Proceeding of the 5th International Joint Seminar & Company Visit to FP Corporation, 30 January-03 February 2017
PROCEEDINGS OF
THE 5TH INTERNATIONAL JOINT SEMINAR AND
COMPANY VISIT TO FP CORPORATION, TOKYO -
JAPAN
Held by
College of Business
RIKKYO UNIVERSITY
Master of Management Program
Faculty of Economics & Business
UNIVERSITAS PADJADJARAN
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Corporation
Ltd. Humanizing Collaboration Between Indonesia & Japan
Chief Editor : Popy Rufaidah, SE., MBA., Ph.D Managing Editor : Yudi Azis, SE., S.Si., S.Sos., MT., PhD
ISBN : 978-602-60017-2-6
Layout Editor : Joniar Fani Widodo, ST Technical Editor : Intan Siti Amaliyah, S.Si
Publisher : Magister Manajemen Fakultas Ekonomi dan Bisnis Universitas Padjadjaran
Contact:
Jl. Dipati Ukur No. 46 Bandung 40132 Phone: +62-22-2509585
Fax: 022-2509585
Email: informasi@mm.fe.unpad.ac.id Online version can be accessed at: http://mm.fe.unpad.ac.id/en/proceedings
All right reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without either the prior written permission of the publisher.
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Descriptions Page
Table of Contents i
Welcome Speeches 1
Participant List 8
Abstract 26
Full Paper 91
1. Tourism Development in West Java Popy Rufaidah, SE., MBA., Ph.D.
92 2. Bank Performance On Stock Price: Evidence From Commercial Banks In
Indonesia Before And After The 2008 Crisis Robby Falah Firdaus, Muhammad Hilmy Habibie
101
3. The Influence Of Inovative Packaging Design Of Local Fruit In Bandung On Consumer Purchase Decision
Aquinaldo Sistanto Putra, Muhammad Fanny Fajrin Pratama
112
4. Marketing Strategy Using Business Model Canvas Innovation 3.0 Approach: Service Quality Management and Customer Relationship Management to Customer Loyalty Increase (Case Study of Auto2000) Tresia Ekawati, Maghfirah
119
5. The Analysis of Marketing Strategy toward Online Consumer Trust Affecting Purchase Decision in E-Commerce in Indonesia
Fadhilah, Btari Mariska Purwaamijaya
132
6. The Influence of The Quality on Honda CB 150 R Motorcycle Purchase Decision
Mario, Febriannisa Azrah
144
7. Analysis Of Impulse Buying Affected From In-Store Stimuli, Hedonic Shopping Value And Fashion Involvement On Fashion Products Helmi Setiawan Muhammad, Bintoro Bagus Purmono
151
8. A Brief Description Of Current E-Commerce Market Landscape In India Kevin Allan Maha, Sikandar Hasib
161 9. The Influence Of Hospital Staff Performance And Interpersonal
Communication Skill On Patient Satisfaction (Case Study In Emergency Department Of Hasan Sadikin General Hospital)
Melani Shintya Andiani, Puspita Candrasari
170
10. The Effect of Tax Amnesty on the Improvement of Tax Revenue and Database
Aditya Bagus Pribadi, Rendy Rosady
182
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Performance In Pt ‘X’ Bandung Vanisa Assadiah, Rezki Dimetti Tirana
13. Competitive Strategy Analysis To Increase Competitiveness In Exporting Seaweed From Indonesia To Japan
Kenny Doenanke Aulia, Rizky Mustika Hati
214
14. The influence of Hashtag on Instagram and Value Creation to the visitors Case Study of visitors of Bandung City
Neni Suryani, Dhea Ryane Yanuar
225
15. Analysis of The Impact Fertilizer Subsidy by The Government on Financial Performance (Case Study at PT Pupuk Kujang) Firman Ariangga, Noery Mutiarahim
231
16. The Association of Working Environment and Job Satisfaction Among Nurses at Rumah Sakit Umum Daerah Kota Bandung
dr. Riza Putri Aulia Hernowo, Sonia Rama, S.KG
240
17. Influence Of Marketing Capability & Innovation Capability To Marketing Perfomance In Bandung City
Priambodo Pratignyo, Wishnu Bhatara
253
18. The Role of Knowledge Creation and Innovation Capital Toward Employee Commitment
Fanfan Rizky Oktavian, Ridwan Bagus Syahputra
265
19. Comprehension Of Relationship Quality In The Retail Environment. (Case Study of PT Pupuk Kujang Sales on Nitrea’s Product) Hikmat Rachmatullah, Mohamad Gani
281
20. The Mapping Of Competitive Analysis Using Bcg Matrix In Formulating Corporate And Business Strategy In Pharmaceutical Industries Muhammad Haris, Tri Mahar Lazuard
296
21. The Influence of Government Regulation and Services Quality to the Peformance Services at Transportation Sector
Debby Muliadin, Prapto Utomo
305
22. Which CAMEL’s Analysis Variables, Have The Strongest Influences To Profit Growth on BPR in West Java
Muhammad Iqbal Ramdani, Muhammad Shendy Rachman
312
23. Analysis of Critical Success Factors for Balanced Scorecard Implementation: Case Study in PT Hexpharm Jaya Laboratories, a Pharmaceutical Company
Irvan Rivani, Rocky Diardi
321
24. The Influence Of Corporate Culture And Competitive Advantage On The Company’s Business Performance (Case Study In PT Bank OCBC NISP Tbk.)
Yulia Isana Pratiwi, Valiensi Utia
334
25. The Influence Of Talent Management And Innovation Capability To Employee Satisfaction In Micro Credit Unit Bank Mandiri
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26. Developing Performance Measurement And Setting Their Targets For A Small Start-Up Manufacturing Company In Indonesia Using Balanced Scorecard: A Case Study Of Pt. Multi Sarana Silicaindo
Supiansyah, Deri Kurniawan
371
27. Burnout, Job Satisfaction, and Intention to Leave among Nursing Staff Working in Sari Asih Ar-Rahmah Islamic Hospital Tangerang
Pradipta Suarsyaf
389
28. The Effect of Brand Trust and Relationship Quality to Customer Loyalty in EMKL Saputra Trans Abadi
Rika Permatasari Effendi, Virza Yuniar
397
29. The Influence of Systematic Risk, Interest Rates, Change in Tax Rates to the Stock Return of Indonesian Property Companies Listed in IDX Karla Okta Mianda, Ratika Puspita Sari
415
30. The Influence of Knowledge Creation & Innovative Behaviour towards Work Efficiency In PT. Indofood CBP Sukses Makmur Tbk. Noodle Division
Hermawan Cahyadi Priyo, Santi Nurma Sari
432
31. Analizing Effect Of Shift Work Systems On Job Satisfaction In PT. Charoen Pokphand Indonesia
Mici Annisa Soraya
445
32. The Effect Of Banking Intermediation, Credit Risk And Operational Efficiency On Profitability Study In Bank Tabungan Negara (Persero), Tbk. (Period 2010 – 2015)
Selvi Lusiana
456
33. The Influence Of Corporate Culture, Motivation And Leadership On Employee Performance In Sharia Bank In Indonesia
Adisya Anggistya, Ferdi Abas
474
34. The Influence of Job Satisfaction and Leadership Style on Employee Performance (Study at Hasan Sadikin Hospital, Bandung)
Nita Nursita
492
35. The Highest And Best Use Analysis To Determine The Type Of Aset Utilization (Case Study on land at Jakarta Street, Bandung West Java) Nurul Atikoh, Suriyanti Gaffar
502
36. Why Does Policy Fail? Understanding The Problems Of Policy
Implementation About Retribution Of Local Wealth Usage: A Case Study In Central Maluku District
Sut Mutiah, Dina Anggraeni
512
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Outline of the Marketing Analysis Report 531 Outline of the Cross-Cultural Analysis Report 532
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Prof. Dr. dr.med. Tri Hanggoro.
Email: rektor@unpad.ac.id
Rector of Universitas Padjadjaran
Facing globalization in 2016 ensures Unpad to strengthen the
cooperation with Rikkyo University. We are very proud to be
part of the Internationalization process within MM FEB
Unpad with Rikkyo University. We also very proud that Ricoh
Company would welcome our students. Looking forward to
having great collaboration between Indonesia and Japan.
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Prof. Noriyoshi Shiraishi
Email: siraisi@rikkyo.ac.jp
Senior Vice President of Rikkyo University
Rikkyo University has introduced “Rikkyo Global 24”
globalization strategy as a medium-and-long-term plan as a
milestone for the university’s 150th anniversary in 2024.
Rikkyo Global 24 will be the core of the plan. Within the
strategy, one of the specific goals for globalization promotion
is to expand acceptance of international students. Welcome
the delegates of MM FEB Unpad to Rikkyo University.
