EENI EENI
EENI School of International Business http:en.reingex.com
10. Textiles 11. Wood
11. Case Study: 1. Telekom Malaysia Berhad
2. PADINI
3. Tan Sri Mokhtar
12. Access to the Malaysian Market 13. Business Plan for Malaysia
The objectives of the subject “Foreign Trade and Doing Business in Malaysia” are the
following: 1. To analyse the Malaysian economy and foreign trade
2. To evaluate the business opportunities in Malaysia 3. To explore Malaysias trade relations with the country of the student
4. To know Malaysias Free Trade Agreements 5. To examine the profile of Malaysian Companies
6. To develop a business plan for the Malaysian Market
Sub-subject: Tan Sri Mokhtar Muslim Businessman. Syllabus:
1. The Malaysian Muslim Businessman Tan Sri Mokhtar 2. The Malaysian Mining Corporation
Subject: Doing Business in Myanmar Burma. Syllabus:
1. Introduction to the Union of Myanmar Burma - Southeast Asia ASEAN. 2. Aung San Suu Kyi Nobel Peace Prize
3. The Burmese economy 4. Doing Business in Yangon
5. Burma’s international trade 6. The Port of Yangon
7. The Foreign Direct Investment FDI in Myanmar 8. Case Study:
1. Myanmar Brewery 2. Waaneiza
3. Mobilemate Telecommunications 9. Access to the Burmese market
EENI EENI
EENI School of International Business http:en.reingex.com
10. Business Plan for Myanmar
The purposes of the subject “Foreign Trade and Doing Business in the Union of Myanmar” are
the following: 1. To analyse the Burmese economy and foreign trade
2. To evaluate the business opportunities in the Union of Myanmar 3. To explore Myanmars trade relations with the country of the student
4. To know Myanmars Trade Agreements 5. To examine the profile of Burmese companies
6. To develop a business plan for the Burmese market
Sub-subject: Aung San Suu Kyi Myanmar Nobel Peace Prize. Syllabus:
1. The Burmese Activist Aung San Suu Kyi Theravada Buddhist 2. The Nobel Peace Prize awarded to Aung San Suu Kyi
3. The Spiritual Revolution based on the non-violence Ahimsa of Aung San Suu Kyi
Subject: Doing Business in the Philippines - Manila. Syllabus:
1. Introduction to the Republic of the Philippines Southeast Asia ASEAN 2. Doing Business in Manila
3. The Philippine Economy 4. The Philippine International Trade
5. The Foreign Direct Investment FDI in the Philippines 6. Business Opportunities in the Philippines:
1. Electronics 2. Software development
3. Business Process Outsourcing 4. Cement
5. Renewable energy 7. Case Study
1. San Miguel Corporation 2. SM Group
8. Introduction to the Tagalog language 9. Access to the Philippine market
10. Business Plan for the Philippines
EENI EENI
EENI School of International Business http:en.reingex.com
The objectives of the subject “Foreign Trade and Doing Business in the Republic of the
Philippines” are the following: 1. To analyse the Philippine economy and foreign trade
2. To evaluate the business opportunities in the Republic of the Philippines 3. To explore the Philippines trade relations with the country of the student
4. To know Philippines Free Trade Agreements 5. To examine the profile of Philippine companies
6. To develop a business plan for the Philippine market
Subject: Doing Business in Singapore. Syllabus:
1. Introduction to the Republic of Singapore Southeast Asia ASEAN 2. The Singaporean Economy
3. The International Trade of Singapore 4. The Port of Singapore
5. The Foreign Direct Investment FDI in Singapore 6. Advantages of Singapore
7. Key Singaporean industry sectors 8. Setting up in Singapore
9. Case Study: 1. Hyflux
2. Temasek 3. Made in Singapore
10. Access to the Singaporean Market 11. Business Plan for Singapore
The objectives of the subject “Foreign Trade and Doing Business in the Republic of Singapore”
are the following: 1. To analyse the Singaporean economy and foreign trade
2. To evaluate the business opportunities in the Republic of Singapore 3. To understand the role of Singapore as a gateway to Southeast Asian ASEAN markets
4. To explore Singapores trade relations with the country of the student 5. To know Singapores Free Trade Agreements FTAs
6. To examine the profile of the Singaporean Companies 7. To develop a business plan for the Singaporean Market
EENI EENI
EENI School of International Business http:en.reingex.com
Subject: Doing Business in Thailand. Bangkok. Syllabus:
1. Introduction to the Kingdom of Thailand South East Asia 2. The Thai Economy
3. International Relations of Thailand 4. The International Trade of Thailand
5. The Foreign Direct Investment FDI in Thailand 6. The Thai Advantages
7. Case Study: 1. The Thai automotive industry
2. Electronics Industry 3. Stars Microelectronics
4. Charoen Pokphand Group 5. Thaksin Shinawatra
8. Doing Business in Bangkok 9. Introduction to the Thai language
10. Access to the Thai market 11. Business Plan for Thailand
The objectives of the subject “Foreign Trade and Doing Business in the Kingdom of Thailand”
are the following: 1. To analyse the Thai economy and foreign trade
2. To evaluate the business opportunities in the Kingdom of Thailand 3. To explore Thailands trade relations with the country of the student
4. To know Thailands Free Trade Agreements FTAs 5. To examine the profile of Thai companies
6. To develop a business plan for the Thai market
Sub-subject: Thaksin Shinawatra Thailand. Buddhist Businessman. Syllabus:
1. The Thai Politician and Businessman Thaksin Shinawatra Buddhist Theravada 2. The company Advance Information Services
Subject: Doing Business in Vietnam. Saigon. Syllabus:
