equipped with the new system of Android Jelly Bean which has fast and smooth moving gravis
, 5” HD display, 8MP fixel camera and multi-window. Then, the advertisement used the word “world” to give the meaning that every single aspect
of human life is here
2. Datum 2 Samsung Galaxy S3
Here, the advertisement consists of two signs. They are one icon and one symbol. The icon on this advertisement is the two pictures of mobile phone, and
the written sentence “it doesn’t take a genius” takes place as the symbol. Then to find the hidden meaning of this advertisement, the writer will explain about the
semiosis process of those signs. The first semiosis process here is the icon. The two pictures of mobile
phone in the left side is the black iPhone 5and the right side is the white Samsung Galaxy S3
is as the representamen R that stands for its object O the comparison of two design and high quality of smart mobile phone.
The
interpretant I here comes from the relationship between the representamen R and the object O. That is Samsung Galaxy S3 has Samsung Galaxy S3 is more
sophisticated than the mobile phone which has the higher price; iPhone 5.
Fig.5. Semiosis Process of Icon of Datum 2
The sentence of “it doesn’t take a genius” is the symbol that takes place as
the representamen R standing for its object O one of the readers character in deciding a mobile phone
. The relation between the representamen R and the object O produces the interpretant I; t
he people don’t need to think more or to be a genius one to know which one is the best smart phone.
Samsung Galaxy S3 is more sophisticated than
the mobile phone which has the higher price;
iPhone 5. I The comparison between
the two designs and high qualities of smart mobile
phone. O The two pictures of mobile phone
in the left side is the black iPhone 5 and the right side is the white
Samsung Galaxy S3. R
Fig.6. Semiosis Process of symbol of Datum 2
Samsung Galaxy S3 is one of the other mobile phone that produced by Samsung Company in 2013.
This advertisement wants to tell the message that there are many companies produce a smart mobile phone, and various types or series of smart
phone in this age. Samsung Galaxy S3 mobile phone offers the readers the specifications are more sophisticated than iPhone 5 which is higher in price.
Furthermore, to compare between both mobile phones we don’t need to be a
genius first or to think harder because if we see from all the specifications, Samsung Galaxy S3 is better and more sophisticated. So, t
he readers don’t need to be hesitate to choose Samsung Galaxy S3 as their mobile phone which all its
perfections. Moreover, the comparison of the color between those two cellular phones above shows that the white color represents goodness and the black color
stand for the badness based on the virtue law. Then, it gives meaning too that Samsung Galaxy S3 is better than iPhone 5.
T he people don’t need
to think more or to be a genius one to know
which one is the best smart phone. I
One of the readers characters in deciding a
mobile phone. O I
t doesn’t take a genius. R
3. Datum 3 Samsung Galaxy S4