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Dr. Nury Effendi, SE., MA
Email: nury.effendi@fe.unpad.ac.id
Dean, Faculty of Economics & Business, Universitas
Padjadjaran
FEB Unpad is very proud to engage with Rikkyo University and
Ricoh Company Ltd. MM FEB Unpad is the one of the schools
within the Faculty of Economy and business, Universitas
Padjadjaran. Its mission is to increase the international
exposure academically and practically. We hope students and
faculty members gain international perspectives from the 3rd
International Joint Seminar between Rikkyo University and
MM FEB Unpad.
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Prof. Akita Takahiro
Email: akita@rikko.ac.jp
Specially Appointed Professor, College of Business, Rikkyo
University
Indonesia is a great country. Building a relationship with
Indonesia is very attractive experiences. Japan and Indonesia
are two countries that have shown stronger relationship for
decadees. These relations generate more collaboration
academically. I believe Universitas Padjadjaran and Rikkyo
University could perform and deliver mutual program in
enchancing the collaboration. Additionaly, the company visit
to Ricoh Company would enhance the understanding about
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Popy Rufaidah, SE., MBA., Ph.D
Email: popy.rufaidah@fe.unpad.ac.id
Head, Master of Management Program, Faculty of Economics
& Business, Universitas Padjadjaran
The 5th International Joint Seminar hold by Rikkyo University
and MM FEB Unpad in Tokyo, Japan is our dedication and
commitment
to
enhance
the
quality
of
education
internationally. We also very honor to have warm welcome
from the management of Ricoh Company for our delegates.
The challenges for graduates from business schools are
increased very rapidly. Students need practical knowledge and
international exposure to align with their capabilities and
competencies. We would like to thank for all support
contributed by Rikkyo University, ABEST21, Ricoh Company
and all parties that can not be mentioned one by one for
making this event is taken place.
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PERSON IN CHARGED
RIKKYO UNIVERSITY
Prof. Noriyoshi Shiraishi
siraisi@rikkyo.ac.jp
Prof. Akita Takahiro
5056146@rikkyo.ac.jp, akita@rikkyo.ac.jp
UNIVERSITAS PADJADJARAN
Popy Rufaidah, Ph.D.
popy.rufaidah@fe.unpad.ac.id
Yudi Azis, SE., S.Si., S.Sos., MT., Ph.D.
yudi.azis@fe.unpad.ac.id
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FEB UNIVERSITAS PADJADJARAN
Popy Rufaidah, Ph.D.
HEAD, MASTER OF MANAGEMENT PROGRAM FACULTY OF ECONOMICS AND BUSINESS UNIVERSITAS PADJADJARAN
Egi Arvian, SE., M.Si.
LECTURER
FACULTY OF ECONOMICS AND BUSINESS UNIVERSITAS PADJADJARAN
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COMPANY VISIT TO JAPAN CORPORATION
HELD BY RIKKYO UNIVERSITY, TOKYO, JAPAN AND MASTER OF MANAGEMENT PROGRAM, UNIVERSITAS PADJADJARAN 29 JANUARY – 02 FEBRUARY 2017 (REGULAR PROGRAM)
No Photo Identity
1.
Name: Robby Falah Firdaus Student ID: 120820160001 Phone: 081910051046
Email: robbyfastpitch@gmail.com Titled of
the paper:
Bank’s Performance On Stock Price: Evidence From Commercial Banks In Indonesia Period 2011 - 2015
2.
Name: Aquinaldo Sistanto Putra Student ID: 120820160002
Phone: 081214932262
Email: aquinaldosistanto@gmail.com Titled of
the paper:
The Influence Of Inovative Packaging Design Of Local Fruit In Bandung On Consumer’s Purchasing Decision
3.
Name: Tresia Ekawati Student ID: 120820160004 Phone: 081275637075 Email: tresiaeka@gmail.com Titled of
the paper:
Marketing Strategy Using Business Model Canvas Innovation 3.0
Approach: Service Quality Management And Customer Relationship
Management To Increase Customer Loyalty (Case Study Of Auto 2000)
4.
Name: Btari Mariska Purwaamijaya Student ID: 120820160005
Phone: 085722237114
Email: btarimariska@yahoo.com Titled of The Analysis of Marketing Strategy
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No Photo Identity
5.
Name: Febriannisa Azrah Student ID: 120820160010 Phone: 081378133717
Email: febrian.nisa@ymail.com Titled of
the paper:
Influence The Quality on Honda CB 150 R Motorcycle Purchase Decision in Bandung
6.
Name: Muhammad Fanny Fajrin Pratama Student ID: 120820160012
Phone: 081323626050
Email: fajrin.pratama.fp@gmail.com Titled of
the paper:
The Influence Of Inovative Packaging Design Of Local Fruit In Bandung On Consumer’s Purchasing Decision
7.
Name: Helmi Setiawan Muhammad Student ID: 120820160013
Phone: 082219196597 Email: helmiw26@gmail.com Titled of
the paper:
Analysis Of Impulse Buying That Affected From In-Store Stimuli, Hedonic Shopping Value And Fashion
Involvement On Fashion Products
8.
Name: Fadhilah Student ID: 120820160014 Phone: 087774623763
Email: fadhilah4292@gmail.com Titled of
the paper:
The Analysis of Marketing Strategy Toward Online Consumer Trust Affecting Purchase Decision in E-Commerce Indonesia
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No Photo Identity
9.
Name: Mario Student ID: 120820160015 Phone: 081222544755 Email: mariokrqd@gmail.com Titled of
the paper:
Influence The Quality on Honda CB 150 R Motorcycle Purchase Decision in Bandung
10.
Name: Kevin Allan Maha Student ID: 120820160016 Phone: 081361342904
Email: kevinallan.maha@yahoo.co.uk Titled of
the paper:
Building Trust In E-Commerce Websites: An Indian Perspective
11.
Name: Muhammad Hilmy Habibie Student ID: 120820160018
Phone: 089656097578
Email: mhilmyyyyhabibie@gmail.com Titled of
the paper:
Bank’s Performance On Stock Price: Evidence From Commercial Banks In Indonesia Period 2011 - 2015
12.
Name: Melani Shintya Andiani Student ID: 120820160021 Phone: 081320446687
Email: dr.melanisa@gmail.com Titled of
the paper:
The Influence Of Hospital Staff Performance And Interpersonal Communication Skill On Patient Satisfaction (Case Study In Emergency Department Of Hasan Sadikin General Hospital)
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No Photo Identity
13.
Name: Puspita Candrasari Student ID: 120820160023 Phone: 081321304362
Email: puspitacandrasari@yahoo.com Titled of
the paper:
The Influence Of Hospital Staff Performance And Interpersonal Communication Skill On Patient Satisfaction (Case Study In Emergency Department Of Hasan Sadikin General Hospital)
14.
Name: Rendy Rosady Student ID: 120820160024 Phone: 082120633636
Email: rendyrosady.pk57@gmail.com Titled of
the paper:
The Effect of Tax Amnesty to The Improvement of Tax Revenue and Data Base
15.
Name: Aditya Bagus Pribadi Student ID: 120820160026 Phone: 085722721423
Email: myiesazafira.pribadi@gmail.com Titled of
the paper:
The Effect of Tax Amnesty to The Improvement of Tax Revenue and Data Base
16.
Name: Septianti Chairunnisa Student ID: 120820160044 Phone: 085722586099
Email: septianti.chairunnisa@hotmail.com Titled of
the paper:
Macroeconomics and Bank Specific Determinants of Non-Performing Loan: Evidence from Conventional
Commercial Bank in Indonesia That Provide SME Loan in Period 2007-2013
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No Photo Identity
17.
Name: Bintoro Bagus Purmono Student ID: 120820160047 Phone: 085750111594
Email: fatihtravel92@gmail.com Titled of the
paper:
Analysis Of Impulse Buying That Affected From In-Store Stimuli, Hedonic Shopping Value And Fashion
Involvement On Fashion Products
18.
Name: Vanisa Assadiah Student ID: 120820160053 Phone: 08129408773
Email: vanisa.diah@gmail.com Titled of the
paper:
The Influence of Organizational Change and Job Stress on Job Performance in PT “X” Bandung
19.
Name: Maghfirah Student ID: 120820160054 Phone: 081341132656
Email: Maghfirah1992@gmail.com Titled of the
paper:
Marketing Strategy Using Business Model Canvas Innovation 3.0 Approach: Service Quality Management And Customer
Relationship Management To Increase Customer Loyalty (Case Study Of Auto 2000)
20.
Name: Regina Yuliani Student ID: 120820160055 Phone: 081394346534
Email: reginaayuliani@gmail.com Titled of the
paper:
Macroeconomics and Bank Specific Determinants of Non-Performing Loan: Evidence from Conventional
Commercial Bank in Indonesia That Provide SME Loan in Period 2007-2013
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No Photo Identity
21.
