7. The Jakarta Post, Tuesday, September 30, 2014 p. 3
3. Instrument of The Research
The writer herself is the main instrument to get the data. The processes of the collecting data in this research are: first, selecting
advertisements in The Jakarta Post‟s newspaper from August and September 2014 randomly. Second, reading the texts of advertisements.
Third is analyzing the texts. The last is getting conclusion.
4. Data Analysis
In this research, the writer analyzes the data using descriptive analysis technique. The processes of analysis in this study are: first,
analyzing the kinds of cohesive devices in the seven advertisements in The Jakarta Post; second, analyzing the cohesiveness the texts by using
cohesion theory; the last, getting conclusion.
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CHAPTER II THE CONCEPT OF LEXICAL AND GRAMMATICAL COHESION
A. Previous Researches
This research is not only one that discusses lexical and grammatical cohesion because the writer found five previous studies in State Islamic
University Jakarta. The first research is by Abdul Rohim in 2009, in the thesis entitled
Cohesion An alysis on The Jakarta Post’s Editorial. His data analysis technique
adopted a library study and quantitative analysis. The result of this research showed that cohesion devices both the grammatical and lexical had the highest
and lowest occurrence, the cohesion through the grammatical cohesive which had the highest occurrence was reference item especially personal reference.
Substitution did not influence the cohesiveness of the text because its absence was changed by the other agency, reference. In the lexical cohesion, he found some
repetition words stretched across several sentences in every text of the Jakarta Post‟s editorial and it was the highest occurrence.
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The second research is by Nurul Laili Mariani Fadjrin, entitled An Analysis of Grammatical and Lexical Cohesion of Journalistic Text in Online Media
VoAnews.com in 2011. This thesis studied the journalistic texts in online media to know the dominant cohesion devices are used and to know the cohesiveness
degree of cohesion markers. She used Halliday and Hasan‟s theory about
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Abdul Rohman, Cohesion Analysis on The Jakarta Post’s Editorial, Thesis, Jakarta:
UIN Syarif Hidayatullah, 2010, not published
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