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CHAPTER III DISCUSSION
A. Description of Public Relation Activities in Palestine Embassy
Public Relations activities carried out by secretary embassy division. The followings are Public Relations activities in Palestine Embassy, which are divided
into two types;
1. Internal Public Relations Activities:
Employee relations In Palestine Embassy, Public Relations activities that are related to the
employees are giving explanation and guidance to the staff about job implementation, controlling the job implementation of the staff, checking the
and It is the duty of Public Relations to conduct communications that are
persuasive and informative. They conduct an analysis on employment policy personnel policy, including salarywages, honoraria, and other employee
benefits; analyze what has been done on the internal Public Relations, conduct survey on attitude of employees of the agency policies and activities.
Informative and persuasive communication Public Relations activities in Palestine Embassy can be implemented through;
a. Public Relations activities in writing interaction using letters, papers, bulletins. For example; absent work using letters, explaining of the job
description, make a bulletin news, etc. b. Public Relations activities in verbal interaction such as holding briefings,
meetings, discussions. For example; coordinating the event, coordinating the implementation of the job, etc.
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2. External Public Relations Activities:
The external Publics Relations activities are carried out to establish a relationship with the governmental institution, the press or media, around
community, etc. Government
Public Relations practitioner must be able to maintain a good relationship with the government. The goal is to ease the network when it is needed and to
ease problem solving if misunderstanding happens between the institution and the government.
Public Relations in Palestine Embassy preserves good relationship with the Indonesian government by sending greeting card Independence Day to
Adha together, attending invitations from Indonesian government on various ndonesian
government as a memento. In education activities, Palestine through Palestine Embassy receives educational assistance from Indonesian government such as
scholarship for Palestine students to study in Indonesia. Press Relations
Palestine Embassy maintaining good relationship with mass media television, radio and magazines by attending invitations from media such as
television to discuss about issue concerning Palestine, making a press release for media distributed to printed and electronic media, such as newspapers and
radios or televisions. Community Relations
Community is an important subject or object in an institution. The community who would like to express their aspiration related to the Palestinian
issue gets attention from Palestine Embassy. Palestine Embassy accepts dialogues directly from various communities in Indonesia.
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B. The Strengths and Weaknesses of Public Relation Activities in Palestine Embassy