1. Introduction to the Socialist Republic of Vietnam 2. Doing Business in Saigon
3. The Vietnamese Economy
EENI EENI
EENI School of International Business http:en.reingex.com
4. The Doi Moi Reform 5. The International Trade of Vietnam
6. Transport and Logistics in Vietnam 7. The Foreign Direct Investment FDI in Vietnam
8. Case Study: 1. Mobilfone
2. Zamil Steel 9. Introduction to the Vietnamese language
10. Access to the Vietnamese market 11. Business Plan for Vietnam
The objectives of the subject “Foreign Trade and Doing Business in the Socialist Republic of
Vietnam” are the following: 1. To analyse the Vietnamese economy and foreign trade
2. To evaluate the business opportunities in the Socialist Republic of Vietnam 3. To explore Vietnams trade relations with the country of the student
4. To know Vietnams Trade Agreements 5. To examine the profile of the Vietnamese companies
6. To develop a business plan for the Vietnamese market
EENI EENI
EENI School of International Business http:en.reingex.com
Free Trade Agreements FTA and Economic Institutions related to the ASEAN Countries
1. Asia-Pacific Economic Cooperation APEC 2 ECTS 2. Trans-Pacific Strategic Economic Partnership Agreement TPP
3. Asia-Pacific Trade Agreement APTA 4. Greater Mekong Subregion GMS 0.5 ECTS
5. Indian-Ocean Rim Association IORA 0.5 ECTS 6. Bay of Bengal Initiative BIMSTEC 0.1 ECTS
7. Asian Clearing Union ACU 0.1 ECTS 8. Organisation of Islamic Cooperation OIC 2 ECTS
1. Trade Preferential System of the Organisation of Islamic Cooperation 9. The European Union
1. EU-ASEAN Association Agreement 2. EU- Partnership and Cooperation Agreements with Singapore, Vietnam and
Thailand not ratified 3. Generalised System of Preferences GSP
10. EFTAs Free Trade Agreements with Singapore and the Philippines 11. New Zealand-Thailand Closer Economic Partnership
12. India-Indonesia Economic Cooperation Agreement 13. Thailand has Free Trade Agreements with India, the Gulf Cooperation Council, China,
and New Zealand 14. Singapore has in force several Free Trade Agreements with Australia, China, Jordan,
India, Japan, Korea, New Zealand, Panama, Peru, the European Free Trade Association, and the United States
15. Vietnam has a Customs Union with Russia
Subject: The Asia-Pacific Economic Cooperation APEC. Syllabus: 1- Introduction to the APEC
1. Introduction to the Asia-Pacific Economic Cooperation APEC © 2. The structure of the APEC
3. The Bogor Goals 4. The Osaka Action Agenda
5. Regional Trade and Investment Liberalisation
EENI EENI
EENI School of International Business http:en.reingex.com
6. Business Facilitation 7. Economic and technical cooperation
8. Achievements and Benefits of the Asia-Pacific Economic Cooperation APEC 9. Free-Trade Area of the Asia-Pacific FTAAP
10. Pacific Economic Cooperation Council PEEC
2- The Committee on Trade and Investment of the Asia-Pacific Economic Cooperation APEC
1. Introduction to the APEC Committee on Trade and Investment 2. Principles for Cross-Border Trade in Services in the APEC region
3. Principles on foreign trade facilitation 4. Automotive and Chemical Dialogue
5. Business Mobility Group 6. Investment
7. Group on Services 8. Intellectual Property Rights
9. E-Commerce 10. Market Access
11. Rules of Origin 12. Customs Procedures
13. Standards and Conformance
3- Economy, Trade, and Investment in the Asia-Pacific Region APEC
4- APEC Telecommunications and information 5- APEC Free Trade Agreements FTA and Regional Trade Agreements
The objectives of the subject “The Asia-Pacific Economic Cooperation APEC” are the
following: 1. To understand the Bogor Goals and the functions of the Asia-Pacific Economic
Cooperation APEC 2. To assess the benefits for the member countries of the APEC as well the areas of
cooperation 3. To know the role of the Commission on Trade and Investment of the APEC
EENI EENI
EENI School of International Business http:en.reingex.com
4. To analyse the process of economic integration and trade among the member countries of the APEC Free-Trade Area of the Asia-Pacific
5. To understand the liberalisation of commerce, the trade facilitation and the investment flows between the APEC Countries
6. To know the Free Trade Agreements between the APEC Countries
Sub-subject: The Trans-Pacific Strategic Economic Partnership Agreement TPP.
1. Introduction to the Trans-Pacific Strategic Economic Partnership Agreement TPP 2. Free trade in goods
3. Rules of Origin of the Trans-Pacific Agreement 4. International Trade in Services
5. Enlargement of the Trans-Pacific Strategic Economic Partnership Agreement
Sub-subject: The Asia-Pacific Trade Agreement APTA. Syllabus:
1. Introduction to the Asia-Pacific Trade Agreement APTA 2. The International Trade profile of the APTA members: Bangladesh, China, India, Korea,
Laos, Mongolia, and Sri Lanka. 3. Tariffs Concessions
4. The Rules of Origin of the Asia-Pacific Trade Agreement 5. Performance Indicators for the members of the Asia-Pacific Trade Agreement
Subject: The Greater Mekong Subregion GMS - Asia. Syllabus: 1. Introduction to the Greater Mekong Subregion GMS
2. Strategic Framework 2012-2022 3. The Economic Profile of the Greater Mekong Subregion: Cambodia, China Yunnan and
Guanxi Zhuang, Laos, Myanmar, Thailand, and Vietnam 4. Areas of activity:
1. Transport Cross-Border Transport Agreement 2. Tourism
3. Regional Trade 4. Agriculture
5. Investment 6. Energy
7. Telecommunications
5. Development of Economic Corridors