CHAPTER II LITERATURE REVIEW, CONCEPT, AND THEORETICAL FRAMEWORK
2.1 Literature Review
There are several studies that had been conducted by the previous graduated students in terms  of  Politeness.  These  studies  supported  on  the  analysis  of  politeness.  Some  analyses
concerned to this study are described as follows: Lola on thesis
2009 entitled “The Analysis of politeness in Language Function In The “Elizabeth The Golden Age” Movie”. This study aims to analyze and discusses about the polite
expression in terms of language function and factors that influence the politeness in the Elizabeth the  Golden  Age.  The  data  was  analyzed  based  on  the  theory  of  politeness,  which  proposed  by
Holmes 1992 and Wardhaugh  1986. The difference of this study with my own study is this study  also  analyzed  the  factor  that  influences  politeness.  But  this  study  does  not  explain  about
the strategies of politeness that use in the Elizabeth the Golden Age. Mustain  2011  on  thesis
entitled  “Speech  Function  and  Politeness  in  Indonesian Communication
”. In this study, the writer starts the discussion from the speech function and then goes to the one on politeness theories in communication. The strength of this study is the writer
discussion  and  explains  several  types  of  speech  function  provided  with  Indonesian  language examples. The theory that used by the writer is the theory by Gricean maxims. The writer only
discusses  how  politeness  is  achieved  in  Indonesian  language  communication.  He  does  not discuss about the strategies of politeness.
Dewi  on  thesis 2008  entitled  “The  use  of  The  Negative  Politeness  Strategies  by  The
Master  of  Ceremony ”.  In this study  aimed to know the types  of negative politeness strategies
used by the master of ceremony and to recognize the factors back grounding the MCs applying those  strategies.  The  data  were  analyzed  based  on  the  theory  of  politeness  proposed  by  Brown
and  Levinson  1978.  The  strength  of  this  study  is  in  this  study,  the  writer  also  analyzed  the factor  of  how  the  MCs  applying  negative  politeness  strategies.  But  this  study  does  not  explain
the reason why the MCs using negative politeness. Codreanu‟s article entitled “Politeness in Requests: Some Research Findings Relevant for
Intercultural Encounters ” from An International Dresmara journal is worth reviewing, the major
aim of this article is to analyze the relationship between indirectness and politeness in requests. The research project supporting the findings of the paper was undertaken in order to find out to
what  extent  politeness  and  indirectness  are  viewed  as  overlapping  or  mutually  excluding categories  by  Romanians  compared  to  other  nationalities,  such  as  the  British  and  the  Hebrew.
Another inherent goal of the paper is to provide an example of the socio linguistics instruments that can be employed in the investigation of the differences and similarities likely to emerge in
intercultural  encounters.  Thus,  we  believe  that  only  through  similar  research  undertaken  in  the fields  contributing  to  the  emerging  field  of  interculturality  one  can  actually  trespass  the
theoretical  assumptions  and  move  on  to the  identification  of  the  right  tools  and  means  through which  intercultural  discourse  to  be  approached  at  a  pragmatic  level  and  thus  better  understood
and taught in educational establishments. If compared with this study, the strength of her study is on the analysis of the relationship between indirectness  and politeness.  Her study supports this
study on the analysis of politeness.
Shoshana‟s article entitled “Indirectness and Politeness in Requests: Same or Different?” from Journal of Pragmatic 11 aims to re-examine the notions of indirectness and politeness as
applied to requests. It is argued that contrary to current theories of politeness the two notions do  not  represent  parallel  demensions;  indirectness  does  not  necessarily  imply  politeness,  The
relationship  between  the  two  was  examined  in  a  series  of  experiments  designed  to  tap  native speak
ers‟perceptions of politeness and indirectness in Hebrew and English. The results indicate that  the  two  notions  are  perceived  as  different  from  each  other:  The  most  indirect  request
strategies were not judged as the most polite. The strategies rated as the most polite, on a scale of politeness, were conventional indirect requests „on record ‟indirectness; the strategies rated as
the  most  indirect,  on  a  scale  of  indirectness,  were.  hints  used  fom  requests  „off  record‟ indirectness. These results are interpreted in the framework of a suggested model for politeness.
The thrust of the argument is that a certain adherence to the pragmatic clarity of the message is an essential part of politeness. Politeness is defined as the interactional balance achieved between
two  needs:  The  need  for  pragmatic  clarity  and  the  need  to  avoid  coerciveness.  This  balance  is achieved in the case of conventional indirectness, which indeed received the highest ratings for
politeness.  Tipping  the  balance  in  favor  of  either  pragmatic  clarity  or  non-coerciveness  will decrease politeness; thus, direct strategies can be perceived as impolite because they indicate  a
lack of concern with face, and non- conventional indirect strategies hints can be perceived as impolite because they indicate a lack of concern for pragmatic clarity. The strength of her study
if  compared  with  this  study  is  she  analyze  the  indirectness.  Her  study  support  this  study  on analyzing the politeness.
Overall, all the studies described above have different data that analyzed although some studies used the same theory to identify the data. The strength and weaknesses found will support
the study, the differences of each study will used as references to make this research reliable.
2.2 Concepts