper can understand how to give an excellent
presentation not only in business but also in other professional fields.

D. Description of the Institution
Novotel Hotel is one of the Accor groups. Accor is a French-based
global hotel company employing 145,000 people around the world.
Novotel Bandung is a four-star International Hotel. The present General
Manager is Mr. Marak Setiadi. The hotel is located in the center of the city
and about 10 minutes away from Husein Sastranegara Airport, Bandung
Train Station, and Bandung Highway Gate. Moreover, Novotel Hotel is
3
Maranatha Christian University

located in a strategic area. As it is close to Cihampelas Walk shopping
mall. Novotel Hotel Bandung has 156 rooms. The hotel has conference
facilities for 500 persons. Besides, the hotel has a swimming pool, fitness
centre and spa, lounge bar, and The Square Restaurant. Novotel Hotel
Bandung is located on Jalan Cihampelas No. 23-25 Bandung 40171,
West Java – Indonesia. This statement refers to an article entitled
“Novotel Bandung Hotel”. The mission statement of 2012 is “Let’s keep
the highest standard of service and performance”, which can be found in
the bulletin board at the Sales and Marketing Department office, NH
Bandung.

E. Methods of the Study
There are several methods of the study that I use to collect the data for
this term paper. They are my internship journal containing the data from
my internship for three months, interview to collect the data from a PR
staff to support the information in this term paper, observation to collect
the data from the PR staff when giving a presentation, library research to
complete the theories to support the analysis in this term paper.

F. Limitation of the Study
The limitation of my study is to find out the reasons of lack of selfconfidence of PR Staff when giving a presentation, and the limitation in
4
Maranatha Christian University

order to overcome the problem which happened during BEOTY at NH
Bandung on 16 March 2012.

G. Organization of the Term Paper
This term paper has four chapters. The first chapter is Introduction,
containing Objectives and Benefits of the Study, Description of the
Institution, Method of the Study, Limitation of the Study, and Organization
of the Term Paper. The second chapter is Problem Analysis, containing
causes and effects of the problem. The third chapter is Potential
Solutions, containing the potential solutions with their positive and
negative potential effects. The last chapter is Conclusion, containing the
best solution from the whole solutions. Bibliography contains publishing
information of the references while Appendices contain a Flowchart, List
of Interview Questions, Transcription of the Interview, and Observation
Sheets.

5
Maranatha Christian University

CHAPTER IV
CONCLUSION

During my internship at Novotel Hotel Bandung as a backup Public
Relations staff, I notice a serious problem with a PR staff. He has lack of selfconfidence when giving a presentation at BEOTY NH Bandung. There are
three causes of the problem. The first cause is that he did not prepare the
presentation material. The second cause is that he felt nervous during his
presentation. The third cause is that he could not speak English fluently. The
effects of the problem are the PR Staff could not answer the questions, and
he started to stutter.
There are three potential solutions to overcome this problem. The first
potential solution is the PR Staff prepares the presentation material well. The
second potential solution is he should improve his non-verbal skills. The third
potential solution is that he should use visual aids to help the audience
understand his presentation.
In this chapter, I would like to give the best solutions to overcome the PR
staff’s problem at Novotel Hotel Bandung. After analysing Chapter III, I decide

15
Maranatha Christian University

to choose the first and the second potential solutions, namely the PR staff
prepares the material for his presentation well, and the PR staff should
improve his non-verbal skills. I choose the first potential solution for the
reason that it is important because preparing the material is necessary to
make a successful presentation. As a result, the PR staff can know and
understand the material. Futhermore, this information is vital in helping and
enhancing his self confidence because he will know what is going to be
presented to the jury. This way, his presentation will be more effective. In an
article entitled “Speech Preparation #1: How to Prepare a Presentation”, it is
stated, “Speech preparation is the most important element to a successful
presentation” (Dlugan par. 2). From the quotation, I can conclude that a good
speech preparation is vital to develop someone’s skill in giving a better
presentation.
The second potential solution that I choose is non-verbal skills because
they can make the PR staff’s presentation more effective and interesting. As
a result, the PR staff can express his feeling when giving his presentation. For
example, Barrack Obama and Susilo Bambang Yudhoyono use their nonverbal skills, like eye contact and gestures to convey their speech.Therefore,
the audience will feel comfortable and interested in listening to them.
Moreover, in an article entitled “Effective Non-Verbal Communication in
Business”, Miranda Brookins states:
Communicating in a business environment requires more than just
effective verbal and written communication. It's likely that your non-verbal
16
Maranatha Christian University

