Usulan Bauran Pemasaran Dalam Upaya Meningkatkan Jumlah Mahasiswa Baru Universitas Kristen Maranatha (Studi Kasus Siswa SMA BPK 1, 2, 3 dan Aloysius 1, 2, Bandung).
ABSTRAK
Saat ini kota Bandung merupakan salah satu kota yang memiliki beberapa
fakultas terkemuka yang menawarkan beragam pilihan fakultas dan jurusan, salah
satunya adalah Universitas Kristen Maranatha (UKM), dengan banyaknya perguruan
tinggi tersebut membuat anak-anak SMA memiliki kesempatan untuk memilih
universitas yang sesuai dengan minatnya.
Setelah melakukan penelitan pendahuluan, terdapat hal yang menjadi perhatian,
yaitu terjadinya penurunan jumlah siswa yang masuk ke Universitas Kristen Maranatha
(UKM) tiap tahunnya. Karena hal itu dilakukan penelitian mengenai faktor yang
dipentingkan seorang siswa dalam memilih perguruan tinggi dan kepuasan terhadap
promosi yang telah dilakukan pihak Universitas Kristen Maranatha (UKM), dengan cara
penyebaran kuesioner yang terdiri atas 3 bagian. Kuesioner dibagikan kepada siswa
SMA BPK 1, 2, 3, dan Aloysius 1, 2 yang melakukan Ujian Saringan Masuk (USM)
pada tanggal 16 Desember 2007 dan 28 Januari 2008. Untuk kemudian diolah dan
dianalisa faktor apa yang dipentingkan oleh seorang anak SMA dalam memilih sebuah
universitas dan bagaimana kepuasan siswa SMA terhadap promosi yang telah dilakukan
Universitas Kristen Maranatha (UKM).
Dari hasil penyebaran kuesioner yang tediri dari 3 bagian, bagian pertama adalah
profil responden yang dijelaskan dalam pie chart, bagian kedua adalah hal-hal yang
dipentingkan mengenai perguruan tinggi yang diolah dengan menggunakan analisis
klaster, bagian ketiga adalah respon terhadap promosi yang diolah dengan
menggunakan metode regresi.
Hasil analisis menunjukkan bahwa terdapat 2 variabel yang dianggap penting
tetapi belum dipenuhi UKM, yaitu variabel beasiswa bagi siswa berprestasi dan
tersedianya fasilitas penjualan alat tulis di dalam perguruan tinggi dan beberapa faktor
yang dianggap penting oleh siswa, seperti adanya berbagai tempat makan di sekitar
perguruan tinggi; adanya fasilitas umum (wartel, warnet, minimarket, dll.) di sekitar
perguruan tinggi; adanya penerimaan program penelusuran minat dan kemampuan
(PMDK) untuk menerima siswa berprestasi tanpa ujian saringan masuk, faktor yang
mempengaruhi siswa SMA memilih UKM dikarenakan adanya jurusan yang diminati,
kepuasan terhadap promosi yang telah dilakukan oleh pihak UKM saat ini dirasakan
kurang.
Berdasarkan hasil analisa, disarankan beberapa perbaikan, yaitu pertukaran
pelajar ke luar negri dapat dikembangkan/dilakukan pada setiap jurusan, pihak UKM
mempertimbangkan untuk membangun/menambah sebuah lokasi untuk parkir, pihak
UKM melakukan penambahan fasilitas olah raga, tim promosi lebih memberikan
penjelasan yang mendalam dan terperinci mengenai hal-hal yang berkaitan dengan
UKM misalnya saja mengenai biaya yang dikeluarkan, ruang lingkup pembelajaran dari
masing-masing fakultas yang ada di UKM.
DAFTAR ISI
Abstrak
iv
Kata Pengantar dan Ucapan Terima Kasih
v
Daftar Isi
viii
Daftar Tabel
xii
Daftar Gambar
xvi
Daftar Lampiran
xix
BAB 1 PENDAHULUAN
1.1
Latar Belakang Masalah.............................................................................1-1
1.2
Identifikasi Masalah...................................................................................1-2
1.3
Batasan dan Asumsi ...................................................................................1-2
1.4
Perumusan Masalah ...................................................................................1-2
1.5
Tujuan Penelitian .......................................................................................1-3
1.6
Sistematika Penulisan ................................................................................1-3
BAB 2 TINJAUAN PUSTAKA
2.1
Riset/penelitian...........................................................................................2-1
2.2
Jasa .............................................................................................................2-1
2.2.1
Pengertian Jasa...............................................................................2-1
2.2.2
Konsep dan Pengertian Jasa...........................................................2-2
2.2.3
Klasifikasi Jasa ..............................................................................2-2
2.2.4
Karakteristik Jasa...........................................................................2-5
2.3
Bauran Pemasaran......................................................................................2-6
2.4
Teknik pengumpulan data ..........................................................................2-9
2.5
Populasi dan Sampel ..................................................................................2-10
2.6
Teknik Sampling ........................................................................................2-10
2.7
Skala Pengukuran.......................................................................................2-12
2.8
2.9
2.7.1
Macam-macam Skala Pengukuran.................................................2-12
2.7.2
Tipe Skala Pengukuran ..................................................................2-13
Validitas dan Reliabilitas Instrumen ..........................................................2-14
2.8.1
Pengujian Validitas Instrumen.......................................................2-15
2.8.2
Pengujian Reliabilitas Instrumen ...................................................2-16
Analisis Klaster ..........................................................................................2-18
2.9.1
Pembagian Analisis Kluster ..........................................................2-18
2.9.2
Langkah-langkah analisis klaster...................................................2-18
2.10 Regresi Linear ...........................................................................................2-19
2.10.1 Regresi Linear Berganda (Multiple Linear Regretion)..................2-19
2.10.2 Asumsi Klasik dalam Regresi........................................................2-20
BAB 3 METODOLOGI PENELITIAN
3.1
Studi Pendahuluan......................................................................................3-5
3.2
Identifikasi Masalah...................................................................................3-5
3.3
Tinjauan Pustaka ........................................................................................3-5
3.4
Pembatasan Masalah dan Asumsi ..............................................................3-5
3.5
Perumusan Masalah ...................................................................................3-6
3.6
Tujuan Penelitian .......................................................................................3-6
3.7
Identifikasi Variabel Penelitian..................................................................3-7
3.8
Penyusunan Kuesioner...............................................................................3-9
3.9
Pengujian Validitas Konstruk ....................................................................3-9
3.10 Pengumpulan Data .....................................................................................3-9
3.11 Pengujian Validitas dan Reliabilitas ..........................................................3-10
3.12 Pengolahan Data ........................................................................................3-11
3.13 Analisis.......................................................................................................3-12
3.14 Usulan perbaikan........................................................................................3-12
3.15 Kesimpulan dan Saran ...............................................................................3-12
BAB 4 PENGUMPULAN DATA
4.1
Data Umum Perusahaan.............................................................................4-1
4.2
Struktur Organisasi ....................................................................................4-3
4.3
Pengumpulan Data Awal ...........................................................................4-4
4.4
Teknik Sampel ..........................................................................................4-6
4.5
Skala Pengukuran.......................................................................................4-6
4.6
Pengumpulan Data .....................................................................................4-7
BAB 5 PENGOLAHAN DATA DAN ANALISIS
5.1
5.2
Profil Responden (Bagian I) ......................................................................5-1
5.1.1
BPK...............................................................................................5-1
5.1.2
Aloysius ........................................................................................5-11
Hal-hal yang dipentingkan mengenai perguruan tinggi (Bagian II) ..........5-21
5.2.1
Pengujian Validitas .......................................................................5-21
5.2.1.1 BPK ..................................................................................5-22
5.2.1.2 Aloysius ............................................................................5-24
5.2.2
Pengujian Reliabilitas ....................................................................5-25
5.2.2.1 BPK ..................................................................................5-25
5.2.2.2 Aloysius ............................................................................5-26
5.2.3
Analisis Klaster.............................................................................5-26
5.2.3.1 BPK ..................................................................................5-26
5.2.3.2 Aloysius ............................................................................5-43
5.2.4
Koefisien Keragaman ....................................................................5-59
5.2.4.1 BPK ..................................................................................5-60
5.2.4.2 Aloysius ............................................................................5-64
5.3
Respon Terhadap Promosi (Bagian III) .....................................................5-68
5.3.1
Pengujian Validitas .......................................................................5-68
5.3.1.1 BPK ..................................................................................5-68
5.3.1.2 Aloysius ............................................................................5-69
5.3.2
Pengujian Reliabilitas ....................................................................5-70
5.3.2.1 BPK ..................................................................................5-70
5.3.2.2 Aloysius ............................................................................5-71
5.3.3
Regresi ..........................................................................................5-71
5.3.3.1 BPK ..................................................................................5-71
5.3.3.2 Aloysius ............................................................................5-74
5.3.4
Pengujian Model ............................................................................5-76
5.3.4.1 BPK ..................................................................................5-77
5.3.4.1.1
Uji Linearitas .................................................5-77
5.3.4.1.2
Uji Nonmultikolinearitas ...............................5-77
5.3.4.2 Aloysius ............................................................................5-78
5.3.5
5.3.4.2.1
Uji Linearitas .................................................5-78
5.3.4.2.2
Uji Nonmultikolinearitas ...............................5-78
Analisis kepuasan terhadap respon promosi..................................5-79
5.3.5.1 BPK ..................................................................................5-79
