Background of the Study

based on occasion. As mentioned before, one of television show that contain of an interview activity is talk show. And talk show is a chat show, especially one in which listeners, viewers, or the studio audiences are invited to participate in the discussion. 7 Discourse refers to a unity of complete language that generally wider than a sentence by spoken or written 8 . Discourse Analysis is a discipline of the social sciences that covers a wide variety of different sociolinguistic approaches. It aims to study and analyze the use of discourse in at least one of the three ways; Language beyond the level of a sentence, Language behaviours linked to social practices, Language as a system of thought, and more often than not, all of them at once 9 . For this reseach is formed of transcript text that will be analyzed with discourse analysis approaches to find the context meaning This study focuses on the transcript of Piers Morgan Tonight is a talk show on CNN that has many famous guests for interview, to gain the information about their life and issues which are common nowadays, so it is attracting any kind of viewers to know and those are famous for their pragmatics language, especially implicature. It is interested to discuss this study, because conversational implicature make us to infer what people talk especially in talk show. This study is intended to discover the types of conversational implicature used by the interviewees. 7 http:www.oxforddictionaries.comdefinitionenglishtalk-show?q=Talkshow accessed on April 20, 2014 8 Cutting, Joan, “Pragmatics and Discourse”, London: Routledge, 2002 p. 1 9 Ibid. p. 1

B. Focus of the Study

This research focused on discourse and moreover on maxims of Cooperative Principle that are not observed to generate conversational implicatures and to describe the meaning in dialogue on Piers Morgan Tonight, Interview with Beyonce on CNN Channel on June 27, 2011.

C. Research Questions

Based on the focus of the study, the research questions are as follow: 1. What kind of non-observance maxims occur in the dialogue? 2. How is the non-observance of maxims generating conversational implicatures in Piers Morgan Tonight talk show an interview with Beyoncé? 3. What are the meanings of the conversational implicatures described in the dialogue?

D. Significance of the Study

The study would be as an additional contribution to pragmatics research especially in cooperative principle, an inspiration to those who are majoring English and interested in analyzing interview as the corpus. Theoretically, this research would give information about cooperative principle and show how the format of the analysis conducted.

E. Research Methodology

This study uses qualitative case study method to define intensively, holistic, description, and analysis of a single entity, phenomenon, or social unit. Qualitative case study is particularistic, descriptive and heuristic and relies heavily on inductive reasoning in handling multiple data sources. 10 The data will be analyzed of the Cooperative Principle that is not observance-maxim to generate conversational implicature in the dialogue Piers Morgan Interview with Beyonce on Piers Morgan Tonight talkshow on CNN, June 27, 2011. 1. Objective of the study Due to the research questions above, this research intends: a. To know the reason why the utterances can be saying as the implicatures. b. To know the types of non-observance of the maxim of Cooperative Principle that generates conversational implicatures in the dialogue Piers Morgan Interview with Beyonce on Piers Morgan Tonight talkshow on CNN, June 27, 2011. c. To describe the meaning of the conversational implicatures. 2. Technique of Data Collecting and Data Analysis 10 Nunan, David ”Research Methods in Language Learning” Cambridge:Cambridge University Press, 1992 p. 77 This research uses bibliography research method. Bibliography method is using written sources to gain the data. 11 Data gained by using data card which to the Grice’s Cooperative Principle. In this research the data are collected by following steps: a. Read the transcript text. b. Give mark on the utterance that might be contained conversational implicature. c. Write the data gained onto a data card in the order to number the dialogue. After the data has been collected, the next step is the data analysis it is to gain the specific data that concerned to analyze. The steps run as follows: a. Categorize and descripting the utterances to maxim of Cooperative Principle. b. Descripting the meaning of the conversational implicatures. c. Make conclusions based on description analysis. 3. Instrument of the research This research uses data cards as instrument of research to identify, and classify the data which are needed from the interview transcript. Then the data contained the non-observance of Grice’ Cooperative Principle maxim are analyzed. 11 Subroto, Edi, ”Pengantar Metoda Penelitian Linguistik Struktural” Surakarta:Sebelas Maret University Press, 1992 p. 77