Institutional Repository | Satya Wacana Christian University: Studi Ekuitas Merek Universitas Kristen Satya Wacana: Analisis Deskriptif Kuantitatif
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5.0
5.0
4.0
4.0
3.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
3.0
3.0
3.0
4.0
4.0
4.0
5.0
4.0
4.0
4.0
4.0
3.0
4.0
5.0
3.0
4.0
4.0
4.0
4.0
5.0
4.0
4.0
4.0
5.0
5.0
3.0
4.0
3.0
4.0
3.0
3.0
4.0
3.0
5.0
5.0
4.0
4.0
4.0
4.0
5.0
4.0
5.0
4.0
5.0
3.0
4.0
4.0
4.0
4.0
5.0
4.0
5.0
3.0
4.0
5.0
4.0
5.0
3.0
4.0
4.0
4.0
3.0
4.0
4.0
5.0
4.0
4.0
4.0
5.0
4.0
4.0
4.0
4.0
4.0
4.0
3.0
4.0
3.0
4.0
5.0
5.0
4.0
4.0
2.0
1.0
1.0
1.0
2.0
2.0
1.0
2.0
1.0
2.0
2.0
1.0
1.0
1.0
2.0
1.0
1.0
1.0
1.0
2.0
1.0
1.0
2.0
1.0
1.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
1.0
2.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
2.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
2.0
1.0
1.0
1.0
1.0
1.0
1.0
2.0
1.0
3.0
2.0
1.0
3.0
2.0
1.0
1.0
3.0
2.0
4.0
4.0
2.0
1.0
2.0
2.0
2.0
3.0
2.0
2.0
2.0
2.0
1.0
1.0
100
101
102
103
104
105
106
107
108
109
110
111
112
113
114
115
116
1.0
1.0
2.0
3.0
2.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
4.0
5.0
4.0
3.0
4.0
4.0
4.0
4.0
4.0
4.0
5.0
3.0
4.0
5.0
4.0
4.0
4.0
5.0
5.0
4.0
3.0
4.0
4.0
4.0
5.0
5.0
4.0
4.0
3.0
5.0
4.0
5.0
4.0
5.0
4.0
4.0
4.0
3.0
3.0
4.0
4.0
4.0
4.0
4.0
3.0
3.0
4.0
4.0
4.0
4.0
4.0
5.0
5.0
4.0
4.0
4.0
3.0
3.0
4.0
4.0
4.0
4.0
4.0
4.0
3.0
4.0
5.0
4.0
4.0
5.0
4.0
4.0
4.0
3.0
4.0
4.0
4.0
4.0
3.0
3.0
4.0
3.0
4.0
3.0
4.0
4.0
4.0
4.0
4.0
3.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
5.0
4.0
5.0
3.0
3.0
4.0
4.0
5.0
4.0
4.0
5.0
3.0
4.0
4.0
5.0
4.0
5.0
5.0
4.0
3.0
4.0
4.0
3.0
4.0
4.0
5.0
3.0
4.0
4.0
5.0
5.0
4.0
4.0
4.0
4.0
4.0
4.0
3.0
3.0
4.0
5.0
4.0
4.0
4.0
3.0
3.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
3.0
4.0
4.0
3.0
4.0
4.0
4.0
4.0
4.0
4.0
3.0
4.0
5.0
4.0
4.0
5.0
5.0
4.0
3.0
3.0
4.0
5.0
5.0
4.0
4.0
3.0
4.0
3.0
4.0
3.0
4.0
5.0
4.0
3.0
4.0
4.0
3.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
4.0
5.0
4.0
2.0
1.0
2.0
2.0
1.0
1.0
2.0
1.0
1.0
1.0
1.0
1.0
2.0
1.0
1.0
2.0
1.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
1.0
1.0
2.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
2.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
1.0
3.0
3.0
1.0
2.0
2.0
2.0
2.0
2.0
2.0
2.0
3.0
3.0
3.0
2.0
2.0
3.0
2.0
BAGIAN PERTAMA
JAWABLAH DENGAN SINGKAT !
Sebutkanlah 5 ( lima ) Universitas swasta di Jawa Tengah,
diurutkan mulai dari
yang pertama kali muncul dalam
pemikiran anda :
1.
2.
3.
4.
5.
BAGIAN KEDUA
BERILAH
SS
S
KS
TS
STS
TANDA √PADA SALAH-SATU JAWABAN DI BAWAH INI !
=
SANGAT SETUJU
=
SETUJU
=
KURANG SETUJU
=
TIDAK SETUJU
=
SANGAT TIDAK SETUJU
Universitas Kristen SatyaWacana (UKSW) identik dengan .......................
SS
1.
mahal.
2.
pendidikan bermutu.
3.
universitas bergengsi.
4.
banyak pilihan fakultas.
5.
tempat yang megah dan menarik.
6.
fasilitas
pendukung
yang
lengkap
(lab.
bahasa, lab. komputer, lab. kimia, dan lain-lain)
S
K
S
TS
ST
S
Dibandingkan dengan universitas lain yang sejenis, Universitas Kristen SatyaWacana
(UKSW)..............
SS
7.
lebih mahal.
8.
lebih bermutu.
9.
lebih bergengsi.
10. lebih banyak pilihan fakultas.
11. tempat yang lebih megah dan menarik.
12. fasilitas pendukung (lab. bahasa, lab.
komputer, lab. kimia, dan lain-lain) yang lebih
lengkap.
S
K
S
TS
ST
S
Mengenai biaya kuliah di fakultas tertentu di Universitas Kristen SatyaWacana
(UKSW)................
YA TIDAK
13. Saya dapat memperkirakan biaya kuliah
14. Saya sudah pernah mencari info biaya
kuliah
Mengenai keinginan kuliah di Universitas Kristen Satya Wacana (UKSW).......
YA TIDAK
15. Saya ingin kuliah di fakultas tertentu di
Universitas Kristen SatyaWacana (UKSW).
16. Saya ingin merekomendasikan Universitas
Kristen SatyaWacana (UKSW) kepada pihak
lain (teman, saudara,dll).
BERILAH TANDA √ PADA PILIHAN JAWABAN YANG PALING SESUAI DENGAN
KEADAAN ANDA !
17. Penghasilan orangtua saya per bulan adalah sebesar :
o Di bawah 1,5 juta
o 1,5 juta – 2,5 juta
o 2,5 juta – 3,5 juta
o Diatas 3,5 juta
TERIMAKASIH ATAS PARTISIPASI ANDA