5.3.5.2 Aloysius ............................................................................5-94
5.3.6
Koefisien Keragaman ....................................................................5-107
5.3.6.1 BPK ..................................................................................5-108
5.3.6.2 Aloysius ............................................................................5-109
5.3.7
Usulan Strategi Pemasaran ............................................................5-116
5.3.7.1 Produk...............................................................................5-116
5.3.7.2 Price ..................................................................................5-116
5.3.7.3 Place..................................................................................5-117
5.3.7.4 Promotion .........................................................................5-117
5.3.7.5 Physical Evidence.............................................................5-117
5.3.7.6 People ...............................................................................5-117
5.3.7.7 Process ..............................................................................5-118
BAB 6 KESIMPULAN DAN SARAN
6.1
Kesimpulan ................................................................................................6-1
6.2
Saran...........................................................................................................6-7
6.2.1
Saran untuk diterapkan .................................................................6-7
6.2.2
Saran untuk penelitian lebih lanjut ...............................................6-8
Daftar Pustaka
Lampiran
DAFTAR GAMBAR
Gambar
Judul
Halaman
Gambar 2.1
Teknik Sampling
2-10
Gambar 2.2
Langkah-langkah analisis klaster
2-18
Gambar 3.1
Bagan Sistematika Metodologi Penelitian
3-1
Gambar 4.1
Struktur Organisasi UKM
4-3
Gambar 5.1
Pie chart pekerjaan orang tua siswa BPK
5-1
Gambar 5.2
Pie chart penghasilan orang tua siswa BPK
5-2
Gambar 5.3
Histogram asal SMA siswa BPK
5-3
Gambar 5.4
Histogram jurusan program studi yang
diminati siswa BPK
Gambar 5.5
Histogram perguruan tinggi selain UKM
yang diminati siswa BPK
Gambar 5.6
5-6
Pie chart alasan memilih perguruan tinggi
selain UKM oleh siswa BPK
Gambar 5.7
5-5
5-7
Pie chart informasi mengenai UKM
yang didapat siswa BPK
5-9
Gambar 5.8
Pie chart alasan memilih UKM oleh siswa BPK
5-10
Gambar 5.9
Pie chart pekerjaan orang tua siswa Aloysius
5-12
Gambar 5.10 Pie chart penghasilan orang tua siswa Aloysius
5-13
Gambar 5.11 Pie chart asal SMA siswa Aloysius
5-14
Gambar 5.12 Pie chart jurusan program studi
yang diminati siswa Aloysius
5-16
Gambar 5.13 Pie chart perguruan tinggi selain UKM
yang diminati siswa Aloysius
5-17
Gambar 5.14 Pie chart alasan memilih perguruan tinggi
selain UKM oleh siswa Aloysius
Gambar 5.15 Pie chart informasi mengenai UKM
5-18
yang didapat siswa Aloysius
5-19
Gambar 5.16 Pie chart alasan memilih UKM oleh siswa Aloysius 5-20
Gambar 5.17 Grafik F tabel untuk BPK
5-30
Gambar 5.18 Grafik F tabel untuk Aloysius
5-46
Gambar 5.19 Grafik uji T untuk BPK
5-73
Gambar 5.20 Grafik uji T untuk Aloysius
5-75
Gambar 5.21 Grafik uji linearitas untuk BPK
5-77
Gambar 5.22 Grafik uji linearitas untuk Aloysius
5-78
Gambar 5.23 Grafik Pembobotan variabel X1 untuk BPK
5-80
Gambar 5.24 Grafik Pembobotan variabel X2 untuk BPK
5-81
Gambar 5.25 Grafik Pembobotan variabel X3 untuk BPK
5-82
Gambar 5.26 Grafik Pembobotan variabel X4 untuk BPK
5-83
Gambar 5.27 Grafik Pembobotan variabel X5 untuk BPK
5-84
Gambar 5.28 Grafik Pembobotan variabel X6 untuk BPK
5-85
Gambar 5.29 Grafik Pembobotan variabel X7 untuk BPK
5-86
Gambar 5.30 Grafik Pembobotan variabel X8 untuk BPK
5-87
Gambar 5.31 Grafik Pembobotan variabel X9 untuk BPK
5-88
Gambar 5.32 Grafik Pembobotan variabel X10 untuk BPK
5-89
Gambar 5.33 Grafik Pembobotan variabel X11 untuk BPK
5-91
Gambar 5.34 Grafik Pembobotan variabel X12 untuk BPK
5-92
Gambar 5.35 Grafik Pembobotan variabel Y untuk BPK
5-93
Gambar 5.36 Grafik Pembobotan variabel X1 untuk Aloysius
5-95
Gambar 5.37 Grafik Pembobotan variabel X2 untuk Aloysius
5-96
Gambar 5.38 Grafik Pembobotan variabel X3 untuk Aloysius
5-97
Gambar 5.39 Grafik Pembobotan variabel X4 untuk Aloysius
5-98
Gambar 5.40 Grafik Pembobotan variabel X5 untuk Aloysius
5-99
Gambar 5.41 Grafik Pembobotan variabel X6 untuk Aloysius
5-100
Gambar 5.42 Grafik Pembobotan variabel X7 untuk Aloysius
5-101
Gambar 5.43 Grafik Pembobotan variabel X8 untuk Aloysius
5-102
Gambar 5.44 Grafik Pembobotan variabel X10 untuk Aloysius
5-103
Gambar 5.45 Grafik Pembobotan variabel X11 untuk Aloysius
5-104
Gambar 5.46 Grafik Pembobotan variabel X12 untuk Aloysius
5-105
Gambar 5.47 Grafik Pembobotan variabel Y untuk Aloysius
5-106
DAFTAR TABEL
Tabel
Judul
Halaman
Tabel 5.1
Pekerjaan orang tua siswa BPK
5-1
Tabel 5.2
Penghasilan orang tua siswa BPK
5-2
Tabel 5.3
Asal SMA siswa BPK
5-3
Tabel 5.4
Jurusan program studi yang diminati siswa BPK
5-4
Tabel 5.5
Perguruan tinggi selain UKM yang
diminati siswa BPK
Tabel 5.6
Alasan memilih perguruan tinggi selain UKM
oleh siswa BPK
Tabel 5.7
5-5
5-7
Informasi mengenai UKM yang
didapat siswa BPK
5-8
Tabel 5.8
Alasan memilih UKM oleh siswa BPK
5-10
Tabel 5.9
Pekerjaan orang tua siswa Aloysius
5-11
Tabel 5.10
Penghasilan orang tua siswa Aloysius
5-12
Tabel 5.11
Asal SMA siswa Aloysius
5-13
Tabel 5.12
Jurusan program studi yang
diminati siswa Aloysius
Tabel 5.13
Perguruan tinggi selain UKM
yang diminati siswa Aloysius
Tabel 5.14
5-16
Alasan memilih perguruan tinggi selain UKM
oleh siswa Aloysius
Tabel 5.15
5-14
5-17
Informasi mengenai UKM yang
didapat siswa Aloysius
5-19
Tabel 5.16
Alasan memilih UKM oleh siswa Aloysius
5-20
Tabel 5.17
Rekapitulasi uji validitas kepentingan BPK
5-22
Tabel 5.18
Rekapitulasi uji validitas kepentingan Aloysius
5-24
Tabel 5.19
Rekapitulasi uji reliabilitas kepentingan BPK
5-25
Tabel 5.20
Rekapitulasi uji reliabilitas kepentingan Aloysius
Tabel 5.21
Rekapitulasi perhitungan jumlah responden
5-26
tiap kluster untuk BPK
5-26
Tabel 5.22
Rekapitulasi final kluster untuk BPK
5-27
Tabel 5.23
Hasil uji ANOVA untuk BPK
5-29
Tabel 5.24
Prioritas kepentingan untuk BPK
5-31
Tabel 5.25
Jurusan/Program studi yang
disediakan UKM untuk BPK
Tabel 5.26
Akreditasi jurusan/Program studi UKM
untuk BPK
Tabel 5.27
5-36
Wadah/unit kegiatan olahraga dan kesenian
untuk BPK
Tabel 5.28
5-34
5-41
Rekapitulasi perhitungan jumlah responden
tiap kluster untuk Aloysius
5-43
Tabel 5.29
Rekapitulasi final kluster untuk Aloysius
5-44
Tabel 5.30
Hasil ANOVA untuk Aloysius
5-45
Tabel 5.31
Prioritas kepentingan untuk Aloysius
5-47
Tabel 5.32
Akreditasi jurusan/Program studi UKM
untuk Aloysius
Tabel 5.33
5-51
Wadah/unit kegiatan olahraga dan kesenian
untuk Aloysius
5-55
Tabel 5.34
Rekapitulasi prioritas untuk BPK dan Aloysius
5-57
Tabel 5.35
Rekapitulasi koefisien keragaman bagian 2
untuk BPK
Tabel 5.36
5-60
Rekapitulasi koefisien keragaman bagian 2
untuk Aloysius
5-64
Tabel 5.37
Rekapitulasi uji validitas kepuasan BPK
5-69
Tabel 5.38
Rekapitulasi uji validitas kepuasan Aloysius
5-70
Tabel 5.39
Rekapitulasi uji reliabilitas kepuasan BPK
5-70
Tabel 5.40
Rekapitulasi uji reliabilitas kepuasan Aloysius
5-71
Tabel 5.41
Model summary BPK
5-71
Tabel 5.42
Hasil Coefficients BPK
5-72
Tabel 5.43
Model summary Aloysius
5-74
Tabel 5.44
Hasil Coefficients Aloysius
5-74
Tabel 5.45
Hasil Uji Nonmultikolinearitas untuk BPK
5-77
Tabel 5.46
Rekapitulasi statistika deskriptif untuk BPK
5-79
Tabel 5.47
Pembobotan variabel X1 untuk BPK
5-80
Tabel 5.48
Pembobotan variabel X2 untuk BPK
5-81
Tabel 5.49
Pembobotan variabel X3 untuk BPK
5-82
Tabel 5.50
Pembobotan variabel X4 untuk BPK
5-83
Tabel 5.51
Pembobotan variabel X5 untuk BPK
5-84
Tabel 5.52
Pembobotan variabel X6 untuk BPK
5-85
Tabel 5.53
Pembobotan variabel X7 untuk BPK
5-86
Tabel 5.54
Pembobotan variabel X8 untuk BPK
5-87
Tabel 5.55
Pembobotan variabel X9 untuk BPK
5-88
Tabel 5.56
Pembobotan variabel X10 untuk BPK
5-89
Tabel 5.57
Pembobotan variabel X11 untuk BPK
5-90
Tabel 5.58
Pembobotan variabel X12 untuk BPK
5-92
Tabel 5.59
Pembobotan variabel Y untuk BPK
5-93
Tabel 5.60
Rekapitulasi statistika deskriptif untuk Aloysius
5-94
Tabel 5.61
Pembobotan variabel X1 untuk Aloysius
5-95
Tabel 5.62
Pembobotan variabel X2 untuk Aloysius
5-96
Tabel 5.63
Pembobotan variabel X3 untuk Aloysius
5-97
Tabel 5.64
Pembobotan variabel X4 untuk Aloysius
5-98
Tabel 5.65
Pembobotan variabel X5 untuk Aloysius
5-99
Tabel 5.66
Pembobotan variabel X6 untuk Aloysius
5-100
Tabel 5.67
Pembobotan variabel X7 untuk Aloysius
5-101
Tabel 5.68
Pembobotan variabel X8 untuk Aloysius
5-102
Tabel 5.69
Pembobotan variabel X10 untuk Aloysius
5-103
Tabel 5.70
Pembobotan variabel X11 untuk Aloysius
5-104
Tabel 5.71
Pembobotan variabel X12 untuk Aloysius
5-105
Tabel 5.72
Pembobotan variabel Y untuk Aloysius
5-106
Tabel 5.73
Rekapitulasi koefisien keragaman bagian 3
untuk BPK
Tabel 5.74
Rekapitulasi koefisien keragaman bagian 3
untuk Aloysius
Tabel 6.1
5-108
5-109
Faktor-faktor yang dianggap penting
oleh siswa SMA
6-1
DAFTAR LAMPIRAN
Lampiran
Judul
Halaman
A
Data mentah BPK dan Aloysius (Bagian 1, 2, 3)
LA-1
B
Hasil Pengolahan dengan menggunakan
SPSS 11.5
LB-1
C
Kuesioner Penelitian
LC-1
D
Tabel Nilai-nilai r product moment
LD-1
E
Tabel F
LE-1
F
Tabel t
LF-1
LAMPIRAN A
Data mentah BPK dan Aloysius
(Bagian 1, 2, 3)
Data mahasiswa yang masuk ke Universitas Kristen Maranatha
Tahun
2002
2003
2004
2005
2006
2007
Jumlah yang
masuk
8856
7900
6152
7128
6498
6674
Penurunan
956
1748
-976
630
-176
Rata-rata penurunan tiap tahunnya:
%
Penurunan
10.79%
22.13%
-15.86%
8.84%
-2.71%
10.79% + 22.13% + 8.84%
= 13.92% / tahun
3 tahun
LAMPIRAN B
Hasil Pengolahan dengan menggunakan
SPSS 11.5
Pengujian Valid BPK (Bagian 2)
R E L I A B I L I T Y
A)
Item-total Statistics
P1
P2
P3
P4
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
_
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
181.3673
181.5088
181.8850
181.9248
181.9646
181.8584
181.6239
181.1770
181.3496
181.3982
181.3274
181.4912
181.4558
181.5088
181.3628
181.3894
181.4735
181.9204
181.6283
181.9381
181.6593
181.6416
181.5354
181.7212
182.2301
182.2876
182.0664
181.3186
181.3142
181.6195
181.4248
181.3761
181.5487
181.5531
181.6770
182.1327
181.7832
181.8230
181.5885
181.4823
181.4558
251.5667
252.9088
252.0578
254.5854
251.4921
250.5488
250.0668
251.0352
248.7706
250.1607
249.1279
246.3755
246.1158
247.9044
248.3389
248.3010
246.9704
246.3492
246.1990
244.9206
246.7945
245.7688
246.6054
246.3886
245.8846
247.9569
246.2667
248.0847
247.9586
249.7212
247.9076
246.9024
246.1954
245.8572
245.8019
247.6801
245.4683
246.2174
246.6432
245.7975
246.6847
R E L I A B I L I T Y
A)
Item-total Statistics
Scale
Mean
S C A L E
Corrected
ItemTotal
Correlation
A N A L Y S I S
Scale
Variance
-
(A L P H
Alpha
if Item
Deleted
.3185
.2115
.2311
.1039
.2850
.2707
.3110
.4203
.4537
.3957
.4706
.5432
.6419
.4532
.4923
.4657
.5180
.4290
.5383
.5048
.5066
.5369
.5392
.5558
.4478
.3778
.4959
.5520
.5739
.3318
.5239
.5970
.5976
.5826
.5971
.3620
.5587
.4945
.5680
.5914
.5674
.9426
.9432
.9432
.9438
.9428
.9431
.9428
.9421
.9419
.9422
.9419
.9414
.9410
.9419
.9417
.9419
.9416
.9422
.9414
.9416
.9416
.9414
.9414
.9413
.9421
.9425
.9417
.9415
.9414
.9427
.9416
.9412
.9412
.9412
.9411
.9427
.9413
.9417
.9413
.9412
.9413
-
(A L P H
S C A L E
Corrected
Item-
Alpha
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
if Item
Deleted
if Item
Deleted
181.6150
181.7743
181.7301
181.5398
181.7124
181.9646
181.5310
181.2611
181.2965
181.6106
181.5885
181.6681
181.5619
182.1150
247.3223
246.7088
245.9935
248.3651
247.5569
248.7899
246.8635
250.0960
249.1962
246.1766
245.1232
245.6360
246.6206
248.4134
Total
Correlation
.4820
.5030
.5439
.4764
.4444
.3620
.5321
.4646
.4981
.5738
.6680
.6312
.6030
.3124
if Item
Deleted
.9418
.9416
.9414
.9418
.9420