Name: Rezki Dimetti Tirana Student ID: 120820160057 Phone: 081221851702
Email: rezkidtirana@gmail.com Titled of the
paper:
The Influence of Organizational Change and Job Stress on Job Performance in PT “X” Bandung
22.
Name: Rizky Mustika Hati Student ID: 120820160058 Phone: 081224080291
Email: rizky.mustika@yahoo.com Titled of the
paper:
Competitive Strategy Analysis To Increase Competitiveness In Exporting Seaweed From Indonesia To Japan
23.
Name: Kenny Doenanke Aulia Student ID: 120820160059 Phone: 082117171836
Email: kennydoenanke@gmail.com Titled of the
paper:
Competitive Strategy Analysis To Increase Competitiveness In Exporting Seaweed From Indonesia To Japan
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COMPANY VISIT TO JAPAN CORPORATION
HELD BY RIKKYO UNIVERSITY, TOKYO, JAPAN AND MASTER OF MANAGEMENT PROGRAM, UNIVERSITAS PADJADJARAN 29 JANUARY – 02 FEBRUARY 2017 (EXECUTIVE PROGRAM) No Photo Identity
1
Name: Neni Suryani Student ID: 120820150502 Phone: 085720015771
Email: nenisuryani@hotmail.co.id Occupation: CV Ravels Trans Pratama Titled of the
paper:
The Influence of Hashtag on Instagram and Value Creation to The Visitors Case Study of Visitors of Bandung City
2
Name: Firman Ariangga Student ID: 120820150506 Phone: 08568514248 Email: firmanpkc@gmail.com Occupation: PT Pupuk Kujang Titled of the
paper:
Analysis of The Impact Fertilizer Subsidy by The Government on Financial Performance (Case Study at PT Pupuk Kujang)
3
Name: Riza Putri Aulia Hernowo Student ID: 120820150507
Phone: 081282800900
Email: rizahernowo2@yahoo.com Occupation: RSUD Kota Bandung Titled of the
paper:
The Association of Working Environment and Job Satisfaction Among Nurses at Rumah Sakit Umum Daerah Kota Bandung
4
Name: Noery Mutiarahim Student ID: 120820150508 Phone: 085624422460
Email: noerymutiarahim@gmail.com Occupation: PT. Adverta Nata Usaha Jaya Titled of the
paper:
Analysis of The Impact Fertilizer Subsidy by The Government on Financial
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No Photo Identity
5
Name: Wishnu Bhatara Student ID: 120820150510 Phone: 087722264342
Email: wishnu.bhatara@gmail.com Occupation: PT Bank Pembangunan Daerah Jawa
Barat & BantenTbk (Junior Staff Divisi Dana Jasa Konsumer)
Titled of the paper:
Influence Of Marketing Capability & Innovation Capability To Marketing Perfomance In Bandung City
6
Name: Fanfan Rizky Oktavian Student ID: 120820150516 Phone: 081222497515
Email: fun_fantasi@yahoo.co.id Occupation:
Titled of the paper:
The Role of Knowledge Creation and Innovation Capital Toward Employee Commitment
7
Name: Hikmat Rachmatullah Student ID: 120820150517 Phone: 08112204113
Email: h_rachmatullah@yahoo.com Occupation: PT Pupuk Kujang
Titled of the paper:
Comprehension Of Relationship Quality In The Retail Environment. (Case Study of PT Pupuk Kujang Sales on Nitrea’s Product)
8
Name: Mohamad Gani Student ID: 120820150518
Phone: 082137333376;08159999976 Email: sleepyorca@gmail.com Occupation: PT Pupuk Kujang Titled of the
paper:
Comprehension Of Relationship Quality In The Retail Environment. (Case Study of PT Pupuk Kujang Sales on Nitrea’s Product)
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No Photo Identity
9
Name: Tri Mahar Lazuardi Student ID: 120820150519 Phone: 082120182094
Email: trimaharlazuardi@gmail.com Occupation: Kementerian Perdagangan Titled of the
paper:
The Mapping Of Competitive Analysis Using BCG Matrix In Formulating Corporate And Business Strategy In Pharmaceutical Industries
10
Name: Debby Muliadin Student ID: 120820150523 Phone: 08567099998
Email: debby.deboll@gmail.com Occupation:
Titled of the paper:
The Influence of Government Regulation and Services Quality to the Peformance Services at Transportation Sector
11
Name: Muhamad Iqbal Ramdani Student ID: 120820150526
Phone: 082130898929
Email: iqbal.ramdani28@ymail.com Occupation: PT Bank Pembangunan Daerah Jawa
Barat & BantenTbk (Junior Staff Divisi BPRLKM)
Titled of the paper:
Which CAMEL’s Analysis Variables, Have The Strongest Influences To Profit Growth on BPR in West Java
12
Name: Rocky Diardi Student ID: 120820150529 Phone: 082166828235
Email: rocky.diardi@gmail.com Occupation: PT. Eltran Indonesia Titled of the
paper:
Analysis of Critical Succes Factor on Balance Score Card Effective Implementation, Case Study in PT Hexpharm Laboratories. a Pharmaceutical Company
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No Photo Identity
13
Name: Sonia Rama Student ID: 120820150530 Phone: 082174676007
Email: soniarama82@gmail.com Occupation:
Titled of the paper:
The Association of Working Environment and Job Satisfaction Among Nurses at Rumah Sakit Umum Daerah Kota Bandung
14
Name: Yulia Isana Pratiwi Student ID: 120820150531 Phone: 081320005198 Email: yuliaisana@yahoo.com Occupation: PT Bank OCBC NISP Tbk. Titled of the
paper:
The Influence Of Corporate Culture And Competitive Advantage On The Company’s Business Performance (Case Study In PT Bank OCBC Nisp Tbk.)
15
Name: Priambodo Pratignyo Student ID: 120820150532 Phone: 08562305633
Email: ppratignyo@yahoo.com Occupation: Anton Sulthon IF, SH. & Rekan Titled of the
paper:
Influence Of Marketing Capability & Innovation Capability To Marketing Perfomance In Bandung City
16
Name: Ridwan Bagus Syahputra Student ID: 120820150534
Phone: 085222002001
Email: ridwanbs37@gmail.com Occupation: Konsultan
Titled of the paper:
The Role of Knowledge Creation and Innovation Capital Toward Employee Commitment
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No Photo Identity
17
Name: Anugerah Mufti Putra Student ID: 120820150535
Phone: 085223935555;087770780877 Email: anugerahmuftiputra@yahoo.com Occupation: Home Industry Sepatu Agnia di
Tasikmalaya Titled of the
paper:
The Influence Of Talent Management And Innovation Capability To Employee Satisfaction In Micro Credit Unit Bank Mandiri
18
Name: Muhammad Haris Student ID: 120820150536 Phone: 082216273451
Email: mharis040307@gmail.com Occupation: PT. Sanbe Farma
Titled of the paper:
The Mapping Of Competitive Analysis Using BCG Matrix In Formulating Corporate And Business Strategy In Pharmaceutical Industries
19
Name: Dhea Ryane Yanuar Student ID: 120820150539 Phone: 085723604017 Email: dhearyane@yahoo.com Occupation: Infomedia Solusi Humanika Titled of the
paper:
The Influence of Hashtag on Instagram and Value Creation to The Visitors Case Study of Visitors of Bandung City
20
Name: Arif Madya Armanto Student ID: 120820150540 Phone: 085659928400
Email: ARIF.MADYA@GMAIL.COM Occupation: PT. Tricada Intronic Titled of the
paper:
The Influence Of Talent Management And Innovation Capability To Employee Satisfaction In Micro Credit Unit Bank Mandiri
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No Photo Identity
21
Name: Deri Kurniawan Student ID: 120820150541 Phone: 0811248842
Email: derikurnia80@gmail.com Occupation: Pusat Survei Geologi Titled of the
paper:
Developing Performance Measurement And Setting Their Targets For A Small Start-Up Manufacturing Company In Indonesia Using Balanced Scorecard: A Case Study Of Pt. Multi Sarana Silicaindo
22
Name: Irvan Rivani Student ID: 120820150542 Phone: 08122182403
Email: irvan_rivani@yahoo.com Occupation: PT Hexpharm Jaya Labs. Titled of the
paper:
Analysis of Critical Succes Factor on Balance Score Card Effective Implementation, Case Study in PT Hexpharm Laboratories. a Pharmaceutical Company
23
Name: Pradipta Suarsyaf Student ID: 120820150544 Phone: 085782340567
Email: stronguardian@gmail.com
Occupation: Medical Doctor/General Practitioner at Rumah Sakit Islam Sari Asih Ar-Rahmah & Puskesmas Cipondoh
Titled of the paper:
Burnout, Job Satisfaction, and Intention to Leave among Nursing Staff Working in Sari Asih Ar-Rahmah Islamic Hospital Tangerang
24
Name: Valiensi Utia Student ID: 120820150545 Phone: 081315924761
Email: Valiensi_utia@yahoo.com Occupation: PT Astra Nippon Gasket Indonesia
(Finance & Accounting Section Hed) Titled of the
paper:
The Influence Of Corporate Culture And Competitive Advantage On The Company’s Business Performance (Case Study In PT Bank OCBC Nisp Tbk.)