communication cues enter the room before you speak. Everything from
gestures, eye contact, posture, appearance and facial expressions offer
an indication of moods and thoughts. Because of this, it's important to be
aware of the non-verbal signals you send while working in the office with
co-workers and clients, during business meetings and interviews, at
conferences and when you're giving presentations. (par. 1)
From the above quotation, I can conclude that non-verbal skills are imporant
not only in the offices but also in other events.
To conclude, I find out that giving a presentation needs skills and
preparation. It is not easy when a presenter is not familiar with them. The PR
staff’s lack of self-confidence makes the jury feel unsatisfied or even bored.
Moreover, it creates an unpleasant atmosphere for the PR staff as well as the
jury. Therefore, he must improve his skills for giving a good presentation.
For my suggestion, I propose that the PR staff learn more about the
presentation skills because of their significance in the workplace. Besides, he
must train his vocal and articulation so that he can speak clearly and the jury
can follow his presentation. Furthermore, English speaking skill training is
vital for the PR staff to support his presentation. Finally, I suggest that
Novotel Hotel provide more visual aids to make presentation clearer and
interesting and add more training sessions to improve the PR staff’s skills.
This way, the PR staff can serve his/her function professionally.

17
Maranatha Christian University

BIBLIOGRAPHY

Printed Sources
Ali, Moi. Effective Public Relations. London: Essential DK Managers, 2001.
Noor, Desvia. Success in Business Careers and Studies Do to Successful
Presentations. Jogjakarta: Zain Publishing, 2012.
Ober, Scot. Business Communication. South-Western: Cengage Learning,
2009.
Pratyahara, A. Dayu. Fearless Public Speaking. Yogyakarta: New Diglossia,
2011.
Syarbini, Amirulloh. Great Secret of Successful Speaker. Jakarta: PT Elex
Media Komputindo, 2011.

Electronic Sources
Brookins, Miranda. “Effective Non-Verbal Communication in Business.” Ehow.
2012. 18 April 2012 .
Connor, Tim. “Non-Verbal Messages are More Important than What the

Maranatha Christian University

Prospect.” Ezinearticles. 2012. 29 March 2012
.
Dlugan, Andrew. “Speech Preparation #1: How to Prepare a Presentation.”
Six Minutes. 27 February 2008. 18 April 2012
.
Doey, John. “3 Tips to Learn to Speak English Fluently.” Ezinearticles.
2012. 14 April 2012 < http://ezinearticles.com/?3-Tips-to-Learn-to-SpeakEnglish-Fluently&id=5431836>.
Gregory, Susan. “How to Improve Your Presentation Skills.” Susan Gregory.
19 March 2012 < http://susangregory.ca/articles/how-to-improve-yourpresentation-skills>.
Jackson, Reginald. “Delivering Memorable Presentations With Visual Aids.”
Ezinearticles. 7 April 2012 < http://ezinearticles.com/?DeliveringMemorable-Presentations-With-Visual-Aids&id=6479256>.
Jayasuriya, Nalin. “Importance of Good Presentation Skills in Today’s
Competitive World.” DailyFT. 30 March 2012. 9 April 2012
.
McDonough, Michele. “Pros & Cons of Company-Paid Employee Training.”
Brighthub. 23 August 2010. 7 April 2012
.
Maranatha Christian University

Mitchell, Olivia. “The Three Benefits of Gesturing – It’s Not What You Think.”
2012. 10 April 2012
.
“Novotel Bandung Hotel.” AccorHotels.com. 2012. 13 June 2012
.
Rao, V.S. Rama. “Non Verbal Cues.” CiteMan. 3 September 2010. 8 June
2012 .
Russell, Wendy. “10 Tips for Creating Successful Business Presentations.”
About.com. 7 April 2012
.
Rzadkiewicz, Carol. “Using Visual Aids in Public Speaking.” 3 September
2009. 7 April 2012 .
Segal, Jeanne Ph.D., Melinda Smith, M.A., and Jaelline Jaffe, Ph.D.
“Nonverbal Communication.” Helpguide. January 2012. 10 April 2012
.
Sylvester, Nancy. “How to Improve Your Business Presentation.” Nancy
Sylvester. 19 March 2012
.
Maranatha Christian University

“The 10-Minute Presentation.” Presentation Magazine. 27 June 2011. 8 June
2012 .
Zahorsky, Darrell. “7 Tips to Overcome Your Fear of Public Speaking.”
About.com. 19 March 2012
.

Interview
Stefano, Ricky. Personal interview. 16 March 2012.

Maranatha Christian University