.9425
.9415
.9419
.9418
.9413
.9408
.9410
.9412
.9432
Reliability Coefficients
N of Cases =
Alpha =
226.0
N of Items = 55
.9428
Pengujian Valid setelah variabel yang tidak valid dihilangkan
R E L I A B I L I T Y
A)
Item-total Statistics
P1
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
178.2965
249.4184
-
S C A L E
Corrected
ItemTotal
Correlation
.3159
(A L P H
Alpha
if Item
Deleted
.9436
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
_
178.4381
178.8142
178.8938
178.7876
178.5531
178.1062
178.2788
178.3274
178.2566
178.4204
178.3850
178.4381
178.2920
178.3186
178.4027
178.8496
178.5575
178.8673
178.5885
178.5708
178.4646
178.6504
179.1593
179.2168
178.9956
178.2478
178.2434
178.5487
178.3540
178.3053
178.4779
178.4823
178.6062
179.0619
178.7124
178.7522
178.5177
178.4115
178.3850
178.5442
R E L I A B I L I T Y
A)
Item-total Statistics
P43
P44
P45
P46
P47
P48
P49
250.7806
250.0186
249.4998
248.3547
247.9283
248.8242
246.5397
248.0168
246.9561
244.1825
243.9534
245.6961
246.1188
246.0936
244.7749
244.3150
244.1233
242.7823
244.5988
243.5527
244.4365
244.2550
243.7256
245.8061
244.0844
245.8939
245.8116
247.5554
245.6697
244.7108
243.9840
243.7708
243.6887
245.4806
243.2725
244.0006
244.4730
243.6032
244.4778
245.1647
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
178.7035
178.6593
178.4690
178.6416
178.8938
178.4602
178.1903
244.4673
243.7634
246.1079
245.3065
246.6376
244.6851
247.8881
.2075
.2229
.2737
.2711
.3088
.4222
.4570
.3933
.4702
.5447
.6418
.4551
.4951
.4676
.5195
.4231
.5335
.5039
.5081
.5397
.5393
.5540
.4476
.3767
.4968
.5532
.5722
.3310
.5279
.5985
.6003
.5783
.5942
.3632
.5605
.4970
.5682
.5931
.5697
.4813
.9442
.9442
.9439
.9441
.9438
.9431
.9429
.9432
.9429
.9424
.9420
.9429
.9427
.9428
.9425
.9432
.9425
.9427
.9426
.9424
.9424
.9424
.9431
.9435
.9427
.9425
.9424
.9437
.9425
.9422
.9421
.9422
.9421
.9437
.9423
.9427
.9423
.9421
.9423
.9428
-
(A L P H
S C A L E
Corrected
ItemTotal
Correlation
.5070
.5474
.4814
.4485
.3608
.5326
.4665
Alpha
if Item
Deleted
.9426
.9424
.9428
.9430
.9435
.9425
.9429
P50
P51
P52
P53
P54
P55
178.2257
178.5398
178.5177
178.5973
178.4912
179.0442
247.0200
243.9562
242.9264
243.4505
244.4110
246.1847
.4980
.5770
.6703
.6326
.6057
.3145
.9427
.9422
.9418
.9420
.9422
.9442
Reliability Coefficients
N of Cases =
Alpha =
226.0
N of Items = 54
.9438
Pengujian Valid BPK (Bagian 3)
R E L I A B I L I T Y
A)
A N A L Y S I S
-
S C A L E
(A L P H
Item-total Statistics
X1
X2
X3
X4
X5
X6
X7
X8
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
33.2097
33.6532
33.5645
33.4597
33.2258
33.7258
33.6290
33.5645
22.5248
19.8056
20.1178
20.4943
21.7535
19.6478
19.4222
20.2966
Corrected
ItemTotal
Correlation
.4328
.7102
.6486
.6157
.3832
.7217
.7362
.6301
Alpha
if Item
Deleted
.8696
.8534
.8570
.8592
.8715
.8525
.8513
.8582
X9
X10
X11
X12
Y
33.3226
33.2016
33.4194
33.4839
32.9597
21.3910
21.4468
20.0504
20.3656
22.2667
.3528
.3990
.6115
.5814
.2938
.8753
.8713
.8591
.8610
.8757
Reliability Coefficients
N of Cases =
Alpha =
124.0
N of Items = 13
.8722
Pengujian Valid Aloysius (Bagian2)
R E L I A B I L I T Y
A)
A N A L Y S I S
-
S C A L E
(A L P H
Item-total Statistics
P1
P2
P3
P4
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
173.1538
173.1692
173.5692
173.8462
173.6923
173.5077
173.3231
172.6923
173.0154
173.0462
172.9846
173.0615
173.0154
173.3231
186.6947
183.8303
182.0615
182.1947
179.8726
183.7538
183.2846
186.5601
182.7966
183.6385
182.5154
182.6837
184.1404
178.4409
Corrected
ItemTotal
Correlation
.1066
.2485
.3526
.2944
.5104
.2827
.2122
.2359
.3605
.3014
.3634
.3860
.2871
.6070
Alpha
if Item
Deleted
.9100
.9090
.9079
.9087
.9063
.9085
.9100
.9088
.9078
.9083
.9078
.9076
.9085
.9054
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
173.1846
173.0308
173.1846
173.6769
173.4154
173.9385
173.4769
173.5077
173.4308
173.5538
174.1538
174.1231
173.8308
172.9692
173.0615
173.4000
173.1077
173.0923
173.3538
173.3538
173.6000
174.0615
173.4000
173.6462
173.2462
173.1077
173.1846
R E L I A B I L I T Y
A)
Item-total Statistics
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
180.5904
182.1240
181.1529
180.3159
180.5279
177.4024
180.5659
179.3163
179.3740
181.5322
180.9760
180.0471
182.0178
182.7803
182.1212
182.9312
181.2538
183.2726
181.8260
184.9510
180.9000
179.7774
182.2437
185.5760
182.2197
182.2851
183.0904
.4616
.4567
.4719
.4500
.5808
.5088
.5552
.5724
.4200
.3615
.2992
.3587
.2865
.4189
.4258
.2746
.4592
.3664
.4773
.2022
.4210
.4193
.4140
.1592
.4668
.3900
.3226
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
173.4769
173.8308
173.5538
173.1231
173.3692
174.0308
173.3231
172.8154
172.9692
173.3538
173.2923
173.3846
173.4154
173.9692
179.6909
183.7678
183.6260
181.9221
180.3303
180.7490
185.3159
185.9341
184.4365
180.7947
182.6163
181.0841
180.6216
177.5303
-
S C A L E
Corrected
ItemTotal
Correlation
.5037
.2332
.2670
.3936
.4805
.3581
.1846
.2141
.2916
.5214
.3945
.5175
.5736
.5290
Reliability Coefficients
N of Cases =
Alpha =
.9092
65.0
N of Items = 55
.9068
.9071
.9068
.9069
.9061
.9061
.9062
.9058
.9072
.9078
.9090
.9081
.9089
.9074
.9073
.9088
.9069
.9078
.9069
.9093
.9072
.9072
.9074
.9097
.9070
.9075
.9082
(A L P H
Alpha
if Item
Deleted
.9064
.9092
.9088
.9075
.9066
.9080
.9094
.9089
.9084
.9064
.9075
.9065
.9061
.9059
Pengujian Valid setelah variabel yang tidak valid dihilangkan
R E L I A B I L I T Y
A)
Item-total Statistics
P2
P3
P4
P5
P6
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
146.5077
146.9077
147.1846
147.0308
146.8462
146.3538
146.3846
146.3231
146.4000
146.3538
146.6615
146.5231
146.3692
146.5231
147.0154
146.7538
147.2769
146.8154
146.8462
146.7692
146.8923
147.4923
147.4615
147.1692
146.3077
158.5038
157.6163
157.5904
155.0303
159.4135
157.6072
158.3966
157.4721
157.9313
159.1697
153.7587
155.6909
157.1428
156.2846
155.4529
155.6572
153.3596
155.7779
154.6322
154.0553
156.8163
156.2538
155.5024
157.1115
158.0913
-
S C A L E
Corrected
ItemTotal
Correlation
.2764
.3327
.2848
.5270
.2457
.3885
.3285
.3814
.3829
.2926
.6201
.4784
.4754
.4853
.4646
.6001
.4878
.5669
.5816
.4603
.3611
.3002
.3544
.2939
.4098
(A L P H
Alpha
if Item
Deleted
.9116
.9110
.9118
.9088
.9118
.9103
.9109
.9104
.9104
.9112
.9079
.9094
.9096
.9094
.9095
.9085
.9092
.9087
.9083
.9095
.9107
.9120
.9111
.9118
.9102
P29
P30
P31
P32
P33
P35
P36
P37
P39
P40
P41
P42
P44
P45
P46
P47
_
146.4000
146.7385
146.4462
146.4308
146.6923
146.9385
147.4000
146.7385
146.5846
146.4462
146.5231
146.8154
146.8923
146.4615
146.7077
147.3692
R E L I A B I L I T Y
A)
Item-total Statistics
P50
P51
P52
P53
P54
P55
157.4313
158.0712
156.8760
158.5303
157.5288
155.9337
155.4938
157.9462
157.6216
157.2822
157.8471
155.1529
159.4413
157.2837
155.6788
156.9553
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
146.3077
146.6923
146.6308
146.7231
146.7538
147.3077
159.8726
155.8726
157.5178
156.3596
155.6260
153.2163
.4209
.2766
.4363
.3591
.4421
.4397
.4014
.3789
.4534
.4070
.3515
.5006
.2230
.3863
.4819
.3101
.9100
.9117
.9098
.9106
.9099
.9098
.9103
.9104
.9098
.9101
.9107
.9091
.9121
.9103
.9093
.9115
-
(A L P H
S C A L E
Corrected
ItemTotal
Correlation
.2627
.5417
.4182
.5212
.6027
.5220
Alpha
if Item
Deleted
.9114
.9089
.9101
.9091
.9085
.9087
Reliability Coefficients
N of Cases =
Alpha =
65.0
N of Items = 47
.9119
Pengujian Valid setelah variabel yang tidak valid dihilangkan(2)
R E L I A B I L I T Y
A)
A N A L Y S I S
-
S C A L E
(A L P H
Item-total Statistics
P2
P3
P4
P5
P6
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
143.4615
143.8615
144.1385
143.9846
143.8000
154.4399
153.8399
153.7462
151.1716
155.5688
Corrected
ItemTotal
Correlation
.2905
.3290
.2854
.5310
.2450
Alpha
if Item
Deleted
.9117
.9113
.9120
.9090
.9120
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P35
P36
P37
P39
P40
P41
P42
P45
P46
P47
P50
P51
P52
P53
P54
P55
143.3077
143.3385
143.2769
143.3538
143.3077
143.6154
143.4769
143.3231
143.4769
143.9692
143.7077
144.2308
143.7692
143.8000
143.7231
143.8462
144.4462
144.4154
144.1231
143.2615
143.3538
143.6923
143.4000
143.3846
143.6462
143.8923
144.3538
143.6923
143.5385
143.4000
143.4769
143.7692
143.4154
143.6615
144.3231
143.2615
143.6462
143.5846
143.6769
143.7077
144.2615
153.7476
154.4149
153.4846
154.0760
155.3101
149.8966
151.7534
153.1909
152.3471
151.5928
151.7726
149.5553
152.0553
150.8500
150.1096
152.9135
152.4697
151.7466
153.2659
154.2899
153.7635
154.3726
153.2125
154.7716
153.7322
152.0038
151.6697
154.1851
153.7837
153.4313
154.0034
151.3678
153.5279
151.9774
153.4721
156.1024
152.0760
153.7154
152.5659
151.8038
149.4462
.3905
.3387
.3926
.3843
.2933
.6255
.4871
.4858
.4944
.4681
.6066
.4890
.5599
.5806
.4688
.3659
.2984
.3516
.2947
.4068
.4084
.2682
.4246
.3523
.4394
.4474
.4023
.3731
.4540
.4086
.3520
.4994
.3812
.4746
.2913
.2553
.5406
.4160
.5194
.6039
.5214
Reliability Coefficients
N of Cases =
Alpha =
.9121
65.0
N of Items = 46
.9105
.9111
.9105
.9106
.9115
.9080
.9095
.9097
.9095
.9097
.9087
.9094
.9090
.9086
.9097
.9109
.9124
.9114
.9120
.9105
.9104
.9121
.9102
.9109
.9101
.9099
.9105
.9107
.9101
.9104
.9109
.9093
.9106
.9096
.9120
.9118
.9091
.9103
.9094
.9087
.9090
Pengujian Valid Aloysius (Bagian 3)
( R E L I A B I L I T Y
A)
Item-total Statistics
Scale
Mean
if Item
Deleted
X1
33.6970
X2
34.0303
X3
33.9091
X4
33.6970
X5
33.5152
X6
34.1212
X7
33.9091
X8
33.7273
X9
33.5758
X10
33.5758
X11
33.8788
X12
34.0000
Y
33.6364
Reliability Coefficients
N of Cases =
33.0
Alpha =
.8683
A N A L Y S I S
Scale
Variance
if Item
Deleted
-
S C A L E
Corrected
ItemTotal
Correlation
20.1553
19.0928
20.6477
20.0928
19.1326
19.0473
20.4602
19.0795
21.1269
19.5644
18.9848
19.5000
19.2386
.7442
.6340
.4039
.5352
.5085
.6374
.5195
.5935
.3008
.5723
.4985
.5575
.6405
(A L P H
Alpha
if Item
Deleted
.8532
.8531
.8659
.8592
.8619
.8528
.8605
.8555
.8710
.8569
.8633
.8577
.8529
N of Items = 13
Pengujian Valid setelah variabel yang tidak valid dihilangkan
R E L I A B I L I T Y
A)
Item-total Statistics
X1
X2
X3
X4
X5
X6
X7
X8
X10
X11
X12
Y
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
30.6667
31.0000
30.8788
30.6667
30.4848
31.0909
30.8788
30.6970
30.5455
30.8485
30.9697
30.6061
18.5417
17.4375
18.8598
18.3542
17.5701
17.3352
18.6723
17.4678
18.1932
17.5076
17.8428
17.7462
Reliability Coefficients
N of Cases =
33.0
Alpha =
.8710
Quick Cluster (BPK)
3 klaster
-
S C A L E
Corrected
ItemTotal
Correlation
.7364
.6461
.4320
.5587
.5006
.6619
.5546
.5958
.5187
.4771
.5659
.6158
N of Items = 12
(A L P H
Alpha
if Item
Deleted
.8561
.8551
.8679
.8611
.8661
.8540
.8619
.8584
.8632
.8688
.8603
.8572
Initial Cluster Centers
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
4.00
4.00
3.00
2.00
3.00
4.00
4.00
4.00
4.00
4.00
1.00
4.00
3.00
4.00
4.00
4.00
2.00
4.00
3.00
4.00
4.00
4.00
1.00
1.00
1.00
1.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
2.00
1.00
3.00
3.00
4.00
4.00
2.00
2.00
2.00
4.00
4.00
4.00
2.00
4.00
4.00
4.00
4.00
2.00
3.00
4.00
Cluster
2
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
3.00
4.00
3.00
4.00
3.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
2.00
3
3.00
3.00
3.00
2.00
3.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
2.00
2.00
4.00
4.00
4.00
3.00
2.00
3.00
3.00
3.00
3.00
3.00
3.00
2.00
2.00
2.00
2.00
4.00
3.00
3.00
4.00
2.00
3.00
4.00
2.00
2.00
3.00
4.00
2.00
2.00
4.00
2.00
3.00
3.00
2.00
3.00
4.00
Iteration Historya
Iteration
1
2
3
4
5
6
7
8
9
10
Change in Cluster Centers
1
2
3
5.244
3.896
5.117
.905
.316
.314
.587
.146
.188
.450
.108
.161
.311
.055
.126
.121
.036
.000
.239
.078
.000
.164
.057
.000
.269
.077
.071
.504
.133
.184
a. Iterations stopped because the maximum number of
iterations was performed. Iterations failed to
converge. The maximum absolute coordinate change
for any center is .179. The current iteration is 10. The
minimum distance between initial centers is 9.110.
