LITERATURE REVIEW: THE SOCIAL SCOPE OF STAND-UP COMEDY

Hodkinson suggested from that argument was a perfect illustration of how human and media have collaborated in such a way that both would benefit. The benefit enjoyed by human was in the way that technological development could now cover their human performances like never before, in terms of audio visual quality and also that such development has allowed receivers to „break barriers‟ that once stood between them and senders of messages. On the other, the writer found a challenge to mention how media itself has benefited from technological development because it was not easy to write on behalf of something inanimate, however, the writer could safely conclude that the equation of that benefit enjoyed by human was evident in the way human treated their own invention, one of them was by constantly upgrading what has existed. Observing that would result in the above-mentioned conclusion that rapid technological development has pleased human and media alike. In relation to the main subject of this thesis, Stand-Up Comedy, the writer has begun seeing connections how comics as senders were getting huge amount of help in their attempts to communicate their messages their bits to their audience as receivers given the benevolence of technological development. This mutual relation between the two parties was getting even better in different areas: technology has been given so many upgrades with the main aim to bring more pleasures to audience audio visually. The application of how Stand-Up Comedy and media, however, would be later discussed as this thesis reached its „Discussion and Interpretation‟ section down in the fourth chapter, where the writer argued that media played a major role in amplifying messages sent by comics in their shows to their audience. Before getting there, the writer decided it was necessary to present three different patterns which connected media with society. The writer would again use Paul Hodkinson‟s book, „Media, Culture, and Society: An Introduction‟ as the reference. In that book, Hodkinson thoroughly exposed that the relations between media and society, i.e. the role of media in society, could be explained into three different ways:

a. Media as shaper of society. The application of this connection referred to

media playing a more active role in its relations to society because this was the approach which argued that media had the ability to influence individuals, and later on, society Hodkinson 4. In real life setting, the writer observed that this approach has been well-practiced by the likes of the currently- booming TV shows produced by South Korean production houses. Take for example, Korean dramas depicting life stories of their teenagers and young adults which never failed to influence Indonesia audience, mostly belonging to same age groups as the actors and actresses on TV, to dress like them, or more extremely, to insert Korean words and expressions to their daily conversations – which by now has become a confusing mix between much Indonesian, a little English, and little Korean; and this was how media claimed its victory in dictating its audience to do what, according to media, was desirabl e, correct, and „in‟. The relation between media and society can be understood more clearly with the help of the below diagram. M e d i a S o c i e t y