Global Perspective Competitiveness Analysis and Factors Affecting Trade Flow of Natural Rubber in International Market

25 temperature and rainfall. Thus, the possibility to supply synthetic rubber remains relatively consistent, while the actual supply continues to increase. Figure 9 World Synthetic Rubber Production and Consumption, 2000 – 2013 Source: International Rubber Study Group IRSG, 2014 From the beginning of 2007 through the end of 2009, there was a decrease in both the production and consumption of synthetic rubber. The decline in the world supply of synthetic rubber was caused by the high cost of production due to the extremely high world oil prices. On the contrary, beginning in early 2010, increasing demand in the automotive sector in various parts of the world, especially in large countries such as China and the USA, led to a considerable increase in the production and consumption of synthetic rubber. Through 2013, both natural and synthetic rubber has shown an increase on both the production and the consumption side. Natural rubber and synthetic rubber are commodities that can be classified as either complementary goods or substitutable goods. These two commodities can be classified as complementary goods because they have a unique set of advantages and disadvantages, specifically in relation to tire manufacturing because the two cannot replace one another in most situations. However, in the “green tire” manufacturing process, there is a greater need for natural rubber than synthetic rubber from 30-40 to 60-80, making the two goods substitutable. In relation to worldwide natural and synthetic rubber price trends, the two prices seem to be relatively comparable, indicating that the two goods are competitive in the world market Figure 10. In 2010 and 2011, there was a fairly substantial increase in the natural rubber price, as a result of low yield. Yunnan, one of Chinas major rubber producing provinces, experienced severe drought last year that affected production. Indonesia and Thailand, on the other hand, were drenched in heavy rain. In addition, the large demand for natural rubber from Japan, the USA and China, causing prices to go up. 2000 4000 6000 8000 10000 12000 14000 16000 18000 000 T on Year ProducNon ConsumpNon 26 Figure 10 Development of Worldwide Natural Rubber and Synthetic Rubber Prices Source: International Rubber Study Group IRSG, 2014 Global economic uncertainty ultimately affects the worlds natural rubber trade. In 2012, for example, the worlds natural rubber price plummeted due to the global economic crisis. This economic hardship was felt by several countries, which are significant importers of natural rubber, especially certain EU countries such as Germany and Belgium, which imported less because of their economic conditions. The situation was made worse by China, which a major importer of natural rubber, removing the stock of natural rubber into the world market. The primary cause of the plummeted price is not caused by the poor quality of natural rubber, but purely because of the effect of global economic conditions was deteriorating. In order to try to improve the worlds natural rubber prices in the face of the economic crisis, Indonesia, Thailand and Malaysia agreed to apply the rubber export volume reduction scheme Agreed Export Tonnage Scheme AETS, which amounted to 300 thousand tons from October 2012 to March 2013. The agreement was announced on August 16, 2012 and has ultimately increased the price of rubber Daily Composite price, or the combined average price in the third country by 2.54US per kg to around USD 2.9 per kg at the beginning of December 2012. According to the International Tripartite Rubber Council ITRC total rubber production from these three countries accounted for 67 of the total world production and 86 of total world exports. In contrast to natural rubber, the price level for synthetic rubber is influenced by world oil prices. This is due to petroleum being the raw material for synthetic rubber. If the world oil price increases, the price of synthetic rubber will also increase. If the price of synthetic rubber increases and the increase is greater than the increase in the price of natural rubber prices, most industries will tend to use more natural rubber than synthetic rubber. World oil prices have fluctuated from year to year, as shown in Table 4. From this data, it can be determined that world oil prices have grown an average of 8.34 per year. As we know, 500 1000 1500 2000 2500 3000 3500 4000 4500 5000 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 USTon Year Natural Rubber SyntheNc Rubber 27 petroleum is a non-renewable resource, which will run out at some point. Presently, environmental awareness is improving, which has encouraged some industries to optimize their usage of natural rubber rather than synthetic rubber. Table 4 World Oil Prices, 2011 - 2013 USBarrel Year Oil Price 2003 28.1 2004 36.05 