Final Cluster Centers
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
3.67
3.52
3.24
3.07
3.16
3.16
3.90
3.67
3.52
3.67
3.38
3.52
3.57
3.72
3.74
3.53
2.90
3.29
2.86
3.28
3.34
3.26
3.07
2.52
2.57
2.69
3.83
3.81
3.53
3.64
3.72
3.38
3.48
3.16
2.41
2.97
3.00
3.33
3.47
3.47
3.28
3.19
3.29
3.55
3.21
3.07
3.48
3.83
3.83
3.26
3.24
3.03
3.26
2.55
Cluster
2
3.77
3.60
3.19
3.16
3.31
3.61
3.98
3.88
3.80
3.89
3.83
3.86
3.73
3.89
3.86
3.85
3.40
3.70
3.46
3.66
3.71
3.82
3.64
3.10
2.94
3.26
3.91
3.93
3.55
3.86
3.90
3.81
3.77
3.70
3.20
3.62
3.52
3.76
3.88
3.88
3.70
3.53
3.59
3.69
3.54
3.22
3.76
3.93
3.89
3.79
3.85
3.78
3.81
3.21
3
3.42
3.32
2.91
2.84
2.91
3.24
3.55
3.32
3.41
3.38
3.19
3.15
3.11
3.23
3.18
3.09
2.80
3.00
2.70
2.97
2.91
3.16
2.97
2.54
2.53
2.70
3.26
3.27
3.03
3.15
3.18
3.04
3.00
2.96
2.78
2.89
2.86
3.03
3.08
3.16
3.05
2.85
2.84
3.08
3.01
2.76
3.08
3.42
3.35
2.97
2.97
2.99
3.09
2.72
ANOVA
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
Cluster
Mean Square
2.569
1.561
2.361
2.199
3.377
4.559
3.971
6.488
3.439
5.497
9.106
10.546
8.375
9.450
10.456
11.853
8.872
10.420
13.283
9.902
13.498
10.521
10.809
8.786
4.219
8.561
9.852
9.537
6.710
10.702
11.417
12.388
12.209
12.460
11.489
13.263
10.082
11.227
13.401
10.972
9.122
9.628
11.590
8.073
6.021
4.564
9.424
5.651
6.731
14.349
17.034
16.272
11.746
9.322
df
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
Error
Mean Square
.223
.275
.339
.289
.430
.375
.142
.236
.231
.202
.270
.175
.286
.196
.220
.236
.466
.277
.402
.281
.281
.247
.239
.471
.459
.349
.151
.143
.348
.179
.163
.193
.230
.216
.465
.275
.341
.207
.214
.207
.283
.295
.273
.224
.349
.402
.248
.147
.162
.201
.146
.158
.170
.543
df
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
F
11.541
5.677
6.974
7.617
7.844
12.151
28.003
27.453
14.897
27.168
33.686
60.224
29.314
48.317
47.548
50.171
19.028
37.676
33.028
35.252
48.017
42.579
45.164
18.659
9.199
24.555
65.160
66.491
19.280
59.717
69.865
64.116
53.038
57.718
24.691
48.266
29.541
54.317
62.709
52.962
32.275
32.687
42.447
36.069
17.252
11.353
37.956
38.460
41.609
71.406
116.943
103.010
68.911
17.162
The F tests should be used only for descriptive purposes because the clusters have been
chosen to maximize the differences among cases in different clusters. The observed
significance levels are not corrected for this and thus cannot be interpreted as tests of the
hypothesis that the cluster means are equal.
Sig.
.000
.004
.001
.001
.001
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
Number of Cases in each Cluster
Cluster
Valid
Missing
1
2
3
58.000
94.000
74.000
226.000
.000
4 klaster
Initial Cluster Centers
Cluster
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
2
4.00
4.00
3.00
2.00
3.00
4.00
4.00
4.00
4.00
4.00
1.00
4.00
3.00
4.00
4.00
4.00
2.00
4.00
3.00
4.00
4.00
4.00
1.00
1.00
1.00
1.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
2.00
1.00
3.00
3.00
4.00
4.00
2.00
2.00
2.00
4.00
4.00
4.00
2.00
4.00
4.00
4.00
4.00
2.00
3.00
4.00
3
4.00
3.00
3.00
3.00
4.00
3.00
4.00
2.00
2.00
4.00
3.00
3.00
4.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
4.00
2.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
4.00
3.00
3.00
4.00
4.00
2.00
3.00
2.00
4.00
2.00
1.00
4.00
3.00
4.00
4.00
1.00
4.00
4.00
3.00
3.00
3.00
4.00
2.00
2.00
1.00
4
3.00
3.00
3.00
3.00
2.00
2.00
1.00
3.00
4.00
4.00
3.00
3.00
1.00
1.00
1.00
1.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
3.00
3.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
2.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
Iteration Historya
Iteration
1
2
3
4
5
6
7
8
9
10
1
5.869
.474
.213
.453
.167
.262
.094
.227
.159
.000
Change in Cluster Centers
2
3
5.757
5.591
.504
.256
.429
.241
.571
.355
.452
.262
.286
.169
.185
.166
.107
.099
.080
.102
.071
.000
4
4.015
.280
.150
.131
.225
.187
.113
.086
.076
.070
a. Iterations stopped because the maximum number of
iterations was performed. Iterations failed to
converge. The maximum absolute coordinate change
for any center is .028. The current iteration is 10. The
minimum distance between initial centers is 9.000.
Final Cluster Centers
Cluster
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
2
3.45
3.48
2.93
2.62
2.90
3.21
3.72
3.48
3.52
3.38
2.86
3.10
3.17
3.48
3.38
3.28
2.48
2.97
2.45
3.00
2.83
3.07
2.86
1.79
1.83
2.07
3.45
3.52
3.14
3.41
3.38
3.14
2.97
2.93
2.34
2.79
2.72
3.07
3.28
3.28
2.83
2.69
2.66
3.17
2.86
2.72
3.10
3.69
3.66
3.07
3.07
2.97
3.24
2.41
3
3.62
3.50
3.12
3.16
3.20
3.32
3.92
3.72
3.61
3.68
3.51
3.61
3.59
3.71
3.72
3.54
3.03
3.30
3.01
3.17
3.32
3.38
3.16
2.79
2.80
2.92
3.82
3.82
3.43
3.58
3.68
3.38
3.51
3.18
2.61
3.01
2.96
3.36
3.50
3.53
3.34
3.22
3.32
3.51
3.25
3.05
3.50
3.79
3.75
3.26
3.30
3.16
3.29
2.71
4
3.41
3.20
2.98
2.93
2.86
3.14
3.41
3.18
3.27
3.39
3.27
3.09
3.02
3.09
3.05
3.00
2.89
3.07
2.77
3.11
3.05
3.18
2.98
2.73
2.73
2.84
3.11
3.09
3.07
3.11
3.09
3.07
3.02
3.02
2.91
2.95
3.02
3.05
3.00
3.09
3.16
2.91
2.91
3.02
3.02
2.80
3.07
3.27
3.20
3.00
2.98
3.00
3.02
2.80
3.83
3.64
3.25
3.12
3.32
3.62
3.99
3.90
3.81
3.92
3.87
3.90
3.77
3.92
3.90
3.90
3.45
3.75
3.49
3.75
3.77
3.84
3.71
3.13
2.94
3.31
3.95
3.95
3.58
3.88
3.95
3.84
3.79
3.77
3.29
3.71
3.64
3.79
3.91
3.91
3.75
3.60
3.65
3.75
3.62
3.26
3.79
3.96
3.95
3.84
3.88
3.82
3.88
3.27
ANOVA
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
Cluster
Mean Square
2.077
1.747
1.050
2.369
2.651
2.780
3.540
5.176
2.718
3.633
8.211
8.163
6.399
6.825
7.616
8.182
7.670
6.802
9.706
6.974
8.474
6.557
8.249
12.584
9.049
11.024
7.534
7.657
3.138
5.809
7.532
7.185
8.049
8.336
8.896
10.145
8.933
6.898
8.434
7.134
7.278
7.793
9.310
5.881
5.708
3.079
6.352
4.541
5.262
8.927
9.907
9.748
8.546
6.892
df
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
Error
Mean Square
.219
.267
.347
.278
.427
.380
.130
.226
.226
.204
.243
.161
.276
.189
.212
.234
.445
.280
.392
.277
.289
.254
.226
.382
.376
.278
.139
.127
.368
.198
.165
.209
.232
.216
.451
.258
.313
.216
.221
.211
.268
.277
.253
.218
.328
.403
.248
.137
.152
.210
.166
.174
.162
.536
df
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
F
9.497
6.550
3.023
8.527
6.209
7.308
27.151
22.912
12.019
17.836
33.840
50.828
23.189
36.041
35.896
35.036
17.249
24.311
24.730
25.167
29.274
25.775
36.446
32.937
24.034
39.606
54.275
60.512
8.536
29.348
45.592
34.445
34.626
38.514
19.737
39.260
28.547
32.001
38.092
33.882
27.181
28.102
36.813
26.968
17.416
7.633
25.565
33.105
34.611
42.409
59.723
56.173
52.894
12.847
The F tests should be used only for descriptive purposes because the clusters have been
chosen to maximize the differences among cases in different clusters. The observed
significance levels are not corrected for this and thus cannot be interpreted as tests of the
hypothesis that the cluster means are equal.
Sig.
.000
.000
.031
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
Number of Cases in each Cluster
Cluster
Valid
Missing
1
2
3
4
29.000
76.000
44.000
77.000
226.000
.000
5 klaster
Initial Cluster Centers
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
2
4.00
4.00
3.00
2.00
3.00
4.00
4.00
4.00
4.00
4.00
1.00
4.00
3.00
4.00
4.00
4.00
2.00
4.00
3.00
4.00
4.00
4.00
1.00
1.00
1.00
1.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
2.00
1.00
3.00
3.00
4.00
4.00
2.00
2.00
2.00
4.00
4.00
4.00
2.00
4.00
4.00
4.00
4.00
2.00
3.00
4.00
3.00
3.00
3.00
3.00
2.00
2.00
1.00
3.00
4.00
4.00
3.00
3.00
1.00
1.00
1.00
1.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
3.00
3.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
Cluster
3
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4
5
4.00
4.00
3.00
3.00
2.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
3.00
1.00
1.00
2.00
2.00
2.00
3.00
2.00
3.00
4.00
4.00
4.00
2.00
4.00
2.00
4.00
2.00
4.00
2.00
2.00
2.00
1.00
4.00
4.00
4.00
3.00
3.00
4.00
4.00
4.00
4.00
4.00
2.00
2.00
2.00
4.00
2.00
3.00
4.00
3.00
3.00
2.00
3.00
3.00
2.00
3.00
3.00
3.00
3.00
2.00
3.00
4.00
3.00
2.00
1.00
2.00
3.00
3.00
2.00
3.00
1.00
2.00
2.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
1.00
3.00
3.00
3.00
3.00
3.00
3.00
2.00
2.00
3.00
1.00
1.00
2.00
4.00
3.00
3.00
3.00
3.00
3.00
2.00
Iteration Historya
Iteration
1
2
3
4
5
6
7
8
9
10
1
4.493
.984
.000
.904
.000
.000
.000
.000
.000
.000
Change in Cluster Centers
2
3
4
4.907
3.732
5.003
.753
.259
1.066
.739
.217
.802
.727
.285
.512
.328
.244
.497
.143
.097
.340
.181
.060
.240
.129
.000
.133
.000
.070
.159
.000
.050
.085
5
5.189
.314
.183
.101
.119
.173
.151
.065
.066
.000
a. Iterations stopped because the maximum number of iterations
was performed. Iterations failed to converge. The maximum
absolute coordinate change for any center is .028. The current
iteration is 10. The minimum distance between initial centers is
8.944.
Final Cluster Centers
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
2
3.50
3.50
2.75
2.50
3.50
3.50
4.00
4.00
3.75
3.50
3.25
3.75
3.00
4.00
4.00
4.00
2.00
3.00
2.75
3.75
3.75
3.25
2.50
1.50
1.25
1.50
3.75
3.75
3.75
3.75
3.50
3.75
3.75
3.25
2.25
3.00
3.00
3.25
4.00
3.75
2.75
2.75
2.75
4.00
3.00
3.00
3.25
3.75
3.75
3.75
4.00
3.25
3.50
3.00
3.60
3.43
3.10
3.30
3.17
3.30
3.70
3.57
3.37
3.47
3.23
3.30
3.03
3.03
3.03
2.90
3.10
3.40
3.23
3.43
3.57
3.37
3.30
2.87
2.80
2.97
3.70
3.67
3.60
3.53
3.63
3.43
3.50
3.13
2.60
3.07
3.13
3.47
3.67
3.73
3.43
3.43
3.50
3.53
3.33
3.00
3.53
3.77
3.77
3.30
3.30
3.10
3.17
2.67
Cluster
3
3.82
3.59
3.22
3.13
3.33
3.60
3.99
3.90
3.77
3.89
3.86
3.89
3.77
3.93
3.90
3.89
3.41
3.71
3.49
3.71
3.73
3.84
3.70
3.13
2.95
3.30
3.95
3.95
3.57
3.87
3.94
3.83
3.77
3.72
3.25
3.67
3.61
3.77
3.90
3.90
3.73
3.58
3.63
3.73
3.59
3.25
3.77
3.95
3.92
3.82
3.87
3.81
3.87
3.24
4
5
3.66
3.56
3.22
3.00
3.04
3.26
3.92
3.66
3.76
3.84
3.56
3.64
3.78
3.98
3.94
3.76
2.98
3.30
2.74
3.00
3.12
3.32
3.02
2.66
2.72
2.80
3.80
3.80
3.32
3.54
3.70
3.30
3.44
3.24
2.60
2.90
2.78
3.26
3.30
3.34
3.22
3.02
3.18
3.34
3.20
3.08
3.50
3.78
3.78
3.18
3.20
3.06
3.28
2.68
3.36
3.31
2.90
2.81
2.92
3.17
3.54
3.29
3.32
3.32
3.12
3.07
3.10
3.20
3.17
3.08
2.75
2.95
2.64
3.02
2.88
3.10
2.93
2.37
2.41
2.59
3.17
3.20
3.02
3.19
3.10
3.02
2.93
2.92
2.71
2.92
2.92
3.00
3.03
3.08
3.03
2.81
2.75
3.08
2.92
2.69
2.98
3.37
3.29
2.97
2.95
3.00
3.08
2.64
ANOVA
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
Cluster
Mean Square
1.886
.798
1.180
1.748
1.717
1.919
1.987
3.441
2.497
3.505
5.406
6.455
6.718
8.861
8.658
9.492
5.196
5.228
8.061
6.071
7.487
5.298
6.878
6.886
4.763
6.798
5.565
5.070
3.208
4.060
6.180
6.156
6.201
6.131
5.252
7
Saat ini kota Bandung merupakan salah satu kota yang memiliki beberapa
fakultas terkemuka yang menawarkan beragam pilihan fakultas dan jurusan, salah
satunya adalah Universitas Kristen Maranatha (UKM), dengan banyaknya perguruan
tinggi tersebut membuat anak-anak SMA memiliki kesempatan untuk memilih
universitas yang sesuai dengan minatnya.
