Background of the Study

respectively. 4 On the other hand, the examples from television that will be shown in this research are from Sherlock Serial TV season 3, for it is the corpus that will be discussed in this research. Sherlock is a famous British Serial TV presenting a modern adaptation of Sherlock Holmes detective novel written by Sir Arthur Conan Doyle. The story of Sherlock revolves around Sherlock Holmes, a consulting detective, assisting the Metropolitan Police Service to solve various crimes with the help of his best friend and roommate, Dr John Watson, who has returned from war in Afghanistan. There are many adaptation of Sherlock Holmes, such as; comic strip, movies, and Serial TV; but the writer decided to analy e this particular Sherlock season 3 because this one is the latest adaptation and very famous worldwide, so the writer expected this series can represent the nature of British TV. British TV has one of the toughest rules in term of censorship since the infamous murder of a 2-year-old boy, James Bulger by two 10-year-old boys, Robert Thompson and Jon Venables in 1993. There were several experts linking the murder with violent videos aired on TV and it made British government tighten the rule of TV censorship related to sexual impropriety, blasphemy, and foul language. Sherlock Serial TV season 3 are interesting to discuss because there are many euphemistic terms in it. For example, in episode 02, Sherlock said “She his mother understands er little.” when talking to Mrs. Hudson. 4 Mida Sulfiana, Euphemism of American High School Mo ie: The Stud of Meaning Relations and Semantic Change. Jakarta: State Islamic University Syarif Hidayatullah, 2012, pp. 29-30 His utterance implies that he thinks that his own mother is stupid. He euphemi es his sentence because no matter how stupid his mother is according to his own judgment, she is still his mother. Therefore, he softens his sentence into an acceptable sentence to be heard by Mrs. Hudson. Another example, also from episode 02, John describes ‘butt itch’ as afferent neurons in the peripheral ner ous s stem. John said this, when talking to Sherlock, as a euphemism as well as to make pride himself as a doctor. Those are two examples of euphemisms in Sherlock Serial TV season 3 which will be the corpus of this thesis entitled Euphemism in Sherlock Serial TV Season 3. This research is limited to euphemisms used by John Watson and Sherlock Holmes because these two have the most screen time in the whole Sherlock season 3. It means that their chances to speak or mention euphemisms are higher compared to the other characters. The writer did not find any euphemism used by John or Sherlock in episode 03, so analysis will be focused on episode 01 and 02. In analy ing the euphemism, the writer used theory proposed by Hugh Rawson from the book A Dictionar of Euphemisms Other Doubletalk 1981 while meaning of those euphemisms will be analy ed using the theory proposed by Geoffrey Leech from the book Semantics: the St u of Meaning 1985 and Hyme’s Theory of context as cited in Brown 1983. The writer found several previous researches of euphemism, and most of them used Keith Allan and Kate Burridge’s theory, so the writer wanted to seek a different approach in analy ing the euphemisms using Rawson’s theory. After analy ing the euphemisms, the writer analy ed the meanings of those euphemisms using Leech’s theory of meaning and Hyme’s theory of context.

B. Focus of the Study

This research focuses on finding the euphemisms used by the main characters, John and Sherlock, in Sherlock Serial TV season 3 using Rawson’s theory 1981 and explaining their meanings using Leech’s Theory of meaning 1985 and Hyme’s theory of context as cited in Brown 1983.

C. Research Question

Based on the background of the study above, the research questions are: 1. What are the types of euphemism used by the main characters, John and Sherlock, in Sherlock Serial TV season 3? 2. How are the meanings of those euphemisms described according to the context of those characters in the story?

D. Significance of the Study

Theoretically, this research will give contribution to the development of linguistics field especially in the study of euphemism and the study of meaning. It will also help next researchers to find ideas to develop some researches about euphemism and their meanings. Practically, this research will give contribution to society in giving a better understanding about euphemism. Knowledge of euphemism is important, so that we can make a proper communication without using taboo or offensive words which can hurt other people’s feeling.

E. Research Methodology 1.

The Objectives of Research These are the principle aims of this research: a. Finding the euphemisms used by the main characters, John and Sherlock, in Sherlock Serial TV season 3. b. Explaining the meanings of those euphemisms according the context of those characters in the story.

2. The Method of Research

The data found in Sherlock Serial TV season 3 will be analy ed through descriptive qualitative method. Descriptive qualitative method is a research procedure that produces descriptive data in a form of written or spoken expression of people or their behavior. 5 From the explanation above, all the compiled data will be analy ed qualitatively without using any numerical system. 5 I Wayan Koyan, Metodologi Penelitian Kualitatif. Accessed on 21 May 2014 at 09.23 from http:pasca.undiksha.ac.ide-learningstaffdsnmateri61-14.pdf

3. The technique of Data Analysis

The technique applied in this research is descriptive qualitative technique based on Rawson’s euphemism theory and Leech’s theory of meaning. The technique will be applied by using the following steps: a. Collecting the data. The data collection will be achieved through: 1 Watching all three episodes of Sherlock season 3. 2 Taking notes of phrases or sentences that possibly contain euphemism while watching the film. 3 Compiling the notes that have been taken into one word file. b. Data Analysis. The collected data will be analy ed using the following steps: 1 Writing some notes about euphemism theory offered by Rawson and theory of meaning proposed by Leech. 2 Classifying the data into types of euphemism. 3 Analy ing the meaning of those euphemisms, and including classifying their types of meaning based on the context of the main characters in the story. In analy ing the meaning, the writer used Cambridge A d ance Learner’s Dictionar 3 rd edition and Concise O ford English Dictionar 11 th Edition. c. Writing a report of the study.

4. The Instrument of the Research

The instrument of the research is the writer himself by conducting several steps, which are: watching episode 01 and 02 of Sherlock Serial TV season 3; taking notes of phrases or sentences that possibly contain euphemism; classifying the data into types of euphemism and analy ing their meanings based on the context of the characters in the story; and writing a report of the study.

F. Unit of Analysis

The data of analysis is Sherlock Serial TV season 3 released on 1 January 2014, created by Mark Gatiss and Steven Moffat, and produced by Hartswood Films.

G. Place and Time

This research is conducted in several libraries in Jakarta, such as State Islamic University Syarif Hidayatullah and Atma Jaya Catholic University in May - July 2014 during the 8 th semester of study.