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No Photo Identity
25
Name: Supiansyah Student ID: 120820150546 Phone: 081372241499 Email: supiansyah@gmail.com Occupation: PT. Multi Sarana Silicaindo Titled of the
paper:
Developing Performance Measurement And Setting Their Targets For A Small Start-Up Manufacturing Company In Indonesia Using Balanced Scorecard: A Case Study Of Pt. Multi Sarana Silicaindo
26
Name: Rika Permatasari Effendi Student ID: 120820150547
Phone: 085794184505
Email: rk_permata@ymail.com Occupation: Twin Tulipware Indonesia Titled of the
paper:
REVIEW JOURNAL
“The Effect of Brand Trust and
Relationship Quality to Customer Loyalty in EMKL Saputra Trans Abadi"
27
Name: Ratika Puspita Sari Student ID: 120820150549 Phone: 08157171624
Email: iniemailnyatika@yahoo.com Occupation: PT LEN Industri (Accounting Staff) Titled of the
paper:
The Influence of Systematic Risk, Interest Rates, Change in Tax Rates to the Stock Return of Indonesian Property Companies Listed in IDX
28
Name: Hermawan Cahyadi Priyo Student ID: 120820150550
Phone: 081278941444
Email: hermawancahyadipriyo@yahoo.co.id Occupation: PT. Sumber Alfaria Trijaya, Tbk Titled of the
paper:
“The Influence of Knowledge Creation & Innovative Behaviour towards Work Efficiency In PT. Indofood CBP Sukses Makmur Tbk. Noodle Division”
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No Photo Identity
29
Name: Muhammad Shendy Rachman Student ID: 120820150554
Phone: 08567935398
Email: shendyrachman@gmail.com Occupation: PT Bank Pembangunan Daerah Jawa
Barat & BantenTbk ( Junior Staff Cabang Purwakarta)
Titled of the paper:
Which CAMEL’s Analysis Variables, Have The Strongest Influences To Profit Growth on BPR in West Java
30
Name: Virza Yuniar Student ID: 120820150557 Phone: 081217177157
Email: virzayuniar@yahoo.com Occupation: D'Value Wedding Decoration Titled of the
paper:
REVIEW JOURNAL
“The Effect of Brand Trust and
Relationship Quality to Customer Loyalty in EMKL Saputra Trans Abadi"
31
Name: Prapto Utomo Student ID: 120820150559 Phone: 081321363900 Email: utomo.hw@gmail.com
Occupation: PT. Kereta Api Indonesia (Persero) Titled of the
paper:
The Influence of Government Regulation and Services Quality to the Peformance Services at Transportation Sector
32
Name: Karla Okta Mianda Student ID: 120820150560 Phone: 085221213786
Email: carlamianda@yahoo.com
Occupation: Astra International – Property (Staff Accounting & Tax Analyst)
Titled of the paper:
The Influence of Systematic Risk, Interest Rates, Change in Tax Rates to the Stock Return of Indonesian Property Companies Listed in IDX
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No Photo Identity
33
Name: Santi Nurma Sari Student ID: 120820150561 Phone: 081284193737
Email: nurmasanti86@gmail.com Occupation: PERUM BULOG
Titled of the paper:
“The Influence of Knowledge Creation & Innovative Behaviour towards Work Efficiency In PT. Indofood CBP Sukses Makmur Tbk. Noodle Division”
34
Name: Mici Annisa Soraya Student ID: 120820150014 Phone: 08156174417
Email: mici.annisa@gmail.com Occupation: Wiraswasta
Titled of the paper:
Analizing Effect of Shift Work Systems on Job satisfaction In PT. Charoen Pokphand Indonesia
35
Name: Selvi Lusiana Student ID: 120820150030 Phone: 0817610920
Email: selvi.lusiana@yahoo.com Occupation: Karyawan Bank BTN Titled of the
paper:
The Effect of Banking Intermediation, Credit Risk and Operational Efficiency to Profitability (Study in Bank Tabungan Negara (Persero), TBK ((Periode 2010-2015))
36
Name: Adisya Anggistya Student ID: 120820150040 Phone: 082117000687
Email: aanggistya0787@gmail.com
Occupation: Marketing at PT. Bank Syariah Mandiri Titled of the
paper:
The Influence Of Corporate Culture, Motivation And Leadership On Employee Performance In Sharia Bank In Indonesia
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No Photo Identity
37
Name: Ferdi Abas Student ID: 120820150054 Phone: 081323287200
Email: ferdi.abas10@gmail.com Occupation: Wiraswsata
Titled of the paper:
The Influence Of Corporate Culture, Motivation And Leadership On Employee Performance In Sharia Bank In Indonesia
38
Name: Nita Nursita, Se Student ID: 120820150060
Phone: 081321512390,081313313536 Email: nitanursita9@gmail.com Occupation: Pegawai Negeri Sipil Titled of the
paper:
The Influence of Job Satisfaction and Leadership Style on Employee Performance (Study at Hasan Sadikin Hospital, Bandung)
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COMPANY VISIT TO JAPAN CORPORATION
HELD BY RIKKYO UNIVERSITY, TOKYO, JAPAN AND MASTER OF MANAGEMENT PROGRAM, UNIVERSITAS PADJADJARAN 29 JANUARY – 02 FEBRUARY 2017 (SCHOLARSHIP PROGRAM) No Photo Identity
1
Name: Nurul Atikoh Student ID: 120820160007 Phone: +6285227141444 Email: nurul.atiko@yahoo.com
Occupation: Planner at Center for Trade Education and Training, Ministry of Trade Titled of the
paper:
The Principles Of Highest And Best Use Analysis To Determine The Type Of Aset Utilization (Case Study on land at Jakarta Street, Bandung West Java)
2
Name: Suriyanti Gaffar Student ID: 120820160042 Phone: 08124218439
Email: suriyantigaffar@gmail.com Occupation: Directorate General of State Assets
Management, Ministry of Finance Titled of the
paper:
The Principles Of Highest And Best Use Analysis To Determine The Type Of Aset Utilization (Case Study on land at Jakarta Street, Bandung West Java)
3
Name: Sut Mutiah Student ID: 120820160033 Phone: 085215282243
Email: mutiahsangadji@gmail.com Occupation: Auditor at Indonesian Finance and
Development Supervisory Agency (BPKP) Titled of the
paper:
Understanding The Problems Of Policy Implementation Concerning Retribution On The Use Of Regional Assets: A Case Study In The District Government Of Central Maluku
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Popy Rufaidah, SE., MBA., Ph.D. (popy.rufaidah@unpad.ac.id)
Head, Master Of Management Program Faculty Of Economics And Business Universitas Padjadjaran
ABSTRACT Purpose
Design/Methodology/Approach Expected Finding
Managerial/Practical Implication Originality/Value
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Commercial Banks In Indonesia Before And After The 2008 Crisis
Robby Falah Firdaus(robbyfastpitch@gmail.com)1 & Muhammad Hilmy Habibie
(mhilmyyyyhabibie@gmail.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics, and Business, Universitas Padjadjaran (MM FEB UNPAD)
ABSTRACT Purpose
The main purpose of this study is to make sure that stock price evaluates bank performance indicators in the time before and after the 2008 crisis, regarding perceptions related to bank performace and stock price in case of choosing stock as an invesment.
Design/Methodology/Approach
The research methodology used in this research is descriptive method. This research uses regression method and comparative analysis. The population in this research are all Commercial Banking Companies listed on the Indonesia Stock Exchange (IDX).
Expected Finding
From this research, we expect that there is some performance improvement from the banks after the 2008 crisis, so their stock price will slightly increase along with the improvement of performance.
Managerial/Practical Implication
This study will benefit people as a consideration in choosing the right stocks to invest, and for the Banking Companies, it contributes to the management of their performance, so they can maintain or increase their stock price in critical situations.
Originality/Value
This paper is the only study that is done on the Commercial Banks in Indonesia that have been affected by the 2008 crisis, and measures the impact of bank performance on stock price.
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Consumer Purchase Decision
Aquinaldo Sistanto Putra (aquinaldosistanto@gmail.com)1 & Muhammad Fanny Fajrin
Pratama (fajrin.pratama.fp@gmail.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics and Business, Universitas Padjadjaran (MM FEB UNPAD)
Abstract Purpose
The purpose of this study is to discuss the influence of innovative packaging design of fruit in Bandung City on consumer purchase perception.
Design
The research will use survey questionaire method, where data are gathered using questionairres distributed to random respondents. Respondents will be given three diferrent designs of fruit packaging, and they will decide which packaging material, design and information that have the greatest influence on purchase decision.