Setelah melakukan penelitan pendahuluan, terdapat hal yang menjadi perhatian,
yaitu terjadinya penurunan jumlah siswa yang masuk ke Universitas Kristen Maranatha
(UKM) tiap tahunnya. Karena hal itu dilakukan penelitian mengenai faktor yang
dipentingkan seorang siswa dalam memilih perguruan tinggi dan kepuasan terhadap
promosi yang telah dilakukan pihak Universitas Kristen Maranatha (UKM), dengan cara
penyebaran kuesioner yang terdiri atas 3 bagian. Kuesioner dibagikan kepada siswa
SMA BPK 1, 2, 3, dan Aloysius 1, 2 yang melakukan Ujian Saringan Masuk (USM)
pada tanggal 16 Desember 2007 dan 28 Januari 2008. Untuk kemudian diolah dan
dianalisa faktor apa yang dipentingkan oleh seorang anak SMA dalam memilih sebuah
universitas dan bagaimana kepuasan siswa SMA terhadap promosi yang telah dilakukan
Universitas Kristen Maranatha (UKM).
Dari hasil penyebaran kuesioner yang tediri dari 3 bagian, bagian pertama adalah
profil responden yang dijelaskan dalam pie chart, bagian kedua adalah hal-hal yang
dipentingkan mengenai perguruan tinggi yang diolah dengan menggunakan analisis
klaster, bagian ketiga adalah respon terhadap promosi yang diolah dengan
menggunakan metode regresi.
Hasil analisis menunjukkan bahwa terdapat 2 variabel yang dianggap penting
tetapi belum dipenuhi UKM, yaitu variabel beasiswa bagi siswa berprestasi dan
tersedianya fasilitas penjualan alat tulis di dalam perguruan tinggi dan beberapa faktor
yang dianggap penting oleh siswa, seperti adanya berbagai tempat makan di sekitar
perguruan tinggi; adanya fasilitas umum (wartel, warnet, minimarket, dll.) di sekitar
perguruan tinggi; adanya penerimaan program penelusuran minat dan kemampuan
(PMDK) untuk menerima siswa berprestasi tanpa ujian saringan masuk, faktor yang
mempengaruhi siswa SMA memilih UKM dikarenakan adanya jurusan yang diminati,
kepuasan terhadap promosi yang telah dilakukan oleh pihak UKM saat ini dirasakan
kurang.
Berdasarkan hasil analisa, disarankan beberapa perbaikan, yaitu pertukaran
pelajar ke luar negri dapat dikembangkan/dilakukan pada setiap jurusan, pihak UKM
mempertimbangkan untuk membangun/menambah sebuah lokasi untuk parkir, pihak
UKM melakukan penambahan fasilitas olah raga, tim promosi lebih memberikan
penjelasan yang mendalam dan terperinci mengenai hal-hal yang berkaitan dengan
UKM misalnya saja mengenai biaya yang dikeluarkan, ruang lingkup pembelajaran dari
masing-masing fakultas yang ada di UKM.
DAFTAR ISI
Abstrak
iv
Kata Pengantar dan Ucapan Terima Kasih
v
Daftar Isi
viii
Daftar Tabel
xii
Daftar Gambar
xvi
Daftar Lampiran
xix
BAB 1 PENDAHULUAN
1.1
Latar Belakang Masalah.............................................................................1-1
1.2
Identifikasi Masalah...................................................................................1-2
1.3
Batasan dan Asumsi ...................................................................................1-2
1.4
Perumusan Masalah ...................................................................................1-2
1.5
Tujuan Penelitian .......................................................................................1-3
1.6
Sistematika Penulisan ................................................................................1-3
BAB 2 TINJAUAN PUSTAKA
2.1
Riset/penelitian...........................................................................................2-1
2.2
Jasa .............................................................................................................2-1
2.2.1
Pengertian Jasa...............................................................................2-1
2.2.2
Konsep dan Pengertian Jasa...........................................................2-2
2.2.3
Klasifikasi Jasa ..............................................................................2-2
2.2.4
Karakteristik Jasa...........................................................................2-5
2.3
Bauran Pemasaran......................................................................................2-6
2.4
Teknik pengumpulan data ..........................................................................2-9
2.5
Populasi dan Sampel ..................................................................................2-10
2.6
Teknik Sampling ........................................................................................2-10
2.7
Skala Pengukuran.......................................................................................2-12
2.8
2.9
2.7.1
Macam-macam Skala Pengukuran.................................................2-12
2.7.2
Tipe Skala Pengukuran ..................................................................2-13
Validitas dan Reliabilitas Instrumen ..........................................................2-14
2.8.1
Pengujian Validitas Instrumen.......................................................2-15
2.8.2
Pengujian Reliabilitas Instrumen ...................................................2-16
Analisis Klaster ..........................................................................................2-18
2.9.1
Pembagian Analisis Kluster ..........................................................2-18
2.9.2
Langkah-langkah analisis klaster...................................................2-18
2.10 Regresi Linear ...........................................................................................2-19
2.10.1 Regresi Linear Berganda (Multiple Linear Regretion)..................2-19
2.10.2 Asumsi Klasik dalam Regresi........................................................2-20
BAB 3 METODOLOGI PENELITIAN
3.1
Studi Pendahuluan......................................................................................3-5
3.2
Identifikasi Masalah...................................................................................3-5
3.3
Tinjauan Pustaka ........................................................................................3-5
3.4
Pembatasan Masalah dan Asumsi ..............................................................3-5
3.5
Perumusan Masalah ...................................................................................3-6
3.6
Tujuan Penelitian .......................................................................................3-6
3.7
Identifikasi Variabel Penelitian..................................................................3-7
3.8
Penyusunan Kuesioner...............................................................................3-9
3.9
Pengujian Validitas Konstruk ....................................................................3-9
3.10 Pengumpulan Data .....................................................................................3-9
3.11 Pengujian Validitas dan Reliabilitas ..........................................................3-10
3.12 Pengolahan Data ........................................................................................3-11
3.13 Analisis.......................................................................................................3-12
3.14 Usulan perbaikan........................................................................................3-12
3.15 Kesimpulan dan Saran ...............................................................................3-12
BAB 4 PENGUMPULAN DATA
4.1
Data Umum Perusahaan.............................................................................4-1
4.2
Struktur Organisasi ....................................................................................4-3
4.3
Pengumpulan Data Awal ...........................................................................4-4
4.4
Teknik Sampel ..........................................................................................4-6
4.5
Skala Pengukuran.......................................................................................4-6
4.6
Pengumpulan Data .....................................................................................4-7
BAB 5 PENGOLAHAN DATA DAN ANALISIS
5.1
5.2
Profil Responden (Bagian I) ......................................................................5-1
5.1.1
BPK...............................................................................................5-1
5.1.2
Aloysius ........................................................................................5-11
Hal-hal yang dipentingkan mengenai perguruan tinggi (Bagian II) ..........5-21
5.2.1
Pengujian Validitas .......................................................................5-21
5.2.1.1 BPK ..................................................................................5-22
5.2.1.2 Aloysius ............................................................................5-24
5.2.2
Pengujian Reliabilitas ....................................................................5-25
5.2.2.1 BPK ..................................................................................5-25
5.2.2.2 Aloysius ............................................................................5-26
5.2.3
Analisis Klaster.............................................................................5-26
5.2.3.1 BPK ..................................................................................5-26
5.2.3.2 Aloysius ............................................................................5-43
5.2.4
Koefisien Keragaman ....................................................................5-59
5.2.4.1 BPK ..................................................................................5-60
5.2.4.2 Aloysius ............................................................................5-64
5.3
Respon Terhadap Promosi (Bagian III) .....................................................5-68
5.3.1
Pengujian Validitas .......................................................................5-68
5.3.1.1 BPK ..................................................................................5-68
5.3.1.2 Aloysius ............................................................................5-69
5.3.2
Pengujian Reliabilitas ....................................................................5-70
5.3.2.1 BPK ..................................................................................5-70
5.3.2.2 Aloysius ............................................................................5-71
5.3.3
Regresi ..........................................................................................5-71
5.3.3.1 BPK ..................................................................................5-71
5.3.3.2 Aloysius ............................................................................5-74
5.3.4
Pengujian Model ............................................................................5-76
5.3.4.1 BPK ..................................................................................5-77
5.3.4.1.1
Uji Linearitas .................................................5-77
5.3.4.1.2
Uji Nonmultikolinearitas ...............................5-77
5.3.4.2 Aloysius ............................................................................5-78
5.3.5
5.3.4.2.1
Uji Linearitas .................................................5-78
5.3.4.2.2
Uji Nonmultikolinearitas ...............................5-78
Analisis kepuasan terhadap respon promosi..................................5-79
5.3.5.1 BPK ..................................................................................5-79
5.3.5.2 Aloysius ............................................................................5-94
5.3.6
Koefisien Keragaman ....................................................................5-107
5.3.6.1 BPK ..................................................................................5-108
