t he public and in an official sit uat ion, so only cer t ain people who can do which nor mally t he per son who has t he power , which is in t his case is a leader .
Speech is commonly used by a leader which is in the form of an utterance with a good arrangement to be delivered to the people with a specific purpose. The
general purpose of the speech itself involves several things like the following: 1. Giving an understanding or information to others.
At this stage, someone just gives a message without asking for feedback from the receiver
receiver of t he message
. 2. Influencing other person to follow our willingness to voluntarily.
It means to drive or to shape the attitudes of a person according to what the influencer wants, in this stage, the mob became obedient to what is conveyed
by the messenger. 3. Making other people to participate in.
It means the message aims to be followed or be a role model for others who hear and observe. In this case, speaker is as a role model for the mob.
Because of the main data in this research is taken from The Jakarta Globe, so researcher feels need to put its history into the theory as follows
2.7 The History of The Jakarta Globe
The Jakarta Globe daily newspaper serves Indonesia by bringing our readers unrivaled, authoritative reporting and writing in English on Indonesia, Asia and the
wider world. It publishes six days a week Monday to Saturday and since it was
launched in November 2008, it has grown to be Indonesias most-read English- language newspaper.
Its web site complements the newspaper with the latest stories, a daily e-mail newsletter, breaking news around the clock and a searchable archive of stories. We
also have
Asias most
popular media
page on
Facebook
www.facebook.comthejakartaglobe and
a thriving
Twitter feed
www.twitter.comthejakartaglobe
. The Jakarta Globe and
www.thejakartaglobe.com are published in Jakarta by
PT Jakarta Globe Media. It is located at Citra Graha Building 11
th
Floor, Suite 1102 Jl. Jend. Gatot Subroto Kav. 35-36 Jakarta 12650, Indonesia.
The Jakarta Globe has three sections, and contains in section A a range of general news, including metropolitan and national news coverage as well as
international news, plus comment, in section B Indonesian and world business and sport plus a classified advertising section, and in section C an extensive features
and lifestyle coverage as well as entertainment, listings and reader service and puzzlecartoon pages. The article that the researcher will bring is included into
section A. It is an article which describes about the presidents speech with regard to a series of bombings that occurred in the capital, Jakarta.
2.8 The Previous Study
In this research, the researcher felt it necessary to include the previous research because it can be used as a comparison, and in addition the researcher can
also use it as a development of ideas.
2.8.1 Power, Language, And Ideology of Obama’s Speech A Critical Discourse
Analysis by Andrea Eka, 2011. In his thesis, he concerned with the language, power, and the ideology in the
aspect of speech because she assumed that speech can influence to human’s life and change the way someone’s think. The speech came from The President of United
States of America, Barrack H. Obama which can be said as the powerful person in the world who has a power, language, and ideology to
influence many people around the world
which at that time was make a visit to several places in Indonesia, one of them was at University of Indonesia. In the end of his analysis, language used by
speaker can minimize distance between speaker and audiences, speaker’s power make the audiences watch the speech enthusiastically, and his ideology can create
imagination and persuade audiences. 2.8.2
“New DPR Building Budget Can Still Be Cut by 20, Expert Says” on The Jakarta Post and “New DPR Building Project Continues” on Tempo
Interactive?” by Herman, 2011. In his thesis, he also concerned with the difference between language, power,
and the ideology of The Jakarta Post and Tempo Interactive article. He aimed to discover the difference between language, power, and the ideology the two different
articles which have a similar subject matter. Those articles portray that the development budget can be more reduced and the building project can even be
postponed. In the end of his analysis, the difference is Tempo newspaper has more critical ideology rather than Jakarta Post newspapers.
CHAPTER III RESEARCH METHOD
This chapter discussed the research method which includes some subchapters such as: the research design, unit of analysis, source of data, technique of data
collection, and technique of data analysis.
3.1 Research Design
As cited in Wikipedia http:en.wikipedia.orgwikiResearch_design
, research design is considered as a blueprint for research. Blueprint itself means a
detailed plan of action, therefore it can be said that the research design is a part where a person wants to make a detailed operational plan for. In principle, any
research design uses any type of data collection method either quantitative or qualitative data. In this thesis, the researcher uses descriptive qualitative approach in
conducting this research. The researcher chooses qualitative research because it can describe systematically the fact and characteristics of the data. Besides that,
qualitative research methods were developed in the social sciences to enable researchers to study social and cultural phenomena like case study and ethnography.
Ary 2002: 425 states that the qualitative inquirer deals with data that are in the form of word, rather than numbers and statistics. The data collected are the
subject’s experiences and perspectives. The qualitative research attempts to arrive at a rich description of people, objects, events, places, conversations, and so on. In this