Expected finding
The expected results are to find how the packaged fruit gives more influence than the unpackaged one, and to find which kind of packaging gives the greatest influence on purchase decision.
Practical implication
The result of this research can be used as recomendation for fruit growers to create a new value for their product.
Originality
This paper can provide innovation on fruit packaging design to create a new value for local fruit in Indonesia.
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Approach: Service Quality Management and Customer Relationship Management to Customer Loyalty Increase (Case Study of Auto2000)
Tresia Ekawati(tresiaeka@gmail.com)1 & Maghfirah (maghfirah1992@gmail.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics, and Business, Universitas Padjadjaran (MM FEB UNPAD)
Abstract Purpose:
This paper aims to focus on the relationship between service quality and customer relationship management to customer loyalty increase in AUTO2000, Bandung. Business Model Canvas is used to desribe “how” and “why” activities and choices are made by the company in order to achieve a sustainable position in its industry.
Design/methodology/approach:
This study applies quantitative method which is enriched by interviewing the top management. The independent variables are Service Quality Management (X1) and Customer Relationship Management (X2) while the dependent variable is Customer Loyalty (Y). The use of business model canvas focuses on the implementation of “Focus on Customer” value through Delivery Explanation to Customer.
Expected Findings:
This paper is expected to provide a comprehensive analysis of service quality management and customer relationship management to customer loyalty increase in AUTO2000.
Research Limitation and Practical Implication:
This paper is limited in terms of research coverage, using data collected through structured questionnaires administered to 100 customers of AUTO2000 in Bandung with purposive sampling method. There is a managerial advice by reviewing the current business model using Business Model Canvas Theory.
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revenue streams, key partners, key resources, key activities, and cost structures. The paper uses Business Model Canvas to frame and analyse the actual condition of business model in AUTO2000 after the implementation of “Focus on Customer” value through Delivery Explanation to Customer
Keywords: Business Model Canvas, Service Quality, Customer Relationship
Management, Customer Loyalty, Auto2000.
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Affecting Purchase Decision in E-Commerce in Indonesia
Fadhilah (fadhilah4292@gmail.com)1 & Btari Mariska Purwaamijaya
(btarimariska@yahoo.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics and Business, Universitas Padjadjaran (MM FEB UNPAD)
Abstract Purpose
The purpose of this study is to explain about the effective marketing strategy in e-commerce in Indonesia, regarding perceptions related to how the best marketing strategy can create online consumer trust to e-commerces in Indonesia and make a purchase decision to their products.
Design/Methodology/Approach
This study applies quantitative and casual explanatory method. It explains the relationship between indepedent and dependent variables. Purchase decision becomes the dependent variable while online costumer trust factors (Vendor Capacity, Percieved – familiarity, percieived reputation, and percieived technology) act as independent variables.
Expected Finding
The hypothesis developed in this study is that better perception towards marketing strategy will create online customer trust affecting purchase decision in e-commerce in Indonesia. So this study expects that there will be a significant relationship between each of independent variables and the sdependent variable.
Managerial/Practical Implication
The result of this study will have managerial implication on E-Commerce Management particulary in managing e-marketing towards online customer trust as well as aspects of marketing strategy that affect the purchase decisions in Indonesia. This study will also provide practical implication such as improving e-marketing, online customer trust and purchase decisions in terms of increasing the sales of e-commerce in
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This paper is the only study done in E-Commerce in Indonesia that measures the perceptions of marketing strategy provided by E-Commerce with the intention to seek effective marketing strategy in E-Commerce in Indonesia.
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Decision
Mario(mariokrqd@gmail.com)1 & Febriannisa Azrah(febrian.nisa@ymail.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics and Business, Padjadjaran University, Bandung, Indonesia
ABSTRACT Purpose:
This study discusses the research design to study the influence of the quality of the product on a Honda motorcycle CB150R in Bandung, Indonesia, as well as knowing how the quality of Honda CB 150 R, thus affecting the consumer's decision to buy.
Design/ methodology/ approach:
The research will use descriptive and causal research method. Descriptive study aims to present information in a structured, factual, and accurate information on the factor product quality affect the purchase decision on CB150R motorcycle in Bandung. Population of this study is directed to who has bought Honda CB150R.
Expected Finding:
Expected outcome of this research is that the quality of the Honda CB 150 R specifies the significant influence to the consumer in buying a motorcycle Honda CB 150 R.
Practical implication:
The results of the study would have managerial implication to the Honda. Management particularly in managing the quality of product that affects the decision of a consumer to buy motorcycle. This study also would provide practical implication such as improving the product quality of the Honda CB 150 R of enhancing the visual appearance of the tangible aspects, improving the feature, increasing the performance, improving the reliability, the durability, the repair ability, the aesthetics, and the perceived quality.
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This paper is the only study that is done in Bandung, Indonesia which measures the quality of the products supplied by Honda CB 150 R against the purchase decisions of the consumers Honda CB 150 R.
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Shopping Value And Fashion Involvement On Fashion Products
Helmi Setiawan Muhammad (helmi_setiawan.muhammad@yahoo.com)1 & Bintoro Bagus
Purmono (fatihtravel92@gmail.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics, and Business, Universitas Padjadjaran (MM FEB UNPAD)
Abstract Purpose
This paper aims to discuss the study about impulse buying influenced by hedonic shopping value, in-store stimuli, and fashion involvement in fashion product among high-income society in Bandung without planning before buying fashion products.
Methodology
The research will use descriptive and causal research method. The descriptive study aims to present information in a structured, factual, and accurate information of each variable . The causal research method is used to examine the influence of independent variables (hedonic shopping value, in-store stimuli, & fashion involvement) on impulse buying. The sample in this study derived from the high-income societies in Bandung who had bought fashion products without planning.
Expected Findings
The results of this study are to make better comprehension. in terms of impulse buying which influenced by hedonic shopping value, in-store stimuli, and fashion involvement, and this study expected that there will be a positive correlation between each variable of independent variables and dependent variable as well.
Managerial Implication
Results of this study would help fashion retailers to choose the strategy for specific target market high-income society. Moreover, this study provides an opportunity to identify the potential success applications to ameliorate high-income society for buying fashion products without planning.
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This study is would only conduct towards high-income society in Bandung, among big cities in Indonesia. Bandung is one of three cities that has growing impulsive on buying fashion products in fashion mall.
Keyword: impulse buying, hedonic shopping value, in-store stimuli, fashion
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Kevin Allan Maha (kevinallanmaha@gmail.com)1
& Sikandar Hasib
(sikandar.hasib@gmail.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics and Business, Universitas Padjadjaran (MM FEB UNPAD)
ABSTRACT Purpose
E-commerce stands for electronic commerce. E-commerce is doing business online and electronically. The present study has been carried out to make a better understanding about the E-Commerce industry in India.
Design/Methodology/Approach
The research will apply descriptive and causal research method. The primary objective of this descriptive study is to present the contemporary picture of E-Commerce in India. The method which has been used is casual in nature to create a better understanding of E-Commerce in India.
Expected Finding
To describe the Current E-Commerce Market Landscape in India
Managerial/Practical Implication
The present development would be a valuable addition to researchers and academicians; and useful theory for practitioners, advertisers, and entrepreneurs. It will also assist strategic managers to develop a more appropriate strategy regarding E-Commerce sector in India.
Originality/Value
This paper simply aims to create a better understanding about Indian E-commerce from the contemporary aspect.
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Communication Skill On Patient Satisfaction (Case Study In Emergency Department Of Hasan Sadikin General Hospital)
Melani Shintya Andiani (dr.melanisa@gmail.com)1 & Puspita Candrasari
(puspitacandrasari@yahoo.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics, and Business, Universitas Padjadjaran (MM FEB UNPAD)
Abstract
Purpose:
The purpose of this research is to study the influence of staff performance and interpersonal communication skill on patient satisfaction, in emergency department of Hasan Sadikin General Hospital in Bandung, West Java
Design/methodology/approach:
Independent variables in this research are staff performance and interpersonal communication skill. While the dependent variable is patient satisfaction. The research will be using cross sectional design. Patients or caregivers will fill a standardized questionnaire to measure their satisfaction level. Multiple logistic regression will be used to analyze the data. The population of this research is the patients who had received treatment at Emergency Department of Hasan Sadikin General Hospital and were still waiting to be discharged.
Expected findings:
The expected result is that there is a positive relationship between independent variables and the dependent variable.
Practical implication:
The result will assist the hospital to evaluate the ability of the staff in building relationship and interpersonal communication with the patients and also measure the competency of the emergency staff. It is also useful in planning the training and development program in the hospital, and developing the excellent service guidelines.