5.3.6.2 Aloysius ............................................................................5-109
5.3.7
Usulan Strategi Pemasaran ............................................................5-116
5.3.7.1 Produk...............................................................................5-116
5.3.7.2 Price ..................................................................................5-116
5.3.7.3 Place..................................................................................5-117
5.3.7.4 Promotion .........................................................................5-117
5.3.7.5 Physical Evidence.............................................................5-117
5.3.7.6 People ...............................................................................5-117
5.3.7.7 Process ..............................................................................5-118
BAB 6 KESIMPULAN DAN SARAN
6.1
Kesimpulan ................................................................................................6-1
6.2
Saran...........................................................................................................6-7
6.2.1
Saran untuk diterapkan .................................................................6-7
6.2.2
Saran untuk penelitian lebih lanjut ...............................................6-8
Daftar Pustaka
Lampiran
DAFTAR GAMBAR
Gambar
Judul
Halaman
Gambar 2.1
Teknik Sampling
2-10
Gambar 2.2
Langkah-langkah analisis klaster
2-18
Gambar 3.1
Bagan Sistematika Metodologi Penelitian
3-1
Gambar 4.1
Struktur Organisasi UKM
4-3
Gambar 5.1
Pie chart pekerjaan orang tua siswa BPK
5-1
Gambar 5.2
Pie chart penghasilan orang tua siswa BPK
5-2
Gambar 5.3
Histogram asal SMA siswa BPK
5-3
Gambar 5.4
Histogram jurusan program studi yang
diminati siswa BPK
Gambar 5.5
Histogram perguruan tinggi selain UKM
yang diminati siswa BPK
Gambar 5.6
5-6
Pie chart alasan memilih perguruan tinggi
selain UKM oleh siswa BPK
Gambar 5.7
5-5
5-7
Pie chart informasi mengenai UKM
yang didapat siswa BPK
5-9
Gambar 5.8
Pie chart alasan memilih UKM oleh siswa BPK
5-10
Gambar 5.9
Pie chart pekerjaan orang tua siswa Aloysius
5-12
Gambar 5.10 Pie chart penghasilan orang tua siswa Aloysius
5-13
Gambar 5.11 Pie chart asal SMA siswa Aloysius
5-14
Gambar 5.12 Pie chart jurusan program studi
yang diminati siswa Aloysius
5-16
Gambar 5.13 Pie chart perguruan tinggi selain UKM
yang diminati siswa Aloysius
5-17
Gambar 5.14 Pie chart alasan memilih perguruan tinggi
selain UKM oleh siswa Aloysius
Gambar 5.15 Pie chart informasi mengenai UKM
5-18
yang didapat siswa Aloysius
5-19
Gambar 5.16 Pie chart alasan memilih UKM oleh siswa Aloysius 5-20
Gambar 5.17 Grafik F tabel untuk BPK
5-30
Gambar 5.18 Grafik F tabel untuk Aloysius
5-46
Gambar 5.19 Grafik uji T untuk BPK
5-73
Gambar 5.20 Grafik uji T untuk Aloysius
5-75
Gambar 5.21 Grafik uji linearitas untuk BPK
5-77
Gambar 5.22 Grafik uji linearitas untuk Aloysius
5-78
Gambar 5.23 Grafik Pembobotan variabel X1 untuk BPK
5-80
Gambar 5.24 Grafik Pembobotan variabel X2 untuk BPK
5-81
Gambar 5.25 Grafik Pembobotan variabel X3 untuk BPK
5-82
Gambar 5.26 Grafik Pembobotan variabel X4 untuk BPK
5-83
Gambar 5.27 Grafik Pembobotan variabel X5 untuk BPK
5-84
Gambar 5.28 Grafik Pembobotan variabel X6 untuk BPK
5-85
Gambar 5.29 Grafik Pembobotan variabel X7 untuk BPK
5-86
Gambar 5.30 Grafik Pembobotan variabel X8 untuk BPK
5-87
Gambar 5.31 Grafik Pembobotan variabel X9 untuk BPK
5-88
Gambar 5.32 Grafik Pembobotan variabel X10 untuk BPK
5-89
Gambar 5.33 Grafik Pembobotan variabel X11 untuk BPK
5-91
Gambar 5.34 Grafik Pembobotan variabel X12 untuk BPK
5-92
Gambar 5.35 Grafik Pembobotan variabel Y untuk BPK
5-93
Gambar 5.36 Grafik Pembobotan variabel X1 untuk Aloysius
5-95
Gambar 5.37 Grafik Pembobotan variabel X2 untuk Aloysius
5-96
Gambar 5.38 Grafik Pembobotan variabel X3 untuk Aloysius
5-97
Gambar 5.39 Grafik Pembobotan variabel X4 untuk Aloysius
5-98
Gambar 5.40 Grafik Pembobotan variabel X5 untuk Aloysius
5-99
Gambar 5.41 Grafik Pembobotan variabel X6 untuk Aloysius
5-100
Gambar 5.42 Grafik Pembobotan variabel X7 untuk Aloysius
5-101
Gambar 5.43 Grafik Pembobotan variabel X8 untuk Aloysius
5-102
Gambar 5.44 Grafik Pembobotan variabel X10 untuk Aloysius
5-103
Gambar 5.45 Grafik Pembobotan variabel X11 untuk Aloysius
5-104
Gambar 5.46 Grafik Pembobotan variabel X12 untuk Aloysius
5-105
Gambar 5.47 Grafik Pembobotan variabel Y untuk Aloysius
5-106
DAFTAR TABEL
Tabel
Judul
Halaman
Tabel 5.1
Pekerjaan orang tua siswa BPK
5-1
Tabel 5.2
Penghasilan orang tua siswa BPK
5-2
Tabel 5.3
Asal SMA siswa BPK
5-3
Tabel 5.4
Jurusan program studi yang diminati siswa BPK
5-4
Tabel 5.5
Perguruan tinggi selain UKM yang
diminati siswa BPK
Tabel 5.6
Alasan memilih perguruan tinggi selain UKM
oleh siswa BPK
Tabel 5.7
5-5
5-7
Informasi mengenai UKM yang
didapat siswa BPK
5-8
Tabel 5.8
Alasan memilih UKM oleh siswa BPK
5-10
Tabel 5.9
Pekerjaan orang tua siswa Aloysius
5-11
Tabel 5.10
Penghasilan orang tua siswa Aloysius
5-12
Tabel 5.11
Asal SMA siswa Aloysius
5-13
Tabel 5.12
Jurusan program studi yang
diminati siswa Aloysius
Tabel 5.13
Perguruan tinggi selain UKM
yang diminati siswa Aloysius
Tabel 5.14
5-16
Alasan memilih perguruan tinggi selain UKM
oleh siswa Aloysius
Tabel 5.15
5-14
5-17
Informasi mengenai UKM yang
didapat siswa Aloysius
5-19
Tabel 5.16
Alasan memilih UKM oleh siswa Aloysius
5-20
Tabel 5.17
Rekapitulasi uji validitas kepentingan BPK
5-22
Tabel 5.18
Rekapitulasi uji validitas kepentingan Aloysius
5-24
Tabel 5.19
Rekapitulasi uji reliabilitas kepentingan BPK
5-25
Tabel 5.20
Rekapitulasi uji reliabilitas kepentingan Aloysius
Tabel 5.21
Rekapitulasi perhitungan jumlah responden
5-26
tiap kluster untuk BPK
5-26
Tabel 5.22
Rekapitulasi final kluster untuk BPK
5-27
Tabel 5.23
Hasil uji ANOVA untuk BPK
5-29
Tabel 5.24
Prioritas kepentingan untuk BPK
5-31
Tabel 5.25
Jurusan/Program studi yang
disediakan UKM untuk BPK
Tabel 5.26
Akreditasi jurusan/Program studi UKM
untuk BPK
Tabel 5.27
5-36
Wadah/unit kegiatan olahraga dan kesenian
untuk BPK
Tabel 5.28
5-34
5-41
Rekapitulasi perhitungan jumlah responden
tiap kluster untuk Aloysius
5-43
Tabel 5.29
Rekapitulasi final kluster untuk Aloysius
5-44
Tabel 5.30
Hasil ANOVA untuk Aloysius
5-45
Tabel 5.31
Prioritas kepentingan untuk Aloysius
5-47
Tabel 5.32
Akreditasi jurusan/Program studi UKM
untuk Aloysius
Tabel 5.33
5-51
Wadah/unit kegiatan olahraga dan kesenian
untuk Aloysius
5-55
Tabel 5.34
Rekapitulasi prioritas untuk BPK dan Aloysius
5-57
Tabel 5.35
Rekapitulasi koefisien keragaman bagian 2
untuk BPK
Tabel 5.36
5-60
Rekapitulasi koefisien keragaman bagian 2
untuk Aloysius
5-64
Tabel 5.37
Rekapitulasi uji validitas kepuasan BPK
5-69
Tabel 5.38
Rekapitulasi uji validitas kepuasan Aloysius
5-70
Tabel 5.39
Rekapitulasi uji reliabilitas kepuasan BPK
5-70
Tabel 5.40
Rekapitulasi uji reliabilitas kepuasan Aloysius
5-71
Tabel 5.41
Model summary BPK
5-71
Tabel 5.42
Hasil Coefficients BPK
5-72
Tabel 5.43
Model summary Aloysius
5-74
Tabel 5.44
Hasil Coefficients Aloysius
5-74
Tabel 5.45
Hasil Uji Nonmultikolinearitas untuk BPK
5-77
Tabel 5.46
Rekapitulasi statistika deskriptif untuk BPK
5-79
Tabel 5.47
Pembobotan variabel X1 untuk BPK
5-80
Tabel 5.48
Pembobotan variabel X2 untuk BPK
5-81
Tabel 5.49
Pembobotan variabel X3 untuk BPK
5-82
Tabel 5.50
Pembobotan variabel X4 untuk BPK
5-83
Tabel 5.51
Pembobotan variabel X5 untuk BPK
5-84
Tabel 5.52
Pembobotan variabel X6 untuk BPK
5-85
Tabel 5.53
Pembobotan variabel X7 untuk BPK
5-86
Tabel 5.54
Pembobotan variabel X8 untuk BPK
5-87
Tabel 5.55
Pembobotan variabel X9 untuk BPK
5-88
Tabel 5.56
Pembobotan variabel X10 untuk BPK
5-89
Tabel 5.57
Pembobotan variabel X11 untuk BPK
5-90
Tabel 5.58
Pembobotan variabel X12 untuk BPK
5-92
Tabel 5.59
Pembobotan variabel Y untuk BPK
5-93
Tabel 5.60
Rekapitulasi statistika deskriptif untuk Aloysius
5-94
Tabel 5.61
Pembobotan variabel X1 untuk Aloysius
5-95
Tabel 5.62
Pembobotan variabel X2 untuk Aloysius
5-96
Tabel 5.63
Pembobotan variabel X3 untuk Aloysius
5-97
Tabel 5.64
Pembobotan variabel X4 untuk Aloysius
5-98
Tabel 5.65
Pembobotan variabel X5 untuk Aloysius
5-99
Tabel 5.66
Pembobotan variabel X6 untuk Aloysius
5-100
Tabel 5.67
Pembobotan variabel X7 untuk Aloysius
5-101
Tabel 5.68
Pembobotan variabel X8 untuk Aloysius
5-102
Tabel 5.69
Pembobotan variabel X10 untuk Aloysius
5-103
Tabel 5.70
Pembobotan variabel X11 untuk Aloysius
5-104
Tabel 5.71
Pembobotan variabel X12 untuk Aloysius
5-105
Tabel 5.72
Pembobotan variabel Y untuk Aloysius
5-106
Tabel 5.73
Rekapitulasi koefisien keragaman bagian 3
untuk BPK
Tabel 5.74
Rekapitulasi koefisien keragaman bagian 3
untuk Aloysius
Tabel 6.1
5-108
5-109
Faktor-faktor yang dianggap penting
oleh siswa SMA
6-1
DAFTAR LAMPIRAN
Lampiran
Judul
Halaman
A
Data mentah BPK dan Aloysius (Bagian 1, 2, 3)
LA-1
B
Hasil Pengolahan dengan menggunakan
SPSS 11.5
LB-1
C
Kuesioner Penelitian
LC-1
D
Tabel Nilai-nilai r product moment
LD-1
E
Tabel F
LE-1
F
Tabel t
LF-1
LAMPIRAN A
Data mentah BPK dan Aloysius
(Bagian 1, 2, 3)
Data mahasiswa yang masuk ke Universitas Kristen Maranatha
Tahun
2002
2003
2004
2005
2006
2007
Jumlah yang
masuk
8856
7900
6152
7128
6498
6674
Penurunan
956
1748
-976
630
-176
Rata-rata penurunan tiap tahunnya:
%
Penurunan
10.79%
22.13%
-15.86%
8.84%
-2.71%
10.79% + 22.13% + 8.84%
= 13.92% / tahun
3 tahun
LAMPIRAN B
Hasil Pengolahan dengan menggunakan
SPSS 11.5
Pengujian Valid BPK (Bagian 2)
R E L I A B I L I T Y
A)
Item-total Statistics
P1
P2
P3
P4
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
_
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
181.3673
181.5088
181.8850
181.9248
181.9646
181.8584
181.6239
181.1770
181.3496
181.3982
181.3274
181.4912
181.4558
181.5088
181.3628
181.3894
181.4735
181.9204
181.6283
181.9381
181.6593
181.6416
181.5354
181.7212
182.2301
182.2876
182.0664
181.3186
181.3142
181.6195
181.4248
181.3761
181.5487
181.5531
181.6770
182.1327
181.7832
181.8230
181.5885
181.4823
181.4558
251.5667
252.9088
252.0578
254.5854
251.4921
250.5488
250.0668
251.0352
248.7706
250.1607
249.1279
246.3755
246.1158
247.9044
248.3389
248.3010
246.9704
246.3492
246.1990
244.9206
246.7945
245.7688
246.6054
246.3886
245.8846
247.9569
246.2667
248.0847
247.9586
249.7212
247.9076
246.9024
246.1954
245.8572
245.8019
247.6801
245.4683
246.2174
246.6432
245.7975
246.6847
R E L I A B I L I T Y
A)
Item-total Statistics
Scale
Mean
S C A L E
Corrected
ItemTotal
Correlation
A N A L Y S I S
Scale
Variance
-
(A L P H
Alpha
if Item
Deleted
.3185
.2115
.2311
.1039
.2850
.2707
.3110
.4203
.4537
.3957
.4706
.5432
.6419
.4532
.4923
.4657
.5180
.4290
.5383
.5048
.5066
.5369
.5392
.5558
.4478
.3778
.4959
.5520
.5739
.3318
.5239
.5970
.5976
.5826
.5971
.3620
.5587
.4945
.5680
.5914
.5674
.9426
.9432
.9432
.9438
.9428
.9431
.9428
.9421
.9419
.9422
.9419
.9414
.9410
.9419
.9417
.9419
.9416
.9422
.9414
.9416
.9416
.9414
.9414
.9413
.9421
.9425
.9417
.9415
.9414
.9427
.9416
.9412
.9412
.9412
.9411
.9427
.9413
.9417
.9413
.9412
.9413
-
(A L P H
S C A L E
Corrected
Item-
Alpha
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
if Item
Deleted
if Item
Deleted
181.6150
181.7743
181.7301
181.5398
181.7124
181.9646
181.5310
181.2611
181.2965
181.6106
181.5885
181.6681
181.5619
182.1150
247.3223
246.7088
245.9935
248.3651
247.5569
248.7899
246.8635
250.0960
249.1962
246.1766
245.1232
245.6360
246.6206
248.4134
Total
Correlation
.4820
.5030
.5439
.4764
.4444
.3620
.5321
.4646
.4981
.5738
.6680
.6312
.6030
.3124
if Item
Deleted
.9418
.9416
.9414
.9418
.9420
.9425
.9415
.9419
.9418
.9413
.9408
.9410
.9412
.9432
Reliability Coefficients
N of Cases =
Alpha =
226.0
N of Items = 55
.9428
Pengujian Valid setelah variabel yang tidak valid dihilangkan
