Public Relations functions done by the officers of PT Pos Indonesia Persero Surakarta

She did not answer their snapping. Moreover, she used to solve the problem quickly by operating the track and trace program with Ipos system. 4. Secretary On May 11 th , 2010 until the end of job training periods, the writer assisted Ms. Fatimatu Zuharia as Secretary. By assisting her, the writer knew the course of internal communication in the office. During the writer assisted the secretary; she used to send letters from post master to all of supervisors, write the outlines of incoming and outgoing letters, give the number of outgoing letter to the officer asking by phone, etc. The broad outlines were like the invitation to attend the motivation meeting the meeting about the reflection to improve the services, do the 5 R programs it is the practice of working which can be showed to the customers that the office has the good corporate image, distribute brochures in Marketing Day every Saturday the officers struggles to get public trusts, and gain more customers, etc. In fact, the internal communications are being done to support the office efforts in maintaining the good corporate image, and getting the trust from the customers.

D. Public Relations functions done by the officers of PT Pos Indonesia Persero Surakarta

In PT Pos Indonesia Persero Surakarta the officers work appropriately with the procedures from PT Pos Indonesia Persero as the main company – headquarter- which is located in Bandung. In doing the job descriptions, each officer carries out the public relations functions because the office management is still handled by the management from the main company. It is seen from the two- way traffic reciprocal communication done by the officers who are sitting in the middle of the management. Moreover, their job descriptions are the form of the plans from the public relations practitioners of the main company. Because of that, there are elements of public relations functions done by the officers, especially the post master, the managers, and the supervisors. Based on Cutlip’s statements about the functions of public relations, the fol lowings are the classifications of the officers’ job descriptions which are appropriate with the public relations functions: 1. Public relations is to facilitate and insure an inflow of representative opinions a. The Post Master  Insure the operation of all determinations which have been determined by the main office and the operational estate  Facilitate an agreement process with another outsider which is still in his range appropriate with the main office determination  Represent the company inside or outside the court in his range appropriate with the main office determination b. The Financial Service Manager  Insure the operation of all determinations of the financial and agency services which have been determined by the main office and the areas of post operations  Analyze the office activities schedules and the achievement targets from the financial and operational services and post office agencies  Analyze the operations of post office marketing program to the operational activities of financial and agency services  Analyze the income contributions from the corporate customers and postal agent of the financial and agency services operations  Analyze the services quality in the counters of financial, philately, and postal item selling  Analyze the operations of development and establishment programs to the corporate customers, business partners, and postal agent c. Supervisor of Counter Financial Services Subdivision  Insure the operations of the system online payment counters  Facilitate the service operations in the counters, including in the post offices type D and E d. Supervisor of Process Financial Services Subdivision  Monitor the works accomplishments  Carry out the intelligence marketing and arrange the data of competitors in order to use in the formulation process of marketing program  Analyze the income contribution from the corporate customers and postal agent e. Supervisor of Customer Care Financial Services Division  Insure the service system and the customers’ problems  Analyze the level of the financial and agency services customers based on the data f. Manager of Mail and Logistics Division  Insure the operations of all determinations which have been determined by the main office and the areas of post office operations  Analyze all activities in the Mail and Logistics Division g. Supervisor of Process Mail and Logistics Subdivision  Control the delivery operations  Analyze the quality achievement of the subdivision target h. Supervisor of Account Officer Mail and Logistics Subdivision  Insure the service operation and the customers’ problems in the counters  Analyze the level of customers’ satisfactions i. Supervisor of Customer Care Mail and Logistics Subdivision  Insure the service operation and the customers’ problems in the counter  Analyze the level of customers’ satisfactions j. Supervisor of Delivery Subdivision  Control the activities of mail priority entry status by the I-Pos system k. Supervisor of Parcel and Logistics Subdivision  Insure the operational pattern of accepting, processing, and distributing services  Analyze the operational pattern and the activities in the post office areas l. Manager of Finance and General Affairs Division  Accept the report from the Assets Supervisor in order to do identification and supply necessities in the Technology and Assets Subdivision  Accept the report from the Human Capital Supervisor in order to do identification of the necessities in the Human Capital Subdivision  Analyze the operations of assets investment plans  Analyze the level of employees in doing their work activities  Analyze all activities in the division m. Supervisor of Branch Supervision Subdivision  Monitor all work activities in the post offices, including post offices type D and E  Control the fulfillment of the post offices type D and E necessities n. Supervisor of Quality Control Subdivision  Monitor the services qualities giving by the post offices, including the post offices type D and E  Control the financial reports from the post offices type D and E 2. Public Relations is to counsel management a. Post Master  Submit inputs to the Operational Estate Post