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This research is the only research that has ever been done in Emergency Department of Hasan Sadikin General Hospital regarding patient satisfaction from interpersonal communication and staff performance aspects. Moreover, the study relies on emergency department of Hasan Sadikin General Hospital to explain and understand results
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Database
Aditya Bagus Pribadi(myiesazafira.pribadi@gmail.com)1 & Rendy Rosady
(rendyrosady.pk57@gmail.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics, and Business, Universitas Padjadjaran (MM FEB UNPAD)
Abstract Purpose
The purpose of this paper is to determine the success of Tax Amnesty program which began in July 2016 and will end in March 2017 and to know the influence of tax amnesty on tax revenue and tax database in Indonesia.
Design/methodology/approach
The method used in this research is descriptive research method with independent sample T test. Descriptive study aims to present structured information, factual, and accurate information on the number of taxpayers, whether it be personal or business entities that follow the tax amnesty program. Independent sample T test is used to know the influence of tax amnesty (before and after) on tax revenue and tax database.
Expected Finding
The finding that we expect from this research is information of to what extent the amnesty influences the Indonesia’s tax database and how much redemption obtained from tax amnesty contributes to the fulfillment of targeted tax revenue.
Practical implication
This study can be used to analyze one of the main factors of why the realization of the State Budget has never been achieved so far.
Originality/Value
This study was conducted when the program of tax amnesty is running by the government of Indonesia. This research will provide information on how many citizens of Indonesia follow the remission of taxes, how much redemption money received from tax amnesty is directly related to state
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Indonesia's tax database where the target of the tax is charged to the Directorate General of Taxation, Ministry of Finance of the Republic of Indonesia.
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Loans: Evidence from Conventional Commercial Banks in Indonesia that Provided SME Loan in the period 2007-2013
Regina Yuliani (reginaayuliani@gmail.com)1 & Septianti Chairunnisa
(septianti.chairunnisa@hotmail.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics, and Business, Universitas Padjadjaran (MM FEB UNPAD)
Abstract Purpose:
This study aims to analyze determinants of NPL from macroeconomic perspective, as the representation of national economic condition and microeconomic or bank specific perspective, as the representation of bank (SME loan provider).
Design/Methodology/Approach:
This study applies quantitative approach with causal explanatory. The analytical method used in this research is multiple regression. NPL acts as dependent variable (Y), while independent variables consist of macro-economic factors, such as GDP growth rate (X1), inflation rate (X2), exchange rate (X3) and unemployment rate (X4) as well as bank-specific factors, such as lending interest rate (X5), bank size (X6) and bank risk appetite (X7). The sample of this study is a group of selected banks that meet the spesific criteria in the period 2007 – 2013.
Expected Findings:
This study is expected to provide a result of comprehensive analysis of NPL determinants from macro and micro perspectives. Macro factors as the indicators of national economic condition suggest that macro factors signaling stable or growing economics will have lower NPL than the other ones signaling economic stress. Bank-specific factors as micro perspective also suggest that character of bank and its policy will have significant effects on NPL.
Research Limitation and Practical Implication:
The scope of this study is limited to one specific type of financial institution, i.e. bank, and one microcredit scheme, namely SME loans. Based on these limitations, future research is expected to consider
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non-study aims to get a better understanding regarding the management of NPL as an indicator of bank performance from external (macro factors) and internal (micro factors) analysis.
Originality/Value:
Research on NPL from microeconomic and macroeconomic scales is very limited. The originality of this research is reached by providing new insight from new perspective of NPL determinants in Indonesia.
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Performance In Pt ‘X’ Bandung
Vanisa Assadiah(vanisa.diah@gmail.com)1 & Rezki Dimetti Tirana(rezkidtirana@gmail.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics, and Business, Universitas Padjadjaran (MM FEB UNPAD)
Abstract Purpose:
The aim of this paper is to examine the effect of organizational change, mainly acquisition, on job performance and the mediating effect of job stress on this relationship in PT ‘X’ Bandung.
Design / Methodology / Approach:
Survey data, analyzed using path analysis, will be used to measure the direct effects of organizational change on job stress and job stress on job performance, and the indirect effects between organizational change and job performance. The authors will utilize the employees in PT ‘X’ Bandung as sample.
Expected Findings:
The authors expect that the results will show negative correlations between organizational change and job stress and that job stress, in turn, can significantly influence job performance.
Research Limitation and Practical Implication:
The authors may misinterpret the respondent’s responses to various questions on the questionnaire. Another potential limitation to the study is a lack of truthfulness, skills, or bias in the answers to the questions asked. Further research with different scope of organizational change, job stress, job performance, and locations may be necessary to confirm the results of this paper. This study will be valuable forPT ‘X’ and all parties who may be interested in the influence of organizational change and job stress on job performance in Indonesia and also can provide PT ‘X’ with recommendations of how they should manage this situation.
Originality / Value:
Many previous studies have explored the influence of organizational change on job performance or the influence of job stress on job
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change, mainly acquisition, on job performance and the mediating effect of job stress on this relationship.
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EXPORTING SEAWEED FROM INDONESIA TO JAPAN
Kenny Doenanke Aulia (kennydoenanke@gmail.com)1 & Rizky Mustika Hati
(rizky.mustika@yahoo.com)2
1,2
Full Time Students, Master of Management Program, Faculty of Economics, and Business, Universitas Padjadjaran (MM FEB UNPAD)
Abstract Purpose:
This research is aimed to formulate business strategies of Indonesian companies that produce seaweed to achieve export targets. In addition, this study measures the Indonesian seaweed competitive advantages in export destination countries to determine the competitiveness of Indonesian seaweed in Japan. The competitiveness of Indonesian seaweed is also analyzed to see the strengths and weaknesses of seaweed exports from Indonesia.
Design/methodology/approach:
In this study, the data used are primary data and secondary data. This research is qualitatively descriptive, using Porter’s five forces model analysis and SWOT analysis. The samples are two companies that produce seaweed and successfully export it to Japan. The collection of data is obtained from the Department of Marine and Fisheries in West Java, Central Bureau of Statistics, and studies of related literature.
Expected findings:
This research is expected to be useful for industries that produce seaweed in order to implement competitive strategies that can penetrate export markets in Japan and the seaweed industry to sustain the company for the long term by implementing appropriate competitive strategies.
Practical implication:
In improving the competitiveness of the industry that produces seaweed in Indonesia, this research analyzes the external and internal factors within the company that has been able to penetrate the export market, and implements these strategies in order to be used as guidelines for companies that have not yet been able to fulfill the criteria for the export market to Japan.
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Originality / value:
This research will help companies in Indonesia export seaweed to Japan by using a competitive strategy that is able to be implemented by companies that have successfully exported seaweed to Japan. This study provides knowledge regarding the solution in improving the competitiveness of enterprises to promote and sustain the activities of seaweed exports for companies that produce seaweed in Indonesia.
Keywords: competitive strategy,export, porter’s five forces model, swot analysis.
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Case Study of visitors of Bandung City
Neni Suryani (nenisuryani@hotmail.co.id)1,3 & Dhea Ryane Yanuar (dhearyane@yahoo.com)2,3
1
Administrators at Pacific Capital Investment; 2Caroline Officer Telkomsel Infomedia; 3Student
of Master of Management Program, Faculty of Economics, and Business, Universitas Padjadjaran
ABSTRACT Purpose
This research is about well internal factors of Bandung city, including all components of Bandung and others especially for the tourism to make tourists visit Bandung. All information in this research is from social media on a Hashtag to improve value creation of Bandung.
Method
The method of this research is quantitative method. Quantitative research is to provide structural, factual and accurate information on marketing the tourism of Bandung city that influences the coming of tourists to Bandung. The population of the research is addressed in social media on Instagram using hashtag and getting satisfied.
Hope
Hypothesis that’s expanded in this research is the better perception on the qualities of places, services, features and public facilities in Bandung City, for maintaining the values of Bandung City as one of the destinations on tourisms either for locals or for tourists. By observing the result of which could be found by all people in media social, Instagram using hashtag will give visitors all information about Bandung, bad or good.
Practice Implications
This research will guide us to know about other factors influencing tourists to come over to Bandung. Whether it is about the services or the beauty of Bandung City containing the prices, places and concepts or even the aesthetics influences this but the societies need to get attention because we know that the people of Bandung is “someah”.
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Originality
This writing is a study that has been done in Bandung City, Indonesia for calculating the quality of marketing, one of which is justified by perception of the use of hash tag in Instagram to increase value creation on tourism of Bandung City.
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Performance (Case Study at PT Pupuk Kujang)
Firman Ariangga (firmanpkc@gmail.com)1,3 & Noery Mutiarahim
(noerymutiarahim@gmail.com)2,3
1
Accounting Manager at PT. Pupuk Kujang; 2Finance Staff at PT. Adverta Nata Usaha Jaya,
3
Master of Management Program, Faculty of Economics, and Business, Universitas Padjadjaran (MM FEB UNPAD)
Abstract Purpose
This study aims to analyze the impact of fertilizer subsidy by the government on financial performance in PT Pupuk Kujang, related to subsidies income by the government subsidies, especially in the production of fertilizers.