R E L I A B I L I T Y
A)
Item-total Statistics
P1
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
178.2965
249.4184
-
S C A L E
Corrected
ItemTotal
Correlation
.3159
(A L P H
Alpha
if Item
Deleted
.9436
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
_
178.4381
178.8142
178.8938
178.7876
178.5531
178.1062
178.2788
178.3274
178.2566
178.4204
178.3850
178.4381
178.2920
178.3186
178.4027
178.8496
178.5575
178.8673
178.5885
178.5708
178.4646
178.6504
179.1593
179.2168
178.9956
178.2478
178.2434
178.5487
178.3540
178.3053
178.4779
178.4823
178.6062
179.0619
178.7124
178.7522
178.5177
178.4115
178.3850
178.5442
R E L I A B I L I T Y
A)
Item-total Statistics
P43
P44
P45
P46
P47
P48
P49
250.7806
250.0186
249.4998
248.3547
247.9283
248.8242
246.5397
248.0168
246.9561
244.1825
243.9534
245.6961
246.1188
246.0936
244.7749
244.3150
244.1233
242.7823
244.5988
243.5527
244.4365
244.2550
243.7256
245.8061
244.0844
245.8939
245.8116
247.5554
245.6697
244.7108
243.9840
243.7708
243.6887
245.4806
243.2725
244.0006
244.4730
243.6032
244.4778
245.1647
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
178.7035
178.6593
178.4690
178.6416
178.8938
178.4602
178.1903
244.4673
243.7634
246.1079
245.3065
246.6376
244.6851
247.8881
.2075
.2229
.2737
.2711
.3088
.4222
.4570
.3933
.4702
.5447
.6418
.4551
.4951
.4676
.5195
.4231
.5335
.5039
.5081
.5397
.5393
.5540
.4476
.3767
.4968
.5532
.5722
.3310
.5279
.5985
.6003
.5783
.5942
.3632
.5605
.4970
.5682
.5931
.5697
.4813
.9442
.9442
.9439
.9441
.9438
.9431
.9429
.9432
.9429
.9424
.9420
.9429
.9427
.9428
.9425
.9432
.9425
.9427
.9426
.9424
.9424
.9424
.9431
.9435
.9427
.9425
.9424
.9437
.9425
.9422
.9421
.9422
.9421
.9437
.9423
.9427
.9423
.9421
.9423
.9428
-
(A L P H
S C A L E
Corrected
ItemTotal
Correlation
.5070
.5474
.4814
.4485
.3608
.5326
.4665
Alpha
if Item
Deleted
.9426
.9424
.9428
.9430
.9435
.9425
.9429
P50
P51
P52
P53
P54
P55
178.2257
178.5398
178.5177
178.5973
178.4912
179.0442
247.0200
243.9562
242.9264
243.4505
244.4110
246.1847
.4980
.5770
.6703
.6326
.6057
.3145
.9427
.9422
.9418
.9420
.9422
.9442
Reliability Coefficients
N of Cases =
Alpha =
226.0
N of Items = 54
.9438
Pengujian Valid BPK (Bagian 3)
R E L I A B I L I T Y
A)
A N A L Y S I S
-
S C A L E
(A L P H
Item-total Statistics
X1
X2
X3
X4
X5
X6
X7
X8
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
33.2097
33.6532
33.5645
33.4597
33.2258
33.7258
33.6290
33.5645
22.5248
19.8056
20.1178
20.4943
21.7535
19.6478
19.4222
20.2966
Corrected
ItemTotal
Correlation
.4328
.7102
.6486
.6157
.3832
.7217
.7362
.6301
Alpha
if Item
Deleted
.8696
.8534
.8570
.8592
.8715
.8525
.8513
.8582
X9
X10
X11
X12
Y
33.3226
33.2016
33.4194
33.4839
32.9597
21.3910
21.4468
20.0504
20.3656
22.2667
.3528
.3990
.6115
.5814
.2938
.8753
.8713
.8591
.8610
.8757
Reliability Coefficients
N of Cases =
Alpha =
124.0
N of Items = 13
.8722
Pengujian Valid Aloysius (Bagian2)
R E L I A B I L I T Y
A)
A N A L Y S I S
-
S C A L E
(A L P H
Item-total Statistics
P1
P2
P3
P4
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
173.1538
173.1692
173.5692
173.8462
173.6923
173.5077
173.3231
172.6923
173.0154
173.0462
172.9846
173.0615
173.0154
173.3231
186.6947
183.8303
182.0615
182.1947
179.8726
183.7538
183.2846
186.5601
182.7966
183.6385
182.5154
182.6837
184.1404
178.4409
Corrected
ItemTotal
Correlation
.1066
.2485
.3526
.2944
.5104
.2827
.2122
.2359
.3605
.3014
.3634
.3860
.2871
.6070
Alpha
if Item
Deleted
.9100
.9090
.9079
.9087
.9063
.9085
.9100
.9088
.9078
.9083
.9078
.9076
.9085
.9054
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
173.1846
173.0308
173.1846
173.6769
173.4154
173.9385
173.4769
173.5077
173.4308
173.5538
174.1538
174.1231
173.8308
172.9692
173.0615
173.4000
173.1077
173.0923
173.3538
173.3538
173.6000
174.0615
173.4000
173.6462
173.2462
173.1077
173.1846
R E L I A B I L I T Y
A)
Item-total Statistics
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
180.5904
182.1240
181.1529
180.3159
180.5279
177.4024
180.5659
179.3163
179.3740
181.5322
180.9760
180.0471
182.0178
182.7803
182.1212
182.9312
181.2538
183.2726
181.8260
184.9510
180.9000
179.7774
182.2437
185.5760
182.2197
182.2851
183.0904
.4616
.4567
.4719
.4500
.5808
.5088
.5552
.5724
.4200
.3615
.2992
.3587
.2865
.4189
.4258
.2746
.4592
.3664
.4773
.2022
.4210
.4193
.4140
.1592
.4668
.3900
.3226
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
173.4769
173.8308
173.5538
173.1231
173.3692
174.0308
173.3231
172.8154
172.9692
173.3538
173.2923
173.3846
173.4154
173.9692
179.6909
183.7678
183.6260
181.9221
180.3303
180.7490
185.3159
185.9341
184.4365
180.7947
182.6163
181.0841
180.6216
177.5303
-
S C A L E
Corrected
ItemTotal
Correlation
.5037
.2332
.2670
.3936
.4805
.3581
.1846
.2141
.2916
.5214
.3945
.5175
.5736
.5290
Reliability Coefficients
N of Cases =
Alpha =
.9092
65.0
N of Items = 55
.9068
.9071
.9068
.9069
.9061
.9061
.9062
.9058
.9072
.9078
.9090
.9081
.9089
.9074
.9073
.9088
.9069
.9078
.9069
.9093
.9072
.9072
.9074
.9097
.9070
.9075
.9082
(A L P H
Alpha
if Item
Deleted
.9064
.9092
.9088
.9075
.9066
.9080
.9094
.9089
.9084
.9064
.9075
.9065
.9061
.9059
Pengujian Valid setelah variabel yang tidak valid dihilangkan
R E L I A B I L I T Y
A)
Item-total Statistics
P2
P3
P4
P5
P6
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
146.5077
146.9077
147.1846
147.0308
146.8462
146.3538
146.3846
146.3231
146.4000
146.3538
146.6615
146.5231
146.3692
146.5231
147.0154
146.7538
147.2769
146.8154
146.8462
146.7692
146.8923
147.4923
147.4615
147.1692
146.3077
158.5038
157.6163
157.5904
155.0303
159.4135
157.6072
158.3966
157.4721
157.9313
159.1697
153.7587
155.6909
157.1428
156.2846
155.4529
155.6572
153.3596
155.7779
154.6322
154.0553
156.8163
156.2538
155.5024
157.1115
158.0913
-
S C A L E
Corrected
ItemTotal
Correlation
.2764
.3327
.2848
.5270
.2457
.3885
.3285
.3814
.3829
.2926
.6201
.4784
.4754
.4853
.4646
.6001
.4878
.5669
.5816
.4603
.3611
.3002
.3544
.2939
.4098
(A L P H
Alpha
if Item
Deleted
.9116
.9110
.9118
.9088
.9118
.9103
.9109
.9104
.9104
.9112
.9079
.9094
.9096
.9094
.9095
.9085
.9092
.9087
.9083
.9095
.9107
.9120
.9111
.9118
.9102
P29
P30
P31
P32
P33
P35
P36
P37
P39
P40
P41
P42
P44
P45
P46
P47
_
146.4000
146.7385
146.4462
146.4308
146.6923
146.9385
147.4000
146.7385
146.5846
146.4462
146.5231
146.8154
146.8923
146.4615
146.7077
147.3692
R E L I A B I L I T Y
A)
Item-total Statistics
P50
P51
P52
P53
P54
P55
157.4313
158.0712
156.8760
158.5303
157.5288
155.9337
155.4938
157.9462
157.6216
157.2822
157.8471
155.1529
159.4413
157.2837
155.6788
156.9553
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
146.3077
146.6923
146.6308
146.7231
146.7538
147.3077
159.8726
155.8726
157.5178
156.3596
155.6260
153.2163
.4209
.2766
.4363
.3591
.4421
.4397
.4014
.3789
.4534
.4070
.3515
.5006
.2230
.3863
.4819
.3101
.9100
.9117
.9098
.9106
.9099
.9098
.9103
.9104
.9098
.9101
.9107
.9091
.9121
.9103
.9093
.9115
-
(A L P H
S C A L E
Corrected
ItemTotal
Correlation
.2627
.5417
.4182
.5212
.6027
.5220
Alpha
if Item
Deleted
.9114
.9089
.9101
.9091
.9085
.9087
Reliability Coefficients
N of Cases =
Alpha =
65.0
N of Items = 47
.9119
Pengujian Valid setelah variabel yang tidak valid dihilangkan(2)
R E L I A B I L I T Y
A)
A N A L Y S I S
-
S C A L E
(A L P H
Item-total Statistics
P2
P3
P4
P5
P6
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
143.4615
143.8615
144.1385
143.9846
143.8000
154.4399
153.8399
153.7462
151.1716
155.5688
Corrected
ItemTotal
Correlation
.2905
.3290
.2854
.5310
.2450
Alpha
if Item
Deleted
.9117
.9113
.9120
.9090
.9120
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P35
P36
P37
P39
P40
P41
P42
P45
P46
P47
P50
P51
P52
P53
P54
P55
143.3077
143.3385
143.2769
143.3538
143.3077
143.6154
143.4769
143.3231
143.4769
143.9692
143.7077
144.2308
143.7692
143.8000
143.7231
143.8462
144.4462
144.4154
144.1231
143.2615
143.3538
143.6923
143.4000
143.3846
143.6462
143.8923
144.3538
143.6923
143.5385
143.4000
143.4769
143.7692
143.4154
143.6615
144.3231
143.2615
143.6462
143.5846
143.6769
143.7077
144.2615
153.7476
154.4149
153.4846
154.0760
155.3101
149.8966
151.7534
153.1909
152.3471
151.5928
151.7726
149.5553
152.0553
150.8500
150.1096
152.9135
152.4697
151.7466
153.2659
154.2899
153.7635
154.3726
153.2125
154.7716
153.7322
152.0038
151.6697
154.1851
153.7837
153.4313
154.0034
151.3678
153.5279
151.9774
153.4721
156.1024
152.0760
153.7154
152.5659
151.8038
149.4462
.3905
.3387
.3926
.3843
.2933
.6255
.4871
.4858
.4944
.4681
.6066
.4890
.5599
.5806
.4688
.3659
.2984
.3516
.2947
.4068
.4084
.2682
.4246
.3523
.4394
.4474
.4023
.3731
.4540
.4086
.3520
.4994
.3812
.4746
.2913
.2553
.5406
.4160
.5194
.6039
.5214
Reliability Coefficients
N of Cases =
Alpha =
.9121
65.0
N of Items = 46
.9105
.9111
.9105
.9106
.9115
.9080
.9095
.9097
.9095
.9097
.9087
.9094
.9090
.9086
.9097
.9109
.9124
.9114
.9120
.9105
.9104
.9121
.9102
.9109
.9101
.9099
.9105
.9107
.9101
.9104
.9109
.9093
.9106
.9096
.9120
.9118
.9091
.9103
.9094
.9087
.9090
Pengujian Valid Aloysius (Bagian 3)
( R E L I A B I L I T Y
A)
Item-total Statistics
Scale
Mean
if Item
Deleted
X1
33.6970
X2
34.0303
X3
33.9091
X4
33.6970
X5
33.5152
X6
34.1212
X7
33.9091
X8
33.7273
X9
33.5758
X10
33.5758
X11
33.8788
X12
34.0000
Y
33.6364
Reliability Coefficients
N of Cases =
33.0
Alpha =
.8683
A N A L Y S I S
Scale
Variance
if Item
Deleted
-
S C A L E
Corrected
ItemTotal
Correlation
20.1553
19.0928
20.6477
20.0928
19.1326
19.0473
20.4602
19.0795
21.1269
19.5644
18.9848
19.5000
19.2386
.7442
.6340
.4039
.5352
.5085
.6374
.5195
.5935
.3008
.5723
.4985
.5575
.6405
(A L P H
Alpha
if Item
Deleted
.8532
.8531
.8659
.8592
.8619
.8528
.8605
.8555
.8710
.8569
.8633
.8577
.8529
N of Items = 13
Pengujian Valid setelah variabel yang tidak valid dihilangkan
R E L I A B I L I T Y
A)
Item-total Statistics
X1
X2
X3
X4
X5
X6
X7
X8
X10
X11
X12
Y
A N A L Y S I S
Scale
Mean
if Item
Deleted
Scale
Variance
if Item
Deleted
30.6667
31.0000
30.8788
30.6667
30.4848
31.0909
30.8788
30.6970
30.5455
30.8485
30.9697
30.6061
18.5417
17.4375
18.8598
18.3542
17.5701
17.3352
18.6723
17.4678
18.1932
17.5076
17.8428
17.7462
Reliability Coefficients
N of Cases =
33.0
Alpha =
.8710
Quick Cluster (BPK)
3 klaster
-
S C A L E
Corrected
ItemTotal
Correlation
.7364
.6461
.4320
.5587
.5006
.6619
.5546
.5958
.5187
.4771
.5659
.6158
N of Items = 12
(A L P H
Alpha
if Item
Deleted
.8561
.8551
.8679
.8611
.8661
.8540
.8619
.8584
.8632
.8688
.8603
.8572
Initial Cluster Centers
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
4.00
4.00
3.00
2.00
3.00
4.00
4.00
4.00
4.00
4.00
1.00
4.00
3.00
4.00
4.00
4.00
2.00
4.00
3.00
4.00
4.00
4.00
1.00
1.00
1.00
1.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
2.00
1.00
3.00
3.00
4.00
4.00
2.00
2.00
2.00
4.00
4.00
4.00
2.00
4.00
4.00
4.00
4.00
2.00
3.00
4.00
Cluster
2
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
3.00
4.00
3.00
4.00
3.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
2.00
3
3.00
3.00
3.00
2.00
3.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
2.00
2.00
4.00
4.00
4.00
3.00
2.00
3.00
3.00
3.00
3.00
3.00
3.00
2.00
2.00
2.00
2.00
4.00
3.00
3.00
4.00
2.00
3.00
4.00
2.00
2.00
3.00
4.00
2.00
2.00
4.00
2.00
3.00
3.00
2.00
3.00
4.00
Iteration Historya
Iteration
1
2
3
4
5
6
7
8
9
10
Change in Cluster Centers
1
2
3
5.244
3.896
5.117
.905
.316
.314
.587
.146
.188
.450
.108
.161
.311
.055
.126
.121
.036
.000
.239
.078
.000
.164
.057
.000
.269
.077
.071
.504
.133
.184
a. Iterations stopped because the maximum number of
iterations was performed. Iterations failed to
converge. The maximum absolute coordinate change
for any center is .179. The current iteration is 10. The
minimum distance between initial centers is 9.110.