2005 50.64 2006 61.08 2007 69.08 2008 94.45 2009 61.06 2010 77.45 2011 107.46 Source: Organization of the Petroleum Exporting Countries OPEC, 2012 5.2 Conditions of Natural Rubber in Exporting Countries 5.2.1 Thailand Thailand is a major worldwide producer of natural rubber. Moreover, the natural rubber land area in Thailand is smaller than the natural rubber land area in Indonesia, yet Thailand has a higher level of productivity. The total plantation area, as well as overall production of natural rubber in Thailand increased over the period 2003 until 2012 Table 5. During this period, the total plantation area grew by 22 percent, while overall production grew by 18 percent. However, the productivity of Thailand decreased in the period from 2004 to 2010. This is partly due to environmental factors such as extreme weather that inhibits the production of natural rubber in Thailand Table 5. Since 2001, Thailand has been the largest natural rubber producer and exporter in the world. The natural rubber industry has undergone very rapid and fundamental changes, with the introduction of many new players and substantial growth amongst traditional suppliers. Based on FAO data, Thailand produced approximately 31 of the global natural rubber in 2012, followed by Indonesia 27 and Malaysia 9. Thailand produces more than 3 million metric tons of natural rubber annually. With its prime location, Thailand offers rubber plantation investors an ample water supply, a low incidence of power outages, and reliable infrastructure for smooth operation. Table 5 Area Harvested, Production, and Productivity of Natural Rubber in Thailand, 2003 - 2012 Year Area Harvested Hectare Production Quantity Tonnes Productivity TonnesHectare 2003 1600640 2860093 1.787 2004 1655991 3006720 1.816 2005 1691099 2979722 1.762 2006 1742896 3070520 1.762 28 2007 1766849 3024207 1.712 2008 1819502 3166910 1.741 2009 1856072 3090280 1.665 2010 1929257 3051781 1.582 2011 2042502 3348897 1.640 2012 2050000 3500000 1.707 Source: Author’s elaboration with data from FAO, 2013 Thai rubber businesses are flourishing because of solid government policies that promote the industry. Policies of utmost importance are those, which focus on the lower tariffs that result from the countrys free trade agreements with trading partners such as China, Australia, New Zealand, and other ASEAN states. The government of Thailand has also increased the financial incentive for growers to cut down rubber trees that are more than 30 years old and replace them with new ones in an effort to increase productivity. The Office of the Rubber Replanting Aid Fund of Thailand has set aside 5 billion Baht for this purpose and intends to increase Thailands natural rubber supply by an additional 250,000 metric tons per year through 2017 Insight Alpha, 2014. Thailand’s government offers many opportunities within the natural rubber industry, leading many companies to increase their capacities in order to fulfill the increasing demand. For example, Sri Trang Agro-Industry is the largest rubber processing and exporting company in Thailand that hopes to become a leader in the global market by 2014. The company initiated its plan by setting aside 2 billion Baht with the purpose of building three new plants throughout 2013 and 2014. The extensive growth of the rubber industry has substantially helped the development of many rubber products and their respective industries. Goodyear Thailand Public Co., Ltd. has invested US 25 million for a project that has the intent to raise the plants daily production capacity for airplane tires from 130 to 160 units and for automobile tires from 4,900 to 7,200 units Insight Alpha, 2014. The natural rubber industry in Thailand is clearly on a growth path. The prospects for the industry remain positive, as natural rubber is a fundamental resource. Rubber is indispensable in the manufacture of various industrial and consumer products, from vehicle tires, accessories, gloves and medical devices. The steady in demand for automobiles and medical devices due to the increase in income levels and economic growth will also help to push the demand for rubber in the future.

5.2.2 Indonesia

Indonesia is the second largest natural rubber exporter in the world after Thailand. The natural rubber sector in Indonesia has been undergoing transformations since the beginning of 2010 as global demand has picked up dramatically. This trend is predicted to continue into the future with the consumption of natural rubber reaching 16.2 million MET by 2020, further placing Indonesia in an optimal position to receive the benefits from one of its most abundant natural resources IRSG, 2014. Indonesia’s rubber plantations are mainly dominated by smallholder farmers, which make up for 86 of the 3.5 million hectares of land under cultivation, with the remainder split more or less equally between private companies and state plantations. The main plantation sites