Design/ methodology/approach
The research will use regression analysis and independent sample t-test. The analysis data technique and hypothesis testing using SPSS software. Object of this research is PT. Pupuk Kujang. Financial performance is measured using data statement of cash flow of PT. Pupuk Kujang in the year 2007-2015.
Expected Finding
This study is expected to find positive impact towards subsidy policy of fertilizer, subsidies income on financial performance. So the expected results of this study is perception that positive impact towards towards subsidy policy of fertilizers, subsidies income on financial performance.
Practical implication
This case study will give an information in knowing the impact of subsidy policy of fertilizers, sales income of subsidies fertilizer on financial performance PT. Pupuk Kujang.
Originality/Value
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Nurses at Rumah Sakit Umum Daerah Kota Bandung
dr. Riza Putri Aulia Hernowo (rizahernowo2@yahoo.com)1,3 & Sonia Rama, S.KG
(soniarama82@gmail.com)2,3
1
General Practitioner at Bandung General Hospital, 2Dental Co Assistant at Padjadjaran
University; 3Students of Master of Management Program, Faculty of Economics and Business,
Universitas Padjadjaran
Abstract Purpose
The purpose of this study is to analyze the proportion of satisfaction among nurses working at Bandung General Hospital and to find the association between four factors of work environment including autonomy, control over practice, nurse-doctor relationship, and organizational support with the satisfaction level.
Design/ methodology/ approach
This study uses cross sectional method to describe the proportion of job satisfaction as well as its association with four factors or working environments among working nurses at Bandung General Hospital. A questionnaire used is Revised Nursing Work Index (NWI-R) which consists of 57 items comprising four main subscales of autonomy, control over practice, nurse-doctor relationship, and organizational support with the satisfaction level. Multivariate analyses are performed to investigate the independent risk of each factor all together by using logistic regression. The sample used is all working nurses who have been working for six months.
Expected Finding
This study expects to see that working environment factors such as autonomy, control over practice, nurse-doctor relationship, and organizational support are associated and can be used as predictors for nursing job satisfaction among nurses at Bandung General Hospital.
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increasing the workers’ satisfaction.
Originality/Value
This paper is the only study that is done in Bandung General Hospital which measures the level of job satisfaction and how working environments’ factors are associated with it.
Keyword: Nurse satisfaction, working environment, autonomy,
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Perfomance In Bandung City
Priambodo Pratignyo (ppratignyo@yahoo.com)1,3 & Wishnu Bhatara
(wishnu.bhatara@gmail.com)2,3
1
Consultant at Anton Sulthon IF, SH. & Rekan; 2Junior Staff at PT. Bank Pembangunan Daerah
Jawa Barat & Banten Tbk.; 3Master of Management Program, Faculty of Economics, and
Business, Universitas Padjajaran
Abstract Purpose
Marketing capabilities and innovation capabilities is essential to survive in the competitive business world, particularly business travel and restaurant in Bandung. Marketing is not just making the company afloat, but innovation is also as important as marketing. Marketing capabilities and innovation capabilities potentially creating valuable relationships especially for sustantibility company. This paper aims to determine the strength of the relationship between marketing capabilities and innovation capabilities with marketing performance.
Methodology
The study is a qualitative descriptive study, which included qualitative research. The purpose of this study is to reveal the facts, circumstances, phenomena, variables and circumstances that occurred while running the research and presenting what it is. To test the hypothesis in this study conducted a few tools and statistical techniques with Validity Analysis, Reliability Analysis, Correlation analysis, Regression analysis.
Expected Finding
This paper is expected to provide the result of a comprehensive analysis of Marketing Capability and Innovation Capabality in the form of effect on business competition. Base on this finding, this paper can analyze the correlation between Marketing Capability and Innovation Capability toward Business Competition.
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restaurant.
Keyword: Marketing Capability, Innovation Capability, Marketing
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Employee Commitment
Fanfan Rizky Oktavian (f.rizkyoktavian@gmail.com)1,3
& Ridwan Bagus Syahputra
(ridwanbs37@gmail.com)2,3
1
Credit Officer at Microfinance Institutions, Bandung, West Java, 2GA Consultant; 3Students of
Master of Management Program, FEB UNPAD
Abstract Purpose
The purpose of this research to examine the impact the role of knowledge creation and innovation capital toward employee commitment in public sector organization.
Design/ methodology/ approach
The research will use the quantitative research. The central focus of this study is to implementing the role of knowledge creation and innovation capital toward employee commitment in public sector organization.
Expected Finding
The expected result of this research is to know the impact the role of knowledge creation and innovation capital toward employee commitment in public sector organization.
Managerial/Practical implication
This research will find out the factors that is also influence knowledge measurement base on 4 (four) dimension (such as sosialization, externalization, combination, and internalization), innovation base 5 (five) dimension (relative advantage, compatibility, complexity, triability, observability) and employee commitment (affective commitment, continuous commitment, normative commitment).
Originality/Value
This paper is the only study that is done in the public sector organization in Bandung, Indonesia that measures the impact of knowledge management to employee commitment.
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(Case Study of PT Pupuk Kujang Sales on Nitrea’s Product)
Hikmat Rachmatullah(h_rachamatullah@yahoo.com)1,3 & Mohamad Gani
(sleepyorca@gmail.com)2,3
1
Sales Manager at PT. Pupuk Kujang; 2Sales Superintendent at PT. Pupuk Kujang, 3Students of
Master of Management Program, Faculty of Economics, and Business, Universitas Padjadjaran
Abstract Purpose
The purpose of this study to find an interactions between relationship quality and intermediary management to buying decision process on farmers. The correlation would be an indication that the buying decision process is influenced not only because of the kiosk's factor but also because of the quality relations with consumers.
Design/ methodology/ approach
This research method by giving questionnaires to 320 farmers in Karawang district in 32 sub-districts. Karawang selected as research sites because that area has been one of the center of the national granary in Indonesia, as well as a district of the PT Pupuk Kujang factories was builded. Based on primary data from the questionnaires, will look for a correlation between Quality and Intermediary Relationship Management on the Buying Decision Process.
Expected Finding
From the results of this study are expected correlation between Relationship Quality with the Buying Decision Process, there is a correlation between the Intermediary with the Buying Decision Process Management, an interaction between the Intermediary Relationship and Quality Management to the Buying Decision Process.
Managerial/Practical implication
In this paper, the authors attempt to find; how should kiosk build quality relationships with their farmers as consumers, and how to define the criteria in the selection of the kiosk as an intermediary, which would affect the purchase decision process of Nitrea products by farmers. The results of this paper is expected to be a guide for PT Pupuk Kujang in determining the kiosk and create a standard procedure for the kiosks in building quality
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product for PT Pupuk Kujang.
Originality/Value
This paper will also be useful for any retailer in order to build quality relationships with their customers. This writing is also will be needed by the distributors to specify the minimum standards that must be owned by kiosks how the products gets the attention by prospective customers, or consumers who already feel the benefit product will not switch to another kiosks.
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Corporate And Business Strategy In Pharmaceutical Industries
Muhammad Haris (mharis040307@gmail.com)1,3 & Tri Mahar Lazuardi
(trimaharlazuardi@gmail.com)2,3
1
Production Supervisor at PT. Sanbe Farma; 2Program Planner at Ministry of Trade; 3Master of
Management Program, FEB UNPAD
Abstract Purpose
The purpose of this study is to formulate the strategy in pharmaceutical industry in Indonesia based on the competitive analysis of a firm. One of the tools that use to analyze the competitiveness analysis in industries is BCG Matrix.
Design/ methodology/ approach
The research will use descriptive and causal research method. Descriptive study aims to present information in a structured, factual, and accurate information on the competitive analysis factor. Causal research method is used to examine the influence of competitive analysis on the formulating of strategy in the industries. The mapping of competitive analysis of the firm using BCG Matrix would help corporate and business unit to formulate the strategy in the industry.
Expected Finding
The result of using BCG Matrix as the tool to analyze the competitive analysis is the position of firm in the four cells labeled Star, Cash Cows, Question Mark and Dog. The strategy for corporate and business unit will be formulated based on the position at the four cells in BCG Matrix.
Managerial/Practical implication
The results of the study would have managerial implication to the pharmaceutical firm particularly in formulating corporate and business strategy that affects the firm’s competitive capabilities in the industry.
Keyword: competitive analysis, BCG Matrix, corporate and business
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Peformance Services at Transportation Sector
Debby Muliadin (debby.deboll@gmail.com)1,3 and Prapto Utomo (utomo.hw@gmail.com)2,3
1
Founder of Green White Travel Bus; 2Specialist Signaling Railway Evaluation at Indonesia
Railway Corporation; 3Master of Management Program, FEB Unpad
Abstract Purpose
This research is aimed to determine how public service performance in transportation sector that affected by government regulation and customer satisfaction index .