Final Cluster Centers
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
3.67
3.52
3.24
3.07
3.16
3.16
3.90
3.67
3.52
3.67
3.38
3.52
3.57
3.72
3.74
3.53
2.90
3.29
2.86
3.28
3.34
3.26
3.07
2.52
2.57
2.69
3.83
3.81
3.53
3.64
3.72
3.38
3.48
3.16
2.41
2.97
3.00
3.33
3.47
3.47
3.28
3.19
3.29
3.55
3.21
3.07
3.48
3.83
3.83
3.26
3.24
3.03
3.26
2.55
Cluster
2
3.77
3.60
3.19
3.16
3.31
3.61
3.98
3.88
3.80
3.89
3.83
3.86
3.73
3.89
3.86
3.85
3.40
3.70
3.46
3.66
3.71
3.82
3.64
3.10
2.94
3.26
3.91
3.93
3.55
3.86
3.90
3.81
3.77
3.70
3.20
3.62
3.52
3.76
3.88
3.88
3.70
3.53
3.59
3.69
3.54
3.22
3.76
3.93
3.89
3.79
3.85
3.78
3.81
3.21
3
3.42
3.32
2.91
2.84
2.91
3.24
3.55
3.32
3.41
3.38
3.19
3.15
3.11
3.23
3.18
3.09
2.80
3.00
2.70
2.97
2.91
3.16
2.97
2.54
2.53
2.70
3.26
3.27
3.03
3.15
3.18
3.04
3.00
2.96
2.78
2.89
2.86
3.03
3.08
3.16
3.05
2.85
2.84
3.08
3.01
2.76
3.08
3.42
3.35
2.97
2.97
2.99
3.09
2.72
ANOVA
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
Cluster
Mean Square
2.569
1.561
2.361
2.199
3.377
4.559
3.971
6.488
3.439
5.497
9.106
10.546
8.375
9.450
10.456
11.853
8.872
10.420
13.283
9.902
13.498
10.521
10.809
8.786
4.219
8.561
9.852
9.537
6.710
10.702
11.417
12.388
12.209
12.460
11.489
13.263
10.082
11.227
13.401
10.972
9.122
9.628
11.590
8.073
6.021
4.564
9.424
5.651
6.731
14.349
17.034
16.272
11.746
9.322
df
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
Error
Mean Square
.223
.275
.339
.289
.430
.375
.142
.236
.231
.202
.270
.175
.286
.196
.220
.236
.466
.277
.402
.281
.281
.247
.239
.471
.459
.349
.151
.143
.348
.179
.163
.193
.230
.216
.465
.275
.341
.207
.214
.207
.283
.295
.273
.224
.349
.402
.248
.147
.162
.201
.146
.158
.170
.543
df
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
223
F
11.541
5.677
6.974
7.617
7.844
12.151
28.003
27.453
14.897
27.168
33.686
60.224
29.314
48.317
47.548
50.171
19.028
37.676
33.028
35.252
48.017
42.579
45.164
18.659
9.199
24.555
65.160
66.491
19.280
59.717
69.865
64.116
53.038
57.718
24.691
48.266
29.541
54.317
62.709
52.962
32.275
32.687
42.447
36.069
17.252
11.353
37.956
38.460
41.609
71.406
116.943
103.010
68.911
17.162
The F tests should be used only for descriptive purposes because the clusters have been
chosen to maximize the differences among cases in different clusters. The observed
significance levels are not corrected for this and thus cannot be interpreted as tests of the
hypothesis that the cluster means are equal.
Sig.
.000
.004
.001
.001
.001
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
Number of Cases in each Cluster
Cluster
Valid
Missing
1
2
3
58.000
94.000
74.000
226.000
.000
4 klaster
Initial Cluster Centers
Cluster
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
2
4.00
4.00
3.00
2.00
3.00
4.00
4.00
4.00
4.00
4.00
1.00
4.00
3.00
4.00
4.00
4.00
2.00
4.00
3.00
4.00
4.00
4.00
1.00
1.00
1.00
1.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
2.00
1.00
3.00
3.00
4.00
4.00
2.00
2.00
2.00
4.00
4.00
4.00
2.00
4.00
4.00
4.00
4.00
2.00
3.00
4.00
3
4.00
3.00
3.00
3.00
4.00
3.00
4.00
2.00
2.00
4.00
3.00
3.00
4.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
4.00
2.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
4.00
3.00
3.00
4.00
4.00
2.00
3.00
2.00
4.00
2.00
1.00
4.00
3.00
4.00
4.00
1.00
4.00
4.00
3.00
3.00
3.00
4.00
2.00
2.00
1.00
4
3.00
3.00
3.00
3.00
2.00
2.00
1.00
3.00
4.00
4.00
3.00
3.00
1.00
1.00
1.00
1.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
3.00
3.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
2.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
Iteration Historya
Iteration
1
2
3
4
5
6
7
8
9
10
1
5.869
.474
.213
.453
.167
.262
.094
.227
.159
.000
Change in Cluster Centers
2
3
5.757
5.591
.504
.256
.429
.241
.571
.355
.452
.262
.286
.169
.185
.166
.107
.099
.080
.102
.071
.000
4
4.015
.280
.150
.131
.225
.187
.113
.086
.076
.070
a. Iterations stopped because the maximum number of
iterations was performed. Iterations failed to
converge. The maximum absolute coordinate change
for any center is .028. The current iteration is 10. The
minimum distance between initial centers is 9.000.
Final Cluster Centers
Cluster
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
2
3.45
3.48
2.93
2.62
2.90
3.21
3.72
3.48
3.52
3.38
2.86
3.10
3.17
3.48
3.38
3.28
2.48
2.97
2.45
3.00
2.83
3.07
2.86
1.79
1.83
2.07
3.45
3.52
3.14
3.41
3.38
3.14
2.97
2.93
2.34
2.79
2.72
3.07
3.28
3.28
2.83
2.69
2.66
3.17
2.86
2.72
3.10
3.69
3.66
3.07
3.07
2.97
3.24
2.41
3
3.62
3.50
3.12
3.16
3.20
3.32
3.92
3.72
3.61
3.68
3.51
3.61
3.59
3.71
3.72
3.54
3.03
3.30
3.01
3.17
3.32
3.38
3.16
2.79
2.80
2.92
3.82
3.82
3.43
3.58
3.68
3.38
3.51
3.18
2.61
3.01
2.96
3.36
3.50
3.53
3.34
3.22
3.32
3.51
3.25
3.05
3.50
3.79
3.75
3.26
3.30
3.16
3.29
2.71
4
3.41
3.20
2.98
2.93
2.86
3.14
3.41
3.18
3.27
3.39
3.27
3.09
3.02
3.09
3.05
3.00
2.89
3.07
2.77
3.11
3.05
3.18
2.98
2.73
2.73
2.84
3.11
3.09
3.07
3.11
3.09
3.07
3.02
3.02
2.91
2.95
3.02
3.05
3.00
3.09
3.16
2.91
2.91
3.02
3.02
2.80
3.07
3.27
3.20
3.00
2.98
3.00
3.02
2.80
3.83
3.64
3.25
3.12
3.32
3.62
3.99
3.90
3.81
3.92
3.87
3.90
3.77
3.92
3.90
3.90
3.45
3.75
3.49
3.75
3.77
3.84
3.71
3.13
2.94
3.31
3.95
3.95
3.58
3.88
3.95
3.84
3.79
3.77
3.29
3.71
3.64
3.79
3.91
3.91
3.75
3.60
3.65
3.75
3.62
3.26
3.79
3.96
3.95
3.84
3.88
3.82
3.88
3.27
ANOVA
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
Cluster
Mean Square
2.077
1.747
1.050
2.369
2.651
2.780
3.540
5.176
2.718
3.633
8.211
8.163
6.399
6.825
7.616
8.182
7.670
6.802
9.706
6.974
8.474
6.557
8.249
12.584
9.049
11.024
7.534
7.657
3.138
5.809
7.532
7.185
8.049
8.336
8.896
10.145
8.933
6.898
8.434
7.134
7.278
7.793
9.310
5.881
5.708
3.079
6.352
4.541
5.262
8.927
9.907
9.748
8.546
6.892
df
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
Error
Mean Square
.219
.267
.347
.278
.427
.380
.130
.226
.226
.204
.243
.161
.276
.189
.212
.234
.445
.280
.392
.277
.289
.254
.226
.382
.376
.278
.139
.127
.368
.198
.165
.209
.232
.216
.451
.258
.313
.216
.221
.211
.268
.277
.253
.218
.328
.403
.248
.137
.152
.210
.166
.174
.162
.536
df
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
222
F
9.497
6.550
3.023
8.527
6.209
7.308
27.151
22.912
12.019
17.836
33.840
50.828
23.189
36.041
35.896
35.036
17.249
24.311
24.730
25.167
29.274
25.775
36.446
32.937
24.034
39.606
54.275
60.512
8.536
29.348
45.592
34.445
34.626
38.514
19.737
39.260
28.547
32.001
38.092
33.882
27.181
28.102
36.813
26.968
17.416
7.633
25.565
33.105
34.611
42.409
59.723
56.173
52.894
12.847
The F tests should be used only for descriptive purposes because the clusters have been
chosen to maximize the differences among cases in different clusters. The observed
significance levels are not corrected for this and thus cannot be interpreted as tests of the
hypothesis that the cluster means are equal.
Sig.
.000
.000
.031
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
.000
Number of Cases in each Cluster
Cluster
Valid
Missing
1
2
3
4
29.000
76.000
44.000
77.000
226.000
.000
5 klaster
Initial Cluster Centers
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
2
4.00
4.00
3.00
2.00
3.00
4.00
4.00
4.00
4.00
4.00
1.00
4.00
3.00
4.00
4.00
4.00
2.00
4.00
3.00
4.00
4.00
4.00
1.00
1.00
1.00
1.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
2.00
1.00
3.00
3.00
4.00
4.00
2.00
2.00
2.00
4.00
4.00
4.00
2.00
4.00
4.00
4.00
4.00
2.00
3.00
4.00
3.00
3.00
3.00
3.00
2.00
2.00
1.00
3.00
4.00
4.00
3.00
3.00
1.00
1.00
1.00
1.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
3.00
3.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
4.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
Cluster
3
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4
5
4.00
4.00
3.00
3.00
2.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
4.00
3.00
3.00
1.00
1.00
2.00
2.00
2.00
3.00
2.00
3.00
4.00
4.00
4.00
2.00
4.00
2.00
4.00
2.00
4.00
2.00
2.00
2.00
1.00
4.00
4.00
4.00
3.00
3.00
4.00
4.00
4.00
4.00
4.00
2.00
2.00
2.00
4.00
2.00
3.00
4.00
3.00
3.00
2.00
3.00
3.00
2.00
3.00
3.00
3.00
3.00
2.00
3.00
4.00
3.00
2.00
1.00
2.00
3.00
3.00
2.00
3.00
1.00
2.00
2.00
4.00
4.00
3.00
3.00
3.00
3.00
3.00
3.00
1.00
3.00
3.00
3.00
3.00
3.00
3.00
2.00
2.00
3.00
1.00
1.00
2.00
4.00
3.00
3.00
3.00
3.00
3.00
2.00
Iteration Historya
Iteration
1
2
3
4
5
6
7
8
9
10
1
4.493
.984
.000
.904
.000
.000
.000
.000
.000
.000
Change in Cluster Centers
2
3
4
4.907
3.732
5.003
.753
.259
1.066
.739
.217
.802
.727
.285
.512
.328
.244
.497
.143
.097
.340
.181
.060
.240
.129
.000
.133
.000
.070
.159
.000
.050
.085
5
5.189
.314
.183
.101
.119
.173
.151
.065
.066
.000
a. Iterations stopped because the maximum number of iterations
was performed. Iterations failed to converge. The maximum
absolute coordinate change for any center is .028. The current
iteration is 10. The minimum distance between initial centers is
8.944.
Final Cluster Centers
1
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
2
3.50
3.50
2.75
2.50
3.50
3.50
4.00
4.00
3.75
3.50
3.25
3.75
3.00
4.00
4.00
4.00
2.00
3.00
2.75
3.75
3.75
3.25
2.50
1.50
1.25
1.50
3.75
3.75
3.75
3.75
3.50
3.75
3.75
3.25
2.25
3.00
3.00
3.25
4.00
3.75
2.75
2.75
2.75
4.00
3.00
3.00
3.25
3.75
3.75
3.75
4.00
3.25
3.50
3.00
3.60
3.43
3.10
3.30
3.17
3.30
3.70
3.57
3.37
3.47
3.23
3.30
3.03
3.03
3.03
2.90
3.10
3.40
3.23
3.43
3.57
3.37
3.30
2.87
2.80
2.97
3.70
3.67
3.60
3.53
3.63
3.43
3.50
3.13
2.60
3.07
3.13
3.47
3.67
3.73
3.43
3.43
3.50
3.53
3.33
3.00
3.53
3.77
3.77
3.30
3.30
3.10
3.17
2.67
Cluster
3
3.82
3.59
3.22
3.13
3.33
3.60
3.99
3.90
3.77
3.89
3.86
3.89
3.77
3.93
3.90
3.89
3.41
3.71
3.49
3.71
3.73
3.84
3.70
3.13
2.95
3.30
3.95
3.95
3.57
3.87
3.94
3.83
3.77
3.72
3.25
3.67
3.61
3.77
3.90
3.90
3.73
3.58
3.63
3.73
3.59
3.25
3.77
3.95
3.92
3.82
3.87
3.81
3.87
3.24
4
5
3.66
3.56
3.22
3.00
3.04
3.26
3.92
3.66
3.76
3.84
3.56
3.64
3.78
3.98
3.94
3.76
2.98
3.30
2.74
3.00
3.12
3.32
3.02
2.66
2.72
2.80
3.80
3.80
3.32
3.54
3.70
3.30
3.44
3.24
2.60
2.90
2.78
3.26
3.30
3.34
3.22
3.02
3.18
3.34
3.20
3.08
3.50
3.78
3.78
3.18
3.20
3.06
3.28
2.68
3.36
3.31
2.90
2.81
2.92
3.17
3.54
3.29
3.32
3.32
3.12
3.07
3.10
3.20
3.17
3.08
2.75
2.95
2.64
3.02
2.88
3.10
2.93
2.37
2.41
2.59
3.17
3.20
3.02
3.19
3.10
3.02
2.93
2.92
2.71
2.92
2.92
3.00
3.03
3.08
3.03
2.81
2.75
3.08
2.92
2.69
2.98
3.37
3.29
2.97
2.95
3.00
3.08
2.64
ANOVA
P1
P2
P3
P5
P6
P7
P8
P9
P10
P11
P12
P13
P14
P15
P16
P17
P18
P19
P20
P21
P22
P23
P24
P25
P26
P27
P28
P29
P30
P31
P32
P33
P34
P35
P36
P37
P38
P39
P40
P41
P42
P43
P44
P45
P46
P47
P48
P49
P50
P51
P52
P53
P54
P55
Cluster
Mean Square
1.886
.798
1.180
1.748
1.717
1.919
1.987
3.441
2.497
3.505
5.406
6.455
6.718
8.861
8.658
9.492
5.196
5.228
8.061
6.071
7.487
5.298
6.878
6.886
4.763
6.798
5.565
5.070
3.208
4.060
6.180
6.156
6.201
6.131
5.252
7