13 would  calculate  the  possible  result  of  this  action;  the  worst  thing  may  happen.
Thus, the Ego would direct you to order and pay for your own beer.
c. The Superego
We  can  view  the  Id  as  operating  on  the  signal ―I want it now.‖ The Ego
answers this demand by  saying ―Let‘s be realistic and get it in a way that won‘t
cause trouble. ‖ These two forces, however, must also controlled by the Superego,
which  says,  ‗Think.  Is  it  right  to  want  it?‖  The  Superego  represents  our conscience.  It  includes  the  moral  values  of  right  and  wrong  which  are  largely
instilled  in  us  by  our  parents.  The  Superego  makes  us  feel  guilty  when  we  have done  the  wrong  thing.  As  you  might  imagine,  people  who  are  dominated  by  the
Superego  will  be  very  uptight  and  self-conscience;  they  must  constantly  ask themselves,
―Is  it  right  to  feel  or  act  this  way?‖  It  is  also  the  superego  which motivates us to better ourselves and to live up to our ideals. According to Freud,
the  superego  begins  to  emerge  at  around  age  five.  There  are  two  parts  of  the superego.  The  first  part  is  called  the  ego  ideal.  The  ego  ideal  includes  the  rules
and  standards  for  good  behaviors.  These  behaviors  include  those,  which  are approved of by parental and other authority figures. Obeying these rules leads to
feelings  of  pride,  value  and  accomplishment.  The  second  part  is  called  the conscience. The conscience includes information about things that are viewed as
bad by parents and society. These behaviours are often forbidden and lead to bad consequences, punishments or feelings of guilt and remorse.
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d. The Interaction of the Id, Ego and Superego
With so many competing forces, it is easy to see how conflict might arise between the id, ego and superego. Freud used the term ego strength to refer to the
egos  ability  to  function  despite  these  duelling  forces.  A  person  with  good  ego strength is able to effectively manage these pressures, while those with too much
or too little ego strength can become too unyielding or too disrupting. According to Freud, the key to a healthy personality is a balance between the id, the ego, and
the superego.
4. Theory of Motivation