Design/methodology/approach
This research use survey and case study approach as design/analysis method to determine effect between government regulation and customer satisfaction index to public services performance. With sample of 1000 economy class train and commuter line passenger as respondent.
Expected Finding
Expect finding of this study is to determine the effect of government regulation and customer satisfaction index towards public service quality in transportation sector in Indonesia. By knowing the effect of regulation factor and train users satisfaction index, it is expected that both factors can be guidance in improving public service quality in Indonesia. In private sector, this research can be used as reference in improving minimum service standard so they can retain their customers and improve top mind of corporate image in public services.
Practical Implication
Practical implication of this research can be used to know what appropriate regulation to be applied by government especially in the public transportation service.
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Profit Growth on BPR in West Java
Muhammad Iqbal Ramdani (iqbal.ramdani28@ymail.com)1,2, Muhammad Shendy Rachman
(shendyrachman@gmail.com)2
1
Staff Credit Analyst Credit BPR & Microfinance Divisions at PT. Bank Pembangunan Daerah
Jawa Barat & Banten Tbk.; 2Students of Master of Management Program, Faculty of
Economics and Business, University of Padjadjaran
Abstract Purpose
The purpose of this paper is to determine which CAMEL’s analysis Variables have the biggest influence on Profit Growth.
Design/methodology/approach
Data retirived from balance sheets, income statements and notes of selected Rural bank on Indonesia during late 3 years
Expected findings
The Researchers expected that the result of this study is Capital, Asset, and Earning had a significant influence to determine the profit growth, while the liquidity ratio have less influence on it.
Research limitations/implications
due the availbility of data that we’ve been retrieved, the findings of our research doesn’t impair it. Because the sample is the main part on rural banking system on selected region. The economic factors (external factors) contributing to profit growth are not covered in this paper.
Orginality/value
this paper help the readers to understand how rural bank economic foundation, and how they contribute on the growth of economic, and In this paper an attempt is made to discuss the financial performance of selected regional rural banks on west java during last three years.
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Implementation: Case Study in PT Hexpharm Jaya Laboratories, a Pharmaceutical Company
Irvan Rivani (Irvan_rivani@yahoo.com)1,3 & Rocky Diardi (Rocky.diardi@gmail.com)2,3
1
Manufacturing System Development Manager at PT Hexpharm Jaya Labs; 2Marketing Division
at PT. Eltran Indonesia; 3Students of Master of Management Program, FEB Unpad
ABSTRACT Purpose
This paper aims to study the barriers to effective implementation of Balanced Scorecard, to increase understanding of the factors which may cause BSC implementation to fail. This study also expands the boundary of knowledge of Balanced Scorecard implementation by adding the important factors that organization should consider when implementing the Balanced Scorecard, in addition to identifying critical success factors that influence the effectiveness of Balanced Scorecard model implementation in the company.
Design/ Methodology/ Approach
This investigation adopts an explanatory and an exploratory qualitative
case study method to analyze the effectiveness of BSC over the strategy
management processes. The researchers choose the case study method because it provides a good understanding and content theorization of the processes and context in which the practices of management control take place (Adams et al., 2006; Berry and Otley, 2004; Berry et al., 2009). This Case-study research will use a fast growing Pharmaceutical company namely PT Hexpharm Jaya Laboratories, a Pharmaceutical company owned by Kalbe Farma Tbk., as the case-study organization which has implemented BSC since 2009.
Expected Finding
The expected finding developed in this study is that the critical success factors (CSF) influencing the effectiveness of Balanced scorecard implementation can be identified. The researchers compare critical success factors identified from literature with the actual implementation in the company, i.e strategy map development process, communication, company alignment, monitoring, learning and strategic feedback that influence the effectiveness of balanced scorecard implementation. The
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Major publications:
Kataoka, M. (2014). Trends in the regional allocation of public investment in the post-bubble Japanese economy. Letters in Spatial and Resource Sciences, 7: 205-212.
Kataoka, M. (2013). Capital stock estimates by province and
interprovincial distribution in Indonesia, Asian Economic Journal, 27(4): 409-428.
Kataoka, M. (2012). Economic growth and interregional resource allocation in Indonesia, Studies in Regional Science. 42(4):911-920. Kataoka, M. (2011). Interregional productivity differentials: a shift-share
decomposition analysis and its application to post-war Japan. Letters in Spatial and Resource Sciences, 4(1):1-7. 2011.
Kataoka, M., (2008). Factors of interregional income inequality in postwar Japan: Theil decomposition analysis and gap accounting analysis. Review of Urban and Regional Development Studies, 20(2): 135-150. YAMADA, Kyohei
Specially Appointed Associate Professor Ph.D. in Political Science, Yale University, 2013
Courses: Research Methodology, Public Administration, Local Government and Public Services, Japanese Politics
Research Interests: Local Government and Intergovernmental Relations, Japanese Politics and Government, Survey, Randomized Experiment Major publications:
Yamada, K. (2016). Crucial decisions by small towns and villages: Why did some municipalities choose to merge but others did not during the nationwide wave of municipal mergers in Japan? International Journal of Public Administration, 39 (6): 480-491.
Rosenbluth, F. M., Yamada, K. (2015). Electoral adaptation and business cycles in post 1994 Japan. Asian Survey, 55 (6): 1071-1092. Horiuchi, Y., Saito, J., Yamada, K. (2015). Removing boundaries, losing
connections: Electoral consequences of local government reform in Japan. Journal of East Asian Studies, 15 (1): 99-125.
Yamada, K. (2011). Geographic income distribution and the LDP. The Journal of Social Science (Shakai Kagaku Kenkyu), 62 (1): 131-149. Saito, J., Yamada, K. (2011). Local government in Japan. In Alisa Gaunder
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ACKNOWLEDGEMENT
We would like to thank for the generous support from:
Ministry of National Development Planning, Republic of Indonesia,
Minister Expert Staff for Economic Synergy and Financing Minister Expert Staff for Inter-Institution Relation
Minister Expert Staff for Mapping and Territorial
FP Corporation, Japan
Yasuhiro Komatsu
Chairman and CEO
Morimasa Sato
President and COO
Rikkyo University (RU), Japan
Prof. Noriyoshi Shiraishi,Senior Vice President
Prof. Takahira Akita,
Specially Appointed Professor, Rikkyo University
Prof. Mitsuhiko Kataoka,
Specially Appointed Professor, Rikkyo University
Prof. Kyohei Yamada
Specially Appointed Professor, Rikkyo University
Mr. Yasutoshi Ito,
Manager,Center for Global HRD
Ms. Mitsuko Nakajima,
Center for Global HRD
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Universitas Padjadjaran (UNPAD), Indonesia
Prof. Dr. med. Tri Hanggono Achmad, dr., Rector
Dr. Arry Bainus, MA
Vice Rector for Learning and Student Affairs Arief Sjamsulaksan Kartasasmita, dr., SpM(K), M.H., PhD
Vice Rector for Planning, Finance and Information System Dr. Keri Lestari, S.Si., M.Si., Apt.
Vice Rector for Research-Community Service, Cooperation, Innovation Dr. Sigid Suseno, SH., M.Hum
Vice Rector for Governance and Resources Dr. Nury Effendi, SE., MA.,
Dean, Faculty of Economics and Business (FEB) Mohammad Fahmi, SE, MT, Ph.D
Vice Dean I for Academic, Student Affairs, Inovation and Cooperation Yudi Azis, SE., S.S., S.Sos., MT., Ph.D.,
Vice Dean II for Planning, Information System, Governance and Resources Prof. Dr. Ernie Tisnawati Sule, SE, MS
Head, Department of Management and Business Popy Rufaidah, SE., MBA., Ph.D., Head, Master of Management Program
Dr. Rina Novianty, SE, MS Secretary for Academic, MM FEB Unpad Professors of MM FEB Unpad, Indonesia
Prof. Surachman Sumawihardja, Prof. Yuyun Wirasasmita,
Prof. Faisal Afiff, Prof. Maman Kusman,
Prof. Tati Joesron, Prof. Sucherly, Prof. Ridad Agoes,
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Prof. Dr. H. Yuyus Suryana Sudarma, SE., MS., Prof. Ernie Tisnawati Sule,
Prof. Armida Alisyahbana,
Prof. Cissy R.S.P. Kartasasmita, Sp.A. (K), M.Sc Prof. Ina Primiana Sagir,
Prof. Nurpilihan All Lecturers of FEB Unpad Academics Staff at FEB Unpad Academics Staff at MM FEB Unpad All students and alumni of the MM FEB Unpad
Editors of the Students’ Papers Popy Rufaidah, Yudi Azis & Ersa Tri Wahyuni
Layout of the Proceeding Fani Widodo Intan Siti Amaliyah