Master OEPM about the decision of post office financial and operational objectives  Submit inputs to the OEPM about the strategies of marketing and transfer price which are decided by the main office  Submit the inputs of supplying, developing, and rehabilitating the means of post office which are in his authority areas b. Financial Service Manager  Give suggestions to the Post Master about the marketing strategies, tariff determination, and transfer price for the financial and agency services c. Supervisor of Counter Financial Services Subdivision  Give inputs to the Post Master about services in the counters d. Manager of Mail and Logistics Division  Submit inputs to the Post Master about the marketing strategies, tariff determination, and transfer price in mail, parcel, and logistics business e. Supervisor of Branch Supervision Subdivision Recommend about the qualification of postal agent candidates  Submit reports and inputs to the Post Master about transactional recapitulation which are be done by the post office type D and E f. Supervisor of Quality Control Subdivision  Submit reports and inputs of the post offices statistical data  Give recommendation to the Post Master about the service quality  Write reports and inputs for the Post Master connecting to the services 3. Public Relations is to devise and implement programs a. Post Master  Evaluate all activities in his authority areas  Assist managers, supervisors, and Post Masters type D and E in his authority areas which are having problems by doing identifications and solving the operational problems  Give coaching, mentoring, and supervising to the managers, the supervisors, and the Post Masters type D and E appropriate with the procedures from the main office b. Financial Service Manager  Organize the post office marketing program based on the coordination result with the areas of post operations  Make the development schedules of the operational capacities of the financial and agency services based on the coordination result with the areas of post operations  Participate directly in the bargaining activities of financial service to the candidate of certain corporate customers  Evaluate the operations of post office marketing program to the operational activities of financial and agency services  Evaluate the income contribution from the corporate customers and postal agent of the financial and agency services operations  Evaluate the services quality in the customers of financial, philately, and postal item selling  Evaluate the operations of development and establishment programs to the corporate customers, business partners, and postal agent c. Supervisor of Counter Financial Services Subdivision  Evaluate the services quality and the operations of service activities for the customers in the counters of financial, philately, and postal item selling d. Supervisor of Process Financial Services Subdivision  Solve problems of financial transaction process  Do several reconciliations relating to the business partners in financial administrations e. Supervisor of Account Officer Financial Services Division  Develop the corporate customers and post office business partners  Evaluate the income contribution from the corporate customers and postal agent  Evaluate the operation and development of corporate customers and business partners f. Supervisor of Customer Care Financial Services Division  Operate the activities having connection with the customers in order to raise their satisfaction g. Manager of Mail and Logistics Division  Organize the post office marketing program in mail and logistics division based on coordination result with the areas of post office operations  Participate in bargaining activities of mail, parcel, and logistics to the candidates of certain corporate customers  Evaluate all activities in the Mail and Logistics Division h. Supervisor of Counter Mail Subdivision  Operate all activities relating to the customers in the counters  Do the verification of daily transaction in the counters with accounting supervisor and finance supervisor  Evaluate the service quality and the operation customers service in the counters i. Supervisor of Process Mail and Logistics Subdivision  Evaluate the quality achievement of the subdivision target j. Supervisor of Account Officer Mail and Logistics Subdivision  Operate the bargaining activities of financial services to the candidates of the corporate customers  Activate the establishment activities of the candidates of the corporate customers  Do the reconciliations to the credit data of mail and logistics services with the account supervisor  Evaluate the income contribution from the corporate customers  Evaluate the activities of the customers’ establishment k. Supervisor of Delivery Subdivision  Arrange the operational pattern of mail delivery in the areas  Operate the human resources and the means in delivery units  Evaluate the achievement in the subdivision l. Supervisor of Parcel and Logistics Subdivision  Operate the work activities in the post offices, including post offices type D and E  Evaluate the operational pattern and the activities m. Manager of Finance and General Affairs Division  Manage the works of the division and exploit the human resources, assets and technology, billing and collection of the property and other services  Operate the finances until all operational activities in the post offices, including the offices type D and E inside of the post office management, can work properly  Carry the administration of the post office plans to be put into the areas of the post office operations  Evaluate the operation of assets investment plans  Evaluate the level of employees in doing the work activities  Evaluate all activities in the division n. Supervisor of Branch Supervision Subdivision  Evaluate all work activities in the post offices, including post offices type D and E which are being the responsibilities of the Post Master  Evaluate the post offices type D and E activities o. Supervisor of Quality Control Subdivision  Evaluate the service qualities giving by the post offices, including the post offices type D and E which are being the responsibilities of the Post Master  Evaluate the service qualities

E. The Efforts of PT Pos Indonesia Persero Surakarta to Perform Good Corporate Image